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    nves or resen a onAugust 2010

    1

    BSE Scrip Code: 500271, NSE Ticker: MAX, Bloomberg: MAX:INwww.maxindia.com

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    MAX GROUP - OVERVIEW

    2

    www.maxindia.com

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    Max IndiaIn the Business of Life

    IN THE BUSINESS OF LIFE

    u - us ness corpora e ocuse on peop e an serv ce

    Protecting Life Caring for Life

    Improving Life

    Enhances Life

    74:26 JV with New

    York Life

    75.6% ownership;

    8 facilities with1100 beds

    100% owned; 180

    active sites

    74:26 JV with BUPA

    Finance Plc, UK

    Other Business Corporate Social Responsibility

    Niche high barrier polymer films & LeatherFinishing Foils

    Focus on healthcare, children and the environment

    3

    To be one of Indias most admired corporates for service excellence

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    Key Investment Highlights

    n que oppor un y o par c pa e n e s rong grow po en a n e us ness o e

    USD 1.5 Bn Revenue.. 4 Mn Customers..17,000 Employees..70,000 Agents..1,350 Doctors2

    Well established board governance.internationally acclaimed domain experts inducted4

    Strong growth trajectory even in challenging times

    3

    Diversified ownership..marquee investor base5

    Superior brand recall with a proven track record of service excellence6

    Strong history of entrepreneurship and nurturing successful business partnerships7

    Pharmaceuticals

    Component

    Telephony Services Plating Chemicals

    Transcription

    Hutchison COMSAT ATOTECH

    4

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    Max Group - Key Highlights

    Goldman Sachs invests Rs. 522 Cr. through FCDs representing 9.1% equity stakePromoters subscribe to warrants convertible into 3% equity stake at an investment of Rs. 173 Cr; 50% already infused Max Indias stake in MHC to increase from 70% to 75.6%

    MNYL turns profitable in Q1FY11 with a statutory profit of Rs.19 Cr. Axis Bank relationship commenced

    800 Feet On Street on board

    urns pro a e; ac va es x s an re a ons p

    Enters into a JV with Nova Medical Centres with beneficial stake of 26%, to initially set up 2 centres in Delhi/NCR

    With addition of 350 beds in FY10 bed strength grows to 1100; 800 additional beds to be added by 2012

    MHC adds specialties and forms alliance with Nova for Day Care Centers

    Max Bupa launches business on a national platform in 9 cities - Delhi/NCR, Mumbai, Hyderabad, Chennai, Pune,Bangalore, Jaipur, Surat & Ludhiana

    Max Bupa commences operations and establishes pan India presence

    Augments 3rd party distribution through tie up with Karvy Insurance Broking (Branch network over 500 branches) Break even and market share target of 5% by Year 5

    MSF undertakes significant expansion

    5

    73% expansion in capacity with addition of 22,000 TPA BOPP line on track for a target start up in Apr 11

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    Consolidated Financial Performance

    Rs Crore

    6000

    8000Total Revenue Trend Consistent track record of strong

    growth in all businesses

    Losses contained significantly in FY10

    11111994

    36114891

    7729

    2000

    4000 despite challenging business environment

    Life Insurance AUM around Rs. 11,000Cr.*

    FY 06 FY 07 FY 08 FY 09 FY10

    Rs Crore

    FY 06 FY 07 FY 08 FY 09 FY 10

    Qtr end

    Jun10 FY 06 FY 07 FY 08 FY 09 FY 10

    Jun 30

    2010

    Operating

    Revenue1,008 1,820 3,244 4,508 5,571 1,497

    Investment and

    Other Income**103 174 367 383 2,158 363

    Net Worth 637 591 1,537 1,312 1,996 1,978

    Loan Funds 382 559 552 347 440 406

    Total Revenue 1,111 1,994 3,611 4,891 7,729 1,860

    Expenses 1,206 2,065 3,671 5,224 7,773 1,889

    Ne Fixed

    Assets447 628 718 930 965 984

    Treasury

    Corpus487 285 1,261 413 909 792

    6* AUM for Q1FY11

    Profit / (Loss)

    after Tax***(95) (71) (60) (333) (44) (29)

