IS 460 NotesIS 460 Notes

Strategic Planning

By Thomas Hilton

TopicsTopics

Definition/Purpose

Context

Deliverables

Method

DefinitionDefinition

Strategic Planning is a procedure for determining the

direction in which an organization needs to move to fulfill its mission

basic objectives of an organization and allocating resources to their accomplishment

DefinitionDefinition

A strategic plan is a document that

results from strategic planning

contains the mission, direction, goals, etc. of the organization

acts as a road map for carrying out the strategy and achieving long-term goals

Context: Strategic Context: Strategic ManagementManagement

Operations –immediate execution (this project)

Tactics –near-term execution (this year)

Strategy –long-term execution (five years?)

StrategicManagement

OperationsManagement

TacticalManagement

Deliverables/ResultsDeliverables/Results

Coordination of All Parts of the Organization

Sense of Direction, Ethos

Sense of Ownership, Membership, Motivation

Strategic Planning Document

MethodMethodIdentify , develop, document…

1. Strategic Planning Team2. Stakeholders3. Scope of Plan4. Environmental Influences

5. Core Values6. Mission7. Vision8. Goals9. Objectives10. Tasks

Strategic Planning TeamStrategic Planning Team

Influential (or at least credible)

Representative (or consultative)

Few in number

Broad viewpoint

StakeholdersStakeholders

Recipients of organization output

Providers of organization input

Members of the organization

Many in number (sample them)

Narrow viewpoint

Boundary/Scope of PlanBoundary/Scope of Plan

Negotiable

Revisit as needed throughout planning process

Approximate the client’s scope of practice

Establish accountability

Trends in the Relevant Trends in the Relevant EnvironmentEnvironment

Markets

Competitors

Regulations

Staffing

Capital

Technology

Core ValuesCore Values

Moral justification for organization’s existence

Permanent

Internalized organization-wide

Ideological

Example

MissionMission

Main area(s) of organization accomplishment

Nearly permanent

Shared organization-wide

Conceptual

Example

VisionVision

Chosen instantiation of the mission

Rarely changes

Accepted organization-wide

Broadly Contextual

Example

GoalsGoals

Components of the vision

Change slowly as accomplished (or abandoned)

Accepted by appropriate divisions in the organization

Specifically Contextual

Example

ObjectivesObjectives

Components of each goal

Change per planning cycle (five years?)

Accepted by appropriate departments within divisions of the organization

Measurable (often via surrogates)

Example

TasksTasks

Components of each objective

Change relatively often (annually?)

Accepted by appropriate persons/work-groups with budget, deadline, and deliverables

Performable, directly measurable

Example

Timing ConsiderationsTiming Considerations

Complete in Days or Weeks

Revise Annually (Quarterly?)

Most Revision in Tasks, Objectives, Goals