Kaching ! Where Premium Content Can Still Make Money
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Transcript of Kaching ! Where Premium Content Can Still Make Money
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Kaching! Where Premium Content Can Still Make Money
DeVaris BrownChief Developer Evangelist
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WHO AM I?
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Gospel of…
Madewithmarmalade.C
om
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About Me
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WHAT IS MARMALADE?
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Native Cross Platform Solution
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Amazing Games
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DEVELOPER’S DILEMMA
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Crowded Spaces
500,000+ Apps & Games
350,000+ Apps & Games
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Unchartered Territory
WILL HAVE DOMINANT MARKET
SHARE
2015
4.5 MILLION
4X 53 MILLIONAMOUNT OF REVENUE
GENERATED BY SAME APPS IN APP STORE
SMART TVS SHIPPED BY
2012
SHIPPED BADA PHONES IN Q2 2011
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CROSS PLATFORM FIRST
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Why Cross Platform
GET THE MOST ROI OUT OF A SINGLE CODEBASE
EASILY TEST NEW PLATFORMS WITH OPTIMIZATIONS
CONSISTENT EXPERIENCES ACROSS PLATFORMS
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SAVE TIME…
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…AND MONEY
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CROSS PLATFORM ISSUES
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SOLVE ALL YOUR
PROBLEMS WITH MY TOOLS…THE MORE YOU BUY, THE MORE YOU
SOLVE
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…HTML5
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…DISCOVERABILITY
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…EXPENSIVE
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What Tools Should You Use?
HTML5 HYBRID VM NATIVE
Easy to use
Slow performanc
e
Easy to useBetter device support
Limited device support
Slow performanc
e
Great front end toolsHuge community
Complete vertical stackBetter performance
Expensive
Best performanceOpen, extensible platform
Reasonably pricedRapid prototyping isn’t easy
Uses C++
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SUPER SECRET TO SUCCESS
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Choose Freemium
$11BILLIONIn game purchases by 2015
51%Of top grossing games in App Store are free
81%Of all downloads are
free
69%Of paying users pay more than $10/user
65%Of revenue
generated by freemium games in top 100 games
5Out of top 5 grossing
games on iOS are freemium
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THIRD PARTY ECOSYSTEM
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Get to Know Your Users
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Get Social
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Use Ads
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SUPER DUPER SECRET TO SUCCESS
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Buy Our SDK
Ask me how to get a free license!!!
STANDARD $499
All Platforms
Forum Support
BASIC $149
iOS & Android
Forum Support
PRO $3499
All Platforms
Premium Support
Private Betas
HTTP://WWW.MADEWITHMARMALADE.COM/BUY
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THANK YOU…Q&A