    Life Insurance

    (AUM)886 1,835 3,575 5,405 10,121 10,960

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    MAX NEW YORK LIFE INSURANCE

    7

    www.maxnewyorklife.com

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    Parentage

    Max India

    Indias leadingconglomerate

    New York Life

    Fortune100 company withtrack record of 180 years

    Successful track record ofbuilding businesses

    Expertise

    AUM of more than $ 256billion

    Expertise

    Local perspective of theIndian market Managing the regulatory

    Global perspective on theinsurance business Products and Actuarial

    8

    framework

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    Life Insurance Industry Perspective

    92%120%60

    IndividualAdjustedNewBusinessandGrowth25%

    34% 36%

    100%

    Marketshare IndividualAdjustedNewBusiness

    53

    47

    55

    19%

    33% 31%

    17% 40%

    60%

    80%

    20

    30

    40

    000scr

    ore

    75%66% 64%

    50% 57% 52%

    40%

    60%

    1621

    10%20%

    0%

    0

    10

    FY05 FY06 FY07 FY08 FY09 FY10

    R 50% 43% 48%

    0%

    20%

    FY05 FY06 FY07 FY08 FY09 FY10

    2010 A challenging year for life insurance

    Regulations to increase customer returns, enhance cover multiples, improve persistency

    Focus shifts to distribution rationalization, traditional products, customer retention, cost management andprofitability

    9Source: IRDA website

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    MNYL Advantages

    Average case size per agent at Rs. 23,400 for Q1FY11 against Rs. 22,300, grows 5% y-o-y Average case rate per agent at 0.60 for Q1FY11 against 0.54, grows 12% y-o-y

    Highly Productive Agency Model and Best in Class Training

    gency orce as a un en aroun , w o ces across oca ons Around 750 trainers on board

    Comprehensive Product Portfolio

    Long tenor products with a young customer profile Balance maintained between ULIP and traditional products ULIP products contribute 73% to new sales and contribute 59% to inforce block of business

    Top quartile persistency

    First Life Insurer to disclose Embedded Value; Embedded Value for FY10 at Rs. 2,723 Cr,grows by 19% y-o-y

    Disclosures Ahead of Competition

    Implied NBM for FY10 at 20%; VNB at Rs. 267 Cr.

    Investment Performance better than benchmarks

    10

    AUM around Rs.11,000 Cr. at the end of Q1FY11, growth of 55% y-o-y

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    S. Company Individual New Business Premium (Rs. Cr) Individual Policies (000)

    Market Position Insurance Sales

    No. Premium Adjusted for 10% single premium

    QTD Jun10

    QTD Jun 09 Growth (%) MarketShare

    QTD Jun10

    QTD Jun09

    Growth (%)

    1 ICICI Pru 1,060 545 95% 21.2% 335 360 -7%

    2 HDFC Standard 591 360 64% 11.8% 135 152 -11%

    3 Reliance Life 533 435 22% 10.7% 494 407 21%

    4 SBI Life 416 493 -16% 8.3% 123 160 -23%

    5 Bajaj Allianz 400 434 -8% 8.0% 349 357 -2%

    6 Birla Sunlife 393 369 6% 7.9% 363 330 10%

    7 Max New York 384 384 0% 7.7% 204 258 -21%-.

    9 Kotak Life 151 122 24% 3.0% 58 53 9%

    10Canara HSBC

    OBC147 119 23% 2.9% 23 14 66%

    Others 731 602 22% 333 306 9%

    Pr ivat e Tot a l 4 ,994 4,039 24% 2,540 2,545 -

    LIC 5,796 3,722 56% 6,618 5,905 12%

    Grand Tot a l 10,790 7,761 39% 9,158 8,450 8%

    11

    Market Share ofPvt. Players

    46.3% 52.0% 27.7% 30.1%

    Source: IRDA website

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    Agency Benchmarking

    New business* Q1FY11

    ( Agency)( Rs Cr)

    (As onJun 30,

    2010)

    Premium peragent (Rupees)

    RankCase rateper agent

    Rank

    241 70,152 11,473 1 0.60 1

    248 168,124 4,914 6 0.45 2

    266 195,565 4,542 9 0.42 3

    , , .

