JANEL PETTIT PORTFOLIO:TRADITIONAL MEDIA IN THE PRIVATE AND NONPROFIT SECTORS2005‐20072005 2007

690 NW 4th AvenueCanby, Oregon 97013503 915 9025503-915-9025janelpettit@gmail.com

Executed a multi‐layered media‐mix with a consistent brand and message  Auto Insurance and a Bank to Finance your Carand message – Auto Insurance and a Bank to Finance your Car

Targeting Families for Life Insurance on the RVTD Child Safety Bus & Good Mature Drivers via JPR Car Talk Radio through Ashland, Roseburg, and N CA affiliates

Reaching the Youthful Market with pop culture  FOX  26 TV (American Idol/Simpsons) and an online promo with KDRV.  Targeting young families and high income earners with TV spots produced locally featuring agents and high income earners with TV spots produced locally featuring agents airing at news time with :15 bookends on KPIC, KOBI, KCBY & KDRV.

Opposing‐side Billboards on Hwy 62 – high traffic volume ‐ August 2006. State Farm campaign launched in 2005.

Capitalizing on the State Farm Corporate Sponsorship of the movie “Cars” we offered discount tickets to customers as a Retention Tool.  We organized event marketing with agents and theatres in each DMA.

We launched the “Rally” Call Center to drive auto production using a consistent “Cars” campaign with agents production using a consistent “Cars” campaign with agents and staff

I developed “Student Recognition” ads to honor students in the Rogue Valley and Grants Pass DMAs as part of the multi‐agent advertising plans.  An ad appeared in the Mail Tribune and Daily Courier each month.

We held a reception so that students, parents  teachers  and agents could parents, teachers, and agents could network & solidify 1 to 1 relationships –ads are posted.p

I interacted very closely with Public Affairs on communication strategies both Affairs on communication strategies both internal and external.

One of our Business Plan objectives was to increase State Farm share in emerging markets increase State Farm share in emerging markets –I recruited this event from Salem.

An example of my responsibility to provide product & sales training ‐ our office was in the p gtop 10% in Bank production. I followed up this plan with 1‐on‐1 & team training and promotions.

Examples of multi‐media ads and community events in six DMAs

Living OpportunitiesNov 6 Open Door Tour at my home; May 11 Press Release I wrote for a p y ; yhousing award; I wrote and helped edit for the Living Opps News

FOR IMMEDIATE RELEASE

Lithia Place Sky Vista

LIVING OPPORTUNITIES, INC. AND OnTRACK, INC. RECEIVE THE 2007 EXCELLENCE IN HOUSING AWARD

FOR INTEGRATION OF SERVICES INTO HOUSING

Medford, Oregon (Friday, May 11, 2007): Oregon Housing and Community Services

presented Living Opportunities, Inc. and OnTrack, Inc. with the 2007 Excellence in

Housing Award for their joint project, Living On Track, at the 2007 Oregon Housing

Conference on April 25, 2007. Governor Kulongoski was a keynote speaker at the event

called “Building a Better Oregon.”

Both agencies have a 30 year history of service to some of the most difficult and

vulnerable housing placement populations in Jackson County due to social and economic

barriers The Living On Track (LOT) project includes two multi dwelling sites known asbarriers. The Living On Track (LOT) project includes two multi-dwelling sites known as

Lithia Place and Sky Vista, which together comprise 63, one to three bedroom units for

people with developmental or mental disabilities, those recovering from substance abuse,

have low incomes or other barriers to renting in the mainstream housing market.

OnTrack and Living Opportunities reach some common segments of the population and

recognized an ability to leverage resources and cost-per-unit financing by forming the

Living On Track Limited Partnership. The LOT project was one of the first in Oregon to

build using the Enterprise Green Communities, and one of the first in Medford to

capitalize on project based Section 8 rent vouchers. Through this innovative financing,

The Autism Perspective MagazineThe Autism Perspective MagazineI wrote three cover stories in 2007

www.theautismperspective.org

As an activist for Autism I organized Disabilities Awareness Day on April 13, 2007 at  Ashland MS with SO ESD, Miss Oregon, and teen band Jet Fuel Only featuring two brothers with autism. youtube.com/watch

April 2007 was Autism Awareness Month when in addition to the AMS event, I addressed the Medford City Council , co‐organized the First Annual Autism Awareness Gala at RVCC, and the first Autism Walk‐a‐thon at Spiegelberg Field.

