Jetty Productions Case Study
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Transcript of Jetty Productions Case Study
![Page 1: Jetty Productions Case Study](https://reader034.fdocuments.in/reader034/viewer/2022052623/559c21ab1a28ab4e6a8b45bb/html5/thumbnails/1.jpg)
Specialty areas• Digital Video Production (see slide 4)
• Publishing (see slide 6)
• Data Analysis
• Content Creation/Curation (see slide 7)
• Social Integration
![Page 2: Jetty Productions Case Study](https://reader034.fdocuments.in/reader034/viewer/2022052623/559c21ab1a28ab4e6a8b45bb/html5/thumbnails/2.jpg)
Some Companies We’ve created content for
![Page 3: Jetty Productions Case Study](https://reader034.fdocuments.in/reader034/viewer/2022052623/559c21ab1a28ab4e6a8b45bb/html5/thumbnails/3.jpg)
Branded Videos- 1000+ online videos
- 30+ Broadcast Credits
- 15+ local/national spots
![Page 4: Jetty Productions Case Study](https://reader034.fdocuments.in/reader034/viewer/2022052623/559c21ab1a28ab4e6a8b45bb/html5/thumbnails/4.jpg)
Location Based Marketing
• Integrated on & offline campaigns
• Created & Curated Content for distribution via Twitter, Facebook, & Press Releases
• Creator of 1st #4sqday in Miami (2010)
![Page 5: Jetty Productions Case Study](https://reader034.fdocuments.in/reader034/viewer/2022052623/559c21ab1a28ab4e6a8b45bb/html5/thumbnails/5.jpg)
Publishing• Publisher of hyper local info network for neighborhood
• @brickellinfo =7,500+ followers
• brickellinfo.com = 100,000+uniques/annually
• 100’s of ‘top 3’ Google listings for Brickell search terms
• API integration via Foursquare, Google Maps, Zillow, Yelp, Twitter, Facebook, & Google +
Case Study - Brickell Info
![Page 6: Jetty Productions Case Study](https://reader034.fdocuments.in/reader034/viewer/2022052623/559c21ab1a28ab4e6a8b45bb/html5/thumbnails/6.jpg)
Content Creation & Curation
• Created 12 different :15 & :30 spots to air locally in Atlanta via Comcast Spotlight (CNN/Animal Planet/Comedy Central etc.) - also shared videos socially
• Built & Maintain facebook page, twitter account, and updated online listings
Case Study - The Village Vets
![Page 7: Jetty Productions Case Study](https://reader034.fdocuments.in/reader034/viewer/2022052623/559c21ab1a28ab4e6a8b45bb/html5/thumbnails/7.jpg)
Digital & Traditional • Responsible for all digital & traditional marketing efforts
• Event brought an estimated 7,000 people due to social efforts, and WOM marketing
• 100’s of Facebook likes, Twitter mentions, & check-ins
• Coverage from most major Miami media outlets and numerous local blogs
Case Study - Taste of Brickell
![Page 8: Jetty Productions Case Study](https://reader034.fdocuments.in/reader034/viewer/2022052623/559c21ab1a28ab4e6a8b45bb/html5/thumbnails/8.jpg)
Custom foursquare map• Custom plugin using Google Maps API & Foursquare API
• Displays who’s where based on location & keyword
• Beta running on brickellinfo.com
• Concept and development