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Basic SEO Tips, For Higher Ranking of Your

Joomla Site

To show quality sites in the search engines, the Google Algorithms are constantly being modified. The contributing factors to the site’s SEO are things like site speed, information architecture, and page design.

The most important aspect of Search Engine Optimization is the integration of online marketing tactics and making it work together. For a website developed in Joomla, the techniques need to be manipulated to work with the particular content management system.

www.themegallery.com

Let’s See The Basic SEO Techniques For Higher Ranking of

The Website.

SEO

Redirect www to http://Search Engine Friendly URL

On page optimization for Joomla articles

To Add a Customized Title Tag

Images

Meta Description

SEO Technique

Keywords

The part of the URLs are pulled from aliases in Joomla, so it’s important to keep in mind the website’s information architecture, as it effects the website’s URL structure. Google looks at the keywords in the website’s URL, when it crawls the site. Hence, it is essential to include keywords in the site’s URL. To avoid having links that does not make sense, it is also important to enable search engine friendly URL setting.

http://helios-solutions.nl/technology/joomla-cms-webdesign/

Search Engine Friendly URLs

Redirect www to http://

The URLs www and http:// are seen as two different websites by the search engines causing the page rank to split. This in turn also runs the risk of Google considering duplicate content of the two websites. This can be avoided in a Joomla site by redirecting the non-www to www. This can be done in the .htaccesss file.

https://

On page Optimization For Joomla Articles

A title tag is very important for any given page of the website. A title tag determines what the page is about. These title tags also appear in the Search Engine Ranking Pages, hence it is vital to choose a tile that would encourage the searcher to click on it. In joomla the title tags can be created under the menu.

Company name

To Add a Customized Title Tag

Edit the Menu Item

Click on Page Display Option

Type In The Title In The Field Browser Page Title

Title Tag

It is recommended to use less than 70 characters for the title tag, as this is the limit set by the Google.

Meta Description

Meta description tags might not be important for search engine rankings, but it is extremely important to write a description which attracts the users and encourages them to click on it on the search engine result page (SERPs).

The Meta description should include key words, and should not be more than 155 characters.

Images

Joomla

The images should contain a title; this would help it rank higher in the search engines

When inserting an image in the article, it should include the ALT attribute, which stands for alternative text and its function is to show the texts that describes the image, when the image does not load properly.

The Joomla robots.txt file blocks the search engine bots from indexing the images folder by default. Hence, it is important to go to the hosting directory and find the robot.txt and edit it to allow the images to be shown in Google results.

Many times, a website contains long articles, which can’t be shown. For that, a snippet is created along with a link which takes the reader to the full article. This can be easily done in Joomla, the default for this anchor text is “Read More + title of the article”. This anchor text links should contain keywords that describe the article, and not something vague, such as, read more, click here, etc.

Anchor Text

Interested To Know More About?

Outsourcing Joomla India

Joomla Specialist

Joomla Ontwikkeling

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http://helios-solutions.nl/802 Iskon Atria 2,Gotri Road,

Baroda.Gujarat. India.

India+91 265 653 5602+91 98250 96949

Email info@heliossolutions.in

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