Jobvite Summit'15 Chicago: Breakout Session - Social Recruiting Unplugged
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Transcript of Jobvite Summit'15 Chicago: Breakout Session - Social Recruiting Unplugged
Social Recruiting UnpluggedConnecting, Captivating & Capturing Passive Candidates
Andre J. Boulais @AndreJBoulaisJobvite, Strategic Accounts Director-Engage
Megan Anderson @MeganA02Schneider Electric, University Relations & Recruiting Manager for North America
Session Agenda• Recruiting is Marketing– How you can fully utilize Jobvite to draw in passive
candidates via social media• Publisher• Sending Jobvites• LinkedIn Amplifier
• 360 Social: Your Hidden Weapon for Talent
Why Jobvite Publisher?• Quickest ROI for your team (and employees)• Takes 90 seconds to set up• Instant results via top social media channels• Only recruiting method built to amplify jobs• Ability to reach global audience• Runs continuously
Publisher Best Practices
Share multiple categories (not just your business unit)
Adjust your roles based on key recruiting initiatives (Sales Hiring, Internships in the Summer)
Have Creative Content• Customize your messaging around events and trends
(remember, you’re trying to entice them)• Be creative to your company and industry
Tie your tweets to current eventsSchneider Electric Team using Publisher
Increase in Social Media usage at 2015 Final Four from 2014 Final Four
547%
Jobvite Publisher Recap• Publish at least 5 jobs a day• Add creative hashtags for Twitter• Look at current trends and/or sign up for updates• Create internal and external lists to track your
company’s leaders as well as competitors• Favorite and retweet to encourage usage
Usable on over 200 social media outlets
Grey silhouette will appear on all social media pages linking to other pages
Don’t Just Make Noise
1pm to 4pm
1pm to 3pm
9am to 11am
7am to 9am 5pm to 6pm
2pm to 4pm8pm to 1am
Share at the right times. Networks have different peak posting times.
Social Media is a 2-Way Street• Social Media is a not only a great way to advertise your
current jobs and your brand but it’s also imperative to LISTEN• Personalize your posts using Jobvite Publisher and when
sending Jobvites• Remember to share jobs with LinkedIn Groups to maximize
exposure• Pay attention to who’s liking your LinkedIn posts or favoriting
Tweets• Utilize 360Social for a complete view of your candidate
before engaging
More candidates are drawn to a company’s culture than their job description.
Nearly 80% of Millennials look for people and culture fit before looking at career potential.
THANK YOU!
Contact Info: Name [email protected]@[email protected]@MeganA02HereMeganA02