© 2005 Ewing Marion Kauffman Foundation

Welcome toFastTrac® TechVenturetm

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Kaufman FastTrac Introduction

• http://bcove.me/cxr8r1xh

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Purpose

• Build entrepreneurial skills• Create elevator pitch• Write business plan• Develop investor presentation• Expand your network

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Resources for Learning

• Entrepreneur manual• FastTrac® TechVenturetm toolkit• More info resources• Facilitator and coaches• Guest speakers• Other participants

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Elevator PitchConcise. 30 to 60 seconds.

Clear. Use language everyone understands.

Powerful. Deliver the "Sis-Boom-Bang" to grab their attention!

Visual. Create a visual image.

Tell a Story. A short story that is, show a solution.

Targeted. Who is your audience(s)?

Goal Oriented. What is your desired outcome? You may have different pitches depending on different objectives.

Has a Hook. This is the element that literally snags your listener's interest and makes them want to know more.

http://www.youtube.com/watch?v=Tq0tan49rmc

• http://www.youtube.com/watch?v=Tq0tan49rmc

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Entrepreneurs’ Responsibilities

Before each session:• Read manual• Complete action steps

During each session:• Participate• Network

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Entrepreneurship

A process through which people and teams:• Pursue opportunity• Use resources• Initiate change to create value

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Your Vision: Personal Criteria

• Work hours• Flexibility• Location• Travel• Morals, beliefs, and standards• Physical requirements• Family involvement

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Your Vision: Professional Criteria

• Power or status• Involvement in daily operations• Expertise, skills, and preferences• Job security• Future professional goals• Growth or lifestyle business

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Business Concept Statement

• What does the product/service do?• How is it different?• Who will buy it?• Why will they buy it?• Where will it be sold/offered?• When will it be ready to be sold/offered?• How will it be promoted and sold/offered?

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Assessments

• Entrepreneurial Readiness Assessment

• Business Concept Feasibility Assessment

• Technology Feasibility Assessment and Plan

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FastTrac® TechVenturetm

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Speaker of Ten ModulesModule Title Guest Speaker

1 Exploring Entrepreneurship Greg Fischer, Mayor

2 Defining Target Market Steve Huey, Chief Operating OfficerLearning House

3 Conducting Market Research and Analysis

Kimberly Westergren, President and FounderMeasure Consumer Perspectives: Provides clients with customer feedback services

4 Testing Business Concept Lyle Hawkins and Steve Kaiser, Vector ImpactMarketing services

5 Entering and Capturing the Market

Sean O’Leary, Chief Executive OfficerGenscape: Provides real-time power supply information for energy sector

6 Planning for Financial Success Kim Spalding, Chief Financial OfficerNarrowCast: Provides information, analysis and context for business technology decision makers

7 Building and Compensating Your Organizational Team

8 Protecting the Business and Your Intellectual Property

Terry Wright (Stites & Harbison) – Intellectual Property protectionBill Strench (Frost Brown Todd) – Business protection

9 Identifying Funding and Working with Investors

Ed Glasscock, Frost Brown ToddDale Boden, President/CEO B F Capital, Yearling Fund IBob Saunders, Retired; previously Managing Director Chrysalis VenturesMehdi Yazdanpanah (President/CEO NaguaNeedles) – Government Grants

10 Managing Cash and Operating your Business

Kent OylerPresident, OPM Entrepreneurial ServicesSerial entrepreneur

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Thank you