Kate Bull presents The People's Supermarket @ Canvas8
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17-Oct-2014 -
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Transcript of Kate Bull presents The People's Supermarket @ Canvas8
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The Role of Brands in Society
A perspective by Kate Bull, CEO The People’s Supermarket
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Where it all began
• The dream• The people behind the idea • Why we wanted to do this
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We are…
A sustainable food
co-operative that
responds to the needs of
the local community and
provides healthy, local
food at reasonable
prices.
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We aim to…
To create a community
supermarket that
highlights the
possibilities of
consumer power and
challenges the
status quo.
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We think differently
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We aim to buy…
• Fresh fruit, veg from UK and Europe only Bananas are an
exception!• Dairy products and
responsibly sourced Meat and Fish from UK and Europe.
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It’s all about the people
Run by our 1000members, all get a sayin how we run the business, receive a 10% discount and commit to working for
4 hrs every 4 weeks in
the store.
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We try hard to help
• Job creation
• We help people get qualifications
• Learn new life skills
• We work within the community
• Help other enterprises
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We have…
Created 17 new jobs. Worked with 50 long term unemployed people.Volunteers from -• Victims of torture• Recovering from
addictions• Major corporations
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We create opportunities;The People’s Florist The People’s Kitchen And our latest…The People’s Delivery Service
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We talk to…
Via Facebook • 1 million views• 7,500 followers• 5,300 comments Twitter• 3 months - 3600
followers
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We use simple text and hand written signage to communicate. Everyone and anyone can make a message.
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We are not …..
A Charity We get no tax breaks and don’t rely on government grants
or FundsOr help on business rates.
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We did not …..
Get any help from the Banks or venture capitalists. No over draft, no bank loans, no credit card acceptance facilities.
We were considered too risky
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We are…
• Financially solvent
• At the front of a movement
• Inspiring others• Making a
difference
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Today is our
First Birthday