Karachi Advertising Festival

61
PRESENTATION

Transcript of Karachi Advertising Festival

Page 1: Karachi Advertising Festival

PRESENTATION

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History to World’s Advertising

Festival

Festival Title City, Country Year of

Start

Cannes Lions International Advertising

Festival

Cannes, France 1954

New York Advertising Festival NY, USA 1957

China International Advertising Festival Beijing, China 1994

Asia Pacific Advertising Festival - Ad

Fest

Phuket,

Thailand

1997

Moscow International Advertising

Festival

Moscow,

Russia

2004

Dubai Lynx International Advertising

Festival

Dubai, UAE 2008

Eurobest European Advertising Festival London, UK 2008

Spikes Asia Advertising Festival Suntec,

Singapore

2009

Goa Advertising Festival Goa, India 2010

NOW

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ADVERTISING FESTIVAL

KAMZKIRZ MEDIA MARKETING GROUPFounder of Pakistan’s First

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Success Series

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HIGHLIGHTS

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LAUNCHING

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Chairperson Dr. Nadira Jawaid

Enlightened the Inauguration Lamp

Co-Chairman Dr. Jawaid Aziz

Addressing the Attendees

Chief Guest Jehan Ara Hai &

Kamran Jawaid Managing Director

Chief Guest Jehan Ara Hai

Addressing the Attendees

Chairperson Dr. Nadira Jawaid

Presenting Shield to Chief Guest

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DAY ONE ACTIVITIES

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SPECIAL SCREENINGS

TOP 100 PAK ADS

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Jamil Syed, Former Executive

Director - PBA

Moin Qureshi, CEO – Creative

Head Quarter

Kamran Jawaid, Managing Director –

KamzKirz Media Marketing Group

Irfan Iftikhar, Director – SAARC

MEDIA, Mumbai - India

Day One Workshop

Attendees

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DAY TWO ACTIVITIES

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SPECIAL SCREENINGS

THE LOOKING GLASS

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Jamil Syed, Former

Executive

Director - PBA

Neil Christy, CEO

Headlion Advertising

Attendees Discussions

During Workshop

Kamran Jawaid, Managing Director –

KamzKirz Media Marketing Group

Day Two Workshop

Attendees

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MEMENTOS

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Presenting Memento to

Kamran Jawaid

Presenting Memento to

Radio One FM 91

Presenting Memento to

Institute of Business Admin - IBA

Presenting Memento to

DAWN NEWS

Fatima Bajiyaa and

Dr. Nadira Jawaid

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SPECIAL SCREENINGS

SELL & SPIN – AD HISTORY

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SUCCESS PARTYAT BEACH LUXURY HOTEL, KARACHI

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Management Team of

Karachi Advertising Festival

Arrival of Guest at

KAF Success Party

Grand Fire Work at

Grand Finale

Soft Musical

Entertainment

Guests at

Dinner

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UPCOMING

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EVENTS AT2ND KARACHI ADVERTISING FESTIVAL

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2 DAYS ADVERTISING SCHOOL

Topics To Be DiscussedAd Film Production Sequence, Cinematic Techniques, Branded

Entertainment, Utilizing Animation Techniques, Media Planning, Celebrity Endorsement, Practical Application of Camera Movement,

Lighting Sequence, Sketching Story Board and more.

LEAD TRAINERKamran Jawaid

Managing DirectorKamzKirz Media Marketing

Event DirectorKarachi Advertising Festival

MBA – Marketing & AdvertisingBBA – Marketing

MS – Media Sciences

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PANEL DISCUSSIONS – Day I

Jamil SyedAdvertising Practitioner

Asst. Professor at

SZABIST, GREENWICH

& DADABHOY Inst.

Imran AshrafPresident – PAPC

Sole Event Partner of

ABBY International

Advertising Awards - INDIA

Irfan IftikharDirector SAARC MEDIA

Mumbai – India

Expert of Ad Film

Production in INDIA

Jehan Ara HaiVice President

APWA

& Known TV

Personality

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PANEL DISCUSSIONS – Day II

Fatima BajiyaFormer Advisor

Chief Minister

& Known Script Writer

of Pakistan

Ejaz MianAdvertising Practitioner

Asst. Professor at

IBA – Institute of

Business Administration

Dr. Kamran

SiddiqiAdvertising Practitioner

Asst. Professor at

IBA – Institute of

Business Administration

Athar Javed SufiPresident

Pakistan Film and

Television Journalist

Association

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TASHHEER-E-KARACHI

Best Opportunity for Business Graduate and

Media Students to submit their creative

Speculative TV Advertisements on the Topic of

TASHHEER–E-KARACHI. Selected Candidates

will get Special Appreciations by I OWN

KARACHI (A Project by CDGK)

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KAMZKIRZ HONOR AWARDS

KamzKirz Media Marketing Group proudly

announce “KamzKirz Honor Awards –To Bestow

Tribute ! We are going to honor the Legendary

Personalities and Young and Emerging

Personalities with some thing exceptional in

their respective industry. We are honoring the

personalities in three categories:

Legendary Acknowledgement

Youth Acknowledgement

Initiative Acknowledgement

In Sub Categories of Business, Advertising,

Education, Cinema, Television, Theatre, Fashion,

Music and Expressions of Right.

