Key account presentation sept 2013 hard goods

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HARD GOOD PRESENTATION FALL 2013 AND SPRING 2014 PRODUCT LINES AUGUST 5, 2013

Transcript of Key account presentation sept 2013 hard goods

Page 1: Key account presentation sept 2013 hard goods

HARD GOOD PRESENTATIONFALL 2013 AND SPRING 2014

PRODUCT LINES

AUGUST 5, 2013

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KEY DATES – FALL 2013 PRODUCT

WEEK OF AUGUST 5, 2013PING CAN BEGIN ACCEPTING STOCK ORDERS

WEEK OF AUGUST 21, 2013HIGH RESOLUTION IMAGES MADE AVAILABLE

WEEK OF SEPTEMBER 30, 2013PING TO TAKE S55 PRODUCT TO PGA TOURFITTING TOOLS SHIPPED TO ACCOUNTS

OCTOBER 1, 2013PRODUCT TO BE OFFICIALLY LAUNCHEDPRODUCT OK TO DISPLAY ON WEB SITESCONSUMER PRE-ORDERS CAN BEGIN

NOVEMBER 1, 2013CONSUMER AVAILABILITY DATE

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WEEK OF AUGUST 5, 2013PING CAN BEGIN ACCEPTING STOCK ORDERS

OCTOBER/NOVEMBER 2013HIGH RESOLUTION IMAGES MADE AVAILABLE

JANUARY 2014PRODUCT TO BE OFFICIALLY LAUNCHEDPRODUCT OK TO DISPLAY ON WEB SITESCONSUMER PRE-ORDERS CAN BEGINPRODUCT TAKEN OUT TO PGA TOURFITTING TOOLS SHIPPED TO ACCOUNTS

FEBRUARY 2014CONSUMER AVAILABILITY DATE

KEY DATES – SPRING 2014 PRODUCT

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High Trajectory

Make Golf Easier

Maximum Forgiveness

Penetrating Trajectory

Sports Car Control

High Performance

Maximum Distance

WHICH ONE IS FOR YOU?

Maximum Performance

Performance Distance

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RACING STRIPE

SUBTLE VISUALIZATIONALIGNMENTSWING PATH

SUBCONSCIOUS APPEAL

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TRAJECTORY TUNING+/- 1/2° OF LOFT ADJUSTABILITY

LIGHT WEIGHT ADJUSTABLE HOSEL

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VARIABLE THICKNESS FACE DESIGN

HIGH PERFORMANCE FACEINCREASES BALL SPEED

IMPROVES MASS PROPERTIES

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MULTI MATERIAL DESIGN

HIGHLY FORGIVINGINCREASES MOI

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Ti 8-1-1/TUNGSTENDESIGN MORE COMPACT HEAD

SIGNIFICANT FORGIVENESS

MULTI-MATERIAL FORGIVENESS

3000

3500

4000

4500

5000

5500

Comp 1

Comp 2

Comp 3

Comp 4

Comp 5

Comp 6

Comp 7

PING G25

PING i25

VERTICAL MOI

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Ti 8-1-1/TUNGSTENDESIGN MORE COMPACT HEAD

SIGNIFICANT FORGIVENESS

MULTI-MATERIAL FORGIVENESS

1500

2000

2500

3000

3500

4000

Comp 1

Comp 2

Comp 3

Comp 4

Comp 5

Comp 6

Comp 7

PING G25

PING i25

HORIZONTAL MOI

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MORE FORWARD CGPROMOTES LOWER LAUNCH

PROMOTES LOWER SPIN

0.9

1.0

1.1

1.2

1.3

1.3 1.4 1.5 1.6 1.7 1.8

G2

G5 G10

i20 G20

ANSER

G25

G15

i25

LOW SPIN HEAD DESIGN

i15

MOST COMPETITORS CG

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SHAFT INNOVATION

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Desired Shot Shape Swing Speed

Trajectory / Control Med Med-High High Very High

High Reduce Fade Misses 55 Regular 55 Stiff

Medium Straight 65 Regular 65 Stiff 65 Tour S 65 Tour X

Low Reduce Hook Misses 75 Stiff 75 Tour S 75 Tour X

SHAFT FITTING

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OPTIMIZED LOFTS8.5°, 9.5°, 10.5°