“Thank you for making a Event planning included talent recruitment  a media mix of 

Southern Oregon Autism Awareness Sponsorship Form: Please make checks payable to: Autism Society of Oregon

ASO is a non profit 501 (c) 3 organization (federal id 93 0771249)

INAUGURAL SOUTHERN OREGON

AUTISM AWARENESS GALA

difference in the lives of children and their families in Southern Oregon who are affected by autism.”

recruitment, a media mix of newspaper, radio, and TV; special appearances, volunteer coordination, silent auction donations, and sponsorship developmentASO is a non-profit 501 (c) 3 organization (federal id 93-0771249)

Please select one: Table Sponsor: $800 ____ Event Patron: $360 ____ Gala Participant: $200 ____ ASO Patron: $100 ____ Silent Auction Donation: ____ Walk-A-Thon Sponsor $ ____ Business_____________________________

AUTISM AWARENESS GALA

Friday, April 13, 2007 Rogue Valley Country Club

Medford, Oregon 5:30 – 10:00 PM

Autism is a complex developmental disability

Tickets to the event are $100 per person and include dinner, entertainment & guest speakers.

All proceeds benefit the Autism Society of Oregon. For more information contact Janel Salazar at

(541) 324-6660 or janel@mighty.net. Visit the ASO website at www.OregonAutism.com.

Headliner Performer Jimmy Wayne

His song “Stay Gone” was a #1 Billboard country hit and the song “I Love You This Much” reached #4. Two other songs from his self titled, debut album “You Are” and “Paper Angels” became top 20 hits. He was

development.

Address _____________________________ _____________________________ Phone ( )______________ Donor Name _________________________

Donation ____________________________

Value $

p p ythat typically appears during the first three years of life. The Center for Disease Control reports that 1 in 150 children and young teens have autism. Oregon has the highest rates of autistic diagnoses in the United States, with the Oregon Department of Education reporting 1 in 98 students on the autism spectrum. Given the rapidly increasing rates, autism will soon b h d b l h

Autism Awareness Gala Sponsorship Information:

Table Sponsor, $800 Special 20% discount 10 tickets to the Gala Reserved table with sponsorship recognition Recognition as Table Sponsor in Gala program

Event Patron, $360 Special 10% discount

named as Radio & Records Magazine “Most Valuable New Artist of 2003” & voted “Best New Artist” by the readers of Radio & Records Magazine in their 2004 Readers Poll.

He was the featured guest artist on Lonestar’s “Acoustic On The Front Porch Tour” in 2003 and has opened for Wynonna, Vince Gill, Martina McBride, Rascal Flatts, Patty Loveless and Dwight Yoakam among others, in addition to headlining many of his own successful shows. He was featured in People Magazine’s “Sexiest Man Alive” issue, December 2003.

Guest Speaker Donilee McGinnis Miss OregonValue $ _________

Certificate ___ Pick Up ___ ASO Volunteer Name _________________

ASO Volunteer Phone ( )_________

become the most common disability in the United States. Family income, lifestyle, and educational levels do not affect the chance of autism's occurrence.

4 tickets to the GalaRecognition as Event Patron in Gala program

Gala Participant, $200 2 tickets to the Gala Recognition as Gala Participant in event program

ASO Patron, $100 100% Tax deductible contribution to the Autism Society of Oregon Recognition as ASO Patron in event program Silent Auction Donation Donate an item for the silent auction with retail value of at least $50

Donilee McGinnis, Miss Oregon Her platform issue for the 2007 Miss America contest was “Autism: Advocacy and Awareness.” She selected that topic because her brother, David, 18, is autistic. Donilee volunteers for the Autism Society of Oregon, as well as the Autism Research & Resources of Oregon. Last year she led an in-house autism awareness training project for the Portland Police Bureau. She also has served on the Autism Walk-a-thon committee for three years. She is currently a communications major at Portland State University.