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LEGENDARY ACKNOWLEDGE

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LEGENDARY ACKNOWLEDGE TO

TAHIR A. KHANin Category of

ADVERTISING

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LEGENDARY ACKNOWLEDGE TO

NADEEM BAIGin Category of

CINEMA

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LEGENDARY ACKNOWLEDGE TO

FATIMA BAJIYAin Category of

TELEVISION

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LEGENDARY ACKNOWLEDGE TO

UMER SHARIFin Category of

THEATRE

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LEGENDARY ACKNOWLEDGE TO

JEHAN ARA HAIin Category of

EDUCATION

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LEGENDARY ACKNOWLEDGE TO

ATHAR JEVED SUFIin Category of

JOURNALISM

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YOUTH ACKNOWLEDGE

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YOUTH ACKNOWLEDGE TO

SAQIB MALIKin Category of

ADVERTISING

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YOUTH ACKNOWLEDGE TO

REEMA KHANin Category of

CINEMA

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YOUTH ACKNOWLEDGE TO

SHAISTA WAHIDIin Category of

TELEVISION

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YOUTH ACKNOWLEDGE TO

NADIA HUSSAINin Category of

FASHION

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YOUTH ACKNOWLEDGE TO

ALI ZAFARin Category of

MUSIC

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YOUTH ACKNOWLEDGE TO

TALAT HUSSAINin Category of

JOURNALISM

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INITIATIVE ACKNOWLEDGE

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INITIATING ACKNOWLEDGE TO

ROHAIL HAYATTin Category of

INNOVATION OF

COKE STUDIO

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INITIATING ACKNOWLEDGE TO

ZIA MOINUDDINin Category of

INNOVATION OF

NAPA

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INITIATING ACKNOWLEDGE TO

NADEEM H. MANDVIWALLAin Category of

INNOVATION OF

3D CINEMA IN PAKISTAN

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LIFE TIME ACKNOWLEDGE

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LIFETIME ACKNOWLEDGE TO

MOIN AKHTARin Category of

TELEVISION

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LIFETIME ACKNOWLEDGE TO

BABRA SHARIFin Category of

CINEMA

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CHIEF GUEST

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FATHER OF ADVERTISING

JAVED JABBARFormer Information Minister

as

CHIEF GUEST

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BE A PART OF

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RANGOLI SPONSOR @ PKR 200,000

Twelve Spots of Company TVC (6 per day)

relayed at Karachi Advertising Festival

Ten Display Standees (2.5x5ft) (Provided by Client) at Entrance and in Hall

Company Logo will be displayed at All Possible Locations including

side wing of Backdrop, Broachers, Website, Mementos, Awards, Certificates

and Invitation Cards

Company Logos will also mentioned at “Dinner / Hi-Teas Sponsored by”

Two Page Color Advertisement in Online Post Event Newsletter

TEN COMPLIMENTARY FESTIVAL REGISTRATION Special Acknowledgement during the Event by Anchor

Exclusive Media Coverage by Media Partners

Exclusive Digital Online Promotions via Email Marketing

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AND

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BUSINESS ACKNOWLEDGE TO

CEO’S NAMEin Category of

RESPECTIVE

INDUSTRY

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EXCLUSIVE SPONSOR @ PKR 50,000

Eight Spots of Company TVC (4 per day)

relayed at Karachi Advertising Festival

Four Display Standees (2.5x5ft) (Provided by Client) at Entrance and in Hall

Company Logo will be displayed at All Possible Locations including

side wing of Backdrop, Broachers, Website, Mementos, Awards, Certificates

and Invitation Cards

One Page Color Advertisement in Online Post Event Newsletter

FIVE COMPLIMENTARY FESTIVAL REGISTRATION Special Acknowledgement during the Event by Anchor

Exclusive Media Coverage by Media Partners

Exclusive Digital Online Promotions via Email Marketing

Special Appreciation Memento at “KamzKirz Honor Awards 2011”

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PEARL SPONSOR @ PKR 30,000

Four Spots of Company TVC (2 per day)

relayed at Karachi Advertising Festival

Three Display Standees (2.5x5ft) (Provided by Client) at Entrance and in Hall

Company Logo will be displayed at All Possible Locations including

side wing of Backdrop, Broachers, Website, Mementos, Awards, Certificates

and Invitation Cards

Vertical Half Page Color Advertisement in Online Post Event Newsletter

FOUR COMPLIMENTARY FESTIVAL REGISTRATION Special Acknowledgement during the Event by Anchor

Exclusive Media Coverage by Media Partners

Exclusive Digital Online Promotions via Email Marketing

Special Appreciation Memento at “KamzKirz Honor Awards 2011”

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ASSOCIATE SPONSOR @ PKR 12,000

Two Spots of Company TVC (1 per day)

relayed at Karachi Advertising Festival

Two Display Standees (2.5x5ft) (Provided by Client) at Entrance and in Hall

Company Logo will be displayed at All Possible Locations including

side wing of Backdrop, Broachers, Website, Mementos, Awards, Certificates

and Invitation Cards

THREE COMPLIMENTARY FESTIVAL REGISTRATION Special Acknowledgement during the Event by Anchor

Exclusive Media Coverage by Media Partners

Exclusive Digital Online Promotions via Email Marketing

Special Appreciation Memento at “KamzKirz Honor Awards 2011”

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SUPPORTED BY

“I OWN KARACHI” A PROJECT BY CDGK

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SUPPORTED BY

SOLE EVENT PARTNER OF

ABBY INTERNATIONAL ADVERTISING AWARDSMUMBAI, INDIA

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MEDIA PARTNERS

TV RADIO DIGITAL

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ACADEMIC INVITEES

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THANK YOU