Journey To Acquistion and IPO, EO San Antonio Jan2512

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Journey to IPO – BUILDING YOUR BUSINESS FOR AN acquisition January 25, 2012 [email protected]

Transcript of Journey To Acquistion and IPO, EO San Antonio Jan2512

Page 1: Journey To Acquistion and IPO, EO San Antonio Jan2512

Journey to IPO – BUILDING YOUR BUSINESS FOR AN acquisition

January 25, 2012

[email protected]

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Journey to IPO – BUILDING YOUR BUSINESS FOR AN acquisition

What Do you want next?

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Journey to IPO – BUILDING YOUR BUSINESS FOR AN acquisition

How to Get there:

1)Your Team2)Know your business3)What do they want?4)What do you want?5)Get help executing your plan

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At 15, I had 2 Goals- 1) Bicycle NYC-Seattle 2) Don’t walk any hills

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Problem – flat tire before we left New York – 2 more that day

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Very Long Hills

No “I” in TEAM

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3,752 miles later!

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…Then We Climbed Mt. Rainier(Right goal, wrong tools)

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Meet Mark, Entrepreneur

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1) It’s ALL About Your Team

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Do You Have the Team You Need?

Hire SLOWLY, fire quickly

Great people drive your business, bad people kill it

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What If You Could Read Them?

YOU CAN!

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How They Do It – Read Behaviors

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Why They Do it – Values

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How Does Your Company Look?

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Values Drive Your Team(Train for skills)

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Train Your Team – then Have Fun

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2) Know and Grow Your Business

• What do you want? What’s your number?

• Focus: the attracting force for buyers

• Prepare NOW for an acquisition

• The DOs and DON’Ts

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How to Get to the Altar? Acquirers Love Businesses That Are:

Focused and unique

Have great people

Growing, cash flow, profitable

Add value to buyer

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Stand Out with Your Growth Story

Are your Forecasts accurate?

Cash flow is king - not EBITA, etc

Increasing margins show your efficiency

Be transparent – elevator pitch

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3) Make The Buyer Look SmartShow fast entrance into a new business - you are expert

Deliver the “Promise of pot of gold at end of the rainbow”

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Strengthen Your Business Now – AIM!

Accept: Plans that fit in your current sandbox

Invest – make real growth plans

Measure – KPIs, ROI, your key numbers

Repeat!

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A Secret They Won’t Tell You

They buy you - then the business

Be nice, open, curious, helpful and positive

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3 STEPS HOW TO KILL A DEAL…

1) Be a Cocky Arrogant Jerk

2) Disrespect your commitments (blow off stuff, be late)

3) Screw the other guy

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4) What Do You Want Next?

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Get Ready to Jump In

Negotiate Key elements at the start of the process

Roles, reporting, goals, time, meetings

Compensation, bonus, earn-outs, stock

Contract length, non-compete, severance

Find a few senior champions for you

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5) Get Ready Now

1) What if a buyer knocked today?

2) Have you done your own due diligence (as if you were a buyer)?

3) What’s on your “unknown risks” list and what can that cost you?

4) When will you start planning for the future?

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5) HOW to Get Ready Now

1) Create a list of target acquirers or strategic investors/partners

2) Work with your team and an expert to create your 1-2 year plan

3) Do MORE of what you do best, kill the other stuff

4) Create a content plan for media and events

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Journey to IPO – BUILDING YOUR BUSINESS FOR AN acquisition

How to Get there:

1)Your Team2)Know your business3)What do they want?4)What do you want?5)Get help executing your plan

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Journey to IPO – BUILDING YOUR BUSINESS FOR AN acquisition

(Thank you! Connect with markfriedler)

[email protected] 415.683.6601