Jesse Reiner Portfolio

8/11/2019 Jesse Reiner Portfolio

1/37

Jesse ReinerUX / Sr. Product Management

Friday, September 5, 14


2/37

A deep understanding of user behavior & determining needsbased on business requirements, product goals, and design.

A detailed grasp of visual and user interface best practices

Can synthesize complex feature requirements and needs intoactionable work for development teams.

Can facilitate design conversations, define future productfeatures in tandem with designers.

Expertise in Web-based information architecture, user-centered design methods and current web technologies

Management experience with small, mid size, and largesoftware development teams

What I bring to the table ...



3/37

What I can deliver ...

UX design specs

High-level creative ideation

Wireframes and mockups

UX testing plans

Product Roadmaps

Agile release planning and resource mgmt.

Market research, competitive strategy positioning

Team leadership



4/37

A proven track record helping tech companies

succeed amid rapid expansion and growth ...



5/37

Second Life(2009)

Tasked with increasing the Registration

conversation rate during a period of

exponential user growth



6/37

HD Wireframes built

A/B Test Plans created



7/37

Key insight: make avatarselection the first step

to increase conversion.



8/37

Registration conversation rate increased 18%

Avatar selection remains the first registration step 5+years later:

The Result?



9/37

Playstation Home(2010)

Tasked with building and managing aninternational virtual items publishing

pipeline for the PS3 social network



10/37

Assemble a team

Establish tools and processes to

release 100s of virtual itemsweekly from an ecosystem of

international publishers.

Use analytics to optimize anditerate on the publishing

pipeline

The Challenge:



11/37

The result?

Over 3000 virtual items published, all of

which became profitable within twomonths.



12/37

CullTV(2011)

Co-created a music discovery

service. Tasked with management of

all network programming andeditorial product strategy



13/37

Worked closely withCTO and designteams to build

CullTV from scratch



14/37

Implemented a 4 pillar content programming strategy

User Generated

Channels

Recommendation

algorithms

Editorial voice Social Graph data



15/37

Established a series of successful content

Partnerships



16/37

The Result?

CullTV is a hit!



17/37

The Result?a hit ...



18/37

Acquired May, 2012



19/37

Insight

CatastropheGroup

(2012)

Brought in to manage a dev team and repair a

troubled client relationship with Insight

Catastophe Group at a creative agency inNYC.



20/37

Re-structured the

development team,

implemented Agilebest practices

Quarterly Reviews

Product Roadmaps



21/37

Including comprehensive resource and

development tracking



22/37

The Result?

... a minor miracle ... an impressive feat

... a phenomenal job transforming the team, shaping the way it works

and creating a structure that will last well beyond your time.

That isexactly what defines success in my mind, the ability to create

something that of lasting value well beyond your tenure.

- Terrence Mclean

President & COOInsight Catastrophe Group

- Jeffrey MacIntryre

Managing Director

Arc90



23/37

PublicStuff(2013)

Tasked with a complete redesign of thePublicStuff mobile app for iOS and

Android.



24/37

Worked side-by-side with the lead designer

on test plans, research, and ux reviews

Julian NortonProduct Designer

Jesse ReinerSr. Product Manager



25/37

A phased development strategy



26/37

Live user testing



27/37

Personas identified



28/37

Pen and Paper Sketches



29/37

Release specs delivered



30/37

The result?

PublicStuff mobile app 3.0 released

Rated 4 stars, MAU increased by 30%



31/37

Culturalist(2014)

Hired to perform a usability audit of the

mobile app with an eye towards a redesign.



32/37

Annotated

survey of UX

issuespresented to

the President &

CEO



33/37

Wireframes created for a new mobile experience



34/37

The Result?

Developmentwork scheduled

based on UX

recommendations

& design



35/37

User stories

approved forsubsequent

releases



36/37

Consumer media & entertainment

Civic engagement

Gaming

Virtual Worlds

B-to-B SaaS

Expertise in:

for your consideration!



37/37

LinkedIn

Email

415-595-8624
mailto:[email protected]:[email protected]://www.linkedin.com/profile/view?id=17573152https://www.linkedin.com/profile/view?id=17573152

Jesse Reiner Portfolio

Documents

Transcript of Jesse Reiner Portfolio