Is Your IT Sales Playbook Consistent and Effective? (SlideShare)
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Transcript of Is Your IT Sales Playbook Consistent and Effective? (SlideShare)
Is Your IT Sales Playbook Consistent and Effective?
Keep your IT Sales playbook up to date in order to attract quality clients
Courtesy of SP Home Run Inc.
The IT services industry has seen its customer's transition
to a digital world
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Many playbooks rely on: Cold calling Direct mail Email marketing Advertising
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Free access to information (the internet) has made
buyers well-informed
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When a sales message relates to the buyer, chances
of success increase
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Sales professionals need to understand what their ideal customer’s interests are
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Does your company’s sales playbook need updating?
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Let us know in theComments
section below
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LEARN MORE
IT Sales Has Changed. Is Your Team Living in the Past?
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