IT FUTURE 2011 - Fujitsu Cloud
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Transcript of IT FUTURE 2011 - Fujitsu Cloud
Benoit PanierIT Future – Paris -20th September 2011
FUJITSU Cloud Services
An Overview
Cloud is of Strategic Importance to Fujitsu
“Cloud-related services will account for 30% of our
new business by 2015…
in anticipation we are accelerating the shift in the
structure of our business.”President Masami Yamamoto
December 2010
1
“The company also hopes to achieve 300 billion
yen in sales from the service overseas in fiscal
2015, Fujitsu President Masami Yamamoto said in
an interview” 2nd August 2011
Copyright 2011 FUJITSU
Cloud : a major forecasted shift in terms of IT consumption
Source: Forrester, Preview Jan 2011, Worldwide Cloud Services Market
Public Cloud Service will see strong growth rates until 2012; thereafter "Moore's law" will impact and slow down growth rates for Public IaaS Clouds (CAGR 10 – 14: 38%)
High price pressureand strong competition
Virtual Private Cloud servicesare expected as the growth driver, continuously increasing its lot throughout the planning period (CAGR 10-14: 59%)
Cloud share will increase from~ 6% (2010) towards 35% until 2014
Moore's law will have limitedimpact only on dynamic Infra-structure Services
Whilst Private Cloud annualgrowth is seen more moderate (CAGR10 – 14: 9%)
Acc. To Forrester, WW Cloud Services Market will grow 38% annually until 2014 But timing is a key issue …
2009 2010 2011 2012 2013 2014 2015
120,2
77,5
13,6 (11%)
46,1(38%)
60,5(50%)
8,7 (11%)
99,1
10,5 (11%)
35,4(36%)
53,2(54%)
24,8(32%)
44,0(57%)
58,1
8,0 (14%)
15,9(27%)
34,2(59%)
40,2
7,7 (19%)
9,5 (24%)
23,0(57%)
27,1
7,5 (27%)
14,1 (52%)19,4
7,2 (37%)
9,0 (46%)5,6 (20%)3,2 (17%)
Private Cloud Virtual Private Public Cloud
Worldwide CloudComputing Market Forecast(based on Forrester's taxonomy)values in mil. US$ +38%
KEY FINDINGS
2 Copyright 2011 FUJITSU
Our vision: Intelligent Society
Harmonizing the physical world…
…and the digital worldDelivering outcomes that createlarge scale benefit across society
Computer Centric
ImprovingProductivity
Scop
e of
ICT
Usa
ge
1990 2010 20202000
Network Centric
TransformingBusiness Process
InternetPC
Networking
Human Centric
Cloud ComputingSensor TechnologyUbiquitous TerminalsMobile Communications
Creating Knowledge,Supporting Human Activities
Entering the Human Centric era
Copyright 2011 FUJITSU4
What is cloud?
Cloud computing enables technology services to be consumed on demand – it represents a major change in the way IT creates value for businesses
Cloud has become possible from the convergence of network and virtualisation technology advances and the ‘as-a-service’ delivery model
To us, cloud puts the emphasis on business outcomes over technology
Cloud is many things to many people and is subject to different interpretations and views
A technology or a business process delivered as a servicein a way that is elastic and scalable, pay per use and self service.
Fujitsu’s definition of a cloud service
Elastic and Scalable Pay per
Use SelfService
Why is cloud important for a customer?
I canrapidly respond
to strategic as well as short term business needs by calling whatever I
need from unlimited IT capacity
I can deliver innovationand rapid growth to my business with low start up costs and less risk
I can drive down cost
by eliminating redundant capacity and exploiting
scale
I canconsume technology services in the most
energy efficient way
Journeying into the cloud era
Value Shift
Virtualised Apps
Hybrid environment
Workload jump
Client / Server Computing Era
Cloud Computing Era
Valu
e
Time
Private CloudEnterprise
Apps
SaaS(IaaS, PaaS)
MarketplacesBusiness Services
Service ecosystem
Personal Apps
Valu
e
Time
Hybrid is the bridge between today and tomorrow
BPaas
Business Processes
Infrastructure
Saas
Iaas
Enterprise Apps
Paas
Platforms
Enterprise Services
Cloud ServicesHybrid Environment
How does Fujitsu stand out?
