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Media information 2010

Welcome to Jewellery Focus the UK’s largest circulation magazine for the jewellery trade

Jewellery Focus is a magazine dedicated to all retailers in the jewellery trade. Targeting high street stores, this magazine caters for companies who want their new products to shine out in the crowded marketplace.

Every month Jewellery Focus informs retailers throughout the UK of the latest trends and developments in the industry. It is available by subscription, and has the highest circulation of any similar magazine.

Jewellery Focus contains the latest news on the market, new products and features. This magazine is a key

vehicle for anyone looking to make their jewellery range sparkle in an increasingly competitive market.

Jewellery Focus is the obvious advertising medium for manufacturers or distributors looking to showcase their products in high street outlets, throughout the UK.

If you are serious about selling your products, Jewellery Focus is the place to be.

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Magazine information

Published: MonthlyCirculation: Jewellery Retailers 5,187 Goldsmiths/Designers 172 Manufacturers/Suppliers/Wholesalers 1,759 Other 76 Total 7,194Profile: The UK’s largest circulation magazine for the jewellery trade..Editorial: Communicates news, new products and features to the jewellery trade. It includes features relating to relevant industry issues, as well as interviews and Q&As with leading industry figures, and business advice to small to mid-sized companies. The result is a magazine that is a must-read for anyone within the jewellery trade.

Jewellery Focus is the unequivocal market leader for the jewellery trade by circulation and advertising volume. Jewellery Focus leaves the competition standing. Every month it has more than 100% more readers than its

nearest rival. If the jewellery market is your market, Jewellery Focus offers the most effective way to get your message across. Call advertising sales now – we have 100% more readers but our rates are competitive too. To make your advertising budget go further, call the market leader, Jewellery Focus, now on 01206 767 797.

Title Circulation Frequency Audited/Mailing CertificateJewellery Focus 7194 12x YesRetail Jeweller 2885 11x YesThe Jeweller 4000 10x None

Please note that clients who would like to take advantage of an editorial opportunity, or who wish to submit a press release containing information to appear in Jewellery Focus should follow the criteria below.

• If your content is to appear in the Taking Stock section, please ensure that the products or services you wish to promote are new to the trade and therefore newsworthy

• Images must be high-resolution, of at least 300dpi, and accompanied by descriptive text.

• Images or text may not be the same as included in advertisements in the same issue.

• The press release should be submitted by approximately one week before the copy deadline

• The Editor reserves the right to edit content. Although every effort is made to include editorial in the issue preferred by the client, this may not always be possible. In such cases, Jewellery Focus will try to place the submission in the next available issue.

Please note that any editorial promise is made as a gesture of goodwill and is completely separate to the contractual terms of placing an advertisement. Any editorial inclusion can be suspended, amended or deleted at the sole discretion of the Editor. If the Editor takes any of these three actions, any charge made separately for advertising space will STILL stand.

Submission of editorial

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TAKING STOCK46

­­ Renowned for its expertise in high quality castings, Kent-based ABT Design Ltd has recently added another service. As well as casting daily in platinum, palladium, gold and silver, the company can now additionally build customers’ CAD files using its state of the art rapid prototyping facility.Information: 01474 324 428 or www.abtdesign.co.uk

­¯With fans including Cheryl Cole, clip-on fruit charms are set to be highly popular this summer and Charms UK has an eye-catching range to choose from. All of the designs are created in sterling silver with enamel, Murano glass, coloured cz, crystal and gold plate. With over 350 detachable charms available, as well as an extensive collection of sterling silver bracelets and necklaces, Charms UK offers a versatile, contemporary, affordable and fun way to express your style.Information: 0117 968 3979 or sales@charmsonline.co.uk

­¯ Sterlinx says that it is fast becoming a reliable supplier of silver beads and charms. The company specialises in sterling silver with or without stones, as well as Swarovski crystals. Sterlinx will be exhibiting at the Harrogate show and will showcase its new range of wooden beads. In addition to non-silver items, the company has a diverse range of sterling silver charms. For more information, see the advert on page 28.Information: 07971 544 914 or www.magneticjewellers.com

­­ Tedora is a well-established jewellery brand that prides itself on being made in Italy. The brand’s most popular line is the Personality collection, a composable charm range. Tedora says that it has one of the most comprehensive collections of beads on the market. The range includes Murano glass, silver, gold, pearl, Swarovski crystal and wood in many designs. Guarantee cards are included with all of the Tedora collections, as well as branded gift boxes, tissue and gift bags. The starter pack includes a full window display, a counter top abacus and a beech bead box to store the collection.Information: 07884 002 312 or marliesarmstrong@aol.com