In our first year we had 206 Donate an item for the silent auction with retail value of at least $50Recognition of donation as Supporter in event program Walk-a-thon Sponsor, $25 In addition to the Gala, sponsorships for the April 21, 2007 Autism Awareness Walk-a-thon are available 100% Tax deductible contribution to the Autism Society of Oregon Recognition as Walk-a-thon sponsor in event program

Special PerformanceJet Fuel Only Band, Chico, CAWith a guest appearance on the Rachael Ray Show in January 2007 and the featured article “A Rockin’ New Life”

in the December 2006 issue of People Magazine this band is quickly gaining notoriety. Sawyer Goodson the founding band member is a junior high school student with Asperger's Syndrome.

guests and cleared over $3,000.

The First Annual Autism GalaThe First Annual Autism Gala

The First S OR Autism Walk‐a‐thonThe First S OR Autism Walk a thon

Networking and Community Events – I also assisted with media for the Asante/West Coast Golf Tournament on July 28media for the Asante/West Coast Golf Tournament on July 28

Helping raise funds to bring autism-related services directly to families in Southern Oregon

SHOP FOR A CAUSE! Saturday, October 13, 2007

Purchase your ticket for only $5.00 to shop at 20% off on almost all Macy’s items on Oct 13 Oct 13

You also receive another coupon for $20.00 off on purchases over $100.00

You are automatically entered into a drawing on Oct 13 to win another $500 Macy’s gift certificate

100% of your contribution raises funds for autism-related services in Southern Oregon

July 21 Networking at the Ashland Food Co-op

Shop for a Cause Fundraiser for The

May 12 Children’s Wellness Fair RV Mall Autism Group Oct 13

July 29 Picnic for Families w/ JCMH DSASO and The Autism Group

July 11-13 Autism Society of America Trade Show for The Autism Perspective

Autism Nutrition Seminar at SOU June 30, 2007 ‐ co‐organized event and managed media campaign – PR  newspaper  organized event and managed media campaign – PR, newspaper, TV.  Here presenting sponsors with thank you plaques ‐

J h Gl

youtube.com/watch

Autism Society of Oregon Region 3 Southern Oregon ▪ Douglas ▪Jackson ▪Josephine June 30th

John Glaser of FOX TV

Southern Oregon UniversityS i l G t S k

g p▪Klamath ▪Lake Counties Kathy Carraway, Chapter Rep. Janel Salazar, Chapter Rep. (541) 324-6660 janel@mighty.net

SOUTHERN OREGON ASO PRESENTSHealth Seminar for Supporting Children with Special Needs

Training for Parents, Educators and Physicians. g y

Rogue River Room (Stevenson Union) Time: 8:30am—4:00pm

Fee: $30/Parents & Educators $25/Person for Couples

$40 Physicians Fee includes continental breakfast and lunch, and sample

meal plans, menus, and reference material. Topics include:

• Health issues that coexist with Spectrum behaviors: Suboptimal Nutrition, Excess Toxins, Food Intolerance, Microbial over growths & the fundamental intervention for healing

Special Guest Speakers:Dr. Woody McGinnis, MD Dr. Michelle Homer, ND Dr. Ian Luepker, ND, DHANP

Ron Ridgeway of Tarks Market

g g• Dietary interventions and why nutrition has such an impact on these kids • Introduction to Environmental Medicine: Metal Toxins, Environmental Toxins, and how to

create non-toxic home and school environments • Overview of ASD treatments including Homeopathy and Biomedical - Other behavioral

diagnoses such as ADD, ADHD, OCD, Depression, Anxiety, tic disorders • Diagnoses that run in similar circles and have high co-morbidity with PDD, Autism and AS • Health tips for guardians and caregivers

