La Stampa Presentation
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Presentation of La Stampa International Fashion House
Transcript of La Stampa Presentation
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I N T E R N A T I O N A L F A S H I O N H O U S E
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F o u n d e r ’ s Q u o t e
“I would like to thank you for taking the time to read through our short company presentation.
After many years of hard work and commitment to quality and style, I am honored to welcome you to our LA STAMPA family.
For us, LA STAMPA International Fashion House is more than just statistics.
We take pride in creating Quality for our customers, our partners and our associates.
We like to feel we are contributing to the well-being of our customers’ lives by providing them with beautiful, comfortable and practical clothes.
Our success in the market is a result of the personal investment made by every single member of the LA STAMPA family. I am proud to continue this investment into the future and to continue on the same path of success that is a source of great pride to us as well as great benefit to our customers.”
Eugenia VamvakaMANAGING DIRECTOR
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FOUNDER’S QUOTE
WHO WE ARE
WHAT WE DO
OUR CONCEPT
OUR PHILOSOPHY
OUR VISION
MISSION STATEMENT
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W h o w e a r e [1/2]
LA STAMPA was founded in 1986 with the aim of designing, producing and selling women’s clothes in a wide range of sizes, in order to satisfy our target customer – today’s working woman.
We recognize that in the real world women are not top models, but deserve to be treated with the same respect and commitment to detail as if they were.
Elegance, comfort and soft materials are the rules which govern LA STAMPA’s success. Our goal is to meet the fashion requirements of women, throughout their working day and on into the evening.
LA STAMPA’s team of designers have identified a gap in the market, and proceeded to fill that gap with a unique concept. This concept fulfils the needs of not only the Greek population of working women, but the international one as well. What makes the LA STAMPA brand stand out above the rest is our success in creating a unique style exactly for our target market.
We design and produce clothes which can highlight the femininity and the style of our customer, no matter the size nor the shape of her body. This was our vision and we continue to pursue that.
Dedication to this vision has brought us to the top of the market for Southern Europe and our brand is one of the most respected in the region.
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FOUNDER’S QUOTE
WHO WE ARE
WHAT WE DO
OUR CONCEPT
OUR PHILOSOPHY
OUR VISION
MISSION STATEMENT
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W h o w e a r e [2/2]
Our 25 years in the fashion market have proved a strong foundation for the creation of a powerful network throughout Greece and now we are ready to expand abroad with confidence in our products and designs.
All our products are made in Greece. We insist on this because in this way we can guarantee quality. In Greece we have an excellent family tradition of fine quality production.
LA STAMPA operates just like a family. We never forget quality comes first and we make sure every item is handmade and quality tested. This value driven approach reflects our value-for-money philosophy, which underpins the design of our products. We believe in values and we strongly promote them within the com-pany.
As part of the philosophy which distinguishes our style and the quality of our products, LA STAMPA has invested considerable capital in boosting design department and also in increasing our use of state of the art technology. This has resulted in a strong product base as well as flexibility in production.
Our Business Plan at LA STAMPA for the next five years is to promote growth and to increase sales by developing our wholesale network in Greece, to open more retail stores and to expand abroad. In addition to this, we shall be increasing our product range to include an exciting array of accessories to compliment the LA STAMPA brand.
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FOUNDER’S QUOTE
WHO WE ARE
WHAT WE DO
OUR CONCEPT
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OUR VISION
MISSION STATEMENT
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W h a t w e d o
At LA STAMPA we design, produce and distribute high fashion women garments, aimed specifically at the working woman, who demands both style and comfort.
Our target customer has earned her place in society and her professional standards require her to look elegant and well-dressed. She knows very well what she wants from LA STAMPA: she wants fashion that makes her feel confident, attractive, comfortable and trendy her way. That is our promise and that is what we provide.
And we know that we have to deal with a variety of shapes and sizes.
We consider fashion an expression. Fashion trends are applied to stylistic needs of LA STAMPA woman with the strictest quality specifications. From the style, to the cut, the fabrics, the stitching and the accessories, they are all worked and reworked to their minutest details.
