Investor Presentation...Investor Presentation March 2018. This presentation contains forward looking...
Transcript of Investor Presentation...Investor Presentation March 2018. This presentation contains forward looking...
Investor PresentationMarch 2018
This presentation contains forward looking statements. All statements other than statements of historical facts contained in this presentation, including statements regarding our future results
of operations and financial position, industry dynamics, business strategy and plans and our objectives for future operations, are forward looking statements. The words “may,” “will,” “should,”
“expects,” “plans,” “anticipates,” “could,” “intends,” “targets,” “projects,” “contemplates,” “believes,” “estimates,” “predicts,” “potential” or “continue” or the negative of these terms and
similar expressions are intended to identify forward looking statements. The forward-looking statements in this presentation are only predictions. We have based these forward-looking
statements largely on our current expectations and projections about future events and financial trends that we believe may affect our business, financial condition and results of operations.
Forward-looking statements involve known and unknown risks, uncertainties and other important factors that may cause our actual results, performance or achievements to be materially
different from any future results, performance or achievements expressed or implied by the forward-looking statements, including without limitation our ability to maintain and realize the full
value of our license agreements; the ongoing level of popularity of our products with consumers; changes in the retail industry and markets for our consumer products; our ability to maintain
our relationships with retail customers and distributors; our ability to compete effectively; our dependence on content development and creation by third parties; our ability to develop and
introduce products in a timely and cost-effective manner; risks relating to intellectual property; our ability to attract and retain qualified employees and maintain our corporate culture; risks
associated with our international operations; changes in U.S. tax law; foreign currency exchange rate exposure; economic downturns; our dependence on vendors and outsourcers; risks
relating to government regulation; risks relating to litigation; any failure to successfully integrate or realize the anticipated benefits of acquisitions or investments; reputational risk resulting from
our e-commerce business and social media presence; risks relating to our indebtedness and our ability to secure additional financing; the potential for our electronic data to be
compromised, and the important factors discussed under the caption “Risk Factors” in our Form 10-Q for the quarter ended September 30, 2017 and our other filings with the Securities and
Exchange Commission..
Because forward-looking statements are inherently subject to risks and uncertainties, some of which cannot be predicted or quantified, you should not rely on these forward-looking
statements as predictions of future events. The events and circumstances reflected in our forward-looking statements may not be achieved or occur and actual results could differ materially
from those projected in the forward-looking statements. In addition, statements that “we believe” and similar statements reflect our beliefs and opinions on the relevant subject. These
statements are based upon information available to us as of the date hereof, and while we believe such information forms a reasonable basis for such statements, such information may be
limited or incomplete, and our statements should not be read to indicate that we have conducted an exhaustive inquiry into, or review of, all potentially available relevant information. These
statements are inherently uncertain and investors are cautioned not to unduly rely upon these statements. You should read this presentation with the understanding that our actual future
results, levels of activity, performance and achievements may be materially different from what we expect. We qualify all of our forward-looking statements by these cautionary statements.
These forward-looking statements speak only as of the date of this presentation, and except as otherwise required by law, we do not plan to publicly update or revise any forward-looking
statements contained in this presentation, whether as a result of any new information, future events or otherwise.
Unless otherwise indicated, information contained in this presentation concerning our industry, competitive position and the markets in which we operate is based on information from
independent industry and research organizations, other third-party sources and management estimates. Management estimates are derived from publicly available information released by
independent industry analysts and other third-party sources, as well as data from our internal research, and are based on assumptions made by us upon reviewing such data, and our
experience in, and knowledge of, such industry and markets, which we believe to be reasonable. In addition, projections, assumptions and estimates of the future performance of the industry
in which we operate and our future performance are necessarily subject to uncertainty and risk due to a variety of factors, including those described above. These and other factors could
cause results to differ materially from those expressed in the estimates made by the independent parties and by us.
