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    Journal of Hip-Hop,Volume I, Issue 1 Spring 2005 | ISSN 1554-4532

    Copyright 2005

    Readers may quote from, copy, and distribute this work for educational purposes as long as the copyright

    holder and The Journal of Hip-Hop are properly acknowledged and the original work is not altered. The

    reproduction or transmission of any part of this publication for other purposes in any form or by any

    means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval

    systems, requires the written permission of Hip-Hop Matters Inc.

    Printed in the United States of America

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    Journal of Hip-Hop | Spring 2005

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    PUBLISHER

    FOUNDING EDITOR-IN-CHIEF

    FOUNDING EXECUTIVE EDITOR

    FOUNDING MANAGING EDITOR

    EDITOR-AT-LARGE

    LAYOUT EDITOR

    COPY EDITOR

    STYLE EDITOR

    ILLUSTRATORART DIRECTOR

    BUSINESS MANAGER

    RESEARCHER

    STUDENT INTERNS

    CONTRIBUTORS

    Hip-Hop Matters Inc.

    Andrew J. RyanAkil E. KennedyJeff Tate

    Deliya RyanKirian VillaltaLydia X. McCoyShayla Herndon

    Aniekan UdofiaFritz Doseau

    Jennifer Manigross

    Charisse CecilMaurice HodgesEric Tate

    Alicia Adams, Ray Alston, TaliyaBanda, Gil Brimais, AlonzoGamble, Sergio Gonzalez, Delia

    Husband, Janeen Ingram, NyjiaJones, Vernon Kathemba, Rich-ard Lanahan, Tee Leathers, Rich

    Manu, Jeff Miller, Luan Nguyen,Michelle Nadora, Erik Noel,Pho Palmer, Angelika Peacock,Ebony Utley, Ada Valatitis,Chris White, Kurt Young

    Journal of Hip-HopVolume 1, Issue 1

    www.journalofhiphop.org

    -

    JoHH welcomes letters to the editor, particularly those that comment on the

    publication or the works that appear within it. All letters are subject to edit ing for

    the purpose of clarity.

    SEND ALL MATERIAL TO:

    Journal of Hip-Hop

    Hip-Hop Matters Inc.

    1718 M St #279 NW

    Washington, DC 20036

    E-mail: [email protected]

    Telephone: 202.841.4090

    Hip-Hop Matters and Journal of Hip-Hop (JoHH) editors will not assume

    responsibility for loss or damage to material submitted, nor will Hip-Hop Matters,

    JoHH editors, staff, volunteers, or financial supporters assume any legal responsibility

    for materials published in JoHH. Materials published in the journal do not necessarily

    reflect the views of Hip-Hop Matters, JoHH editors, staff, or financial supporters.

    JoHH is published three times a year (Winter/Spring/Fall)

    Subscriptions to JoHH are available to members of Hip-Hop Matters with their annual

    membership. Individual copies are $25 US/$30 CAN with discounted prices

    for educational organizations.

    Founded in 2004

    The Bronx | Chicago | Washington D.C.

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    Journal of Hip-Hop | Spring 2005

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    SUBMISSIONS

    The Journal of Hip-Hop will accept short essays, poems, graffiti, photo-essays, and

    editorials. We invite scholars of all levels: whether academically trained or self educated.

    Journal articles are carefully edited (in addition to a review process) to ensure readability.

    In each issue we will typically publish 7-10 articles of various levels of scholarship.

    Articles must reach a logical conclusion and primarily deal with Hip-Hop culture. Articles

    should not analyze Hip-Hop from the outside in (i.e. too violent, too commercial)

    but rather critique, deconstruct, advance and contribute to Hip-Hop culture. Before

    submitting, please consult the JoHH reference pages online which contain information

    packets to assist in your research.

    REVIEW PROCESS

    JoHH conducts a strict review process. All submissions to the Journal of Hip-Hop are

    internally reviewed and given an initial critique by two JoHH reviewers. Articles meeting

    minimum requirements will undergo a second review process, involving the author,

    managing editor and a designate from the journal review board. Final acceptance occurs

    once the second review process is complete.

    Hip-Hop Matters is a Washington DC based non-profit serving the youth of

    America. Hip-Hop Matters has three core operating areas: Youth Advocacy, Urban Youth

    Outreach, and Education. Our mission is to energize, motivate, empower, and support

    the youth of America through outreach, youth advocacy, urban policy analysis, educational

    publications and educational consulting which responsibly utilize the five elements of

    Hip-Hop culture and encourage proactive civic engagement.

    To volunteer, donate, or for general inquiries:

    www.hiphopmatters.org | [email protected] | 718.701.4170

    People treat Hip-Hop like an isolated

    phenomenon. They dont treat it as a

    continuum, a history or legacy. And it

    really is. And like all mediums or move-

    ments, it came out of a need.

    - Mos Def

    i am hip-hop, i am changetm

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    JoHH Mission

    Founded in April 2004 The Journal of

    Hip-Hop presents an opportunity for

    writers (graphic and text), poets andartists, to critically dialogue on Hip-Hop

    culture. Hip-Hop, consisting of at least 5

    elements: bombing, b-boying, dee-jaying,

    emceeing, and knowledge (of self and

    culture), has gone from humble begin-

    nings in the South Bronx during the

    early 1970s, to a worldwide culture with

    a billion-dollar earning value. Emcees,

    our urban griots, have used rap music

    as oral history in recording the eventsof urban America. The Journal of Hip-

    Hop provides a landscape to intelligently

    dissect, critique, attack, sermonize, or

    eulogize Hip-Hop culture, through the

    written word.

