A Watch

In The Year 1530

Transformation Of Watch

Today

to

1530

Watch in Early 1720’s

Pocket WatchesDigital Watch 1970’s

Smart Watch

Wrist Watch

Evolution of Smartwatch

The idea of a Smart Watch has been taken from the 1940’s comic strip, Dick Tracy, who was a detective.

He had a two way communicating watch.

Watch

it'sit'sit's

it’s FEATURES •Display (41.4mm)

•Camera 3.0 Megapixel

•MP4HD(720p)

•Playback & Recording

•Bluetooth®

• Wifi

•Memory 4GB + 512 MB (RAM)

•Dimension 36.8 x 56.6 x 11.1 mm

•73.8g

•Battery Li-ion 315mAh

it's it'sit'sit's

it's

it's

It’s Featured Apps

It’s Compatibility with all OS devices

it's

it’s Special Apps For

Sports / Athletes Medical / Elderly Education

Travel / AdventureWomen Safety

VALUE PROPOSITION (Elderly)

VALUE PROPOSITION (Elderly)

• Wearable

• Intelligent alert system

• Heart attacks

• Sudden falls

• On-the-go care

• Health monitor

• Medicine reminders

• Dietary consumption warnings

• 5 Language capacity

It’s a Device which will provide full information of your body

Value Proposition (Sports)

Waterproof Athlete performance

feedback Instant & real-time Intelligent & integrate-

able to gesturesMonitor & keep track Dynamic training

enhancer Audio-based, On-the-fly

coach suggestion

Value Proposition (Adventurers / Travelers)

Long Battery Life

Weather-Proof

Water Activities

Instant Information Retrieval

Comprehensive Traveler Tools

Hands free

SWOT ANALYSIS

STRENGTH

• Innovation and design

• Helps Elderly and women

• 5 language control

• Hardware integration with many open source OS and software

• Made in India

• Ability to market the brand

• Low production costs

WEAKNESS

• New at market

• Too low profit margin

• Lack its own OS and software

SWOT ANALYSIS (CONTD…)

OPPORTUNITY

• India’s First smart watch

• Growing demand for quality application processors

• Creating Job opportunities For Indians

• Changing customer needs or preferences

THREATS

• Acceptance

• Threat of competitors

• Rapid technological change

• Change in customer needs

4P’s

It’s Product

A watch were it is a style statement

A watch which can tack care of your parents and grandparents

A Watch Will Help Women For her safety

Much more and more………

It’s PricingWe are following

penetrating pricing and odd pricing

One time investment for many years

Almost all level of people can try to bye

We are charging Rs 11,111/- only

it’s promotion

In major hospitals

In social networking like Facebook, whatsApp etc…

Posters and Banners

News papers and

televisions

it’s Place

In all Mobile Outlets across India

In online Megastores

Even in Some Hospital

All Shopping Malls In Major Cities

Etc…

Institutions: 1) Sports Associations 2) Hospitals 3) Colleges4) Travel Agencies

App Developers

Telecommun--ication

companies

Parents

Investors

R&D

SDK Development

Elderly

Athletes

Travelers

Women

Youth

Technical Support

GEOGRAPHIC

DEMOGRAPHIC

PSYCOGRAPHIC

BEHAVIOURAL

R&D Manufacturing Marketing & Sales

OperatingRevenue

Non-OperatingRevenue

It’s & 3rd Party

Distribution

Any Problem or suggestions

Call Toll Free Number: 77777 77777Mail: helpdesk@itswatch.comWebsite: www.itswatch.com

BY,

Rohith K