Ipsos Global @dvisor 31: The economic pulse of the world april 2012
Ipsos Global @dvisor 28: The economic pulse of the world: January 2012
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Transcript of Ipsos Global @dvisor 28: The economic pulse of the world: January 2012
Global @d isorGlobal@dvisor
The Economic Pulse of the WorldCitizens in 24 Countries Assess the Current State of their Country’s Economy for a Total Global Perspective
A Global@dvisory – January 2012 – G@28The Economic Pulse
These are the findings of the Global@dvisor Wave 28 (G@28),an Ipsos survey conducted between December 6th and December 19th, 2011.
SURVEY METHOD COUNTRIES SAMPLE WEIGHTING
• The survey instrument is conducted monthly in 24 countries around the world via the Ipsos Online Panel system.
• The countries reporting herein are Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain Hungary India
• For the results of the survey presented herein, an international sample of 21,245 adults age 18-64 in the US and Canada and age 16-64 in all
• Weighting was then employed to balance demographics and ensure that the sample's composition reflects that of the adult population according toGreat Britain, Hungary, India,
Indonesia, Italy, Japan, Mexico, Poland, Russia, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Turkey and the United States of America
Canada, and age 16 64 in all other countries, were interviewed. Approximately 1000+ individuals participated on a country by country basis via the Ipsos Online Panel with the exception of Argentina
adult population according to the most recent country Census data, and to provide results intended to approximate the sample universe. A survey with an unweighted probability sampleAmerica. the exception of Argentina,
Belgium, Indonesia, Mexico, Poland, Russia, Saudi Arabia, South Africa, South Korea, Sweden and Turkey, where each have a sample approximately 500+
unweighted probability sample of this size and a 100% response rate would have an estimated margin of error of +/-3.1 percentage points for a sample of 1,000 and an estimated margin of error of +/approximately 500+. estimated margin of error of +/-4.5 percentage points 19 times out of 20 per country of what the results would have been had the entire population of adults in that country had been
ll d All l dpolled. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error.
2A Global@dvisory – January 2012 – G@28
The Economic Pulse
Analytic Components… There are three analytic components that make up the findings of this monthly Economic Pulse report.
Each question is tracked and analyzed from questions dealing with:
Th tl i d i t t f
• Thinking about our economic situation, how would you describe the current
The currently perceived macroeconomic state of the respondent’s country:
economic situation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad?
• Rate the current state of the economy in your local area using a scale from 1 to 7, here 7 means a er strong econom toda and 1 means a er eak econom
The currently perceived state of the local economy:
where 7 means a very strong economy today and 1 means a very weak economy.
A six month outlook for the local economy:
• Looking ahead six months from now, do you expect the economy in your local area to be much stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
3A Global@dvisory – January 2012 – G@28
The Economic Pulse
much weaker than it is now?
SUMMARYSUMMARY
4A Global@dvisory – January 2012 – G@28
The Economic Pulse
A Global Pause
December economic confidence assessment levels softened this wave, in step with the trend seen for the second half of 2012: up one point one month, down one point the next, ending off in December with a one-point dip to 38% of global citizens , g p p % gassessing current national economic conditions in their country as “good”.
Despite the subtle zig-zag, the aggregate assessment rating of national economies h i d ti ll h d Thi t d i i d b l k f t thihas remained essentially unchanged. This trend is mirrored by a lack of movement this sounding by the global assessments of current local economic conditions (29% ‘strong’) and expectations of the future of the local economy (24% ‘stronger’). The relative stability seems to imply a global pause, as the world took a deep breath y p y g p , pin December, waiting to see what 2012 will bring.
But on the regional level, the economic assessments show more variation. In fact, e er geographic region e perienced some mo ement this so nding onevery geographic region experienced some movement this sounding on assessments of their national economy. The Middle East and Africa (59%) improved one point while North America (42%) improved two points. Latin America (46%) declined three points, Asia-Pacific (42%) declined two points and Europe (23%), ( ) p , ( ) p p ( ),already in last place by a painful margin, softened an additional point.
– Europe’s declining figures are dragged in particular by Belgium, which dropped 17 points since its 2011 highpoint in April. Since May, Italy has dropped eight points, Great Britain five points, and even juggernaut Germany, a global leader, is showing a modest decline of four points
5A Global@dvisory – January 2012 – G@28
The Economic Pulse
and even juggernaut Germany, a global leader, is showing a modest decline of four points since May.
The United States: Hints at an Upswing?
The last quarter of 2011 proved quite interesting in North America. On predictions of the future of their l l i A i i d i ht i t oc
al
local economies, Americans improved eight points and have overtaken the Canadians.
– US (23%) vs. Canada (19%) reporting they expect the future of their local economies to be ‘stronger’ 17%
23%15%
19% Futu
re
Lo
g
America’s hopefulness comes at a time when both national and local economic assessments trended
17% 19% F
upwards last quarter.– 21% say national economy is “good”, +6 pts since Sept– 23% say local economy is ‘strong’, +5 pts since Sept
18% 23%
48% 45% Loca
l
Canada continues to be a global leader on economic confidence, though its national and local assessments are both reporting three points lower
18% 23%
alassessments are both reporting three points lower this sounding than in September.
– 63% say national economy is “good”, -3 pts since Sept– 45% say local economy is ‘strong’, -3 pts since Sept 15% 21%
66% 63%
Nat
iona
6A Global@dvisory – January 2012 – G@28
The Economic Pulse
% y y g , p p 15% 21%
THE WORLD at a GLANCE
THETHE WORLDWORLD at aat a GLANCE
7A Global@dvisory – January 2012 – G@28
The Economic Pulse
One Point Dip for the Global Average of National Economic Assessments (38%)
The global aggregate assessment of national economies inches back downwards one point this month to 38% of global citizens reporting current economic conditions in their country are “good”are good .
The polls finds Saudi Arabia (86%) has inspired the most economic confidence among its residents, by a wide margin. Consistent global leaders Sweden (74%), Australia (68%), India (68%) d C d (63%) t t il b hi d S di A bi ’ i ti l(68%) and Canada (63%) appear to trail behind Saudi Arabia’s near unanimous national economic assurance.
The people of Hungary (2%), Spain (4%), Italy (5%), France (5%), Japan (8%) and GreatThe people of Hungary (2%), Spain (4%), Italy (5%), France (5%), Japan (8%) and Great Britain (8%) appear to find little reason to have confidence in their national economies.
Countries with the greatest improvements: Russia (+5 to 30%), Turkey (+4 to 58%), the U it d St t ( 2 t 21%) A t li ( 1 t 68%) C d ( 1 t 63%) S d ( 1 tUnited States (+2 to 21%), Australia (+1 to 68%), Canada (+1 to 63%), Sweden (+1 to 74%), Spain (+1 to 4%) and Japan (+1 to 8%).
