Justin Hatfield, Brooke Rischbieth, Nikita Ramanujam, Stephany Rosa.
-
Upload
damian-parrish -
Category
Documents
-
view
218 -
download
0
Transcript of Justin Hatfield, Brooke Rischbieth, Nikita Ramanujam, Stephany Rosa.
BACKGROUND
10,000 members in
115 chapters in38 states
The Campus Network aims to generate powerful policy change in dozens of localities and to leverage its presence nationwide towards elevating young people’s priorities and serving as a thought leader on how the Millennial generation is redefining political engagement.
ORGANIZATIONAL STRUCTURE
National Organization
Undergrad Regional Team
Chapter Leaders
Chapter Members
ORGANIZATIONAL STRUCTURE
National Organization
Undergrad Regional Team
Chapter Leaders
Chapter Members
ClientBrenna Conway
Illinois Field Director
ORGANIZATIONAL STRUCTURE
National Organization
Undergrad Regional Team
Chapter Leaders
Chapter Members
User / FacilitatorRachel
RiemenschneiderNew Chapter Coordinator
ORGANIZATIONAL STRUCTURE
National Organization
Undergrad Regional Team
Chapter Leaders
Chapter Members
UserVarious IndividualsInterested Chapter
Leaders
ORGANIZATIONAL STRUCTURE
National Organization
Undergrad Regional Team
Chapter Leaders
Chapter Members N/A
PROBLEM
National Organization
Undergrad Regional Team
Chapter Leaders
Chapter Members
Problem SpaceCreating more resources for the New
Chapter Coordinator to provide to students interested in starting their
own Roosevelt Institute Chapter
OUR DESIGN
Three Phases in Starting a Chapter
1) Resources platform 2) Two recruitment guides 3) Initial activity guide
Physical & Digital Evidence
Frontstage
User actionChapter leader
connects to other leaders and
accesses resources
Chapter leader decides to pursue
new chapter creation
Conduct Rethinking Communities
activity in chapter
Recruits members into new chapter
and informs coordinator
Follows guides’ instructions
Coordinator sends email to interested
Chapter leaders with links
Coordinator sends email with links to recruiting guides
Coordinator sends email with links to
Rethinking Communities guide
Facebook and Loft page
Facebook and Loft page guide
Recruiting with Social Media Guide
Coordinating Recruiting with Competing Organizations Guide
Rethinking Communities Guide
Line of interaction
Coordinator checks in with progress and provides additional
help if necessary
Coordinator reviews results and provides additional resources
and feedback
GOALS
UnderstandingsLearners will understand that…
U1Chapter Leaders will understand the trends that lead to a successful social media usage and how they can be reapplied/replicated to other social sites
U2Chapter Leaders will understand that (positive) social media will lead to a higher number of potential new members during the recruiting process
U3Chapter Leaders will understand that they can use an existing social network of Chapter Leaders across the nation to ask questions, propose ideas and seek additional support if needed
U4Chapter Leaders will understand that activities that assess communal opportunity areas motivate members to create impact and policy change
PROTOTYPE ONE TEST
Expert Test Brenna, Illinois Field Director
Peer Test Critique Session in Class
Main Takeaways• Provide information on how to sustain the
Facebook and Loft platform over multiple transitions in leadership teams
• Create additional guide and platform on Loft to ensure long-term sustainability of design
• There needs to be a feedback mechanism
PROTOTYPE TWO TEST
User Test Rachel, New Chapter Coordinator
Expert Test Brenna, Illinois Field Director
Peer Test Critique Session in Class
Main Takeaways• Provide more visuals, especially for self-
explanatory information and decrease the wordiness
• Provide concrete examples of posts and content to give further direction to our guide
• Create step-by-step instructions for more difficult steps rather than only providing tips for success
PROTOTYPE THREE TEST
User Test (TBD)
Rachel, New Chapter Coordinator
User Test (TBD)
Lizz, NU Chapter Leader
User Test (TBD)
Samuel, NU Chapter Leader
Expert Test Matt, Our Professor
Main Takeaways• Provide more guidance on the coordination
section instead of focusing solely on setting up meetings
• Awaiting additional feedback from users
PROTOTYPE FOUR TEST
User Test Rachel, New Chapter Coordinator
User Test Lizz, NU Chapter Leader
User Test Samuel, NU Chapter Leader
Peer Test Critique Session in Class
Main Takeaways• Reorder and restructure the guide to improve
clarity and to more accurately follow the process
• Clarify some of the convoluted sections of the guide and provide more clear direction on facilitating
ASSESSMENTS
Performance Task: Start a Roosevelt Institute Chapter at your university
Criteria to assess success
Chapter (as a whole) is engaged on social
media outlets such as Facebook and Twitter
for recruitment
Chapter members exist and attend
scheduled meetings
Events and regular Chapter meetings
occur. In these meetings members engage in activities
TAKEAWAYS FROM CLASS
• Design is an iterative process that never ends ever
• There is no one concrete pathway to become a self-directed learner
• Brainstorming can be fun while still being extremely productive
• It is hard to make everyone happy (group, expert, user, client)
• Stand meetings and agile management are great tools for project management