Jen Spencer - Beyond Penny Pinching
Transcript of Jen Spencer - Beyond Penny Pinching
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Beyond Penny-Pinching
Not-for-Profit Practices for All Business Leaders
Jen Spencer
Director of Marketing, Allbound
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(I didn’t grow up wanting to be a marketer.)
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3 LEADERSHIP PRACTICESLearned from the trenches of the not-for-profit world.
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BE PREPARED TO PRACTICE “ALL HANDS ON DECK”1
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(Libation dramatization)
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2 SPEND EVERY DOLLAR AS IF IT WAS YOUR OWN
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(No joke, It looked a bit like this.)
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3 ALWAYS KNOW IF YOUR TASK IS MISSION CRITICAL
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MISSION CRITICALAny factor of a system, such as a particular piece of equipment, a process, a procedure, or a kind of software, whose failure will result in the failure of business operations.
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(How quaint.)
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This is a picture from an actual lightning storm in Arizona. You know, the kind that would kill my box office phones.
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MISSION CRITICALAny factor of a system, such as a particular piece of equipment, a process, a procedure, or a kind of software, whose failure will result in THE FAILURE OF BUSINESS OPERATIONS.
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The Eisenhower Method
MISSION CRITICAL
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