Our clothes are comfortable, elegant, practical, easy to wear daily and good value for money.
In every collection we present outfits for all hours, with cutting edge design.
It was the risk we took in the beginning and has been consistently paying off.
With LA STAMPA fashion the modern woman can emphasize exactly who she is and how she wants to express herself. We do not take credit for her, we are simply proud she chooses us, again and again as an expression of her confidence and lifestyle.
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FOUNDER’S QUOTE
WHO WE ARE
WHAT WE DO
OUR CONCEPT
OUR PHILOSOPHY
OUR VISION
MISSION STATEMENT
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O u r C o n c e p t [1/2]
LA STAMPA network covers a big gap in the women’s fashion market.
We gave the answer to “the horror stories” of women trying to find clothes, all over the world, that were above 3 or 4 (L&XL). We connect with women of every age and every shape, who want to have their own style, without restrictions on comfort or easy to wear. This is exactly what they did not find in the other high street brands where clothes go up to size 2.
LA STAMPA identified this gap and build around the needs of women today to the point where it now dominates this section of the market.
Women today demand that fashion fits them.
They are not interested in making their shape fit someone else’s idea. Before, women of larger sizes were faced with unfashionable, shapeless products of indifferent quality. They bought them out of necessity rather than choice, in a market which completely overlooked this valuable customer.
LA STAMPA came to cover this very important gap in the Greek market, and is now the leader, not only on the level of the design and the quality materials, but on the level of the “image” as well. We believe that we are now primed to cover the same gap which exists in the wider, global market.
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FOUNDER’S QUOTE
WHO WE ARE
WHAT WE DO
OUR CONCEPT
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OUR VISION
MISSION STATEMENT
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O u r C o n c e p t [2/2]
LA STAMPA does not only provide fashion solutions for every type of body, but has developed high technical skills in the production of women’s clothes, by designing garments which flatter the feminine body. Our experience and our readiness to launch into other countries make us the perfect solution to this gap in the global market, which so far is not being addressed.
Our promise is to continue to create a personal connection of trust with our clients, to listen to their needs and to serve them to the maximum.
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FOUNDER’S QUOTE
WHO WE ARE
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OUR VISION
MISSION STATEMENT
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O u r P h i l o s o p h y
Style is the result of a holistic view on women’s fashion, trends, symbols, beauty and lifestyle. The modern woman now has a personal brand that represents all of her dreams and needs without limits.
• A limitless approach to quality, style and fashion is the pillar of our corporate philosophy.
• Honesty without limits to our clients, partners, personnel and associates.
This is our lifestyle. A lifestyle of high quality, modernity, uncompromised superiority and authority. Together with this we have the wisdom of a mature company which is totally aware of its responsibilities.
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FOUNDER’S QUOTE
WHO WE ARE
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O u r V i s i o n
We consistently try to accomplish more, without losing our identity.
We like to constantly satisfy the needs of our customers and at the same time be open to fresh ideas. We want to constantly update our technical expertise.
We want to maximize our success in the market and expand globally, but always with a great respect to the human element inside our corporation, our community and our clients.
This makes our success really substantial and long-lasting.
This success will lead all of us to the top, achieving our personal goals with total satisfaction.
We want to be a global fashion brand which does not compromise on quality, which offers attractive lifestyle fashion solutions for the modern woman, who is proud of her shape and revels in her femininity.
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FOUNDER’S QUOTE
WHO WE ARE
WHAT WE DO
OUR CONCEPT
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OUR VISION
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M i s s i o n S t a t e m e n t
At LA STAMPA we believe that in creating fashion and products of outstanding quality, keeping in mind the true needs of our consumers all over the world, we are providing a unique service to women of today.
We want to be among the best, and maintain that status. We want to be committed to excellence, achieving this by working with passion and devotion to every single detail that carries the signature of LA STAMPA.
Our goal, to satisfy the demands and expectations of our valued customers and to present them with the best products and services by combining fashion, style and quality in the best possible way, producing this quality for a price better than customer expectation can only be achieved by combining all the above and staying ahead by utilizing advanced systems and new technology, which result in the unfaltering trust in the LA STAMPA brand.
