ITC12 Pre-conference Workshop: Evaluating Online Faculty2-slideshare

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“Quality” in Online Education

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Slides by Barry Dahl, Excellence in e-Education for ITC eLearning 2012 Conference in Long Beach

Transcript of ITC12 Pre-conference Workshop: Evaluating Online Faculty2-slideshare

  • 1. Qualityin Online Education

2. Barry Dahl dot com 3. QualityDefinition?high grade; superiority; excellence 4. Qualityin Manufacturing Definition?What does ISO say? InternationalOrganization for Standardization 5. ISO 8402:1986 This ISO standard defines qualityas the totality of features andcharacteristics of a product orservice that bears its ability tosatisfy stated or implied needs.Does that actually mean anything? 6. Another Definition In manufacturing, a measure ofexcellence or a state of being free fromdefects, deficiencies, and significantvariations, brought about by the strictand consistent adherence to measurableand verifiable standards to achieveuniformity of output that satisfiesspecific customer or user requirements.Just like education, right? 7. Qualityin EducationDefinition?High standards, consistently applied,with efficiency or value for money 8. Qualityin Education Definition?Or, what D. Green said in 1994What is quality in higher education?Buckingham, U.K.: SRHE and The Open University Press. 9. What is quality in higher education? quality is a relative concept, ....differentinterest groups or stakeholders in highereducation have different priorities and theirfocus of attention may be different. The bestthat can be achieved is to define as clearly aspossible the criteria that each stakeholderuses when judging quality, and for thesecompeting views to be taken into accountwhen assessments of quality are undertaken(p. 17). 10. Qualityin Online EdDefinition? 11. E-Learning Quality = Quality Matters Right? 12. Through the use of rubrics and standards related to the quality of online courses (i.e. Quality Matters), we aresufficiently addressing the questions about e-learning quality60% 1.Real ity40% 2.Myth 13. Quality Matters is SufficientLearning Um, no, it isnt!! Quality Matterslooks at the qualityof course design.Quality Thats good, but itsConcernsonly one leg holdingup the stool. TeachingDesign 14. 3 Major Components of e-Quality Learning LevelIs HighLearning Assessment Teaching Level Course DesignIs HighMeets Standards 15. Possible Reasons?Learning LevelIs Low Learning AssessmentTeaching Level Course Design Is HighMeets Standards 16. Is This a Problem?Learning Level Is High Learning AssessmentTeaching Level Course Design Is HighBelow Standard 17. Independent Study, Perhaps? Learning LevelIs HighLearning Assessment Teaching Level Course Design Is LowMeets Standards 18. Beautiful, Just BeautifulLearning LevelIs Low Learning AssessmentTeaching Level Course DesignIs LowMeets Standards 19. Maybe, but unlikelyLearning LevelIs Low Learning AssessmentTeaching Level Course Design Is HighBelow Standard 20. Triple Ick Just Start Over?Learning LevelIs Low Learning AssessmentTeaching Level Course DesignIs LowBelow Standard 21. QualityWe know it when we see it 22. Expectations about Completion 23. Weekly News Articles 24. CCRC Reports: Washington & Virginiahttp://ccrc.tc.columbia.edu/Publication.asp?UID=872 25. CCRC Reports: Washington & VirginiaWashington State community and technical colleges in the fall of 2004.Students were tracked for nearly five years, until the spring of 2009students were more likely to fail or withdraw fromonline courses than from face-to-face courseswere slightly but significantly less likely to attain aneducational award or transfer to a four-year institutionhttp://ccrc.tc.columbia.edu/Publication.asp?UID=872 26. Say What? slightly but significantly less likely Translation Im really, really surethat theres a very small difference. 27. CCRC Makes Big Headlineshttp://californiawatch.org/dailyreport/online-community-college-students-more-likely-fail-withdraw-11581 28. CCRC Makes Big Headlineshttp://www.insidehighered.com/news/2011/07/19/study_finds_higher_dropout_rates_for_community_college_students_who_take_online_courses 29. What are ReasonableExpectations for Completion Rates for Online Learners?And how do you know? Is completion ameasure of quality? 30. Online Student SatisfactionIs satisfaction a measure of quality? 31. Option 1 - PSOL 32. Why PSOL? 33. PSOL BasicsThere are 72 questions that comprise the PSOL.Average completion time is 15 minutes.26 Priorities statements (can add 10)7 Information sources about school/program11 Factors to enroll in the program3 Overall satisfaction questions14 Demographics questions (can add 1)NOTE: questions are answered on a 7-point Likert scale, where 7 is high. 34 34. The Importance of Importance 35. Thats all good,but. 36. Are online students, as agroup, more satisfied than the on-campus students? 37. NOTE: SSI is the Noel-Levitz Survey for on-ground learners, PSOL is the Noel- 38Levitz survey for online learners. 38. NOTE: SSI is the Noel-Levitz Survey for on-ground learners, PSOL is the Noel- 39Levitz survey for online learners. 39. What drivestheir level ofsatisfaction? 40. How Well Do You Know Your Students?What do They Expect from Online Learning? 41. 2009 PSOL Summary StatementSo far, how has your college experience met your expectations?7=Much better than expected Overall score6=Quite a bit better than I expected 5.0 5=Better than I expected4=About what I expected3=Worse than I expected2=Quite a bit worse than I expected1=Much worse than expected 0% 5% 10% 15% 20% 25% 30% 42. But seriously 43. You Already Have Expectations The questions are How clearly have they been communicated? How easy are they for the following to find?Students?Faculty?