Cautionary Notes
2Funko, Inc.- Confidential
Nearly everyone in the world is a fan of pop culture
Because pop culture is everywhere with
movies, TV shows, video games, sports, books, anime, etc.
So Funko will always put the fans and consumers first
Our mission is to create amazing products and experiences that
empowers fan expression through pop culture
The Fans & Consumers Come First
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Connecting Fans, Licensors and Retailers
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Fans & consumers have given us permission to be their premier pop culture purveyor…
Licensors trust us to connect their brands with fans
Retailers trust us to curate the most exciting and relevant products for selling
World class companies want to work with us to create
innovative digital experiences
4Funko, Inc.- Confidential
collectibles
experiences
media
apparel &
accessories
digital
toys
social
networkhomewares
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Fueling the Pop Culture Lifestyle
Ever Increasing Array of Products
Broad Consumer Appeal
Deep Fan Engagement
Diversity of Licenses
World Class Speed to Market
Evolving Distribution Strategy
Digital Innovation
How We Do This…
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2
3
4
5
6
7
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Array of Fun, Whimsical & Uniquely Stylized Products
Categories of products
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WOMENMEN
BOYSGIRLS
Broad Consumer Appeal
51% Female 49% Male
Collectors, Enthusiasts & Mainstream Consumers8Funko, Inc.- Confidential
Lifetime Opportunity
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Deep Fan Engagement
Social Experiences
Digital
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Diversity of Licenses
[MGM]
Content providers whose properties were associated with products sold in 2016
licenses with over 110 content providers covering over 1,000 licensed properties
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Diversified Mix of Properties – that is constantly changing
THEATRICAL
21%
GAMING
15%
500 active properties that we produced and sold products against in 2017no single property made up more than 8% of 2017 Sales
TELEVISION
18%
EVERGREEN
45%
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World Class Speed to Market
Illustrative New Product Development Process (Excludes Shipping Time)
ability to have a new figure on the water in as few as 70 days
low development cost of between $5,000 to $7,500 per new figure
Time Frame: 24 Hours
Develop Initial
Design and Submit
to Licensor
Time Frame: 45 Days
Develop Mold and
Prototype
Time Frame: 15 Days
Receive Final
License Approval
Time Frame: 15 Days
Sourced from Asian
Facilities While
Maintaining Quality
Control
1 2 3 4
Variable supply chain and distribution capabilities help drive our speed to market
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New Chains
Diverse & Evolving Distribution Strategy
International DistributorsSpecialty Stores Mass Market
Retailer Ecommerce Direct & Digital
Established Channels
Emerging Channels
in 2017, not one customer accounted for more than 10% of sales
.com
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2016 Global Market for Licensed Merchandise1
U.S. / Canada
$152 B
Western Europe$52 B N. Asia
$24 B
RoW
$34 B
Significant Global Growth Opportunities
1 LIMA Global Licensing Survey
Global Market Size ~$263 billion
international sales accounted for 27% of Funko’s total sales in 2017 & 20% in 2016
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Digital Innovation
Funko.comevolving into
a Pop Culture Hub
Digital Collectiblesattracting a new generation
with Digital Collectiblesnearly 200M downloaded
Funko Mobile Appdiscover Funko and over 12K Products
Pop! YourselfFunko’s custom avatar builder with
over 1M options
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Growing Use of Video to Engage Fans
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Bringing it All Together –
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Bringing it All Together –
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Funko’s products are seen as traffic drivers –
either in stores or on-line
Expansive License
Portfolio
Diverse, Broad Retail
Distribution
Diverse Consumer
Base
Over 1,000 licensed properties
Available at >25,000 retail locations
Average Age: 35 years
Evergreen/Classic
Theatrical Release Other
CurrentVideo Game
Male
Female
49%
51%
Occasional Buyers
Enthusiasts
Collectors
31%
33%
36%
1 Pie charts represent percentage of 2017 net sales
The Model Works…
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45%
15%
18%
21%
1%
Current TV
Other
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Thank You
21Funko LLC. Confidential