Keep Charles County Beautiful - boarddocs.comfile/CCBP_Presentatio… · Distribute public service...
Transcript of Keep Charles County Beautiful - boarddocs.comfile/CCBP_Presentatio… · Distribute public service...
PRESENTERS:Deborah E. Hall, CPA, Deputy County AdministratorFrances Sherman, Recycling & Litter Control Superintendent
July 21, 2015
Slide 1
Keep Charles County
Beautiful
Slide 2
Getting StartedThe Charles County Beautification Project (CCBP) was formed in response to citizen inquires on the status of the Waldorf Beatification Project (WB) and public comments during the first Commissioner Town Hall Meeting regarding litter. CCBP expands the scope of WBP by encompassing the entire county.
Assembled a WorkgroupCounty Administrator’s Office
Environmental ResourcesTransportation
Public Works
Planning & Growth ManagementMedia Office
Sheriff’s OfficeCitizen’s Liaison Office
Developed Mission and Goals
Slide 3
County Administration
� Deb Hall
� Crystal Hunt
� Tina Kozloski
� Jennifer Davis
� Julie Bryson
Community Services � Jeff Barnett
� Rob Romero
Committee MembersPublic Works
� Bill Shreve
� Dennis Fleming
� Frankie Sherman
Planning & Growth Management
� Frank Ward
� John Stevens
Sheriff’s Office � Tony Verdiglione
Slide 4
Frances ShermanRecycling & Litter Control Superintendent
Tina KozloskiMedia Specialist
Jennifer DavisAsst. Graphic Designer
Marketing Subcommittee
Slide 5
Deborah E. Hall, CPADeputy County Administrator
Jeffry BarnettChief of Transportation
Frank WardChief of Codes, Permits, & Inspection Services
Enforcement SubcommitteeTony VerdiglioneSergeant, Special Operations Division
Julie BrysonCitizens’ Liaison
Frances ShermanRecycling & Litter Control Superintendent
Slide 6
To beautify and create a sense of pride in Charles County by actively
encouraging a litter-free environment through education, community
improvements, enforcement, and support that empowers our community
to apply litter prevention practices throughout their lives.
Mission Statement
Slide 7
Create a countywide initiative to clean up and beautify Charles County through programs that are adaptive to the needs of the Community.
Charles County Government will lead this initiative by ensuring litter-free prevention practices are in place at all county facilities, from government buildings to VanGO stops.
Programs will place emphasis on education, enforcement, litter removal, community improvements, and the partnership development.
Project Goals
Slide 8
StrategyEducation
Litter Removal
Community Improvements
Enforcement
Partnerships
Slide 9
Media’s Role …Make marketing and advertising recommendations
Design marketing materials to encourage community involvement or action in events, programs, etc.
Distribute public service announcements designed to bring awareness to the environmental impacts, including associated laws and fines, and encourage community involvement or action.
Education Strategy
Slide 10
Advertising & Marketing:
Slogan & Project Logo
Slide 11
Advertising & Marketing:
Paid Ad Promotions
DON’T LITTER
It will cost you $1,500.
Billboards
Movie Theaters
Radio & TV
Newspapers
Local Businesses
(Motor Vehicle Administration)
Slide 12
Advertising & Marketing:
Receptacle LabelsPI
TC
H IN! OR PAY OUT!
Keep Charles County Beautif
ul
Slide 13
Support litter removal efforts through county-facilitated programs, along with civic and volunteer organizations.
Promote cleanup events and programs that encourage the removal of litter in our communities, public spaces, and waterways.
Identify areas in the county where litter removal efforts should be focused – targeting vacant lots and areas of distress.
Strategy:Litter Removal
Slide 14
Current Programs � County Litter Crews,
State Crews, VICs Crews
� Adopt-A-Road
� Adopt-A-Highway
� Watershed Cleanups
� Community Cleanups
Strategy:Litter Removal
Slide 15
Capital Improvement Projects
Litter Prevention Measures
Budget For Special Projects
Strategy:Community Improvements
Slide 16
Capital Improvement Projects
Strategy:Community Improvements
Slide 17
Strategy:Community Improvements
VanGO Bus Stop Improvements
Slide 18
Strategy:Community Improvements
Litter Prevention Measures
Slide 19
Strategy:Community Improvements
Budget for Special Projects
Slide 20
Part of the Program Strategy Is Enforcement
Sense of Accountability For Bad Behaviors
Demonstrates Our Commitment to Ensuring a Clean Community for Our Residents
Strategy:Enforcement
Slide 21
Strategy:Enforcement – PGM
ResidentialClean & Lien
Nuisance Abatement Board
CommercialZoning
ViolationsProgressive
Enforcement
Letter
Outreach and Promotional Materials
Slide 22
Strategy:Enforcement – Sheriff
Traffic Violations – Moving citations
$140 Fine and two points
CriminalIllegal dumping – penalties range from 30 days incarceration and a $1,500 fine to five years and $30,000 fine
Sheriff has dedicated resources to a twice-a-year campaign to curb litter
Slide 23
Strategy:Partnerships
Sheriff’s Office
Coordinated Promotional
Roll-Out
Chamber of Commerce
Business Community
Planned Presentation to
the ChamberBy the Committee
Slide 24
BudgetEnvironmental Service Fund (ESF) Litter Control Division
$15,000 Marketing
$10,000 Community Promotions
$7,500 Community Cleanups
Slide 25
Questions?
Slide 26
Commissioner Approval
Slide 27
Presented By:Charles County Government
P.O. Box 2150 • 200 Baltimore StreetLa Plata, Maryland 20646
301-645-0550 • 301-870-3000MD Relay Service: 7-1-1 • Relay TDD: 1-800-735-2258
Equal Opportunity County • www.CharlesCountyMD.gov
Mission StatementThe mission of Charles County Government is to provide our citizens the highest quality service possible in a timely, efficient and courteous manner. To achieve this goal, our government must be operated in an open and accessible atmosphere, be based on comprehensive long- and short-term planning and have an appropriate managerial organization tempered by fiscal responsibility. We support
and encourage efforts to grow a diverse workplace.
Vision StatementCharles County is a place where all people thrive and businesses grow and prosper; where the preservation of our heritage and environment is paramount; where government services to its citizens are provided at the highest level of excellence; and
where the quality of life is the best in the nation.