    208 65,532 10,571 2 0.31 5

    551 241,830 7,597 3 0.24 6

    60 35,897 5,596 4 0.21 7

    139 151,557 3,062 11 0.20 8

    47 32,728 4,789 7 0.18 9

    63 53,273 3,945 10 0.17 10

    301 198,879 5,052 5 0.12 11

    12

    41 62,459 2,170 12 0.08 12

    Source: IRDA Journal, media reports and companys internal estimates

    Note: Premium per agent and case per agent are computed on average agents

    * Individual First Year Premium (Adjusted 10% for Single premium)

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    PROPORTION OF Tenure A e of Insured

    Our Focus Protection Oriented,Longer Tenor Life Insurance

    3418.0WHOLE LIFE

    POLICIES (%, bynumber)

    PRODUCT TYPE (Years) (Years)

    42

    31ENDOWMENT 12.5 19

    35

    0.2DEFERREDANNUITY

    1.6TERM

    18

    28

    41

    7.0MONEY BACK40

    18

    UNIT LINKED 59.0 3616

    HEALTH 1.7 13 37

    13

    21 35

    MNYL AverageMNYL Average

    As on 30th June, 2010

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    MNYL Embedded Value 2009-10

    .

    267 1913772,723

    Unwind of

    Value ofNew Other

    New CapitalInjection

    972,284

    Cost

    discountverrun

    Implied NBM is*

    1,517

    ,

    (21.0% in 2008-09)

    767 880

    Opening EV Closing EV

    Denotes increase to EV Net Worth

    14

    Denotes decrease to EV

    *APE Adjusted Premium Equivalent (Annualized First Year Premium adjusted for 10% of Single Premium & 50% of Limited Pay Products)

    Value of In-force business

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    MNYL Key Assumptions toEmbedded Value

    Particulars Assumptions

    Cash / Money Market / TB 4.30 %

    G Secs 7.87 %

    Corporate Bonds 8.80 %

    Equities 13.00 %

    .

    Risk Discount Rate 13.00 %

    Tax rate 14.2 % (12.5 % + 10% surcharge +

    3 % education cess)

    n For change in risk discount rate by 0.5%, the value of new business would change by 4.3%

    Sensitivity

    n Operating assumptions like mortality, morbidity and lapses are based on our own experience andvalidated with industry / reinsurers experience

    n Ex ense assum tions are based on our own ex ense ro ection model. Basis our current ex ansion

    15

    strategy, our expense break even happens in FY 12-13

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    New Business Growth Ad usted FYP1

    and

    Key Metrics

    Renewal remium and conservation ratio2

    10,121

    8000

    10000

    12000

    1200

    1400

    1600

    1800AUM

    90%

    120%

    2000

    2500

    3000

    3500

    216440

    769 1308 1595 1584478

    8861835

    3575

    0

    2000

    4000

    6000

    0

    200

    400

    600

    800

    180 317 588 1117 2014 3011

    80% 78%83% 82% 83%

    30%

    60%

    0

    500

    1000

    1500

    FY 05 FY 06 FY 07 FY 08 FY 09 FY10

    AFYP (Rs cr) AUM (Rs cr)

    FY 05 FY 06 FY 07 FY 08 FY 09 FY10

    Renewal Premium (Rs cr) Conservation Ratio

    Agency Strength and Offices3

    In force business and No. of policies

    242

    705715

    400

    500

    600

    700

    50000

    60000

    70000

    80000

    1751

    2578

    2985

    2000

    2500

    3000

    80

    100

    120

    9017 15285 25048 36896 84355 72813

    65105

    165

    0

    100

    200300

    0

    10000

    20000

    30000

    FY 05 FY 06 FY 07 FY 08 FY 09 FY10

    17 27 45 70 94 123

    375 695

    1098

    0

    500

    1000

    0

    20

    40

    FY 05 FY 06 FY 07 FY 08 FY 09 FY10

    16

    Agency strength No of Offices Sum Asssured (Rs 000's cr) Policies '000

    1. Individual First Year Premium adjusted for 10% single pay2. Conservation ratio = Renewal premium for the current period / (First Year + Renewal Premium for the previous period)

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    The Way Forwardsustained profitablegrowth

    Multichannel distribution model with focus on building superior agency force

    Focus on strengthening distribution & improving productivity

    Bolstering Bancassurance through additional strategic tie-ups

    Concentration on improving agent productivity and retention

    Focus on protection oriented products with enhanced cover multiples

    ro uc s an us omer e en on

    3 new ULIPs & 1 new Traditional product in the pipeline Maintaining conservation ratio through focus on persistency

    -

    Continued focus on cost management

    17

    Improving in-house productivity to decrease costs per transaction

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    MAX BUPA HEALTH INSURANCE

    18

    www.maxbupa.in

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    About the Joint Venture ...

