It’s all about the people…

Ian Clifford @ian_cliTelecentre Europe &UK online centres

www.telecentre-europe.org@tc_europe

EMPOWERED people…

Europe ... the world leader

• Europe is the world leader in Digital Inclusion• 7 in 10 in EC (6 in 10 in wider Europe) have skills,

confidence & access to web connected PC. • Policies and practice over long timeframe• EC has played big role, but still important to be

ambitious. Half offliners to 15% by 2015.• “Every European Digital” massively important mantra.

Leave no one behind. In UK “Digital by Default”• Networks challenged by dwindling resources, and

expectation to reach hardest to reach with less.

…empowered Women

….empowered Tutors

Early adopter

Functional useCommunications

Information

Transactions

Content creator

EntertainmentSocial

Virtual resident

The digital journey…. Entrepreneur

Empowerment

Engagement

Inclusion

Also the places…

intergenerational…

Peer learning….

…Unemployed

…Older people

…. People with disabilities

Largely the same…..

…. except, more informed

…. and MUCH more skilled

to get new job

Online vs Offline people

New internet users: how they felt before, and now they are online

Feel like they can communicate more

Feel more connected to local community

Feel MUCH less concernedabout skills, work and health

Before

After

Sometimes… it is about the money

• Digital Champion in UK raised economic case to govt of £1.2bn savings from bringing people online, based on 12 trans. saved per annum.

• UK research now shows 28 transactions switched per year = €240/ person/ year every year… or

• €31.5BN per year for the 130m remaining offline in Europe

• €27.1m saved for the 112k people online from Get Online Week.

@ian_cli www.telecentre-europe.org @tc_europe

Aspirational, empowered people…

ian.clifford@telecentre-europe.orgwww.telecentre-europe.orgwww.facebook.com/TelecentreEurope@TC_Europe@ian_cli