KAP Client Pitch
Transcript of KAP Client Pitch
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CLIENT PITCH
PENCILS OF PROMISE
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SCHOOL ISNT FOR EVERYONE
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MANUAL LABOR
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CHEAP LABOR
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LETS TALK ABOUT
THE CHEAPEST LABOR.
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215 MILLION CHILD LABORERS(International Labour Organization)
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115 MILLION IN HAZARDOUSWORK ENVIRONMENTS(International Labour Organization)
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UNAWARE OF THEIR BASIC HUMAN RIGHTS
EASY TO COMMAND
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UNAWARE OF THEIR BASIC HUMAN RIGHTS
THE CHEAPEST LABOR FORCE
EASY TO COMMAND
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POVERTY IS A CYCLE
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DEPRIVING EDUCATIONIS AN INJUSTICE
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PEOPLE RESPOND TO INJUSTICE
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MILLENNIALS ARE NO DIFFERENT
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OUR GOAL : CREATE A MOVEMENT
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OUR GOAL : CREATE A MOVEMENTAWARENESS + CONNECTION + EMPOWERMENT
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THE COMMON THREAD IN ALL MOVEMENTS...
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OPPOSITION
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LETS GIVE EDUCATION A VILLAIN.
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STRATEGY : ATTACK EDUCATIONIN ORDER TO PROMOTE EDUCATION
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KAPKEEPA
MERICAPROSP
ER
OU
S
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PRINT ADS
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Summer internship for electronic engineering.
Who said school was the only window of opportunity?
Learn more at www.KAP.org
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Here, everyday is bring your child to work day.
Learn more at www.KAP.org
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Here, kids go through new designer wear every minute.
Learn more at www.KAP.org
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PSAS ONLINE
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POLITICAL GRASSROOTS
CAMPAIGN
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WEBSITE
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CONNECTION
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CONNECTION
AWARENESS
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CONNECTION
AWARENESS
DONATIONS
ACTION
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HARSH REALITY OF THEIR PAST & PRESENT
IS BROUGHT TO SURFACE.
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THE AUDIENCE HAS THE OPPORTUNITY
TO INFLUENCE THE OUTCOME OF THEIR FUTURE
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BY ACCEPTING & SPREADING THE MESSAGE,THE FIGHT FOR EDUCATION HAS A VOICE
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WE MAKE THE SITUATION HARDER TO IGNORE,AND THE CAUSE MUCH EASIER TO INVEST IN
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EDUCATION ISNT A LUXURY.
EDUCATION IS THE TOOL TO SURVIVAL.
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A MORE EDUCATED WORLD IS ACTUALLY...
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A MORE PRODUCTIVE WORLD.
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SCHOOL IS FOR EVERYONE
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SOURCES
MAPLECROFT: GLOBAL RISK ANALYTICShttp://maplecroft.com/about/news/child_labour_2012.html
UNICEF: THE STATE OF THE WORLDS CHILDREN 2012
http://www.unicef.org/sowc2012/pdfs/SOWC%202012-Main%20Report_EN_13Mar2012.pdf
INTERNATIONAL LABOR ORGANIZATIONhttp://www.ilo.org/global/lang--en/index.htm