Joseph Sharples I design with an open mind as ideas can develop and evolve from the tiniest of occurrences in everyday life.

I have worked at studios such as SEA, Six, Graphic Thought Facility, Accept & Proceed, dn&co and Eye Magazine.

I’m fascinated by the role design can play, it’s ability to engage and change people’s opinions.

I consider the client’s problem as much as the solution and I am focused on creating a point of difference, whilst also finding the most appropriate execution.

My passion for photography has led me to assisting multiple professional photoshoots, from which I have gained an in-depth understanding of studio equipment and shooting techniques.

I am also an avid collector of beautifully designed books, it’s a craft I respect highly and inspire to practice in my career.

To see more of my work, please visit my website or Instagram page.

Thank you for your time.

01Introduction

02Experience/References

03- 06Creating with Shapes by Usha Doshi

07 - 09hook, hitch, hack, ditch

10 - 12Studio Timelines

13 - 16The Record Label: Standards Manual

17 - 20Photography

Emailjoe@josephsharples.co.uk

Mobile +44 (0) 77102 43364

Instagram@joseph.sharples

www.josephsharples.co.uk

SEAJuly 16 - September 16

SixJanuary 17 - Febuary 17

Graphic Thought Facility April 17 - September 17

LucienneRoberts+January 18 - Febuary 18

Accept & ProceedMarch 18 - April 18

dn&coJuly 18 - September 18

Eye Magazine / Esterson AssociatesOctober 18 - December 18

Studio BlackburnJanuary 19 - January 19

Darren JessopManaging Directordarren@madebysix.com

Huw MorganCreative Directorhuw@graphicthoughtfacility.com

Lucienne RobertsFounderlucienneroberts@luciennerobertsplus.com

Matthew JonesCreative Directormatthew@acceptandproceed.com

Guy HulseSenior Designergh@dnco.com

Simon EstersonFoundersimon.esterson@eyemagazine.com

SEA I participated in the complete redesign of a new client’s identity allowing me to witness a professional approach of discussions and problem solving.

SixI jumped at the chance to be thrown in at the deep end at Six with my first task of rebranding a multi million pound development and investment company, Glenmore. My design was a tweaked and polished version of their existing brand mark, maintaining the same idea but with a bolder appeal. I am proud to of had my design chosen by the client.

Graphic Thought FacilityI contributed to the design of a newly published book by COS. I worked on all design stages from initial experimentation process to final art-working and managed the production the book’s illustrations.

LucienneRoberts+I freelanced for Lucie Roberts, working on the exhibition ‘Graphics and Politics 2008 – 2018’ exhibited at The Design Museum. I contributed to the marketing and environmental design of the exhibition.

Accept & ProceedI worked on briefs for clients such as Nike, Moleskine, Diageo and V&A. I contributed in the early idea generating stages of a number of projects as well as attending and preparing presentations for clients.

dn&coI worked on projects for a wide range of clients, each offering their own unique challenges. I had to adapted to the fast pace nature of the studio as projects require quick turn-arounds, whilst maintaining extremely high standards.

Eye Magazine / Esterson AssociatesI am proud to have my name credited in Eye97, I contributed towards the contents page and a number of articles. I also worked on editorial projects for Esterson Associates for clients such as Museum Journal, History Today, Pulp and UAL.

Studio BlackburnBreifed by UCL School of Management to create a brochure for a study trip to Dublin. Our responce was to create a series of passport sized guide that offer valuable insights with an itinerary printed on the front.

Joseph Sharples March 2019 Page 2Experience/References

Creating with Shapes by Usha Doshi

Whilst at Graphic Thought Facility I contributed to all stages of the design process from initial experimentation to final art-working.

Creating with Shapes is a book that reveals how simple it can be to design and make your own clothes by cutting out and folding basic shapes to create garments.

Created by fashion designer Usha Doshi, her concept derived from watching her granddaughters learn whilst playing.