Countries with the greatest declines: South Korea (-5 to 21%), Belgium (-5 to 19%),Countries with the greatest declines: South Korea ( 5 to 21%), Belgium ( 5 to 19%), Indonesia (-4 to 46%), Saudi Arabia (-3 to 86%), Germany (-3 to 61%), Argentina (-3 to 52%) and Brazil (-3 to 56%).
8A Global@dvisory – January 2012 – G@28
The Economic Pulse
No Change for the Global Average of Local Economic Assessment (29%)
The global average of local economic assessment among the 24 countries remains unchanged again this month with three in ten (29%) citizens rating their current local economies as “good ”economies as good.
When asked to assess their local economies, a 16-point gap exists between Saudi Arabia (64%) and runners up China (48%), India (48%) and Sweden (48%). Australia (47%) and B il (46%) t i liBrazil (46%) are next in line.
Japan (5%) sits in last place on this measure, followed by Spain (6%), Hungary (7%), Italy (10%) and France (12%).(10%) and France (12%).
Countries with the greatest improvements: Sweden (+5 to 48%), the United States (+4 to 23%), Poland (+2 to 21%), Canada (+1 to 45%), Russia (+1 to 19%), Turkey (+1 to 45%)
d A t li ( 1 t 47%)and Australia (+1 to 47%).
Countries with the greatest declines: Saudi Arabia (-3 to 64%), Brazil (-3 to 46%), Germany (-2 to 41%), Spain (-2 to 6%), South Africa (-2 to 23%), Belgium (-2 to 14%) and Argentina( 2 to 41%), Spain ( 2 to 6%), South Africa ( 2 to 23%), Belgium ( 2 to 14%) and Argentina (-2 to 34%).
9A Global@dvisory – January 2012 – G@28
The Economic Pulse
Global Average of Future Outlook for Local Economy Remains Unchanged (24%) Since August 2011
When asked to look ahead six months from now, one quarter (24%) of them expect the economy in their local area to be “stronger,” a figure that has remained unchanged since August of last yearAugust of last year.
This wave shows, yet again, that Brazil’s future outlook trumps all the rest with seven in ten (71%) reporting they expect their local economies to be stronger. Saudi Arabia (60%) falls
t f ll d b I di (50%) A ti (45%) M i (39%) d I d i (37%)next, followed by India (50%), Argentina (45%), Mexico (39%) and Indonesia (37%).
Almost no one in France (2%) seems to express confidence in the future of their local economy. Similarly, those in Hungary (3%), Belgium (5%), Japan (7%) and Great Britaineconomy. Similarly, those in Hungary (3%), Belgium (5%), Japan (7%) and Great Britain (7%) rank last on this measure.
Countries with the greatest improvements: Turkey (+7 to 35%), Saudi Arabia (+6 to 60%), I d i ( 5 t 37%) S i ( 4 t 21%) P l d ( 3 t 16%) d th U it d St t ( 3 tIndonesia (+5 to 37%), Spain (+4 to 21%), Poland (+3 to 16%) and the United States (+3 to 23%).
Countries with the greatest declines: China (-10 to 32%), Italy (-9 to 12%), Sweden (-4 toCountries with the greatest declines: China ( 10 to 32%), Italy ( 9 to 12%), Sweden ( 4 to 12%), South Africa (-4 to 16%) and Hungary (-3 to 3%).
10A Global@dvisory – January 2012 – G@28
The Economic Pulse
1. National Economic Assessments: Countries at a Glance Compared to the Last Wave…
Those Countries Where the Country Economic Assessment…
is has experienced an has experienced a isisHIGHEST
this month
has experienced an IMPROVEMENT
since last sounding
has experienced a DECLINE
since last sounding
isLOWEST
this monthSaudi Arabia 86% Russia 5 China 7 Hungary 2%Saudi Arabia 86% Russia 5 China 7 Hungary 2%
Sweden 74% Turkey 4 South Korea 5 Spain 4%Australia 68% United States 2 Belgium 5 Italy 5%
India 68% Australia 1 Indonesia 4 France 5%Canada 63% Canada 1 Saudi Arabia 3 Japan 8%
Germany 61% Sweden 1 Germany 3 Great Britain 8%Turkey 58% Spain 1 Argentina 3 Belgium 19%Brazil 56% Japan 1 Brazil 3 United States 21%pChina 55% Mexico 2 South Korea 21%
Great Britain 2France 2P l d 1Poland 1
Hungary 1Italy 1
India 1
11A Global@dvisory – January 2012 – G@28
The Economic Pulse
Thinking about our economic situation, how would you describe the current economic situation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad?
1. National Economic Assessment: Regions at a Glance Compared to the Last Wave…
CHANGEREGION(in descending order by NET)
NET‘Good’
CHANGE(since last sounding)
Middle East/Africa 59% 1%Middle East/Africa 59% 1%BRIC 52% 2%
LATAM 46% 3%North America (Can/US) 42% 2%North America (Can/US) 42% 2%
APAC 42% 2%G8 25% N/C
Europe 23% 1%Europe 23% 1%
12A Global@dvisory – January 2012 – G@28
The Economic Pulse
Thinking about our economic situation, how would you describe the current economic situation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad?
