Justin Lutz, Lead Innovation Technologist, Primacy, presentation
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Transcript of Justin Lutz, Lead Innovation Technologist, Primacy, presentation
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A BOLD VISION OF THE FUTURE
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© 2017 Primacy | Proprietary & Confidential
Cross Industry Experience
CONSUMER EDUCATION FINANCIAL SERVICES HEALTHCARE MANUFACTURING
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© 2017 Primacy | Proprietary & Confidential
Service & Solutions
ACCOUNT & PROJECT MANAGEMENT
STRATEGY MARKETING CREATIVE TECHNOLOGY
Brand
Integrated Marketing
Content
Digital
Research / VOC
Personas / Journey Maps
Marketing Automation
CRM
Analytics
Email Marketing
Content Marketing
Social Media
SEO/SEM
Events
Media Planning, Buying
Brand Identity
User Experience
Content Development
Marketing Assets
Sales Enablement
Video / Motion Graphics
Live Video Production
Visual Design
Websites, CMS, Intranets,
Portals, eCommerce
VR, AR
AI
Emerging Technology
Mobile Applications
Database Development
Quality Assurance
Accessibility
Enterprise Hosting
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© 2017 Primacy | Proprietary & Confidential
• Wearables
• Virtual Reality
• Augmented Reality
• Gesture Recognition
• BLE
• Beacons
• IOT
• Visual Search
• NFC
Innovation
Initiatives
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Primacy Studios
Our Studios team is a subset of our core Creative department and is also an instrumental part of Primacy’s Emerging Technology team – pushing boundaries and exploring new and engaging ways to tell stories, enrich immersive experiences and attract audiences.
Live video production
2D/3D motion design & animation
360° VR video
Audio engineering / Voice-over
Aerial videography
Television spots
Radio spots
Script writing
Photography
Talent casting
Video analytics
4K Video streaming / hosting
Capabilities:
© 2017 Primacy / Proprietary & Confidential 6
View Our Work: vimeo.com/primacy
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© 2017 Primacy | Proprietary & Confidential
Virtual Reality
Tour
“If I was on my treadmill right now, I’d be
sprinting and smiling and running through
the imaginary finish line as a champion
and people are cheering and there is flash
photography. That’s the energy I feel!”
– Director of Admissions, Regis University
Primacy developed a custom VR campus tour for
Regis University, which is one of the initiatives that
has lead to a 42% increase in new student deposits!
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© 2017 Primacy | Proprietary & Confidential
OTIS VR: Made to Move You
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© 2017 Primacy | Proprietary & Confidential
OTIS VR: Leave Behind
11
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The biggest obstacle in collecting
donations is the friction introduced
between the point of impact and the
point of action.
- Lucia Parker, 3000 Miles to a Cure
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[Virtual reality] connects humans to other
humans in a profound way I’ve never before
seen in any other form of media, and it can
change people’s perception of each other
- Chris Milk
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Agency Services
or 860.404.3314
© 2017 Primacy | Proprietary & Confidential
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