MAXIMUM POWERPWR 55: REG, STIFF

PWR 65: REG, STIFF, TOUR S, TOUR XPWR 75: STIFF, TOUR S, TOUR X

AVAILABLE LOFTS AND SHAFTS

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RACING STRIPE

SUBTLE VISUALIZATIONALIGNMENTSWING PATH

SUBCONSCIOUS APPEAL

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TRAJECTORY TUNING+/- 1/2° OF LOFT ADJUSTABILITY

LIGHT WEIGHT ADJUSTABLE HOSEL

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VARIABLE THICKNESS FACE DESIGN

HIGH PERFORMANCE FACEINCREASED BALL SPEEDSUPER THIN PERIMETERSLIGHTLY TALLER FACE

IMPROVES MASS PROPERTIES

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MORE FORWARD CGPROMOTES LOWER LAUNCH

PROMOTES LOWER SPIN

TOUR TRAJECTORY

0.2

0.3

0.4

0.5

0.6

0.7

1.0 1.1 1.2 1.3 1.4 1.5

i20G20

ANSER

G25

G15

i25

i15

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SHAFT INNOVATION

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SHAFT FITTING

Desired Shot Shape Swing Speed

Trajectory / Control Med Med-High High Very High

High Reduce Fade Misses 55 Regular 55 Stiff

Medium Straight 65 Regular 65 Stiff 65 Tour S 65 Tour X

Low Reduce Hook Misses 75 Stiff 75 Tour S 75 Tour X

GREATER DISTANCEFIT PLAYER INTO SAME SHAFT AS DRIVER

GREATER CONTROLFIT PLAYER INTO 10G SHAFT AS DRIVER

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OPTIMIZED LOFTS#3S (14°), #3 (15°), #5 (18°)

MAXIMUM POWERPWR 55: REG, STIFF

PWR 65: REG, STIFF, TOUR S, TOUR XPWR 75: STIFF, TOUR S, TOUR X

AVAILABLE LOFTS AND SHAFTS

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UNIQUE HEAD DESIGN

DESIGNCOMPACT SQUARED-OFF HEAD

SLIGHTLY FORWARD HOSEL POSITIONAPPEALS TO LOWER HANDICAPS

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HIGH LAUNCH, LOW SPIN TRAJECTORY

SLIGHTLY FORWARD HOSELHIGHER LAUNCH, LOWER SPIN

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0.250

0.300

0.350

0.400

0.450

0.500

0.85 0.90 0.95 1.00 1.05 1.10

<<<<

< G

rou

nd

<<<<< Face Back >>>>>

i25 17

i25 19

i25 22

i25 26

G25 17

G25 20

G25 23

G25 27

i20 17

TOUR TRAJECTORY

PROGRESSIVE CGMOVES LOWER AND FORWARD

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SHAFT INNOVATION

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Desired Shot Shape Swing Speed

Trajectory / Control Med Med-High High Very High

High Reduce Fade Misses 80 Regular

Medium Straight 80 Stiff 80 Tour S

Low Reduce Hook Misses 90 Stiff 90 Tour S 90 Tour X

SHAFT FITTING

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OPTIMIZED LOFTS17°, 19°, 22°, 26°

MAXIMUM POWERPWR 80: REG, STIFF, TOUR S

PWR 90: STIFF, TOUR S, TOUR X

AVAILABLE LOFTS AND SHAFTS

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PROGRESSIVE SET DESIGN

PROGRESSIVE DESIGNSLIGHTLY LARGER FORGIVINGLONG IRONS

MORE COMPACT CONTROLING SHORT IRONS

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DISTANCE WITH CONTROL

STABILIZATION BARSIMPROVE DISTANCE AND CONTROL

EQUALS LOWER SCORES

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MULTI MATERIAL FORGIVENESS

17-4SS/TUNGSTEN10G WEIGHT FOR MORE COMPACT HEAD

INCREASES FORGIVENESS

VERTICAL CTPOPTIMIZES FEEL AND TRAJECTORY

PROVIDES CLEAN APPEARANCE

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ENTIRE SET MAKE-UP3-9PWUWSWLW