Contacts: Janel Salazar, janel@mighty.net or Esther Hunter, shania@ashlandcreek.net

To pre-register mail form and fee to: Autism Society of Oregon, 225 Gangnes Drive, Talent, OR 97540

Print Name_____________________________ Email/Address for confirmation ____________________________ (Please check one) Parent___ $30 Educator___$30 Physician___ $40 Annie Hoy of Ashland Food Co-op

Autism Emergency First Responder Training July 9‐10 for Region 5 PD, Fire, Paramedics, Mercy Flight, g , , , y g ,Search & Rescue, and Parents/Guardians.  I booked our guest presenter on the Jefferson Exchange.

t b /FOX PSA t b /KOBI t b /KDRV

Autism Society of Oregon &

Th A ti G F d ti

youtube.com/FOX PSA youtube.com/KOBI youtube.com/KDRV

The Autism Group Foundation

presents

Emergency First Responder Recognition and Safety Techniques How Parents/Guardians, Educators/Professionals, Law Enforcement and Emergency First Responder Agencies can keep people impacted by autism safe in our communities.

By Invitation Only Monday, July 9 2 P.M. – 4 P.M. Law Enforcement and Safety First Responders (CE will be offered) ( )7:45 P.M. – 10 P.M. Search and Rescue Jackson Co. Auditorium, 200 Antelope Rd, White City Open to Public (Parents, Educators/Professionals, Students) A certificate documenting 2 hours of education will be presented for CE credit Tuesday, July 10 12 P.M. – 2 P.M. RVMC Smullin Center 6:30 P.M. – 8:30 P.M. SOU Stevenson Union Rm 319 Dennis Debbaudt is the author of “Autism, Advocates and Law Enforcement Professionals: Recognizing and Reducing Risk Situations for People with Autism Spectrum Disorders.” As a law enforcement trainer and the parent of a now 24 year old son with autism Dennis turned hisand the parent of a now 24-year-old son with autism, Dennis turned his attention to providing autism recognition, response and risk management training to law enforcement and emergency first responders in 1991. Dennis also offers effective and proactive safety measures for parents/guardians, care-givers, and educators. ASO and TAG are bringing this at no cost to the community however DONATIONS are requested to support our mission for education. ASO meets the 2nd Thursday of each month @ 7pm in the RVMC Smullin Center. Parents, professionals, and students are welcome to learn from an educational speaker and share resources in an unbiased environment.

Emergency First Responder Education Emergency First Responder Education Recognizing the Autism Spectrum for Safe and Effective Interactions

Autism Society of Oregon The Autism Group Foundation

To Register for July 10: Phone (541) 324-6660

Email janel@mighty.net

Legislator events – Aug Reception for Rep. Buckley and Rep. Esquivel & Dec Reception for Ashland p q pSupportive Housing. I contributed to the Aug 6 ADT article and wrote the Dec 15 article. 

dailytidings.com/2007/1215/assisted_housing

dailytidings.com/2007/0806/autism

Oregon Autism AllianceOregon Autism Alliance

Contact: Janel Salazar Oregon Autism Alliance Phone: (541) 324-6660 Email: janel@mighty.net

OREGON AUTISM ALLIANCE

Who do YOU know or LOVE that has Autism? Y i hb l t b th i hild? !

PRESS RELEASE Oregon Autism Alliance will recognize Rep. Peter Buckley, D-Ashland, A t 3 2007 5 00 t 6 30 ith R ti i A hl d OR

j g y Your neighbor, classmate, brother, niece…..your child?

Autism now affects 1 in 100 children born each year in

Oregon… 20 years ago it was 1 in 10,000.

Autism is a “spectrum” of sensory processing differences from Asperger’s Syndrome to Classic Autism

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August 3, 2007, 5:00pm to 6:30pm with a Reception in Ashland, OR Rep. Buckley has been a leader in legislation concerning people living with autism

Ashland, OR, July 30, 2007: The Oregon Autism Alliance will recognize Rep. Peter Buckley, D-Ashland, with a

reception on Friday, August 3, from 5:00pm to 6:30pm at the home of Tim and Katie Larive.