2. Local Economic Assessment: Countries at a Glance Compared to the Last Wave…
Those Countries Where the Local Area Economic Assessment…
is has experienced an has experienced a isisHIGHEST
this month
has experienced an IMPROVEMENT
since last sounding
has experienced a DECLINE
since last sounding
isLOWEST
this month
Saudi Arabia 64% Sweden 5 Saudi Arabia 3 Japan 5%
China 48% United States 4 Brazil 3 Spain 6%
India 48% Poland 2 Germany 2 Hungary 7%
Sweden 48% Canada 1 Spain 2 Italy 10%
Australia 47% Russia 1 South Africa 2 France 12%
Brazil 46% Turkey 1 Belgium 2 Great Britain 13%
Canada 45% Australia 1 Argentina 2 Belgium 14%
Turkey 45% Mexico 1 South Korea 17%
Indonesia 1 Russia 19%
J 1 P l d 21%Japan 1 Poland 21%
Hungary 1
South Korea 1
13A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy
2. Local Economic Assessment: Regions at a Glance Compared to the Last Wave…
NETREGION(in descending order by NET)
NET‘Strong’
Top 3 Box (5-6-7)
CHANGE(since last sounding)
Middle East/Africa 44% 2%Middle East/Africa 44% 2%BRIC 40% 1%
North America 34% 2%LATAM 34% 2%LATAM 34% 2%
APAC 31% N/CG-8 Countries 21% N/C
E 19% N/CEurope 19% N/C
14A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy
3. Six Month Outlook on the Local Economy: Countries at a Glance Compared to the Last Wave…
Countries where the Assessment of the Local Economic Strengthening …
isHIGHEST
this month
has experienced an IMPROVEMENT
since last sounding
has experienced a DECLINE
since last sounding
isLOWEST
this month
Brazil 71% Turkey 7 China 10 France 2%
Saudi Arabia 60% Saudi Arabia 6 Italy 9 Hungary 3%
India 50% Indonesia 5 Sweden 4 Belgium 5%
Argentina 45% Spain 4 South Africa 4 Japan 7%
Mexico 39% Poland 3 Hungary 3 Great Britain 7%
Indonesia 37% United States 3 South Korea 2 Sweden 12%
Turkey 35% Japan 1 Russia 2 South Korea 12%
China 32% Belgium 1 Great Britain 2 Italy 12%Germany 2 Germany 13%Australia 2 Russia 15%Australia 2 Russia 15%
Argentina 2Brazil 1
15A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
3. Six Month Outlook on Local Economy: Regions at a Glance Compared to Last Wave…
REGION NET CHANGEREGION(in descending order by NET)
NET‘Stronger’
CHANGE(since last sounding)
LATAM 51% 2%BRIC 42% 3%
Middle East/Africa 37% 3%APAC 24% 2%APAC 24% 2%
North America 21% 2%G-8 Countries 12% 2%
Europe 10% 1%Europe 10% 1%
16A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
DETAILED FINDINGSDETAILED FINDINGS
17A Global@dvisory – January 2012 – G@28
The Economic Pulse
Assessing The Current Economic Sit tiSituation …
…in Their Countryy
18A Global@dvisory – January 2012 – G@28
The Economic Pulse
Detailed Tables B.3
Global Citizens Assess the Current Economic Situation in their Country as “Good”
38%86%
74%
TotalSaudi Arabia
Sweden
‘Very Good / Somewhat Good’
74%68%68%
63%61%
SwedenAustralia
IndiaCanada
Germany58%
56%55%
52%46%
TurkeyBrazilChina
ArgentinaIndonesia 46%
32%30%30%
27%
IndonesiaSouth Africa
MexicoRussiaPoland %
21%21%
19%8%
South KoreaUnited States
BelgiumGreat Britain
8%5%5%
4%2%
JapanFrance
ItalySpain
Hungary
19A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad?
2%Hungary
Global Average Tracked - Global Citizens Assess the Current Economic Situation in their Country as “Good”:… 1
Total Good
56% 55%60%
70%
Total Good
45%
32%
29%
38% 38% 39% 39% 40% 41% 40% 42% 41% 41% 40% 41%38% 40% 41% 40% 40% 38% 39% 38% 39% 38%
40%
50%
10%
20%
30%
0%
10%
Apr
/07
Oct
/07
Apr
/08
Nov
/08
Apr
/09
v/Ja
n/10
Apr
/10
May
/10
Jun/
10
Jul/1
0
Aug
/10
Sept
/10
Oct
/10
Nov
/10
Dec
/10
Jan/
11
Feb/
11
Mar
/11
Apr
/11
May
/11
Jun/
11
Jul/1
1
Aug
/11
Sept
/11
Oct
/11
Nov
/11
Dec
/11
Nov
S S
20A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
For All Countries Tracked: Citizens Assess theCurrent Economic Situation in their Country as “Good”
Nov/09Jan/10
Mar‘10
Apr‘10
May ‘10
Jun‘10
July‘10
Aug‘10
Sep ‘10
Oct‘10
Nov‘10
Dec‘10
Jan‘11
Feb‘11
Mar‘11
Apr‘11
May‘11
Jun‘11
Jul‘11
Aug‘11
Sept‘11
Oct‘11
Nov‘11
Dec‘11
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
Argentina 28% 21% 25% 27% 39% 34% 36% 38% 35% 42% 39% 45% 41% 43% 46% 46% 47% 50% 50% 59% 54% 55% 52%Australia 82% 80% 73% 74% 72% 72% 72% 77% 78% 74% 75% 78% 72% 70% 70% 73% 66% 64% 56% 61% 62% 67% 68%Belgium 28% 29% 22% 23% 22% 29% 33% 36% 29% 28% 31% 34% 39% 36% 41% 40% 42% 41% 37% 31% 25% 24% 19%
Brazil 72% 59% 60% 65% 65% 55% 60% 58% 66% 64% 62% 56% 61% 53% 52% 51% 51% 53% 52% 55% 55% 59% 56%Canada 60% 65% 67% 64% 68% 68% 65% 68% 63% 63% 62% 68% 68% 64% 68% 69% 69% 72% 73% 66% 66% 62% 63%% % % % % % % % % %
China 78% 80% 82% 78% 77% 74% 77% 75% 79% 74% 72% 74% 73% 67% 75% 68% 68% 66% 61% 65% 65% 62% 55%France 14% 11% 9% 8% 6% 9% 12% 10% 10% 12% 12% 11% 10% 10% 8% 11% 12% 8% 12% 7% 6% 7% 5%
Germany 44% 37% 45% 37% 38% 48% 55% 56% 64% 67% 63% 64% 64% 62% 67% 68% 68% 71% 66% 63% 64% 64% 61%Great Britain 14% 17% 17% 13% 13% 13% 16% 16% 12% 16% 13% 15% 12% 8% 10% 15% 13% 10% 11% 17% 11% 10% 8%
H 7% 4% 8% 8% 8% 9% 11% 7% 13% 7% 6% 3% 5% 3% 6% % 6% % 4% 4% 2% 3% 2%Hungary 7% 4% 8% 8% 8% 9% 11% 7% 13% 7% 6% 3% 5% 3% 6% 5% 6% 5% 4% 4% 2% 3% 2%India 82% 83% 86% 85% 85% 78% 80% 82% 88% 88% 87% 76% 77% 73% 76% 73% 71% 62% 69% 69% 75% 69% 68%
Indonesia - 49% 52% 52% 49% 51% 39% 49% 54% 45% 48% 37% 38% 40% 46% 47% 40% 41% 36% 42% 35% 50% 46%Italy 24% 17% 17% 14% 16% 16% 17% 14% 16% 11% 14% 11% 14% 12% 10% 14% 10% 10% 8% 8% 8% 6% 5%
Japan 8% 7% 7% 6% 9% 6% 8% 7% 8% 6% 9% 6% 8% 8% 7% 9% 8% 8% 6% 8% 6% 7% 8%Mexico 21% 20% 20% 23% 21% 25% 22% 23% 25% 20% 25% 25% 33% 22% 25% 27% 29% 34% 33% 25% 28% 32% 30%Poland 42% 41% 47% 45% 46% 42% 33% 33% 29% 30% 28% 23% 29% 19% 23% 22% 20% 24% 28% 27% 30% 28% 27%Russia 24% 24% 28% 30% 30% 24% 37% 27% 28% 29% 27% 26% 25% 26% 26% 26% 29% 25% 26% 27% 23% 25% 30%
Saudi Arabia - 73% 76% 80% 73% 80% 81% 78% 76% 81% 81% 80% 81% 85% 87% 89% 89% 87% 88% 89% 83% 89% 86%South Africa 38% 44% 41% 34% 56% 45% 41% 46% 41% 51% 45% 45% 40% 41% 43% 42% 38% 39% 34% 39% 32% 32%South Africa - 38% 44% 41% 34% 56% 45% 41% 46% 41% 51% 45% 45% 40% 41% 43% 42% 38% 39% 34% 39% 32% 32%South Korea 28% 29% 32% 31% 34% 34% 30% 35% 32% 37% 39% 34% 38% 22% 25% 29% 27% 27% 18% 21% 18% 26% 21%
Spain 10% 5% 5% 6% 5% 10% 10% 9% 10% 7% 7% 4% 6% 6% 8% 6% 6% 7% 6% 3% 5% 3% 4%Sweden 58% 58% 56% 60% 63% 71% 73% 72% 77% 75% 75% 82% 80% 71% 78% 76% 76% 77% 70% 74% 69% 73% 74%Turkey 51% 35% 44% 40% 44% 37% 45% 39% 43% 41% 41% 46% 47% 43% 49% 50% 51% 57% 48% 61% 59% 54% 58%
21A Global@dvisory – January 2012 – G@28
The Economic Pulse
United States 20% 17% 25% 23% 18% 17% 15% 15% 18% 20% 19% 20% 20% 19% 17% 23% 19% 19% 14% 15% 14% 19% 21%
Countries Ranked and Marked By Change In Assessment From Last Month (Left Column) Thinking about our economic situation, how would you describe the current economic situation in [insert
country]? Is it very good, somewhat good, somewhat bad or very bad?