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FOUNDER’S QUOTE
WHO WE ARE
WHAT WE DO
OUR CONCEPT
OUR PHILOSOPHY
OUR VISION
MISSION STATEMENT
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I N T E R N A T I O N A L F A S H I O N H O U S E
b r a n d
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T r a d e m a r k s & L o g o s
Our stores are branded
Here women can find and choose their stylish clothes and accessories,for every moment, in a wide range of sizes.
Classy,strong, simple yet timeless concept
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TRADEMARKS & LOGO
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A brand with an elegant philosophy addressing the modern woman
L i f e s t y l e [1/11]
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TRADEMARKS & LOGO
LIFESTYLE
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L i f e s t y l e [2/11]
no matter the size nor the shape of her body
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TRADEMARKS & LOGO
LIFESTYLE
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L i f e s t y l e [3/11]
a fashion and lifestyle brand that offers clients the chance to live the LA STAMPA brand story
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TRADEMARKS & LOGO
LIFESTYLE
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L i f e s t y l e [4/11]
A lifestyle of high quality, modernity,
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TRADEMARKS & LOGO
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L i f e s t y l e [5/11]
uncompromised superiority
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TRADEMARKS & LOGO
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L i f e s t y l e [6/11]
and authority
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TRADEMARKS & LOGO
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L i f e s t y l e [7/11]
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TRADEMARKS & LOGO
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L i f e s t y l e [8/11]
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TRADEMARKS & LOGO
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The LA STAMPA lifestyle in comfortable and designed stores
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L i f e s t y l e [9/11]
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TRADEMARKS & LOGO
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fully integrated into our concept
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L i f e s t y l e [10/11]
minimalist and exclusive surroundings, stress-free environment
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TRADEMARKS & LOGO
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L i f e s t y l e [11/11]
I N T E R N A T I O N A L F A S H I O N H O U S E
a brand reflecting expression for style in every single detail
a Fashion House for all women no matter their body and size
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TRADEMARKS & LOGO
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p r o d u c t scompany
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p r o d u c t scompany
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shirts
trousers
dresses
accessories
skirts
coats
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I N T E R N A T I O N A L F A S H I O N H O U S E
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• Likes to look and feel good
• Loves to travel
• Follows the fashion trends but she likes to adapt
them to her unique style
• Wants to remain feminine all day
• Enjoys “playing” with the versatility of her clothes.
• Loves to experience new fashion ideas
• Appreciates our innovative fashion style
• Likes her body and loves to be comfortable
• She is always looking for quality and beauty in life.
• She likes easy wear exclusive dressing
• She has her own unique dressing code.
• Knows how to dress according to each occasion.
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I N T E R N A T I O N A L F A S H I O N H O U S E
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F a s h i o n C a t a l o g s
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FASHION CATALOGS
BROCHURES
ADVERTISING
E-MEDIA
PROMOTIONAL TOOLS
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FASHION CATALOGS
BROCHURES
ADVERTISING
E-MEDIA
PROMOTIONAL TOOLS
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B r o c h u r e s [1/2]
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FASHION CATALOGS
BROCHURES
ADVERTISING
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PROMOTIONAL TOOLS
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B r o c h u r e s [2/2]
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A d v e r t i s i n g
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FASHION CATALOGS
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e - M e d i a
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FASHION CATALOGS
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P r o m o t i o n a l T o o l s
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FASHION CATALOGS
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PROMOTIONAL TOOLS
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S h o w s
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FASHION CATALOGS
BROCHURES
ADVERTISING
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I N T E R N A T I O N A L F A S H I O N H O U S E
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CONTACT INFORMATION
I N T E R N A T I O N A L F A S H I O N H O U S E
Showroom & Headquarters82 Constantinoupoleos street, Athens
T : + 3 0 2 1 0 3 4 1 2 0 8 8F : + 3 0 2 1 0 3 4 5 7 8 9 6e-mail: [email protected]
www.la-stampa.gr
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