Keynote at Alfresco Developers Conference, NYC
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Transcript of Keynote at Alfresco Developers Conference, NYC
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John Mancini -- President, AIIM twitter = @jmancini77 Blog = Digital Landfill = aiim.typepad.com
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Understanding markets in transition
Photo source = http://www.flickr.com/photos/ellenm1/3861396678/
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AIIM Task Force
For more information -- http://www.aiim.org/futurehistory
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Image source = http://www.directimpactnow.com/
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1 -- A short history of ECM
Photo source = http://www.flickr.com/photos/sergemelki/349312861/
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2 -- Consumer revolution & enterprise IT
http://www.flickr.com/photos/hisgett/3206494453/
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3 -- A “future” history of ECM
Photo Source = http://www.flickr.com/photos/fdecomite/2226169735/
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A short history of ECM
Photo source = http://www.flickr.com/photos/sergemelki/349312861/
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Solutions expensive and complicated.
Adoption driven by the business.
Use case, not ROI critical.
Ease of use doesn’t matter.
Adoption departmental in large orgs only.
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Emergence of web technologies.
Explosion of risk concerns.
Entry of SharePoint.
Rising user frustration with cost and complexity.
Rise of Saas and Open Source options.
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Command and control
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Systems of Record
Transaction-oriented
Document-centric
User learns system
Security is key issue
Source = AIIM and TCG Advisors
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Consumer revolution & enterprise IT
http://www.flickr.com/photos/hisgett/3206494453/
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Consumer Technologies and the Enterprise
Enterprise IT On Hold
Consumer IT On Fire
Source = AIIM and TCG Advisors
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How disruptive will Consumer IT be to Enterprise IT?
How can it be that I am so powerful as a consumer and
so lame as an employee?
Source = AIIM and TCG Advisors
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So how does IT view this revolution?
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Source = AIIM and TCG Advisors
Let’s continue the last decade’s trend lines.
Let’s continue to build out our systems of record.
There is still significant “control” work to do.
I’ve got more to do than I can handle.
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So how do end users view this revolution?
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Info on Demand Enterprise Search
Google, Bing, Technorati, Yelp
Mobile Access Fully Empowered Mobile Clients
iPhone, iPad, Blackberry, Android
Video on Demand Broadcasts
Conferencing
YouTube, Telepresence
Instant Access Communications Apps
Social Networks
SMS, Facebook, Twitter, WebEx
Source = AIIM and TCG Advisors
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And if you (IT) don’t get it for me, I’ll get it myself.
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A “future” history of ECM
Photo Source = http://www.flickr.com/photos/fdecomite/2226169735/
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Command and control
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Systems of Record Systems of Engagement
Transaction-oriented
Document-centric
User learns system
Security is key issue
Interaction-oriented
User-centric
System learns user
Privacy is key issue
Collaborative
Source = AIIM and TCG Advisors
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Command and control
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ECM Social Business Systems
Transaction-oriented
Document-centric
User learns system
Security is key issue
Interaction-oriented
User-centric
System learns user
Privacy is key issue
Collaborative
Source = AIIM and TCG Advisors
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• Does this mean the end of a focus on Systems of Record?
• What does CONTROL mean in the world of Systems of Engagement?
• What kinds of use cases will help make Systems of Engagement meaningful?
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Does this mean the end of a focus on Systems of Record?
Photo source = http://www.flickr.com/photos/mcfarlandmo/3274597033/
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Image source = http://www.directimpactnow.com/
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What does CONTROL mean in a world of Systems of Engagement?
Photo source = http://www.flickr.com/photos/tomsun/3859690596/
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[Social content on external sites] will be archived and retained for the required period of time in accordance with the DIR Records Retention Schedule.
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Non-administrative incoming/outgoing and internal correspondence, in any media, pertaining to or arising from the routine operations of the policies, programs, services, or projects of an agency.
Retention = 1 year
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Dear Sir/Madam:
I am looking into starting a goat dairy farm , what licenses do I need and where can I find the guidelines for inspection of milking parlor, and regulations?
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Do we need to keep this?
Photo source = http://www.flickr.com/photos/marcobellucci/3534516458/
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How long do we need to keep this?
Photo source = http://www.flickr.com/photos/marcobellucci/3534516458/
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How and when do I move it from the external site to an internal archive?
Photo source = http://www.flickr.com/photos/marcobellucci/3534516458/
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Whose job is it to do this?
Photo source = http://www.flickr.com/photos/marcobellucci/3534516458/
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Will this ever really get done?
Do we care?
Photo source = http://www.flickr.com/photos/marcobellucci/3534516458/
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Bridging the gap between Systems of Record and Systems of Engagement
Photo source = http://www.flickr.com/photos/cyron/10813776/
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• Case Management -- How do I unify information, processes and people to get a 360-degree view of a customer or problem?
• Project Management -- How do I link back-end project data to team-facing collaboration in a single system?
• Product and Innovation Management -- How do I use new tools for information gathering, sharing and analysis to build next generation products?
• Customer and Constituent Management -- How do use customer-facing social platforms like Facebook to systematically engage customers and constitutents?
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John Mancini -- President, AIIM twitter = @jmancini77 Blog = Digital Landfill = aiim.typepad.com