Categorised by shape (square, rectangle, triangle, circle, oval and hexagon) each technique has a instructional diagram aside with photos of potential outcomes.

Joseph Sharples March 2019 Page 4Creating with Shapes by Usha Doshi

My main responsibility of the project was to manage the production of the instructional illustrations.

I collaborated closely with the client and a sub contract illustrator in making sure these designs leave no room for error in demonstrating the technique correctly.

This project immensely tested my communication and organisation skills as the illustrator was introduced late on meaning he had no understanding of the concept. I therefore had to clearly explain what I wanted and what amendments needed to be made under a strict short deadline

Joseph Sharples March 2019 Page 5Creating with Shapes by Usha Doshi

I assisted on the book’s high number of photo-shoots, witnessing the meticulous technique to achieve these image’s sculpture like qualities.

Throughout the publication the imagery’s setting gradually shifts from light to dark. This meant frequently adjusting the set such as lighting, camera settings and backdrop colour.

Once entering the retouch stage, it was my responsibility to keep all retouches up to date in a indesign file whilst simultaneously printing each one off to allow the other designers to suggest further adjustments.

This stage of the project required an intense amount of organization skills to keep on top of everything as the team of retouchers would send me multiple new edits every few minutes.

Photography by Angela Moore

Joseph Sharples March 2019 Page 6Creating with Shapes by Usha Doshi

hook, hitch, hack, ditch

An awareness campaign designed to educate the public on the barbaric ways that sharks are slaughtered to produce shark fin soup.

Onomatopoetic language is used to generate graphic images in the mind. The thought provoking visuals create an uncomfortable awareness of the cruel manner in which sharks are killed.

Joseph Sharples March 2019 Page 8hook, hitch, hack, ditch

To accompany the posters was a newsprint and book, which both continued the playful use of type and highly textured imagery.

The visuals are created by scanning purposely damaged polystyrene ata high resolution, followed by editing.

This technique is designed to replicatesthe gory damage to the smooth skin ofthe shark whilst it’s being slaughtered.

Joseph Sharples March 2019 Page 9hook, hitch, hack, ditch

Studio Timelines

A self initiated investigation into howsome of the most successful designstudios grow.

A series of maps, which show the career paths of every individual designer, past and present, that worked at one given design studio. This map is about a studio I highly admire, Graphic Thought Facility.

A year by year timeline is featured at the top with the names of all the designers listed downwards.

The map tracks all the design studios one individual designer has worked at before and after GTF.

The gradients of coloured lines represent the position the designer was at that particular time from intern to founder.

Joseph Sharples March 2019 Page 11Studio Timelines

The designers are separated into six sections as follows, founders, creative directors, senior designers, mid weight designers, junior designers and interns.

A distinct pattern is revealed as the map illustrates all the journeys of each individual designer set side by side as they climb the design ladder.

It’s fascinating how intertwined the design industry is, considering its scale scattered across the globe, however we still manage to be so connected with one another.

Huw Morgan

Andrew Stevens

Paul Neal

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Robbie Mahoney GTFJannuzzi Smith

Deirdre Woods GTF Zero-g Dynamo GTFWolff Olins

Stefi Orazi GQ Magazine GTF Stefi Orazi Studio

Michael Mountgomery GTF

Gustav Granstrom Amigos GTF Ritator

Simon Kinneir GTF

David McKendrick GTF North Wallpaper* Esquire magazine

Roland Brauchli Roland BrauchliGTFMMBM

Ines Biachi De Aguiard Why Not Associates

GTF

DarIo Mutter Patrick RoppelStudio

GTFBureau Mirko Borsche/Ludovic Balland

Jason Ribeiro GTF Phaidon Press GTF Laurence King PublishingGTFUsborne Publishing Tate Gallery/ Amnesty Internationa/Laurence King Publishing/