    Largest independent health insurance provider in UK 10 million customers in over 190 countries

    , Group revenues in 2009 - 7.0 billion and PBT of 417 million Recently voted as best international health care provider

    JV between Max India (74%) and Bupa (26%) Max India and Bupa jointly drive strategy & business development

    regulatory environment Max Indias experience of Life Insurance and Healthcare sectors

    and Bupas international health insurance expertise creates anunparalleled combination

    JV

    19

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    Health Insurance Industry Perspective

    80%

    n Private health insurers gradually increasingmarket share

    ~ -38% 39%

    42% 41%40%

    50%

    60%

    70%

    n Specialist health insurers grow rapidly over last 2-3 years

    n Vanilla mediclaim product still most popular

    62% 61% 58% 59%25%

    0%

    10%

    20%

    30%

    n Private players slowing down B2B sales

    n Public health insurers to cap cashless claims

    2006 2007 2008 2009 2010

    Public Health Insurers Market Share Private Health Insurers Market Share

    12%14% 1200

    11%

    4%

    9%

    6%

    8%

    10%

    12%

    491 1095600

    800

    1000

    P(RsCr.)

    3% 3%

    Star Health

    & Allied

    ICICI

    Lombard

    Bajaj

    Allianz

    HDFC Reliance Others

    0%

    2%

    4%

    44115

    535

    0

    200

    400G

    20

    Private Sector Market Share Split 2009 - 2010

    - -

    Apollo Munich Star Health & Allied Aggregate specialised health insurers

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    Health Insurance Market In IndiaA Rapid Growth Story ...

    28,461

    25 000

    30,000

    17,508

    22,322

    20,000

    8 447

    10,770

    13,731

    10,000

    15,000

    761 1,0041,354 1,732

    2,2223,209

    5,110

    6,625

    5,000

    -2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

    *Source: KPMG CII Health Insurance Report 2008

    21

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    What Max Bupa Has Set Out To Do

    Category / product awareness

    Trust, consistency and customer

    Process pain

    Com lexityadvocacy

    A health preventive focusLack of accountability

    Transparency and accountabilityRelationships with customers

    Service Level

    Uncertainty of health insuranceproducts and processes

    a ue percept on

    22

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    Relationship

    Max Bupa differentiated proposition

    GoodHospitalization

    experience:

    Simplicity,Transparency:Hassle free claim

    Com rehensive

    Manager forGold & Platinum

    CustomersTechnology &

    No TPA

    underwriting at point

    of claim

    benefitsautomat on

    ahead of curve

    Value for money:Comprehensivebenefits for the

    money paid

    Support for

    Familys health

    Access toinformation

    Checkups onrenewal

    Health andwellness focus

    Health Coach(2011 onwards)

    24/7 health line

    23

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    Business Progress

    License received from IRDA in Feb 2010, first product approved in March 2010License received from IRDA in Feb 2010, first product approved in March 201011

    Simultaneous brand & business launch in 9 cities from Apr 29, 2010 Delhi (NCR),Simultaneous brand & business launch in 9 cities from Apr 29, 2010 Delhi (NCR),22 , , , , , ,, , , , , ,

    Gross Written Premium of Rs. 2.4 Cr. in 45 days since launchGross Written Premium of Rs. 2.4 Cr. in 45 days since launch33

    44 Peak equity commitment of Rs. 700 Cr. of which Rs. 220 Cr. infused

    People strength 470, to grow to 600 by December; 1296 agents on boardPeople strength 470, to grow to 600 by December; 1296 agents on board

    66 100% growth in month on month premium with 5000+ lives covered

    Max BUPA Heartbeat sold in 100+ cities; high end products experiencing highertraction

