IWMW and the birth of a Content Strategist

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Good morning!

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Transcript of IWMW and the birth of a Content Strategist

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Good morning!

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IWMW and the birth of a Content Strategist

IWMW2013

@richprowse Richard Prowse#iwmw13 #p11

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Universities

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Home of world leading research

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First years rites of passage

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But, websites feel like ‘brochureware’

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Frustrating isn’t it?

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Advocate for content

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Against evil developers

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Only kidding!

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Solving the mystery of content

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Engage audiences in a meaningful way

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So we can Create Once Publish Everywhere

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Fixing content is HARD

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.. however, If we all work together

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...we can create something amazing

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We are all rockstars

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Thank you

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Suggested reading

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@richprowse

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Richard ProwseRichard is a Content Strategist and Co-Founder of Bath's first content strategy meetup - Passionate about brand, content, information architecture and user experience.

A graduate of the University of Leicester, in 2011 he joined the University of Bath as Web Content Manager, responsible for bath.ac.uk and is currently Acting Head of Digital.

With a proven track record in project management, Richard believes in inspiring individuals to achieve their potential by creating a positive working environment.Richard also regularly speaks at Higher Education conferences.

Twitterhttp://www.twitter.com/richprowse

LinkedInhttps://www.linkedin.com/in/richprowse

BathCSMeetup on Facebookhttps://www.facebook.com/BathCSMeetup

Google+http://goo.gl/kXcgU

[email protected]