    About The Logo

    The Journal of Hip-Hop (JoHH) logorepresents the five elements of Hip-

    Hop. The four primary elements which

    define the culture and the fifth, knowl-

    edge, which educates the masses on the

    history and responsibilities of Hip-Hop.

    With knowledge on top, emceeing, dee-

    jaying, writing (populary known as graf-

    fiti), and b-boying (or breakdancing) are

    all represented on the JoHH logo.

    ESSAYS

    8 The Commercial Commodification of Hip-Hopby Chris Payatagool

    16 A Brief History of Graffiti, 1965-2000by Justin Longo

    24 Hip-Hop Meets Music Video: The New MilleniumMinstrel Showby Josh Seffinga

    42 Hip-Hop, Ghetto-centricity and the CommodityFetish by Peter Anderson

    FEATURES7 Hip-Hop Timeline Selected Events in Hip-Hop History

    10 Photojournalism Exploring Wildstyle

    22 Rap Music as Equipment for Life by Andrew J. Ryan

    Poetry30 Mainstream vs Underground by Mark Crosby31 Hip-Hop Aint Ready by an urban public school teacher32 I Dont Understand by Shayla Herndon34 Pass the Mic by Keyanna Stone

    35 Artist Spotlight Tyson Hall

    Lyrical Analysis48 Ras Kass What Part of the Game View from Masada50 Last Emperor UndergroundMusic, Magic, and Myth52 Jean Grae No DoubtAttack of the Attacking Things...The Dirty Mixes54 Cee-lo Decisions, Decisions DJ Muggs Presents...The Soul Assassins

    56 Editorial Hip-Hop Confusion: And This is For?by Panama Jackson

    58 Book Excerpt: To The Break Of Dawn:Blues Culture & the Origins of Hip Hop, by Jelani Cobb

    Book Reviews66 Unbelievable: Life Death and Aftermath of the Notorious BIG

    68 Is There a God on the MIC: The True 50 Greatest Emcees69 Street Conscious Rap

    70 Comic Strip True SchoolIllustrated by Fritz Doseau

    74 Ed.U.TainmentTupac Shakur: Keeping It Real vs. Keeping It Right by Andrew J. Ryan

    87 Coming From Where Im FromSpotlighting organizations using Hip-Hop to engage youth

    88 Editorial Upturning the Childrens Table: Hip-Hop Generation Attempts toClaim Leadership by Todd Steven Burroughs

    90 Through the News Wire Quotes from various news sources on Hip-Hop

    92 Brothers of Struggle by Jeff Tate

    96 Classic Album Review by Daryl L. Francis

    Curriculum Spotlight98 University of Maryland at College Park, Dr. Jessica Nembhart98 Trinity College, Dr. Gail Waldu99 Temple Universiry, Prof Will Boone

    100 Of Hip-Hop and Education by Akil E. Kennedy

    102 Hip-Hop SurveyResults from a survey conducted by Spring 2003 Hip-Hopcourse at George Mason University by Deliya Ryan

    106 Factwords (Crossword)

    108 Bibliographical References

    109 Contributors

    110 Thats My Word Satisfied by J-Live

    112 Lyrical Libations

    TABLE OF CONTENTS

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    Journal of Hip-Hop | Spring 2005

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    LETTER FROM THE EDITOR

    JoHH dedicates this issue to the memory of Amadou Diallo, a brother who died in the struggle.

    I grew up on Noble Avenue, about 4 blocks from the Bronx River Projects where Hip-Hop

    first organized in the late 1970s. I was nine years old and in my room, when I first heard

    Criminal Minded. It was 1986. For the first time there was a music speaking to me. I grew

    up on Hip-Hop.

    I have a Bachelors degree in Computer Science (Binghamton University), a Masters in

    Engineering (George Mason) and Im working on a PhD in Public Policy. For the past 6 years,Ive worked full time as an aviation researcher (NASA/FAA stuff) while taking classes and

    teaching (everything from statistics to multimedia and of course Hip-Hop).

    Why a Journal of Hip-Hop?

    The idea for a journal came from my Spring 2001 Hip-Hop course at New Century College,

    a school within George Mason University. It was a one credit course (now 4), requiring 2

    short essays and a research paper. Since that course, Ive kept electronic copies of every

    student paper . . . they were that good!

    Community outreach (I work with a Hip-Hop non-profit called the Midnight Forum) and

    teaching courses on Hip-Hop has always been my escape. I read Dave Chapelles XXL issue:Become the change you want to see, he explained. Then Chapelle funded a free concert in

    Brooklyn last September where he brought together some of the top names in Hip-Hop for

    a benefit concert. I soon learned Stax Records did a similar concert in Watts in 1972, giving

    back to the community and culture. I did say I workedin aviation . . .

    Individual success means nothing, if the community, as a whole, is going nowhere.

    - Malcolm X

    Common said it a little differently on Age of Aquarius:

    Time to build // As far as building Im the doorman, opening doors // My blood I expose on

    the floors // Tell them the game aint only to score

    How It all Started

    Ive known Ak (the executive editor) for almost 20 years . . . this journal began evolving back

    in the late 80s on Noble Ave and Parkchester in the Bronx (and secretly in Rogers Park

    Chicago). Its now 2005, Hip-Hop is coming of age. Hip-Hop has created a dope soundtrack,

    but music only preservedthe calm on the Titanic. In the words of Reggie Noble:

    Time 4 SumAksion!

    Dru Ryan