Carole Courtille Museum of ContemporaryArt Chicago

FriezeRegis Tosetti/Simon Palmieri

GTF

Jack Gilbey PentagramWolff Olins GTF Kellenberger-White/Spy Studio

Julie Van Severen GTF

Marcus Mccabe Interbrand/M&C Saatchi

RichardsDee/Zero-g/True Story/Uniform UniformGTF

Johnathan Mcgonnell National Film & Television School/The History Channel/Showtime NetworksGTF Pen & Pixel

Joe Coll An PostDarling Joe&CoZero-G/GTF/InstoreSolutions

Joe Leadbeater Amethyst London/Magpie Studio/Two Times Elliott/Browns/Morse Studio/GTF

Sebastian Gurton Kalvik Grid Text Matters Internet Friends

GTF

Marija Kisieliute Moving Brands Rufus Leonard New!Locofoco/ Milk Agency/GTF

William Slocombe Selfridges/KentLyons/Why Not Associates/GTF/

James Cullen Zero-G DesignStudio Nike EMEAImage Now High SnobietyGTF/Atelier David Smith/ Detail./

Shane Kenna Atomic OHF StudioZinc Design Consultants DynamoGTF

Raúl Vicente Ingage 3D4Medical GuidecentralGTF

Ronan Horan The Frameworks Figtree Prophet GTF/The Brand Union/ The Brand Union

Tilly Thompson åbäke/DJA/GTF/

Lyam Bewry GTF/The Allotment/Unreal/ Paul Belford

Keira Yang GTF Corporate Vision Strategists

Thomas Manss & Company Keira Yung-Wen Yang

By Associates

Carmen Dowling Magpie Studio/The Chase, Hat-trick/GTF

Heavenly Bow & Arrow/Wham/Makewow/Wolff Olins

Cassandra Cisneros San Antonio Museum of Art Pentagram/ Blanton Museum of Art/GTF

Florian Jakober Afrika StudioBüro Nord Arcmedia AG Christen Visuelle Gestaltung/Colors magazine

Hi Visuelle Gestaltung/GTF/178 aardige ontwerpers

Willy Harris DesignStudio/ Liberty/GTF

SomeOneGTF/St/Rose/YCN/

GTFTom Finn Photolink Creative

Touchpress

Johan Pödra GTF Shout Stockholm TBWA 24 hour Creative Service Pool

Son Emirali Drew LondonPitch Studio SonStory Worldwide/GTF

Gustav Granstrom Amigos GTF Ritator

Steph Roden Ariane Spanier/GTF/ B.A.M./ B.A.M.

Robert Green The Doves TypeGTF Philips Research Laboratories Nokia

Fabio Schmieder Volta Design Practice

Fanny Olsthoorn Oilily World Everything Type Company

GTF Concrete Architectural Associates

Theo Ford Lundgren + Lindqvist/GTF/COS/

Christopher Thompson Channel 4 Made Thought Inaria To Be_ Spring StudiosWallpaper*/GTF/Construct London

COS/Stella McCartney/Wednesday/Paul Smith

Daniel Shannon Heavenly Why Not Associates

Bibliothèque/ Mother DesignGTF/

Ed Wright NB Studio/ Figtree ProphetGTF/ M&C Saatchi/The Garden Agency/Re:/Lavender/Interbrand Sydney/Salterbaxter

Vladimir Valente To Be_ Pure DNAGTF/Build./Pentagram/Research Studios/

National Theatre

Géraldine Nassieu-Maupas Everything in BetweenWilliam Hall Phaidon/GTF/Gilmar Wendt & co/Structure/Pentland Brands/Studio Frith

Ann Richter GTFNode/ Porject Projects

Studio Simon Palmieri/Musikexpress/Heimann and Schwantes

Studio Pandan

Graphic Thought Facility Studio Timelines Issue 1: 90 - 16

Graphic Thought Facility (GTF) is a London-based design consultancy with an international reputationfor appropriate, effective and original solutions.