AmbitiousWe offer choice to fit our customer’s needsWe offer a full range of cloud services from infrastructure, platforms and applications to networks and have an open approach to partnerships
ResponsiveWe enable our customers to maximise their valueWe develop practical solutions that work for our customers’ businesses, offering services to help our customers realise their goals
GenuineWe understand the importance of trustOur cloud services are offered to bone fide customers through a real relationship, delivering their needs for security and in an environmentally sustainable way
What we deliver: Fujitsu Cloud
A broad and complete portfolio to match any workload requirement
Fujitsu Cloud Portfolio in our Region
We will continue to expand the existing cloud portfolio according to customer and market requirements
Value Bulk consumption of infrastructure and software services exploiting innovation and scale while maintaining a high level of control and customisation
Which platform is right for you?Public Partnerships
Local Cloud, Global Cloud
Private Cloud
Flexible consumption of generic infrastructure and platform services, exploiting innovation and scale
Flexible consumption of generic software and platform services, with added value from consulting, integration and managed services
Character-istics
Delivered from a Fujitsu or customer data centre, monthly charge, range of configuration options. Some fixed term consumption levels
Delivered from a Fujitsu data centre, hourly charge, standard set of services
Delivered as an online service from Fujitsu or a partner
Delivery types
IaaS (SaaS dedicated models) IaaS, SaaS, BPaaS SaaS, BPaaS
Products Private Platform Regional & Global Platforms (S5, A5)
Microsoft, Salesforce.com
A virtual platform dedicated to a customer is deployed from shared virtual resource pools in our data centers on demand with a self-serve portal
Secure 3 tier templates make deployment of enterprise applications easy.
Fujitsu Global Cloud Platform
Optional (fee) Services:• Middleware support (SQL)• Additional disk capacity• Backup (System & Data)• Load balancing • Private Internet• Global IP address• Pay for what you use
• Elastic and scalable• Secure and compliant• Support included
For customers all size, Fujitsu Global Accounts and existing customers For Windows, or Linux based workloads, requiring typical enterprise levels of
security and reliability. Economically, the ideal Cloud applications are enterprise workloads that tend to be
cyclical in nature, meaning they don’t run all the time, such as: Development, test, QA Backup Disaster Recovery & Business Continuity Analytics, reportingWorkloads such as entering time cards, or other end of period processingWorkloads that scale up and then down quickly, like drug research
For who? For what? – Global Cloud
Our Journey
95 IaaS customers
31 ISVs
49 SaaS applications
Cloud Strategy Announced
Global Platform
JapanWindows Azure Announcement
Local IaaS Platforms
UK, Germany & Finland
Local IaaS Platform
Australia
Interim Azure
ApplianceJapan, UK&I, Australia, USA
ISV
Developing Business ActivitiesAcross the Fujitsu group, estimated
cloud-related investments of $2 billion in FY10-11
TODAY
20 local IaaS customers 130 customers on try-and buy
program
8 local IaaS customersMany SFDC customers and
desktop on demand
10 local IaaS customers Launched 24th Sep
ISV Marketplace
Global Platform
FAI, UK, Germany, Singapore, Australia
Launched Trial May 31 8 active Trial users
16 Copyright 2011 FUJITSU
R &
Munilab
Verp
ura
ITA
CToyota
FrucorR
TTK
endo
xProven Business Value
Success stories
17 Copyright 2011 FUJITSU
Global Cloud Free Trial
Visit:http://global-cloud.ts.fujitsu.com
30 Days Free Trial Subscription
Fully functional Cloud
No headaches, no costs
Copyright 2011 FUJITSU
INTERNAL USE ONLYINTERNAL USE ONLY 19 Copyright 2010 FUJITSU