­¬Unique Jewelry’s One Jewels concept follows the popular bead trend. The range offers a variable jewellery system to create (in combination with beads) jewellery pieces such as rings, necklaces and earrings. Unique Jewelry says that the One Jewels ring has been particularly successful and will fit nearly all beads from a wide range of brands. A pin that screws onto the ring is available in different stone colours to match with the various colours of bead. All of the pieces are manufactured using 925 sterling silver, and Unique Jewelry offers retailers effective point of sale material including displays, packaging and leaflets.Information: 0207 405 5523 or daniel@uniquejewelry.co.uk

­¬ Add some sparkle to your summer style with Verado’s new bling dangles – attractively crafted clip-on charms to add to your collections.Information: 0208 275 1600 or annagee@supanet.com

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Testimonials

I think that the magazine has been doing very well and that this is reflected in the quality of the adverts.The artwork is paramount to its success and I feel that it makes a lot of difference to the success of your product. It’s very important to me that we get our advertising right so that as many people see and respond to it.I have people in Ireland who have been requesting a copy of your magazine and another 50 who have asked for copies.One concern I have about other publications is their circulation figures. Most are reluctant to give you proof of this, but Jewellery Focus is able to prove its higher circulation.The advertising rates are good value for the figures you are able to reach.Jewellery Focus contains everything that you could need and leaves you with a lot to talk about. There are many interesting features.We target a wide range, everyone from retailers to top, high-end jewellers. From your magazine, we do get a very good response to our adverts. This is thanks to the quality of your artwork and making sure that the art is beautiful.It makes a large difference when you take the time in your artwork and this has made a big difference to the success of my adverts.I now do not advertise in any other jewellery magazine.Jewellery Focus covers every trade issue that I need to know. Perhaps you could have more information on stones.It is a very good magazine. We will continue to support Jewellery Focus in the future.David Bercott Ltd

Jewellery Focus is a good all round publication and aware of the future for the trade. It’s not a complacent magazine.I look for advertising success on a long-term basis. From an advertising point of view, you have to advertise regularly. Unless you have an amazing product, you have to keep pushing your product to the trade.You present both sides of an argument well in your articles.Our advertisements have got a lot of response. I feel that advertising continually is the way to succeed. I’m not a large, established company, I’m still fairly new. I have to keep on pushing and make a name for myself. As a result of advertising in your magazine, I have received a lot more enquiries about my products.Jewellery Focus is excellent for keeping up to date and aware of changes in the industry and I don’t feel it needs improving.Chris Duggins, Focus Jewellery

Since its launch, Jewellery Focus has built up very well. It’s very informative, which is exactly what you need from a publication. It’s everything you need as a retailer. The design is great, and I only have positive things to say about your magazine.The magazine serves us well and I have had a good response. I’ve found a lot of my suppliers through Jewellery Focus.Compared to your competition, you most definitely have more information, editorial and advertising on jewellery itself and I see you as a proper trade magazine. Your magazine has got so much better over the months. Your editorials are constantly improving and there is much more information for retailers.I found your palladium article very useful. I knew absolutely nothing about it before I read your feature. The day after I read it, a customer came into my shop enquiring about it. Thanks to you, I was able to provide him with information.Jewellery Focus needs to look at independent jewellers a little more. They are having a very difficult time. September 11th hit the industry hard. I’d also like to see something on setting up a business; there isn’t much help out there. I started when I was 16 and had nothing. The little guys look up to big guys and ask: “how did you get so big?”I really like your voice on the high street section.XRI, Independent London Jewellers.

I think Jewellery Focus is a very good trade magazine. I’ve stopped subscribing to Retail Jeweller, because this magazine gives me much more information. The articles and features are much more detailed. We need people to be looking at this magazine. The more successful Jewellery Focus is, the more people an advertiser can reach. If we reach a lot of people, we can get a better product.Jewellery Focus holds more information, editorial and advertising than its competitors. It is very interesting, informative and useful. If I need to find out the contact details for an advertiser or client, I often look in the back of your magazine, rather than an invoice. It is much quicker and saves me time. I can also find new information or customers.I am a manufacturer and I sell to the public. I find your news very informative and useful.I enjoy reading your articles. I am interested in gemstones especially. It’s good to know how they’re traded and what is selling. I like to find out what happens when we work with them, whether they stay as they are or change when we work with them. If you did not cover issues like this, the trade would be in the dark ages!Steven Bisby, Colante

