Krept and Konan the Long Way Home Tour Poster
2
The picture on t he tour poster is promoting the digipak. This creates synergy between the products as they would be released at the same time to promote the main product. Although the text is not the same typography as the digipak, it is the same colour pallet. The colour red is the most attractive colour to the eye and also signifes danger and destruction. This indexically links to their album cover, where cars are on fre and is clearly presenting the idea o a dystopian world. This is also links back to the artist documentary o their liestyle which has also been dystopian as well. Uses the Z ormat, this means the poster guides the audience to the most important inormation in a Z shape. Uses lumler and !at" uses and gratifcations theory o sur veillance as it provides the target audience with key inormation o where to buy tickets and what places and arenas the artist are going to be at. #ark overtones on the road and looking down suggests the road ahead is dark until they touch the light in the sky, the heavens which would be to them the success in which they would thank god or. The gold chains could s igniy the succe ss they gain and ft chronologically with the name o the tour, the long way home. This c ould suggest that through success they have orgotten where they came rom and have a long $ourney ahead getting back. the poster has a flmic %uality, has post modernist themes such as intertextuality as the cinematic eel indexically links to &ogue 'ilms such as (ad (ax. The typography o the artist names is very uturistic this could signiy that these artists are the uture o the U! &ap music as they are signed to #e )am an American r ecord label and havenowbecome international
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Transcript of Krept and Konan the Long Way Home Tour Poster
7/23/2019 Krept and Konan the Long Way Home Tour Poster
http://slidepdf.com/reader/full/krept-and-konan-the-long-way-home-tour-poster 1/1
The picture on the tour poster ispromoting the digipak. This createssynergy between the products asthey would be released at the sametime to promote the main product.
Although the text is not the sametypography as the digipak, it is thesame colour pallet. The colour red isthe most attractive colour to the eye
and also signifes danger anddestruction. This indexically links totheir album cover, where cars are onfre and is clearly presenting the ideao a dystopian world. This is alsolinks back to the artist documentaryo their liestyle which has also beendystopian as well.
Uses the Z ormat, this means theposter guides the audience to themost important inormation in a Zshape.
Uses lumler and !at" uses andgratifcations theory o surveillanceas it provides the target audiencewith key inormation o where to buytickets and what places and arenasthe artist are going to be at.
#ark overtones on the road andlooking down suggests the roadahead is dark until they touch thelight in the sky, the heavens whichwould be to them the success inwhich they would thank god or.
The gold chains could signiy thand ft chronologically with thelong way home. This could sugsuccess they have orgotten wand have a long $ourney ahead
the poster has a flmic %uality, themes such as intertextuality indexically links to &ogue 'ilms
The typography o the artist names isvery uturistic this could signiy that
these artists are the uture o the U!&ap music as they are signed to #e )am an American record label andhave now become international