The reception is open to the public and wi ll be held to honor Rep. Buckley for his advocacy on issues concerning people impacted by the autism spectrum disorder.

Hors d’oeuvres and refreshments will be served. Please make a reservation by calling Katie Larive at 482-4252 or Janel Salazar at 324 6660

The exact cause of autism is not known for certain. There is some evidence of genetic predispositions that may be triggered by environmental factors before or after birth. As toxins in our environment elevate (air/water/habitat quality, plastics, preservatives, additives, GMO foods, etc.) society experiences a dramatic and alarming rise in autism.

There is no cure for Autism but with early detection and intervention there can be significant functional improvement

With intense specialized treatments (behavior and speech therapy, diet modifications, t ) hild ith ti l t f ti ff ti l d j f ll i i tA

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4252 or Janel Salazar at 324-6660.

Oregon Autism Al liance Janel Salazar

(541) 324-6660 janel@mighty.net

etc.) a young child with autism may learn to function effectively and joyfully in society. Some people with autism will need lifespan supports for education, housing, employment, and safety.

Oregon CAN’T WAIT Organize, Promote, Educate - AUTISM Awareness!

What can WE do NOW? A Call to Action! A grandmother from Southern Oregon with two grandsons impacted by autism puts it bluntly—“we are losing a generation.” The grassroots Oregon Autism Alliance with the Oregon Caucus legislative team invite Bus Project volunteers to join us in our mission toU

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Oregon Caucus legislative team invite Bus Project volunteers to join us in our mission to secure supports and services that will make an immediate difference in the lives of people with autism, their families, AND everyone in our communities.

We CAN’T afford to waste the potential of any child.

WE CAN: 1) Help with the statewide OAA parent education tour mid-Feb 2008 – April. 2) Help with the DHS grassroots tour late March – April. 3) Recruit constituency support. 4) Organize and lobby up to and throughout the 2009 session where we will introduce AND PASS a package on autism legislation including:

* Adequate funding for early identification and intervention services * Qualified treatment providers * Family support – respite, in-home services * Appropriate supports for adults * Coordinated coverage for treatments.E

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for adults Coordinated coverage for treatments.

Join and promote the Oregon Network listserv http://www.ocdd.org/

We Expect to Keep Families Thriving and Healthy. We WON’T Lose a Generation O

RE Jeremiah - 25

Great Expectations TheaterF   th   th   t   d  th    di iti  For youth on the spectrum and other neuro diversities ‐A partnership between Oregon Stage Works and The Autism Group – I managed PR and media in coordination with OSW’s firm.

GREAT EXPECTATIONS THEATER

Designed for Young Adults with Neuro and Other Diversities

Co-sponsored by The Autism Group Foundation The Autism Group Foundation

and Oregon Stage Works

Great Expectations will use stagecraft as a vehicle to develop stronger social interactions for our students who are on the autism spectrum, or who have other diversities or challenges. Our students will be immersed in fun as they learn appreciation for the techniques of Theater Arts.

We will utilize various facets of theater to encourage our students to develop:

• self-confidence • creative writing • non-verbal cues • basic acting abilities • widen social skills • develop stagecraft skills

Cost is $80.00* for the eight-week series beginning Feb 23 – Apr 12

Saturdays from 10:15am to 11:30am At OSW

191 A Street, Ashland For more information and registration contact Managing Director, Janel Salazar at (541) 324-6660

janel@mighty.net www.theautismgroup.org Classes conducted by Artistic Director, Herb Heiman (541) 535-5419

hhenterprise@gmail com www runningondreams com hhenterprise@gmail.com www.runningondreams.com

Tax-deductible sponsorships can be made to: The Autism Group Foundation (TAG)

EIN: 65-1292-481 *Some full and partial scholarships may be available

Janel Pettit503-915-9025janelpettit@gmail.com