% Very Good / Somewhat Good
38%30%
Total (-1)Russia (+5)
58%21%
68%63%
74%
Turkey (+4)United States (+2)
Australia (+1)Canada (+1)Sweden (+1) 74%
4%8%
32%68%
Sweden (+1)Spain (+1)Japan (+1)
South Africa (N/C)India (-1)
Green marks countries experiencing improvement;Blue marks countries with no change from last month; Red marks countries experiencing a decline…
68%5%
2%27%
5%
India ( 1)Italy (-1)
Hungary (-1)Poland (-1)France (-2)
8%30%
56%52%
Great Britain (-2)Mexico (-2)
Brazil (-3)Argentina (-3)
61%86%
46%19%
21%
Germany (-3)Saudi Arabia (-3)
Indonesia (-4)Belgium (-5)
S th K ( 5)
22A Global@dvisory – January 2012 – G@28
The Economic Pulse
21%55%
South Korea (-5)China (-7)
Countries Ranked by Net Improvement, Decline or No Change Compared to Last Month: Thinking about our economic situation, how would you describe the current economic situation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad?
5%4%
-15% -10% -5% 0% 5% 10% 15%
Russia (+5)Turkey (+4)
2%1%1%1%
United States (+2)Australia (+1)
Canada (+1)Sweden (+1)
1%1%
0%-1% India (-1)
Spain (+1)Japan (+1)
South Africa (N/C)
-1%-1%-1%
-2%
Italy (-1)Hungary (-1)Poland (-1)France (-2)
-2%-2%
-3%-3%
Great Britain (-2)Mexico (-2)Brazil (-3)Argentina (-3)
-3%-3%
-4%-5%5%
Germany (-3)Saudi Arabia (-3)Indonesia (-4)Belgium (-5)S th K ( 5)
23A Global@dvisory – January 2012 – G@28
The Economic Pulse
-5%-7%
South Korea (-5)China (-7)
Assessing the Current Economic Situation by All Regions: Current Tracked Status:
71%
80%
‘Very Good / Somewhat Good’
64%
61%51%
59%60%
70%
45%
46%
42%
51% 52%
40%
50%
42%
25%30%
23%
10%
20%
07 07 08 08 09 10 10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Apr
/0
Oct
/0
Apr
/0
Nov
/0
Apr
/0
Nov
/Jan
/1
Mar
/1
Apr
/1
May
/1
Jun/
1
Jul/1
Aug
/1
Sept
/1
Oct
/1
Nov
/1
Dec
/1
Jan/
1
Feb/
1
Mar
/1
Apr
/1
May
/1
Jun/
1
Jul/1
Aug
/1
Sept
/1
Oct
/1
Nov
/1
Dec
/1
North America (Can/US) LATAM Europe APAC G8 BRIC Middle East/Africa
24A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
North American (Canada/US) CountriesAssessing the Current Economic Situation 2
90%
100%‘Very Good / Somewhat Good’
80%
63%70%
80%
47%
40%
50%
60%
21%20%
30%
40%
0%
10%
07 07 08 08 09 10 10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Apr
200
Oct
200
Apr
200
Nov
200
Apr
200
Nov
/Jan
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
/1
Apr
/1
May
/1
Jun/
1
Jul/1
Aug
/1
Sept
/1
Oct
/1
Nov
/1
Dec
/1
United States Canada
25A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
United States Canada
LATAM CountriesAssessing the Current Economic Situation 3
70%
80%
‘Very Good / Somewhat Good’
56%
50%
60%
70%
42%52%
30%
40%
50%
20%
30%
0%
10%
07 07 08 08 09 10 10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Apr
-0
Oct
-0
Apr
-0
Nov
-0
Apr
-0
Nov
-09/
Jan-
1
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sept
-1
Oct
-1
Nov
-1
Dec
-1
Jan-
1
Feb-
1
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sept
-1
Oct
-1
Nov
-1
Dec
-1
Brazil Argentina Mexico
26A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
Brazil Argentina Mexico
European CountriesAssessing the Current Economic Situation 1
82%
80%
90%
‘Very Good / Somewhat Good’
64%
60%
70%
80%
34%40%
50%
11%23%20%
30%
11%4%
15%11%
5%0%
10%
-11
-11
-11
-11
-11
-11
-11
-11
-11
-11
-11
-11
Jan-
Feb-
Mar
-
Apr
-
May
-
Jun-
Jul-
Aug
-
Sept
-
Oct
-
Nov
-
Dec
-
Germany France Spain Sweden Great Britain Belgium Italy Hungary Poland
27A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
APAC CountriesAssessing the Current Economic Situation 2
90%90%
100%
‘Very Good / Somewhat Good’
78%
88%
69%65%70%
80%
55%49%
46%
40%
50%
60%
30%
16%
27%
21%20%
30%
40%
8%
0%
10%
07 07 08 08 09 10 10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Apr
-0
Oct
-0
Apr
-0
Nov
-0
Apr
-0
Nov
-09/
Jan-
1
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sep-
1
Oct
-1
Nov
-1
Dec
-1
Jan-
1
Feb-
1
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sept
-1
Oct
-1
Nov
-1
Dec
-1
28A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
Australia China India Japan Russia South Korea Indonesia
G8 CountriesAssessing the Economic Situation N/C
90%
100%‘Very Good / Somewhat Good’
80%
63%65%70%
80%
55%
59% 61%
47%40%
50%
60%
27%
28% 30%
21%20%
30%
40%
5%8%
0%
10%
r-07 t-0
7
r-08
v-08
r-09
n-10
r-10
r-10
y-10
n-10 l-1
0
g-10 t-1
0
t-10
v-10
c-10
n-11
b-11
r-11
r-11
y-11
n-11 l-1
1
g-11 t-1
1
t-11
v-11
c-11
Apr Oct
Apr
Nov Apr
Nov
-09/
Jan
Mar
Apr
May Jun
Jul
Aug
Sept
Oct
Nov Dec Jan
Feb
Mar
Apr
May Jun
Jul
Aug
Sept
Oct
Nov Dec
G C G S
29A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
Great Britain Canada France Germany Italy Japan Russia United States
BRIC CountriesAssessing the Economic Situation 2
90%90%
100%
‘Very Good / Somewhat Good’
65%
88%
68%70%
80%
55%
40%
50%
60%
42%30%
20%
30%
40%
0%
10%
07 07 08 08 09 10 10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Apr
-0
Oct
-0
Apr
-0
Nov
-0
Apr
-0
Nov
09/
Jan
1
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sept
-1
Oct
-1
Nov
-1
Dec
-1
Jan-
1
Feb-
1
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sept
-1
Oct
-1
Nov
-1
Dec
-1
30A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
Brazil Russia India China
Middle East/African CountriesAssessing the Economic Situation 1
90%
100%
‘Very Good / Somewhat Good’
73%86%
70%
80%
51%58%
38%50%
60%
32%
20%
30%
40%
0%
10%
10 10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
N09
/J1
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sep-
1
Oct
-1
Nov
-1
Dec
-1
Jan-
1
Feb-
1
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sept
-1
Oct
-1
Nov
-1
Dec
-1
Turkey Saudi Arabia South Africa
31A Global@dvisory – January 2012 – G@28
The Economic Pulse
Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad?