Established in 1990, GTF is jointly owned and led by three directors, Huw Morgan, Paul Neale and Andrew Stevens, all of whom remain very much hands-on.

GTF has been invited to exhibit and talk around the world and our work is held in public collections in Europe and America. In 2008, ‘Graphic Thought Facility – Resourceful Design’ became the Art Institute of Chicago’s first ever show dedicated to the output of a single graphic design studio.

“It started because Paul Neale and Nigel Robinson and myself shared a work space at the RCA and got into a particular way of critiquing each others work and sometimes collaborating on projects. This worked well and it seemed a good ideato try and sustain thisafter graduation.“- Andrew Stevens

“We all worked quite differently on a stylistic level but we were very much interested in the same broader aspectsand minute details of design and culture and this seemed to make exciting things happen. Also, none of us were offered jobs on graduation so it seemed worth a punt.”- Andrew Stevens

GTF has introduced over 20 interns through their studio doors, some of which have gone on to work for studios such as Moving Brands, Pentagram, SomeOneand Designstudio.

IdentityDesign Museum

2003

PublicationKvadrat Interwoven

2014

ExhibitionWellcome TrustProtein Structures

2007

CampaignKvadrat Shapes

2010

PackagingHerman Miller

2014

ProductMeBox customisible storage system

2002

Owner

Founder

Art Director

Lead Designer

Designer

Senior Designer

Freelance

Junior Designer

Intern

Creative Director Majestic Wine

GTF

GTF

GTF

Purpose/Williams Murray Hamm/The Partners/Lambie-Nairn/Studio Output/Prophet/SAS Bandstand/Rufus Leonard/Interbrand/Radford Wallis

Blast Browns/SEA Design Blast/ Williams Murray Hamm/

Magpie Studio

Together

Blast

3Deep

Blast

Trickett & Webb

Williams & Phoa

Magpie StudioHat - TrickBlast

Supple Studio Magpie StudioBlast

Blast Williams Murray Hamm

Baxter & BaileyTrickett & Webb 300 Million

Design by PopInaria

Blast

ERD

BlastTrickett & WebbMartin Cox

Colin Gifford

Matt Baxter

David Azurdia

Jamie Ellul

Tim Donaldson

James Windsor

Victoria Walmsley

David Marsh

David Atkinson

Mark Palmer

Henry Sly

Dan Brown

Will Ricketts

Nitsan Dror

Sarah Hodges

Bonita Nowick

Simon Mortimer

Claire Parsons Brown

Nocolas Robinson

Jessica Rickett

Suzanne Buckle

Toby Burkill

Stewart Davies

Ryan Hulbert

Thomas Gaffen

Sara Scobie

Richard Lawton

Marta Puchala

Chris Banks

Kevin Minnis

Marianne Waller

Rosie Webb

James Cotton

Ric Gravina

Marie Matcham

Max Little

Scott Powell

Chris Brown

Matt Henry

Maria Ballestar

Lucy Mahony

Cecile Dumetier

Elena Manfredi

Kieran Wayne

David Popov

Paul Tunnicliffe

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Blast

Lippa Pearce Dew Gibbons

R-Co

Hat - Trick

Navy Blue

Bread Collective BlastRadford Wallis Radford WallisAplusB Studio

Pearlfisher/Hammersmith/MerchantCantos/Bostock and Pollitt/Brandhouse/Associate Creative/Cog Design/MultiAdaptor/Radford Wallis/Fivefootsix/SAS Design/Rose

A+B/Brand Union/Bread Collective/Cog Design/Conran Design Group/ Fivefootsix/Kimpton Creative/Moving Brands

