Jossteenbruggedesignmarketingportfoliolr 100308082552-phpapp01

Jos Steenbrugge

Design & Marketing Portfolio

Jos Steenbrugge

Staatsbaan 76, 2360, Oud-Turnhout, Belgium

Tel: +32 492 615212

jos.steenbrugge @ telenet.be

I believe that well designed solutions don’t come

from thin air. We are joined author in the solution

we make. We have to understand the language of

your market, define the desired position of the brand

and be aware of what your customer accepts and

does not.

Know the rules, then break them and together we will

realize remarkable solution while bringing your

strategy to life.

Jos Steenbrugge


Tel: +32 492 615212


casual stijlgroepen in de markt straatbeeld N=600

trendy7%

klassiek3%

gewoon23%

populair20%

daring

relaxed

steady

safe

degelijk5%

style2%

modern18%

verzorgd22%

The approach

1 Inventory

2 Definition

3 Concept

4 Development

5 Implementation

6 Maintenance

A thorough process does not give any guarantee

for a successful end product. I therefor don’t

believe in a standard solution .

Although; in every creative process, certain steps

simply have to be made to create successful

output. It is our job to recognize those milestones

and to incorporate them in a manageable structure.

casual stijlgroepen in de markt straatbeeld N=600

klassiek

degelijk

gewoontrendy

populair

SPORT

style

modern

verzorgd

daring

relaxed

steady

safe

Jos Steenbrugge


Tel: +32 492 615212


What can I do for you;

. Brand positioning

. Brand architecture

. Brand platform

. House style development

. House style management

Branding

A strong brand is a crucial factor for success.

To communicate a brand effectively you need

a strong corporate or brand identity.

The very nature of a brand is; what it stands for;

the essence; how it behaves; heritage and

what direction it is headed. This is expressed in the

Look & Feel and Design & Behavior, in each case

exhibiting a consistent tone in communication.

IconLegendary

AuthenticLimited

QuirkyFunctional

MatureCharismatic

StylishPersonality

RelaxedComfort

Jos Steenbrugge


Tel: +32 492 615212



. Product portfolio management

. New product management

. Photography management

. Product re-launches

. Product development

. Product packaging

. Brand extensions

. Line extensions

Fashion design

With Fashion Design & Product Branding

we focus on the design of lifestyle collections and

stand-alone products, all related to the

identity of the brand packaging and focused

primarily to the end consumer.

Jos Steenbrugge


Tel: +32 492 615212

jos.steenbrugge @ telenet.be The new Van Gils identity


. Concept design

. Technical design

. 2D & 3D computer design

. Retail material

. In-store promotion

Retail design

A perfect retail environment should fit the

identity and boost the image of the brand in a total

package defined as retail communication,

shop design and shop decoration.

Jos Steenbrugge


Tel: +32 492 615212

jos.steenbrugge @ telenet.be The Jaguar retail concept


. Interior concept design

. 2D & 3D presentation management

. Concept sketches & technical drawings

. Process management

. Contractors management

In & exterior design

It is my vision that your interior dream should

fit your personal style and it is just my simple job

to focuses on your ideas and to bring them alive

in a complete environment of matching elements,

functional details and one.....style

Jos Steenbrugge


Tel: +32 492 615212

jos.steenbrugge @ telenet.be The North Shore beach house


. Interior product design

. Fashion product design

. Sketches & technical drawings

. Production sourcing

. Production management

Product design

The product is the leading factor in every concept.

It is a surplus of many details mostly hidden under

the hood and it can brake or boost every strategy

because at the end it is all about the choice of

the consumer to buy a product that creates desire

and..... assurances.

Jos Steenbrugge


Tel: +32 492 615212


Marketing

If you don’t have a face don’t show it.

A clear brand identity, a focused target group

a workable strategy and a razor sharp execution

are the essence for a marketing concept.

But being successful is all about bringing

remarkable new ideas alive.


. Strategy development

. Budgeting

. Consumer research

. Concept development

. Communication & advertising management

Jos Steenbrugge


Tel: +32 492 615212

jos.steenbrugge @ telenet.be The Van Gils campaign

Interactive design

In the Solution & Experience age, interaction

between brands and stakeholders has become

increasingly important, impacting on the brand’s

image and identity.

Interactive media is an essential part of marketing

and business process.

Online presents is not sufficient anymore.

Therefor interactivity must be looked at as

an intrinsic part of brand development


. Interactive concept

. Internet design management

. Mobile branding

. Digital television solutions

. Interactive campaign management

Jos Steenbrugge


Tel: +32 492 615212

jos.steenbrugge @ telenet.be The new Dobber teaser campaign

Portfolio examples

Jos Steenbrugge


Tel: +32 492 615212


Re-loading a formal menswear brand

following the wheel tracks of Jaguar cars

. Re-design the brand values

. Re-Position the brand

. Re-load the product identity

. Develop a retail concept

Premium emotional quality’sCashmere, wool & silk, super 120 wool

Individual aspectsLimited edition details, exclusive fabric designs

Delightful detailsQuirky linings and interior details

Distinctive styleSoft tailoring in sharp athletic silhouettes.

Contemporary designAuthentic inspirations, contemporary designs

Product values

Positioning

GucciArmaniPaul Smith

BurberryCorneliani

Ralph LaurenZegna

Exc

lusi

ve

HugoHugo BossJaguarGant

Mc Gregor

Hig

h p

rice

InnovativeContemporary

Me

diu

m p

rice

Classic

Fillipe KTed Baker

Van GilsSand

Tommy

MENSWEAR

Jos Steenbrugge


Tel: +32 492 615212


Re-loading a formal menswear brand

following the wheel tracks of jaguar cars

. Design new B2B introductions

. Develop a new photography concept

Portfolio examples

MENSWEAR

Portfolio examples

Jos Steenbrugge


Tel: +32 492 615212


MARIEUXINTERIOR TREASURESMARIEUX

NAUTICAL TREASURESPart II

CRUISING IN THE CARIBBEAN

Design & production of interior projects for

residential villa’s, retail shops, exclusive hotels

and private yachts.

. Design new Marketing tools

. Re-structure the operations

. Boost new business in the super yacht industry

Jos Steenbrugge


Tel: +32 492 615212


Design & production of interior projects for

residential villa’s, retail shops, exclusive hotels

and private yachts.

. Boost joint promotion events

. Develop a retail collection

Portfolio examples

MARIEUXINTERIOR TREASURES

Jos Steenbrugge


Tel: +32 492 615212


Design a fictional total interior in three different

style options to support sales development.

. Total interior solutions in 3 style options

. 2D floorplans with different use options

. 3D computer visuals

Portfolio examples

HEJAPROJECT DEVELOPERS

Computer visuals

Jossteenbruggedesignmarketingportfoliolr 100308082552-phpapp01

Art & Photos

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