Assessing The Economy…g y
…In Their Local Area
32A Global@dvisory – January 2012 – G@28
The Economic Pulse
Detailed Tables B.6
Citizen Consumers Who Say The Economy In Their Local Areais Strong…
29%64%
48%
TotalSaudi Arabia
China
% Strong (Top 3: 5-6-7)
48%48%48%
47%46%
ChinaIndia
SwedenAustralia
Brazil45%45%
41%34%
33%
CanadaTurkey
GermanyArgentinaIndonesia 33%
23%23%
22%21%
IndonesiaSouth Africa
United StatesMexicoPoland %
19%17%
14%13%
RussiaSouth Korea
BelgiumGreat Britain
12%10%
7%6%
5%
FranceItaly
HungarySpainJapan
33A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy
5%Japan
Citizen Consumers Who Say The EconomyIn Their Local Area is Strong N/C
70%
Total - % Strong (Top 3: 5-6-7)
60%
70%
30% 30% 30% 30% 31% 30% 30% 31% 30% 30% 30% 31% 30%
40%
50%
28%30% 29% 29% 29% 30% 30% 30% 31% 30% 30% 31%
29% 30% 30% 30% 31%29% 30% 29% 29% 29%
20%
30%
0%
10%
0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1
Mar
/10
Apr
/10
May
/10
Jun/
10
Jul/1
0
Aug
/10
Sept
/10
Oct
/10
Nov
/10
Dec
/10
Jan/
11
Feb/
11
Mra
/11
Apr
/11
May
/11
Jun/
11
Jul/1
1
Aug
/11
Sept
/11
Oct
/11
Nov
/11
Dec
/11
34A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
Citizen Consumers Who Say The EconomyIn Their Local Area is Strong
Mar2010
April2010
May 2010
June 2010
July2010
Aug2010
Sept2010
Oct2010
Nov2010
Dec2010
Jan2011
Feb2011
Mar2011
Apr2011
May2011
Jun2011
Jul2011
Aug2011
Sept2011
Oct2011
Nov2011
Dec2011
% Strong (Top 3 5-6-7)
Total 28% 30% 29% 29% 29% 30% 30% 30% 31% 30% 30% 31% 29% 30% 30% 30% 31% 29% 30% 29% 29% 29%Argentina 19% 19% 15% 23% 20% 25% 26% 21% 28% 28% 30% 28% 26% 30% 28% 31% 30% 29% 36% 35% 36% 34%Australia 56% 55% 55% 50% 52% 52% 53% 57% 53% 55% 60% 54% 53% 51% 50% 46% 46% 42% 43% 49% 46% 47%Belgium 15% 11% 11% 12% 14% 20% 19% 17% 21% 16% 20% 30% 23% 27% 26% 25% 24% 19% 21% 18% 16% 14%
Brazil 38% 48% 48% 51% 41% 46% 45% 50% 47% 51% 42% 47% 41% 39% 42% 41% 43% 46% 39% 44% 49% 46%Brazil 38% 48% 48% 51% 41% 46% 45% 50% 47% 51% 42% 47% 41% 39% 42% 41% 43% 46% 39% 44% 49% 46%Canada 44% 47% 45% 46% 47% 46% 48% 43% 46% 42% 49% 49% 46% 49% 49% 51% 49% 51% 48% 48% 44% 45%
China 61% 57% 58% 55% 58% 59% 59% 63% 59% 55% 56% 57% 56% 56% 51% 49% 47% 45% 53% 48% 48% 48%France 14% 14% 12% 11% 14% 15% 13% 14% 14% 12% 14% 15% 16% 14% 16% 16% 14% 18% 12% 15% 12% 12%
Germany 27% 25% 26% 29% 30% 33% 35% 39% 43% 43% 40% 43% 38% 46% 46% 47% 47% 45% 43% 41% 43% 41%Great Britain 16% 19% 13% 12% 15% 15% 15% 13% 16% 15% 15% 14% 12% 14% 17% 17% 12% 12% 17% 13% 13% 13%Great Britain 16% 19% 13% 12% 15% 15% 15% 13% 16% 15% 15% 14% 12% 14% 17% 17% 12% 12% 17% 13% 13% 13%
Hungary 11% 13% 11% 13% 10% 14% 11% 15% 11% 9% 12% 10% 9% 12% 10% 12% 11% 9% 9% 8% 8% 7%India 61% 62% 61% 63% 53% 56% 61% 61% 67% 60% 51% 55% 52% 52% 47% 50% 42% 49% 47% 47% 48% 48%
Indonesia 37% 30% 34% 26% 30% 26% 29% 33% 31% 32% 25% 23% 30% 27% 33% 27% 29% 24% 31% 26% 34% 33%Italy 18% 19% 17% 18% 18% 19% 18% 17% 15% 18% 14% 18% 16% 16% 18% 17% 16% 14% 13% 12% 10% 10%
Japan 4% 5% 5% 5% 4% 5% 5% 5% 5% 6% 4% 5% 5% 5% 7% 6% 7% 5% 5% 7% 6% 5%Japan 4% 5% 5% 5% 4% 5% 5% 5% 5% 6% 4% 5% 5% 5% 7% 6% 7% 5% 5% 7% 6% 5%Mexico 20% 22% 24% 24% 19% 18% 18% 18% 15% 17% 22% 21% 17% 18% 18% 19% 25% 24% 21% 21% 23% 22%Poland 29% 30% 30% 28% 30% 31% 29% 21% 25% 22% 19% 21% 19% 23% 17% 21% 21% 23% 24% 24% 19% 21%Russia 23% 22% 25% 23% 24% 30% 24% 26% 24% 19% 20% 16% 17% 21% 18% 18% 19% 17% 18% 23% 18% 19%
Saudi Arabia 49% 53% 51% 48% 55% 58% 57% 47% 50% 58% 57% 55% 62% 63% 61% 63% 66% 69% 64% 58% 67% 64%South Africa 26% 35% 28% 27% 34% 28% 26% 27% 26% 30% 34% 29% 22% 23% 28% 34% 34% 27% 26% 26% 25% 23%South Africa 26% 35% 28% 27% 34% 28% 26% 27% 26% 30% 34% 29% 22% 23% 28% 34% 34% 27% 26% 26% 25% 23%South Korea 16% 20% 22% 21% 18% 22% 22% 23% 26% 28% 23% 25% 16% 19% 21% 18% 21% 16% 16% 16% 18% 17%
Spain 13% 8% 8% 10% 13% 10% 10% 10% 11% 10% 9% 9% 9% 10% 9% 8% 11% 8% 6% 8% 8% 6%Sweden 44% 46% 47% 49% 46% 53% 54% 54% 58% 55% 53% 57% 51% 54% 47% 52% 59% 57% 52% 55% 43% 48%Turkey 29% 31% 26% 32% 30% 25% 29% 34% 27% 30% 32% 33% 33% 33% 35% 38% 46% 32% 45% 42% 44% 45%
U it d St t 20% 21% 21% 21% 20% 17% 16% 19% 20% 20% 19% 24% 18% 18% 19% 18% 22% 17% 18% 16% 19% 23%
35A Global@dvisory – January 2012 – G@28
The Economic Pulse
United States 20% 21% 21% 21% 20% 17% 16% 19% 20% 20% 19% 24% 18% 18% 19% 18% 22% 17% 18% 16% 19% 23%
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
Countries Ranked and Marked By Change In Assessment From Last Month (Left Column):
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy…
29%48%
23%
Total (N/C)Sweden (+5)
United States (+4) 23%21%
45%19%
45%