Wolff Olins/Design Bridge/Imagination/The Brand Union/ Exposure

OPX London F - Blast/YCN/Ideas Factory/This SidePurpose

Blast

Blast

Blast

Blast

Blast

Coley Porter Bell

SEA Design Tom Hingston Studio

Freelancer

GBH/ Forpeople/ Steppladder/ Pearlfisher/Marksmith/ Nalla

19-77 Design/999 Design/Firedog/Handsome Brands/Philosophy

Sidekick Studios/MediaCom/Edge/Magpie Studio/MultiAdaptor/

B.A.M/ Esterson Associates

Kent Lyons/ Realise CreativeRadford Wallis/ Red Stone

SomeOne

Heavenly

Heavenly

Ayup

Them Design

TAG/Sylph Editions

Blast

Blast

Blast

Blast Colt D HarperCollinser

Beam Design/ Design Werk

BBH London

Coley Porter Bell/Lewis Moberly

The Partners/ 300 Million/Blast/ Odd/ Why Not Assicates

Blast/Fresh Lemon/Applied Works

J.W.Anderson/ Liberty/Frank Design/Blast/

Blast

R Design/Why Not Associates/Williams Murray Hamm/Creative Review/Goodbrand/ Vivid Brand/Rose Design

Blast/ Design Bridge/SomeOne/Radford Wallis/Interbrand/Unreal

Blast/Fishburn

Turner Duckworth/ Blast/Bulletproof/Designers Anonymous/Ziggurat Brand

The Team/ Heavenly/Blast/Hat-trick design/ Further

The Point Integrated/Blast/FilthyMedia

Blast/Hat-trick/

Construct London/Blast/Interabang

Draught Associates/Fabrica/ New Future Graphic/Blast/

Blast/Bureaux/Big Wave Media

Hutt River Design

W&Cie

Bloom Design/ LiquidSolutions/Blast/

Blast

Grafica

The Partners/Blast/

Fishburn

Glazer

Syzygy

Designhouse Lilly&Sara

Jaywing MadeByPi

Rockstar

Hunterlodge AdvertisingPreview Design

Folch Studio Mucho

Howell Penny

Fishburn

Marksmith Design

Ragged Edge Design/University of the Arts/DrumStepladder Communications/Socrates Communications

Allies Design

Landor

BrandhouseClaessens International

Tessellate Design Studio

Kimpton Creative

Brilliant Noise

TFA Marketing

Blast/ Havas Lynx/ Design by Music/ Bruce Mau

Johnson Banks/ Williams Murray Hamm/hat-trick/The Partners/300million/Blast/ Ogilvy & Mather

Umbrella design/ Fresh Lemon/The Partners/The Team Blast/ Hat-trick

Blast/Zip Design/True North

Arthur/Intersection Magazine

LRD

Big Fish Design/RoseDesignStedman Oliver Creative/Blast

Blast/Wonderland/Unreal/R-Design/Williams Murray Hamm/The Partners

Story Worldwide Moving Brands

Blast

300 Million

19-77 Design/Blast/

Blast/ Kino Design/300million/Smith and Milton/MultiAdaptor/ DewGibbons + Partners/GBH Design/Wonderland/ R Design

Brand Environments

Minx Creative

Felton Communication

Karen Millen

Raw Design

Sherry Design ASOS.com

Large Design

Totem Agency Kino Design

The Brand New Idea

Story Worldwide

Esterson Associates

Bluemarlin BrandOpus

Blast Ico Design 2Creatives Ico Design

Elmwod

Publicis Life Brands Incredibly

Brass

Design 102

Wolff Olins/hai-ku/Pentagram/Proud Creative

DigitasLBi/ais London/

Bruce Mau Carl Nas Associates

My friend qp

Empty Bell

Andrew Hinds Propaganda Agency/JKR/Blast/Love./True North/

Trevor Thompson Sparks Studio/ Fishburn/Blast/The Chase/Magpie Studio/The Partners/Rose/Hat-trick/Purpose/MultiAdaptor

The Allotment Brand Design

Alex Johnson Wieden + Kennedy/Blast/The Beautiful Meme/Tay-burn/Hat-trick/Glad/& Smith Design