I am calling you to tell you that I have now cancelled my subscription to Retail Jeweller. Several of my friends have just done so, too. We are tired of hearing about the ‘big boys’ selling £10,000 watches. Retail Jeweller has lost touch with the independent jeweler. Jewellery Focus, though, is listening to us.Your magazine is excellent, and has much wider coverage of the trade. I have recommended it to my friends. I think your magazine is fantastic and just wanted to let you know how highly I regard it.Steven Allens

DisplayOutside front cover £3890Outside back cover £2635Inside front cover £2635Inside back cover £2530

Full page £2110Half page £1165Quarter page £640

Recruitment & ClassifiedPer single column centimeter £30

Loose inserts Per 1000 (less than 15g) £225

Series discounts3 insertions 10%6 insertions 15%10 insertions 20%

Other discountsPublishers Discount 10%Agency Discount 10%

Ratecard 2010

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All adverts being submitted to Jewellery Focus need to be provided in a digital format. We do not accept film or other analogue formats. If you are unsure of any of these details please contact Matthew in the production department on 01206 767797.

When submitting an advert please ensure that it is provided in a Windows PC compatible format via email, CD or DVD. Please provide a black and white or colour print depending on the nature of your advert for proofing purposes. All adverts must be provided at a resolution of 300dpi (dots per inch) at the appropriate size. Images cannot be accepted embedded into Microsoft Word documents. If submitting finished artwork, please supply file as a flattened image to avoid file corruption.

Acceptable formats.pdf (high resolution 300 dpi in CMYK mode)Adobe Illustrator files (up to v.10) saved as .eps fi les. All type must be ‘vectored’ to eliminate any font difficulties and artwork saved in CMYK mode. Images: .jpeg .tiff or .eps formats. Type saved in .eps format must be ‘vectored’. Images must be high resolution (300 dpi) and saved in CMYK mode.

Advertisers or readers wishing to submit their own pictures should set their digital cameras to the highest resolution available on their camera, before shooting. Pictures taken at low resolution will not be publishable quality.

Advert DimensionsOutside Front Cover: 210mm wide x 224mm tall (allow 3mm for bleed)Full Page: 210mm wide x 297mm tall (allow 3mm for bleed)Half Page Vertical: 93mm wide x 268mm tallHalf Page Horizontal: 190mm wide x 130mm tallQuarter Page: 93mm wide x 130mm tallEighth Page: 93mm wide x 65mm tallSixteenth: 45mm wide x 65mm tallClassified Column Width: 45mm

Please note that we cannot guarantee that these will be the actual dimensions of the adverts that appear in the final printed magazine.

Mechanical requirements

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A certified circulationBusinessFOCUS

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Jewellery Focus is published monthly by:Mulberry Publications Ltd,Wellington House, Butt Road, Colchester CO3 3DATel: 01206 767 797 Fax: 01206 767 532www.jewelleryfocus.co.uk

Editor Louise Hoffmanlh@jewelleryfocus.co.uk

Editorial Assistants Sam Guiry Nick Astonsam@jewelleryfocus.co.uk nick@ jewelleryfocus.co.uk

Design/Production Editor Matthew Bowercopy@mulberrypublications.co.uk

Design Emma Aldouscontact@arthousepublishing.co.uk

Group Advertisement Manager Kelly Smithkelly@jewelleryfocus.co.uk

Senior Sales Executive Katie Thurgoodkatie@jewelleryfocus.co.uk

Accounts Tina Pitcheraccounts@mulberrypublications.co.uk

Customer Servicescustomers@mulberrypublications.co.uk

Mulberry Publications LtdRegistered in England No 3534647

Jewellery Focus Contacts

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1) An advertisement is accepted on the understanding that the relationship between the Advertiser and the Publisher is governed by the conditions set out below. Unless specifically approved in writing by the Publisher, the conditions stipulated on an Advertiser’s order form or anywhere else shall be void.

2) For the purpose of these conditions, “Advertiser” shall refer to the contractual Principal, that is the party responsible for payment of charges arising from the publication of an advertisement. Where appropriate, “advertisement” includes a loose or bound-in insert.

3) The Publisher reserves the right to refuse any advertisement submitted for publication.

4) The Publisher reserves the right to amend advertisement copy where absolutely necessary. If the Publisher considers it necessary to modify the space or alter the date or position of insertion, the Advertiser will have the right to cancel if such arrangements are unacceptable, unless such changes are due to an emergency or circumstances beyond the Publisher’s control. Where the advertisement forms part of a series order, the liability of the Advertiser shall be limited to the pro-rata cost of those advertisements already published.