United States (+4)Poland (+2)
Canada (+1)Russia (+1)Turkey (+1) 45%
47%48%
12%13%
Turkey (+1)Australia (+1)
China (N/C)France (N/C)
Great Britain (N/C)
Green marks countries experiencing improvement;Blue marks countries with no change from last month; Red marks countries experiencing a decline
48%10%
17%7%
India (N/C)Italy (N/C)
South Korea (-1)Hungary (-1)
Red marks countries experiencing a decline…5%33%
22%34%
14%
Japan (-1)Indonesia (-1)
Mexico (-1)Argentina (-2)
B l i ( 2) 14%23%
6%41%
46%
Belgium (-2)South Africa (-2)
Spain (-2)Germany (-2)
Brazil (-3)
36A Global@dvisory – January 2012 – G@28
The Economic Pulse
46%64%
Brazil (-3)Saudi Arabia (-3)
Countries Ranked by Net Improvement, Decline or No Change Compared to Last Month:
R t th t t t f th i l l i l f 1 t 7 h 7 t
5%4%
-15% -10% -5% 0% 5% 10% 15%Sweden (+5)
United States (+4)
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy…
2%1%1%1%
Poland (+2)Canada (+1)Russia (+1)Turkey (+1)
1%0%0%0%
Australia (+1)
China (N/C)France (N/C)
Great Britain (N/C)0%0%
-1%-1%
South Korea (-1)Hungary (-1)
India (N/C)Italy (N/C)
-1%-1%-1%
-2%
Japan (-1)Indonesia (-1)Mexico (-1)Argentina (-2)
-2%-2%-2%-2%
Belgium (-2)South Africa (-2)Spain (-2)Germany (-2)
37A Global@dvisory – January 2012 – G@28
The Economic Pulse
-3%-3%
Brazil (-3)Saudi Arabia (-3)
All RegionsAssess the Strength of Their Local Economy
50%
55%
% Strong (Top 3 5-6-7)
37%
46%
40%
44%
40%
45%
%
32%
34%
37%
31%
35%
30%
35%
25%
21%
21%20%
25%
19%21%
10%
15%
10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
38A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
North America LATAM Europe APAC G-8 Countries BRIC Middle East/Africa
North American CountriesAssess the Strength of Their Local Economy 2
50%
55%
% Strong (Top 3 5-6-7)
44%
45%
40%
45%
50%
30%
35%
20%
23%
20%
25%
20%
10%
15%
10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
United States Canada
39A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
United States Canada
LATAM CountriesAssess the Strength of Their Local Economy 2
50%
55%
% Strong (Top 3 5-6-7)
46%
40%
45%
50%
38%
34%30%
35%
20% 22%
20%
25%
19%
10%
15%
10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
B il A ti M i
40A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
Brazil Argentina Mexico
European CountriesAssess the Strength of Their Local Economy N/C
70%
% Strong (Top 3 5-6-7)
44%48%50%
60%
41%
29%30%
40%
27%
16%13%15%14%
18%21%
20%
30%
14%
6%
13%12%10%
7%
0%
10%
10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sept
-1
Oct
-1
Nov
-1
Dec
-1
Jan-
1
Feb-
1
Mar
-1
Apr
-1
May
-1
Jun-
1
Jul-1
Aug
-1
Sept
-1
Oct
-1
Nov
-1
Dec
-1
Germany France Spain Sweden Great Britain Belgium Italy Hungary Poland
41A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
Germany France Spain Sweden Great Britain Belgium Italy Hungary Poland
APAC CountriesAssess the Strength of Their Local Economy N/C
%
80%
% Strong (Top 3 5-6-7)
56%
61%
60%
70%
47%48%
45%37%
33%
40%
50%
23%19%
16%
29% 33%
20%
30%
4%5%
16% 17%
0%
10%
0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
A t li Chi I di J R i S th K T k I d i
42A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
Australia China India Japan Russia South Korea Turkey Indonesia
G8 CountriesAssess the Strength of Their Local Economy N/C
% Strong (Top 3 5-6-7)60%
44%45%
41%40%
50%
27%
23%
30%
16% 13%12%
18%
23%
19%20%23%
10%
20%
10%4%
5%
0%
10%
010
010
010
010
010
010
010
010
010
010
011
011
011
011
011
011
011
011
011
011
011
011
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Jan
20
Feb
20
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Great Britain Canada France Germany Italy Japan Russia United States
43A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
y y p
BRIC CountriesAssess the Strength of Their Local Economy 1
% Strong (Top 3 5-6-7)
70%
80%
61%60%
70%
38%
46%48%
40%
50%
23% 19%20%
30%
0%
10%
10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Brazil Russia India China
44A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
Brazil Russia India China
Middle East/ African CountriesAssess the Strength of Their Local Economy 2
70%
80%% Strong (Top 3 5-6-7)
49%
64%
50%
60%
70%
29%
45%
40%
50%
26% 23%20%
30%
0%
10%
010
010
010
010
010
010
010
010
010
010
011
011
011
011
011
011
011
011
011
011
011
011
Mar
20
Apr
20
May
20
Jun
20
Julo
20
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Jan
20
Feb
20
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Turkey Saudi Arabia South Africa
45A Global@dvisory – January 2012 – G@28
The Economic Pulse
Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.
