Livelihood Advancement Business School

PROBLEM STATEMENT A large number of youth in India miss out on educational opportunities

 They find themselves out of place in the increasingly competitive employment market in the light of changing economy in India

There is a gap between the market demand and their skills

Despite 12 years of schooling a large number of youth end up engaging in unorganized and unskilled livelihood options minimizing returns on their labor

Lack of sustained source of livelihood results in distress, migration, social deviation. S ocial and economic disparity increases as a result

INTRODUCTION: KOTAK-LABS

Kotak Education Foundation (KEF) in collaboration with Dr. Reddy’s Foundation (DRF) started the Kotak-LAB S programme on a one year B uild-Operate-Transfer’ model in Jan 2007.

DRF has 12 years of demonstrated track record of training over 150000 youth from different parts of the country and a placement support record of 85%.

 KEF partners with schools or NGOs who provide infrastructure support, to train high school / college drop-outs in the age group of 18-25 years, who belong to the economic lowest 30% of society, defined at a monthly family income of less than Rs. 4000.

% MUMBAI RAIGARH

Illiteracy 10 15

Below primary

6 11

Primary 17 18

Middle 18 21

Secondary 22 18

Higher Secondary

14 10

Graduate & above

13 7

Some facts from TISS Report

OBJECTIVES To cater to youth from economically and educationally weak backgrounds

To be responsive to the youth’s emotional and development needs

To improve the quality of life of such youth and their families

To foster an environment of learning and mentoring

To establish strategic tie ups with industry and business establishments in order to provide market based opportunity / access to opportunity

KOTAK-LABS TRAINING  The training is for a period of 3-4 months

 The focus of the training is on:

 L ife S kills

Technical S kills – Theory & Practical

On-job Training

Personality Development

Work Readiness

Communicative English

Computer L iteracy

Placement S upport.

KOTAK-LABS TRAINING Training is presently given in Hospitality S ervices, Customer Relations & Retail

S ales, ITES and B PO.

The knowledge and skills enhanced through this initiative would help the youth to acquire sustainable livelihood.

Each domain has maximum student strength of 35, in order to maintain quality and a reasonable facilitator-student ratio.

 A t the end of the training period attempts are made for placement at a remuneration of above Rs. 5000/- per month.

 Placement in industries which are non-exploitative and those that provide opportunities for career growth.

THE LABS PROCESS

BUSINESS 2 YOUTH (B2Y) NETWORKING WITH CORPORATES

Guest lectures on specific topics

Permitting students to visit their facility for industry exposure

Providing opportunity for one week on-the-job training

Providing opportunity for part time jobs.

Providing infrastructure to conduct the training programme

 Helping to develop appropriate and updated curriculum

Imparting training related to the specific industry

Providing equipment for practical training

Mentoring support for candidates on a regular basis

Recruiting students from Kotak-LAB S

Financially contributing towards training cost for self sustainability of  Kotak-LAB S

BUSINESS 2 YOUTH (B2Y) NETWORKING WITH CORPORATES

PROGRESS TO DATE Concluded the B OT [B uild – Operate - Transfer] agreement with Dr Reddy Lab in Feb 2008.

DRF will continue to support the programme through training and quality audit

Certificates will be issued jointly by DRF and KEF.

S et up 5 centres, Trained 220 aspirants & Placed 170 aspirants.

240 aspirants are currently under training.

Recruited 18 professionals in the team.

Have experienced the learning curve through 1-2 cycles.

Established relationship with 15 plus employers.

Established relationship with NGOs

S ome of our students have excelled in their job front

SOME OF OUR CORPORATE ASSOCIATES

McDonald’s

Shoppers Stop

Café Coffee Day

Hypercity

Foodland Fresh

Unisol

ISS

Raymond Retail

Pizza Hut

Tata Trent

Big Bazaar

Globus

Spanco

Adventiti

Sparsh BPO

THE LABS IMPACT Has given aspirants a sense of direction and purpose in life

Created role-models for other underprivileged youth in the communities

Channelized energies of youth towards socially purposeful and economically beneficial

directions

Provided exposure to various employment options outside their communities

Reduced gender inequality by providing equal opportunities

Increased confidence levels and instilled a sense of achievement among the youth

Increased income levels on a regular basis leading to improved quality of life, better lifestyle

and standard of living

Facilitated the process of easy entry into the industry

Created first generation of people working in the non-traditional sectors of economy thus

giving them alternate sources of livelihood

PLANS FOR 2008/09 Add 2 more centres in Parel and Dadar.

Each centre will have 2 batches of 30 participants [CB D will have 120 participants] .

Total participants nearly 500 students every 3 months and 1500 plus students during

the year.

Domain knowledge –Hospitality, CRS , ITES and B PO.

Will consider adding Construction, Para medical and Automobile at a future date

Will consider increasing the number of participants to 150 in each centre.

Research in Tara and S hivkar to establish demand.

WE MOVE ON…

WITH HOPE & ENTHUSIASM

Kotak education foundation 16

THANK YOU !