SHAFT OPTIONSCFS: SOFT R, REG, STIFF, X-STIFF

TFC 189i: SOFT R, REG, STIFF

AVAILABLE LOFTS AND SHAFTS

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TOUR PLAYERS BLADE DESIGN

PREFERENCESWorkability

Trajectory controlDistance control

Soft feelThin sole

Thin top lineMinimal offset

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PRECISION MILLED SPECS

MACHINED FACE, GROOVES, CAVITYPRECISE TOLERANCE CONTROL ON CRITICAL

FEATURES

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HIT YOUR YARDAGE

STABILIZATION BARSIMPROVES DISTANCE CONTROL

EQUALS COURSE RECORD SCORES

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VERTICAL CUSTOM TUNING PORT

VERTICAL CTP DESIGNOPTIMIZES FEEL AND TRAJECTORY

ELASTOMER MATERIAL FOR SOFT FEELPROVIDES CLEAN APPEARANCE

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MULTI MATERIAL FORGIVENESS

17-4SS/TUNGSTEN10G WEIGHT FOR MORE COMPACT HEAD

INCREASES FORGIVENESS

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ENTIRE SET MAKE-UP3-9PW

SHAFT OPTIONSCFS: SOFT R, REG, STIFF, X-STIFF

TFC 189i: SOFT R, REG, STIFF

AVAILABLE LOFTS AND SHAFTS

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HYBRID/IRON SET

FORGIVING HYBRIDSHIGH MOI HYBRID DESIGN

EASY TO HIT HIGH TRAJECTORY

FORGIVING IRONSLARGER IRON HEAD DESIGN

WIDER SOLE FOR FORGIVENESS

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EXTREME WEIGHTING

LARGE HEEL/TOE WEIGHTSHELPS INCREASE MOI

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DEEP HEAD PROFILE

BIGGER HEAD DESIGNHELPS INCREASE MOI

HIGHER MAX HEIGHT FOR APPROACH SHOTS

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LARGE FORGIVING IRONS

MAXIMUM FORGIVENESSHELPS INCREASE MOI

ABOUT 8.5% HIGHER THAN G25

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WIDE SOLE AND HIGH LAUNCH

HIGH LAUNCHSTRONGER LOFTS

SIMILAR MAX HEIGHT TO G25

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35.0

35.5

36.0

36.5

37.0

37.5

38.0

38.5

39.0

39.5

40.0

40.5

3H 4H 5H 5 6 7 8 9 w u S

Clu

b L

engt

h (

in)

Club #

Karsten Progressive Length Chart vs. Standard Length

STANDARD KARSTEN

18.021.024.027.030.033.036.039.042.045.048.051.054.057.0

3H 4H 5H 5 6 7 8 9 w u S

Clu

b L

oft

(d

eg)

Club #

Karsten Progressive Loft Chart vs. Standard Loft

STANDARD KARSTEN

80

100

120

140

160

180

200

220

3 4 5 6 7 8 9 W U S

Car

ry D

ista

nce

(ya

rds)

Club #

Karsten vs.Standard Distance

Standard Iron Set Karsten HY/IR Set

PROGRESSIVE LENGTH AND LOFT

DISTANCE BY DESIGN5/8” LENGTH PROGRESSION

MODIFIED LOFTS FOR DISTANCEMAINTIAN PROPER GAPPING

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ENTIRE SET MAKE-UP3H,4H,5H,5-9PWUWSW

SHAFT OPTIONSCFS DISTANCE: SOFT R, REG, STIFF, X-STIFF

KS 401: SOFT R, REG, STIFF

AVAILABLE LOFTS AND SHAFTS

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ANSER T

NEW MODELS

CRAZ-E SENITA B

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COUNTER BALANCE DESIGN

THE “NEW” BELLY PUTTERUSES 400G HEAD

50G COUNTER BALANCE WEIGHT17” GRIP WITH HAND ALIGNMENT

GRIP 3” DOWN FROM GRIP END

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FIT TO YOUR GAMESTROKE TYPE

OPTIONAL LENGTH ADJUSTMENT

CUSTOM FIT TO YOUR GAME

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TR TECHNOLOGY

PRECISION PUTTINGPRECISION MILLED FACE AND VARIABLE DEPTH GROOVES

50% IMPROVEMENT IN DISTANCE CONTROL

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ELASTOMER CAVITY INSERT

INCREDIBLE FEELIMPROVES SOUND AND FEEL

OPTIMIZES MASS FROM FACE FOR HIGH MOI

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5 CLASSIC MODELS

ANSER 2 ANSER 5 B60 PAL ZING

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FIT TO YOUR GAMESTROKE TYPE

OPTIONAL LENGTH ADJUSTMENT

CUSTOM FIT TO YOUR GAME

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