y
Assessing the Strength of The Local Economy…
Six Months From Now…Six Months From Now
46A Global@dvisory – January 2012 – G@28
The Economic Pulse
Detailed Tables B.7
Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months…
24%71%
60%
TotalBrazil
Saudi Arabia
% Much Stronger / Somewhat Stronger
60%50%
45%39%
37%
Saudi ArabiaIndia
ArgentinaMexico
Indonesia35%
32%23%
21%19%
TurkeyChina
United StatesSpain
Canada 19%16%16%16%
15%
CanadaAustralia
PolandSouth Africa
Russia %13%
12%12%12%
GermanyItaly
South KoreaSweden
7%7%
5%3%
2%
Great BritainJapan
BelgiumHungary
France
47A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead 6 months from now, do you expect the economy in your local area to be much stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
2%France
Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months N/C
70%
Global Total% Much Stronger / Somewhat Stronger
60%
70%
31% 30% 30% 29% 28% 28% 28% 29% 28%
40%
50%
30% 30% 29% 28% 28% 28% 29%27% 27% 28%
26% 27% 27% 26% 25% 24% 24% 24% 24% 24%
20%
30%
0%
10%
010
010
010
010
010
010
010
010
010
011
011
011
011
011
011
011
011
011
011
011
011
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Jan
20
Feb
20
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
48A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months…
Mar2010
April 2010
May2010
June 2010
July2010
Aug 2010
Sept2010
Oct2010
Nov2010
Dec2010
Jan2011
Feb2011
Mar2011
Apr2011
May2011
Jun2011
Jul2011
Aug2011
Sept2011
Oct2011
Nov2011
Dec2011
% Much Stronger/Somewhat Stronger
Total 31% 31% 30% 30% 29% 28% 28% 28% 29% 27% 27% 28% 26% 27% 27% 26% 25% 24% 24% 24% 24% 24%Argentina 32% 36% 35% 45% 36% 45% 42% 39% 44% 43% 42% 44% 44% 42% 45% 47% 47% 52% 52% 50% 47% 45%Australia 36% 34% 30% 25% 29% 26% 27% 29% 27% 24% 23% 24% 22% 23% 20% 19% 19% 16% 16% 16% 18% 16%Belgium 18% 14% 10% 14% 14% 17% 15% 13% 12% 12% 13% 13% 14% 15% 11% 14% 10% 6% 8% 8% 4% 5%Brazil 79% 71% 72% 72% 69% 68% 75% 78% 76% 78% 73% 73% 67% 72% 71% 64% 71% 71% 65% 74% 72% 71%Canada 38% 35% 29% 30% 32% 25% 27% 26% 27% 27% 31% 29% 28% 28% 26% 25% 24% 18% 15% 19% 19% 19%China 57% 49% 51% 49% 50% 50% 50% 50% 48% 44% 49% 49% 40% 42% 44% 39% 36% 35% 44% 39% 42% 32%France 5% 7% 3% 4% 5% 5% 5% 3% 4% 4% 5% 4% 4% 4% 4% 5% 3% 4% 2% 2% 2% 2%Germany 23% 25% 22% 21% 26% 29% 26% 31% 35% 27% 30% 28% 26% 24% 26% 22% 22% 18% 16% 12% 15% 13%Great Britain 18% 21% 22% 16% 16% 15% 13% 12% 13% 12% 13% 11% 8% 10% 12% 14% 9% 9% 10% 8% 9% 7%Hungary 22% 24% 23% 23% 15% 18% 18% 23% 13% 10% 12% 15% 10% 11% 7% 8% 10% 8% 6% 5% 6% 3%India 66% 66% 64% 67% 59% 58% 64% 65% 65% 61% 55% 61% 55% 55% 50% 52% 43% 52% 54% 56% 50% 50%Indonesia 31% 33% 36% 36% 38% 35% 35% 35% 34% 30% 26% 26% 29% 28% 32% 29% 29% 28% 29% 28% 32% 37%Italy 20% 21% 17% 19% 17% 18% 16% 17% 16% 15% 18% 16% 17% 15% 15% 15% 13% 14% 10% 11% 21% 12%Japan 11% 12% 12% 13% 9% 8% 6% 6% 8% 8% 8% 9% 8% 9% 10% 9% 10% 7% 7% 10% 6% 7%pMexico 34% 37% 44% 36% 33% 32% 35% 38% 30% 36% 33% 37% 43% 38% 41% 37% 39% 36% 34% 36% 39% 39%Poland 23% 23% 20% 23% 22% 24% 19% 19% 19% 21% 12% 19% 14% 17% 13% 15% 16% 18% 19% 15% 13% 16%Russia 17% 19% 17% 18% 23% 18% 21% 13% 24% 16% 16% 18% 18% 18% 16% 16% 13% 16% 15% 20% 17% 15%Saudi Arabia 44% 49% 50% 41% 46% 53% 46% 48% 45% 47% 45% 52% 56% 60% 59% 60% 62% 64% 57% 53% 54% 60%South Africa 38% 35% 34% 33% 36% 24% 25% 21% 27% 27% 28% 22% 16% 16% 21% 23% 17% 10% 15% 16% 20% 16%South Africa 38% 35% 34% 33% 36% 24% 25% 21% 27% 27% 28% 22% 16% 16% 21% 23% 17% 10% 15% 16% 20% 16%South Korea 21% 23% 24% 21% 21% 20% 22% 20% 22% 25% 22% 25% 19% 14% 17% 12% 15% 13% 15% 14% 14% 12%Spain 28% 27% 26% 21% 25% 24% 22% 20% 21% 20% 20% 21% 21% 23% 22% 20% 18% 18% 15% 23% 17% 21%Sweden 19% 20% 15% 21% 20% 17% 19% 21% 19% 20% 16% 21% 17% 18% 17% 16% 15% 14% 14% 11% 16% 12%Turkey 32% 35% 30% 30% 32% 33% 29% 28% 27% 23% 30% 32% 28% 32% 34% 36% 38% 25% 40% 35% 28% 35%United States 31% 36% 32% 27% 23% 22% 22% 24% 29% 25% 27% 27% 21% 24% 25% 22% 22% 17% 17% 16% 20% 23%
49A Global@dvisory – January 2012 – G@28
The Economic Pulse
United States 31% 36% 32% 27% 23% 22% 22% 24% 29% 25% 27% 27% 21% 24% 25% 22% 22% 17% 17% 16% 20% 23%
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
Countries Ranked and Marked By Change In Assessment From Last Month (Left Column):
L ki h d i th f d t th i l l t b h t h tLooking ahead six months from now, do you expect the economy in your local area to be much stronger, somewhatstronger, about the same, somewhat weaker, or much weaker than it is now?
