Jack Elder's Porfolio

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JACK ELDER I PORTFOLIO JACK ELDER PORTFOLIO 01 02 03 04 05 06 ASICS REBRAND FLATLAND ISTD PUZZLE BOOK BOOK DESIGN TYPEFACE STRATA WORK IN PROGRESS JACK ELDER CV

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Portfolio Of Jack Elder

Transcript of Jack Elder's Porfolio

Page 1: Jack Elder's Porfolio

JACK ELDER I PORTFOLIO

JACK ELDERPORTFOLIO

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ASICS REBRAND

FLATLAND ISTD

PUZZLE BOOK BOOK DESIGN

TYPEFACE STRATA

WORK IN PROGRESS

JACK ELDER CV

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BRANDING

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For my brand I created a custom typeface, inspired by athletics style time boards.

In this project I worked in conjunction with branding agency Interbrand. I worked from a brief rebranding sports company Asics. We worked from the Interbrand ‘quadrant design model’ for our process - I created a sub brand for Asics aimed at the recreational runner.

ASICS REBRAND

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TYPOGRAPHY

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This is a response to an ISTD competition. I created a new edition to Edward A. Abbott’s Flatland, drawing inspiration from the subject and themes of the 1884 novella.

FLATLAND ISTD

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TYPE DESIGN

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TYPEFACE STRATA

Inspired by the Strata building in Elephant and Castle, I created this geometric typeface.

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BOOK DESIGN

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PUZZLE BOOKSELF INITIATED

A self initiated project, I created and designed a puzzle book aimed at adults and children alike.

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INFOGRAPHIC

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WHAT DID YOU DO TODAY?SURVEILLANCE SOCIETY

CCTV

AUDIO

OYSTER CARD

PHONE

CARD TRACKING

CONGESTION CHARGE

INTERNET

PASSPORT

MOBILE PHONE

WHAT DID YOU DO TODAY?

CCTV AUDIO OYSTER PHONE

BANK CARD ONLINE CONGESTION CONGESTION

A DAY IN THE PARK

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A DAY IN THE PARK

WORK IN PROGRESSAWARENESS CAMPAIGN

I am currently working on an awareness campaign focusing on government surveillance in London. It is a web based campaign focused on giving the general public an opportunity to make objective decisions about current social and political issues.

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INFOGRAPHIC

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WORK IN PROGRESSIDENTITY

An identity I am currently working on for a local archery company.

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CURRICULUM VITAE

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CONTACT

183 Kidbrooke park road,Blackheath,LondonSe3 9pw

[email protected]

EDUCATION

BA Design For Graphic CommunicationLondon College of CommunicationSep 2009 - PresentGrade TBC

Foundation Diploma in Art & DesignRavensbourne College of CommunicationSep 2008 - May 2009Merit

EXPERIENCE

The BarnCreative agencyShoreditchAugust 2010, June 20112 Months

Squeeze DesignDesign StudioLondonDecember 20092 Months

SKILLS

Proficient in:PhotoshopIllustratorIndesign

Working Knowledge:DreamweaverFlash

JACK ELDER