B&W Studio

Harry Galuszka Blast/Siegel+Gale/ Monese

Susie Whittaker 999 Design/KentLyons/Blast/BrandOpus/The Partners/Tribal Worldwide/Williams Murray Hamm/Elmwood

Elmwood

Polly Lindsay Haime & Butler Designers

Blast/Esquire Magazine/Nearly Normal Studio

Nucleus/Blast/Rose DesignWilliams Murray Hamm

Rose Design/Multi adapter

CallingBrands

Carter Wong

Pulse McCannCreative Review

Blast Design Studio Timelines

Led by Design Directors Colin Gifford and Paul Tunnicliffe. Gifford set up Blast with Martin Cox in 1996 with a desire to work with interesting clients who appreciate the difference design can make. Paul Tunnicliffe joined in 2004 after working with a number of top London studios, and together they set about building a creatively driven company.

“We combine intelligent thinking, beautifully crafted ideas and powerful messaging to produce engaging and effective design.”- blast.co.uk

Blast is the perfect example of how the people of studios link up withone another.

In 2008, both David Azurdia and Jamie Ellul had left to set up a agency named Magpie Studio, which went on to be high successful winning numerous awards. One thing you will notice is the constant exchange of interns and designers between Blast and Magpie. It has become almost mandatory that an intern that works with Blast must move on to work with Magpie and vies versa.

IdentityLaSalle Investments

2008

ExhibitionNational Maritime Museum

2015

IdentityLaSalle Investments

2008

CampaignKvadrat Shapes

2010

IdentityNesta

2014

PublicationNesta

2014

Owner

Founder

Art Director

Lead Designer

Designer

Senior Designer

Freelance

Junior Designer

Intern

Creative Director

Issue 1: 90 - 16

Joseph Sharples March 2019 Page 12Studio Timelines

The Record Label: Standards Manual

A set of unique contemporary styled publications to support a personal campaign to keep the independent record label alive.

The manual itself is the exact size of a 12 inch record sleeve. Two 7 inch publications show my campaign’s plan and research.

I constructed the ring binders using a laser cutter to produce the components out of grey board.

Joseph Sharples March 2019 Page 14The Record Label: Standards Manual

Inspired by the ‘New York City Transit Authority Graphics Standards Manual’by Massimo Vignelli and Bob Noorda.I used Berthold Akzidenz Grotesk in place of Helvetica used in the original as I wanted to give my work a fresh look, whilst retaining the coherent and beautifully crafted characteristics.

Joseph Sharples March 2019 Page 15The Record Label: Standards Manual

Joseph Sharples March 2019 Page 16The Record Label: Standards Manual

Photography

On this page is a selection of my personal work. I am fascinated by the visuals and effects you can create by manipulating light.

My passion for photography has expanded ever since I first stepped foot in a Dark room whilst studying A-Level Photography.

I continue to experiment with film despite owning my own Professional set of digital equipment, the restricted number of shots forces yourself to meticulously consider each and every capture.

Joseph Sharples March 2019 Page 18Photography

On the right is a selection of design pieces I have photographed for other studios and myself.

My experience in design allows me to focus on the details designers will appreciate, which a sole photographer may miss.

I have assisted multiple Professional photoshoots, from which I have gained an in depth understanding of studio equipment and shooting techniques.

Whilst working at Eye magazine, I shot the press photos for Eye97, Esterson Associates archive and books reviewed on Eye’s blog.

Joseph Sharples March 2019 Page 19Photography

Thank you for your timeEmailcontact@josephsharples.co.uk

Mobile +44 (0) 77102 43364

Instagram@joseph.sharples

www.josephsharples.co.uk

Emailjoe@josephsharples.co.uk

Mobile +44 (0) 77102 43364

Instagram@joseph.sharples

www.josephsharples.co.uk