KAYAK Q2 2012 Earnings Presentation

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    Second Quarter 2012 ResultsAugust 22, 2012

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    Safe Harbor

    This presentation, the accompanying conference call and the related earnings press release contain forward-lookingstatements which are subject to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995.

    Forward-looking statements include all statements that are not historical facts, including statements about our plannedinvestments in key strategic areas and our expected financial metrics such as revenue, adjusted EBITDA, stock-basedcompensation and other matters. The achievement of the matters covered by such forward-looking statements involves risks,uncertainties and assumptions. If any of these risks or uncertainties materialize or if any of the assumptions prove incorrect, ouractual results, performance or achievements could be materially different from any future results, performance or achievements

    expressed or implied by the forward-looking statements. Such risks and uncertainties include, but are not limited to, the mattersset forth in the filings that we make with the Securities and Exchange Commission from time to time, including those set forth inthe section entitled Risk Factors in the companys Prospectus filed on July 20, 2012 and additional information that will be setforth in our Form 10-Q that will be filed for the quarter ended June 30, 2012, which should be read in conjunction with thesefinancial results. These documents are available on the SEC Filings section of the Investor Relations section of our website athttp://ir.kayak.com/. Please also note that forward-looking statements represent our managements beliefs and assumptionsonly as of the date of this presentation, August 22, 2012. Except as required by law, we assume no obligation to update theseforward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in theforward-looking statements, even if new information becomes available in the future.

    In addition to U.S. GAAP financials, this presentation includes certain non-GAAP financial measures. These non-GAAP measuresare in addition to, and not a substitute for, measures of financial performance prepared in accordance with U.S. GAAP. Areconciliation of those non-GAAP measures to the most directly comparable GAAP measures is available in the Appendix.

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    The best place to planand book travel.

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    Q2 Highlights

    Revenue ($MM)

    36% Growth

    Adjusted EBITDA ($MM)

    33% Growth 85% Growth

    56.8

    76.9

    2Q 2011 2Q 2012

    11.1

    20.6

    2Q 2011 2Q 2012

    Queries (MM)

    229

    304

    2Q 2011 2Q 2012

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    Booking Path

    2.7%

    11.3%

    2Q 2011 2Q 2012

    Note: KAYAK booking path launched in March 11, 2011.

    Booking Path Revenue (% of total)Partners

    Expedia

    Travelocity

    Getaroom

    Air Canada

    Hertz / Advantage

    Avis / Budget

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    9.9

    15.0

    2Q 2011 2Q 2012

    International Expansion

    International Revenue ($MM)

    52% Growth

    Launched in 4 new markets(18 total)

    Brazil (August 2012) Russia (July 2012) Poland (June 2012) Portugal (May 2012)

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    Mobile

    Queries (MM)

    95% Growth

    Estimated RPM ($)

    40% Growth 42% Growth

    App Downloads (MM)

    1.7

    2.3

    2Q 2011 2Q 2012

    29

    57

    2Q 2011 2Q 2012

    $33

    $46

    2Q 2011 2Q 2012

    Note: Mobile RPM are KAYAKs best estimation of revenue per thousand mobile queries based on data provided bythose travel partners that delineate between mobile and website travel bookings.

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    Other Developments

    Resolved arbitration with Orbitz

    Extended our partnership with Amadeus

    Partner since 2006 Multi-year agreement

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    56.8

    76.9

    109.4

    150.3

    2Q 2011 2Q 2012 1H 2011 1H 2012

    199 247

    388

    50529

    57

    55

    109

    229

    304

    443

    614

    2Q 2011 2Q 2012 1H 2011 1H 2012

    Growth

    Web

    Mobile

    33% Growth 39% Growth

    Queries (MM) Revenue ($MM)

    36% Growth 37% Growth

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    Revenue per thousand Queries

    $33$46

    2Q 2011 2Q 2012

    $280

    $301

    2Q 2011 2Q 2012

    $248 $253

    2Q 2011 2Q 2012

    Note: Mobile and website RPM are KAYAKs best estimation of revenue per thousand mobile or website queriesbased on data provided by those travel partners that delineate between mobile and website travel bookings.

    Estimated Website ($)

    8% Growth

    Estimated Mobile ($)

    2% Growth 42% Growth

    Total ($)

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    Marketing

    Geographic split (%)Spend ($MM)

    93%78% 79%

    71%

    7%22% 21%

    29%

    2010 2011 2Q 2011 2Q 2012

    US

    Intl

    16.1 19.131.0

    40.012.0 18.7

    23.5

    37.3

    30.0

    39.4

    58.5

    80.7

    2Q 2011 2Q 2012 1H 2011 1H 2012

    Brand

    Online

    Other

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    SBC 3.0 2.7 6.2 5.7

    Personnel

    Personnel ($MM / % of Revenue) Total Employee Headcount (1)

    9.811.3

    19.823.2

    17.3%

    14.7%

    18.1% 15.5%

    2Q 2011 2Q 2012 1H 2011 1H 2012

    145

    165

    185

    2Q 2011 1Q 2012 2Q 2012

    (1) Excludes part-time employees and contractors.

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    Cost of Revenue and G&A

    Cost of Revenue($MM / % of revenue)

    4.7 4.8

    9.6 10.0

    8.3% 6.2%

    8.8%

    6.6%

    2Q 2011 2Q 2012 1H 2011 1H 2012

    G&A ($MM / % of Revenue)

    4.2 3.6

    8.4 8.4

    7.3% 4.7%7.7% 5.6%

    2Q 2011 2Q 2012 1H 2011 1H 2012

    SBC 0.0 0.2 0.0 0.2

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    Effective Tax Rate (%)

    Profitability & Taxes

    Adjusted EBITDA($MM / % Margin)

    11.1

    20.6

    19.6%

    26.8%

    2Q 2011 2Q 2012

    $0.10

    $0.19

    2Q 2011 2Q 2012

    GAAP EPS($ per share)

    38%

    52%

    2Q 2011 2Q 2012

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    Appendix

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    Adjusted EBITDA Reconciliation

    ($MM) Q1 Q2 Q3 Q4 FY 2011Q1

    2012Q2

    2012

    Income from operations (12.0) 5.7 12.7 7.9 14.3 8.1 15.8

    Depreciation &amortization

    2.1 2.3 1.9 2.2 8.5 2.1 2.0

    Impairment of intangibleassets

    15.0 - - - 15.0 - -

    Stock-basedcompensation expense

    3.1 3.1 3.1 3.1 12.4 3.0 2.8

    Adjusted EBITDA 8.2 11.1 17.7 13.2 50.2 13.2 20.6

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    Balance Sheet

    ($MM)As of

    June 2012Pro forma

    for IPO

    Cash, Equivalentsand Marketable Securities

    $65.5 $168.8

    Total Assets

    $308.5

    $408.0

    Working Capital $82.8 $182.5

    Long-Term Debt $0.0 $0.0

    Total Liabilities and

    Stockholders Equity $308.5 $408.0

    Cash balance pro forma for IPO proceeds, net of unpaid offering costs, of $97.3MM and

    $6 million from a private placement immediately after the IPO.

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    Cash Flow Statement

    ($MM)6 months

    endedJune 2012

    6 months ended

    June 2011

    Cash flows from operatingactivities

    $20.7 $8.3

    Cash flows from investing activities ($1.2) ($10.2)

    Cash flows from financing activities ($0.0) ($0.2)

    Effect of exchange rate changes ($0.4) $0.4

    Net change in Cash, Equivalents

    and Marketable Securities$19.3

    ($1.7)