Kwik-E-KornerBusiness Plan

I’m Snacking it

Overview1) About the Business

2) The Market

3) Competition

4) The Management

5) Operations

6) The Accounting

7) Quiz

About the Business

The School

Background:Was founded in the 1978

The IBT program started in 2006

Current Situation:Currently has 1350 students enrolled

Hosting the IBT program for 3 years

The Business IdeaConvenience store

Sell food items and beverages at a much more affordable price

Our products appeal to wide variety of students and faculty

The Market

Target MarketStudents looking for food and beverages

At a price that is fair for them Faculty

Foods that appeal to them

The servery does not serve

Charts

Competition

CompetitionDirect Competition:The servery

Vending machines

Hasty marketIndirect Competition:Pizzaville

Tim Horton's

McDonalds

Other restaurants

The Management

Management GoalsStrategic Plans: Our business would like to sell snacks and beverages

Operational Plans: we are going to have to work together as a team and co-operatewill need to communicate and share ideas to improve

Contingency Plans: What if the business fails or what if you have gone into too much debt?will consider it to be a learning experience

Operations

The 4 P’sProduct:Different because they will have larger portions

A lower price

Offer a larger

Promotion:2 paper ad

And a radio ad

Place:Manufacturer (various companies) Wholesaler (Costco) us (Kwik-E Korner) Customer

Marketing Ads

Marketing Ads

Marketing Ad

Snacks and PriceSnack Price Each Sold

atPrice Each Bought at

Candy $1.00 $0.25Potato Chips Bag $1.00 $0.25Gum $1.00 $0.50Popcorn $1.25 $0.75Fruit $0.25 $0.10Cookies $0.75 $0.20Donuts $0.50 $0.35Samosa $0.33 $0.25Ice Cream Scoop $1.00 $0.10Popsicle $1.25 $0.50Chex Mix Bag $3.50 $2.70Sushi $1.50 $0.75Smorgasbord platter

$2.00 $1.00

Beverages and Prices

Beverage Price Each Sold At Price Each Bought AtWater $1.00 $0.08Freshly Squeezed Juice $2.00 $1.00Soft Drinks $1.00 $0.25Slushie $2.00 $1.00Coffee $1.25 $0.40Tea $1.25 $0.50Hot Chocolate $1.25 $0.35Energy Drinks $1.25 $0.60Lemonade $1.25 $0.50Iced Tea $1.25 $0.50

RecruitingPlace advertisements around school

outside of school will be found on bus stops and benches

Recruiting Ads

Recruiting Ads

Recruiting Ad

SelectionSelection:selected based on the business’s requirements

student employees must have an average of 80 or above

have good learning skills

For non-students, the must have high school diploma

must have one year of work experience

must have a criminal check done.

Orientation and TrainingWill hold workshops after school

Make sure that our employees are aware of how things work

Will learn how to handle transactions with the customer

How to prepare and serve the snacks and beverages

AttitudeWill listen to our employee’s needs

Consider their suggestions

Provide Recognition

Employee appreciation day

Employee discounts

Departures and DismissalsDepartures:Exit interviews

Dismissals: Employee is not reaching standards

3 opportunities -Verbal Warning-Written Warning-Dismissal

Coaching

Store HoursStore Hours:Before School (7:30am- 8:15am)

Both lunches (11:08 am- 1:41 pm)

After school (3:00pm-3:30pm)

EmployeesEmployees:Hard working and co-operative

good verbal skills and polite

The number of people we are looking is 12

2 non-students and 10 students (5 of these students need 3rd lunch and 5 with 4th)

Two non students work every day

2 Student employees for each day of the week.

Accounting

Ratios28-Sep-09 28-Sep-10 28-Sep-11 28-Sep-12 28-Sep-13

Current Assets 23,360.00 41,133.00 59,926.00 67,933.00 102,097.00

Current Liabilities 11,600.00 5,275.00 6,522.00 3,185.00 4,456.00

Working Capital 11,760.00 35,858.00 53,404.00 64,748.00 97,641.00

Current Ratio 2.013793 7.797725 9.188285 21.32904 22.91225

Net Income 32,386.80 51,552.00 70,822.00 93,540.00 112,810.00

Gross Profit Percentage

55.32% 55.32% 55.32% 55.32% 55.32%

Rate of Return on Net Sales

28.48% 34.65% 38.62% 41.60% 43.48%

ExplanationWorking capital of business is fairly high at end of the

first year By the end of the 5th year the business has $97,641 to

spend on liabilities The current ratio fairly high by end of 1st year The ratio is approximately 2 which means, for every

dollar of liabilities have 2 dollars in assetsBy the end of the 5th year the business has a current

ratio of 22 The gross profit percentage for end of first year shows

that business makes 55¢ gross profit for every dollar of sales

The rate of return slightly low but over 5 year period the rate increase from 28% to 43%

Conclusion

Will be SuccessfulWill be successful because we offer wide variety of

snacks and beverages

affordable prices

It offers them with cheaper food than the cafeteria

Much larger portions

The large variety of snacks and beverages

Quiz

Quiz1) What kind of store will it be?

a) Convenience Storeb) Service Storec) Servery

2) Who is the target market?

3) What was the most popular beverage?

The students and faculty

Slushie

Quiz4) What are the requirements for non-student employees?

5) What are the school hours before school?

6) How many employees will the business have?

Must have 1 year of experience, high school diploma and criminal record check

7:30- 8:15

12 employees

Any Questions?