24%35%
Total (N/C)Turkey (+7) 35%
60%37%
21%16%
Turkey ( 7)Saudi Arabia (+6)
Indonesia (+5)Spain (+4)
Poland (+3)23%
7%5%
19%2%
United States (+3)Japan (+1)
Belgium (+1)Canada (N/C)F (N/C) 2%
50%39%
71%45%
France (N/C)India (N/C)
Mexico (N/C)Brazil (-1)
Argentina (-2)
Green marks countries experiencing improvement;Blue marks countries with no change from last month; Red marks countries experiencing a decline…
45%16%
13%7%
15%
Argentina ( 2)Australia (-2)Germany (-2)
Great Britain (-2)Russia (-2)
12%3%
16%12%
South Korea (-2)Hungary (-3)
South Africa (-4)Sweden (-4)
( 9)
50A Global@dvisory – January 2012 – G@28
The Economic Pulse
12%32%
Italy (-9)China (-10)
Countries Ranked by Net Improvement, Decline or No Change Compared to Last Month:
L ki h d i th f d t th i l l t b h t h t
7%6%
-20% -15% -10% -5% 0% 5% 10% 15% 20%
Turkey (+7)Saudi Arabia (+6)
Looking ahead six months from now, do you expect the economy in your local area to be much stronger, somewhatstronger, about the same, somewhat weaker, or much weaker than it is now?
5%4%
3%3%
( )Indonesia (+5)
Spain (+4)Poland (+3)
United States (+3)
1%1%
0%0%
Canada (N/C)France (N/C)
Japan (+1)Belgium (+1)
0%0%
-1%-2%
India (N/C)Mexico (N/C)
Brazil (-1)Argentina (-2)
-2%-2%-2%-2%
Australia (-2)Germany (-2)Great Britain (-2)Russia (-2)
-2%-3%
-4%-4%
South Korea (-2)Hungary (-3)South Africa (-4)Sweden (-4)
51A Global@dvisory – January 2012 – G@28
The Economic Pulse
-9%-10%
Italy (-9)China (-10)
All Regions - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months
51%
55%60%
% Much Stronger/Somewhat Stronger
48%51%
42%38%
40%
50%
34%
24%
37%
30%
21%19%
20%
12%10%
20%
10%
0%
10%
10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
North America LATAM Europe APAC G-8 Countries BRIC Middle East/Africa
52A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
North America LATAM Europe APAC G-8 Countries BRIC Middle East/Africa
North American Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 2
50%
% Much Stronger/Somewhat Stronger
38%40%
45%
31%30%
35%
23%
20%
25%
19%
10%
15%
0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1
Mar
201
0
Apr
201
0
May
201
0
Jun
2010
Jul 2
010
Aug
201
0
Sept
201
0
Oct
201
0
Nov
201
0
Dec
201
0
Jan
2011
Feb
2011
Mar
201
1
Apr
201
1
May
201
1
Jun
2011
Jul 2
011
Aug
201
1
Sept
201
1
Oct
201
1
Nov
201
1
Dec
201
1
53A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
United States Canada
LATAM Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 2
79%80%
90%
% Much Stronger/Somewhat Stronger
71%
60%
70%
80%
45%
34%40%
50%
32%
3 %39%
20%
30%
0%
10%
10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Brazil Argentina Mexico
54A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
Brazil Argentina Mexico
European Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 1
% Much Stronger/Somewhat Stronger
35%
40%
28%
25%
30%
35%
23%21%
19%18%
20%22%
16%
20%
25%
13%
5%
18%
7%
12%
16%
10%
15%
5%
2%
7%5%3%
0%
5%
010
010
010
010
010
010
010
010
010
010
011
011
011
011
011
011
011
011
011
011
011
011
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Jan
20
Feb
20
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Germany France Spain Sweden Great Britain Belgium Italy Hungary Poland
55A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
Germany France Spain Sweden Great Britain Belgium Italy Hungary Poland
APAC Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 2
66%70%
80%
% Much Stronger/Somewhat Stronger
57%
66%
50%
60%
70%
36%
32% 35%
37%40%
50%
16%
32%
17% 15%
21%
32% 35%
31%
20%
30%
11%7%
17% 15%12%
0%
10%
10 10 10 10 10 10 10 10 10 10 11 11 11 11 11 11 11 11 11 11 11 11
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Australia China India Japan Russia South Korea Turkey Indonesia
56A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
Australia China India Japan Russia South Korea Turkey Indonesia
G8 Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 2
45%
50%% Much Stronger/Somewhat Stronger
38%
35%
40%
23%
20%
31%
23%
20%
25%
30%
18% 19%
13%12%
11%
17% 15%
10%
15%
20%
5% 2%
11%7%
0%
5%
010
010
010
010
010
010
010
010
010
010
011
011
011
011
011
011
011
011
011
011
011
011
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Jan
20
Feb
20
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Great Britain Canada France Germany Italy Japan Russia United States
57A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
y y p
BRIC Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 3
79%80%
90%
% Much Stronger/Somewhat Stronger
71%
66%
60%
70%
50%57%
40%
50%
17%32%
20%
30%
15%
0%
10%
010
010
010
010
010
010
010
010
010
010
011
011
011
011
011
011
011
011
011
011
011
011
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
Jan
20
Feb
20
Mar
20
Apr
20
May
20
Jun
20
Jul 2
0
Aug
20
Sept
20
Oct
20
Nov
20
Dec
20
B il R i I di Chi
58A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
Brazil Russia India China
Middle East/African Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 3
70%
% Much Stronger/Somewhat Stronger
44%
60%
50%
60%
35%38%
30%
40%
32%
20%
30%
16%
0%
10%
0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Jan
201
Feb
201
Mar
201
Apr
201
May
201
Jun
201
Jul 2
01
Aug
201
Sept
201
Oct
201
Nov
201
Dec
201
Turkey Saudi Arabia South Africa
59A Global@dvisory – January 2012 – G@28
The Economic Pulse
Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?
Turkey Saudi Arabia South Africa
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60A Global@dvisory – January 2012 – G@28
The Economic Pulse
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61A Global@dvisory – January 2012 – G@28
The Economic Pulse