5) In the event of any error, misprint or omission in the printing of an advertisement, except where attributable to an act or default by the Advertiser or his agents or where covered by Clause 4 above, the Publisher will either re-insert the advertisement or make a refund of or an adjustment to the cost. No re-insertion, refund or adjustment will be made where the error, misprint or omission does not materially detract from the advertisement. In no circumstances shall the total liability of the Publisher for any error, misprint or omission exceed (a) the amount of a full refund of any price paid to the Publisher for the advertisement in connection with which the liability arose (however where inserts are lost or damaged, the Publisher may also be liable for a proportion of the production costs) or (b) the cost of a further or corrective advertisement of a similar type to the advertisement in connection with which the liability arose. Any complaint concerning the reproduction of an advertisement must be lodged in writing within 28 days of the publication date.

6) The Publisher cannot accept liability for any errors due to inaccurate copy instructions. Charges will be made to the Advertiser where the printers are involved in extra production work owing to acts or defaults of the Advertiser or his agents. These charges will be in accordance with the published rates current at that date.

7) Advertisement rates are subject to revision at any time and individual orders are accepted on condition that the price binds the Publisher only in respect of the next issue to go to press.

8) Telephone space orders are subject to the same conditions as written orders. Nevertheless the Advertiser is asked to issue written confirmation of a verbal booking as far in advance of the publication date as possible and certainly within 14 days of the booking.

9) The Advertiser, where an agency, may not recharge a client for space at an increased rate, unless with the Publisher’s written consent.

10) If written copy instructions are not received by the agreed copy date, no guarantee can be given that proofs will be supplied or corrections made and the Publisher reserves the right to repeat the most appropriate copy.

11) Payment terms are strictly 30 days. If any debt remains unpaid beyond this point then Mulberry Publications Ltd reserves the right to either issue a claim in the County Court where all costs are to be borne by the Advertiser, or to pass the debt to its debt collecting agency, Daniels Silverman Ltd, whereupon a surcharge of 15% will be immediately added to the debt.

12) The Publisher grants a commission of 10% to advertising agencies with PPA recognition.

13) A series discount can be offered depending on the number of insertions booked. If an advertiser cancels the balance of a contract he relinquishes any right to the series discount to which he was previously entitled and advertisements will be paid for at the appropriate rate.

14) At least 4 weeks’ notice prior to publication date is required to stop or suspend a monotone insertion. At least 6 weeks’ notice prior to publication date is required to stop or suspend a colour insertion. This notice must be given in writing.

15) The Advertiser warrants that the advertisement does not contravene any Act of Parliament, nor is it in anyway illegal or defamatory or an infringement of any other party’s rights or an infringement of the British Codes of Advertising and Sales Promotion. On the contrary, copy must be legal, decent, honest and truthful. Should it become apparent that this is not the case, the Publisher reserves the right to suspend the advertisement, in which case no claim on the part of the Advertiser for damages or breach of contract shall arise.

16) The Advertiser will indemnify the Publisher fully in respect of any costs, damages or losses arising directly or indirectly from the publication of an advertisement, where such an advertisement conformed with the copy instructions supplied by the Advertiser. The Publisher will consult with the Advertiser as to the way in which such claims should be handled.

17) The placing of an order by an Advertiser constitutes an assurance that all necessary authority and permission has been secured for the use in the advertisement of a pictorial representation of or of words attributable to a living person.

18) If so required the Advertiser must disclose the identity of the client and reveal the nature of the product/service to be advertised. In the event of the Advertiser failing to comply with such a request, the Publisher reserves the right to cancel the advertisement, in which case no claim on the part of the Advertiser for damages or breach of contract shall arise.

19) If it is intended to include a competition or special offer within an advertisement, full details should be submitted at the time of booking.

20) In accepting financial advertisements, the Publisher does so on the understanding that their copy content, authorisation and placing have been processed in accordance with the requirements of the Financial Services Act 1986.

21) The copyright on artwork/copy contributed to an advertisement by the Publisher shall be vested in the Publisher.

22) The Advertiser’s property and artwork etc. are held at his risk and should be insured by him against loss or damage from whatever cause. The Publisher reserves the right to destroy all artwork which has been in his custody for twelve months from the date of its last appearance.

23) Not withstanding anything in the above which may provide to the contrary, neither the Publisher nor the Advertiser shall be liable to one another for any loss or damage, consequential or otherwise, caused by or arising out of any Act of Parliament, Order in Council, Act of State, strike of employees, lock-out, trade dispute, enemy action, rioting, civil commotion, fire, force majeure, Act of God, or other similar contingency beyond the control of either party.

24) These conditions and all other express terms of the contract shall be governed and construed in accordance with the Laws of England.

Please note that all telephone calls are recorded. Errors and Omissions Exempted.

Terms & Conditions

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