    7

    24

    Augments 3rd party distribution through pan India tie up with Karvy Insurance BrokingAugments 3rd party distribution through pan India tie up with Karvy Insurance Broking88

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    MAX HEALTHCARE

    25

    www.maxhealthcare.in

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    Healthcare Se ments Share b 2012

    Healthcare Industry Perspective

    12.0

    Insurance

    & Medical

    Equipment,

    13%

    USD 77 Bn.9.7

    8.0

    10.0

    Bed Density per 1000 population

    Pharma,

    13%

    Diagnostics,

    3%

    0.9

    2.92.2

    3.2 2.61.9

    2.6

    2.0

    4.0

    .

    osp ta s,

    71%0.0

    KEY HIGHLIGHTS

    In 2010, the industry is expected to grow by 10-15%; hospital chains, diagnostics, medical devices & wellness products &services are expected to be most favored sub sectors by investors

    Private hospitals to contribute USD 45 Bn by 2012 Share of top tier private hospitals (>100 beds) is expected to grow to 40% of the total hospital segment by 2015

    Specialty hospitals are estimated to grow faster than overall industry due to rise in lifestyle diseases

    26Sources: Research on India Report , 2010, Healthcare India Report, Fitch Ratings, 2010, FICCI E&Y Report, 2008

    n a nee s an nves men o n y o ncrease e ens y o per , popu a on

    Public health insurers to cap cashless claims

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    Growin Health Insurance Market...

    Key Drivers for Growth

    8450

    60

    70

    80

    90

    billion

    100

    48

    65

    India UK US

    000s)

    14 17 22 32

    5166

    0

    10

    20

    30

    FY04 FY05 FY06 FY07 FY08 FY09 FY10

    Rs

    8.5 7 4.5 9.8

    3224

    6.4

    19.218

    Open Heart Knee replacement Lap Cholcystectomy Obesity Surgery

    (USD

    Rising health insurance penetration will make healthcareaffordable

    Cost differentials provide a huge untapped market formedical tourism related business opportunities

    International Healthcare Expenditure (as a % of GDP) % Population

    2.9

    3.4

    1.2

    3.3

    4.2

    3.6

    Mexico

    Brazil

    India

    Public

    3.30%2.80%

    1.30%

    4.91%

    3.70%

    2.70%

    2%

    4%

    6.8

    6.4

    8.4

    3.1

    0 5 10 15 20

    US

    Austr r vate 0.18% 0.20%

    0%Cardiac Diabetes Obesity Cancer

    2005 2015

    27Sources: FICCI & E&Y Report, 2007, IRDA, B&K report, 2009, Crisil, Research on India Report, 2010

    Low healthcare spend presents opportunities for growthand expansion

    Growing trend of lifestyle diseases need effective andcontinuing medical attention

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    MHC Model

    - Max Super Specialty Hospitals Saket

    Neurosciences Oncology Cardiac Care

    - Max Super Specialty Hospital Patparganj

    Joint Replacement and Orthopaedics

    Aesthetics and Reconstructive surgery

    Max Hospitals 3

    Specialty Centre 2

    Medicine & Allied Specialties Mother and Child High-end diagnostics

    Infertility and IVF

    Primary CarePrimary Care

    PHP Specialist doctor consult

    Implants 9

    Basic diagnostics like pathologycollection Home Care

    28

    Presence across the healthcare delivery value chain

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    Shareholding Pattern and Key Highlights

    Others,

    4.9%

    IFC

    Washington

    3.1%

    Shareholding* FactsheetHealthcare facilities 8

    Physicians 1350**

    Warburg

    Pincus,

    Other support staff Around 3,650

    Patient base Approx. 980,000

    Patient transactions Over 220,000 pm

    .Beds 1,100

    ICU Beds 324

    Operation Theatres 35

    MaxIndia

    Ltd,75.6%

    Cathlabs 3

    LINAC 2

    PET 1

    MRIs 4CTs 6

    29* Shareholding pattern as reflected above is adjusted for recent investment of Rs. 53 Cr. by Max India in MHC**Includes 705 physicians on Rolls

    Lab facilities at Max Super Specialty Hospital are NABL accredited

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    Key Strengths

    State-of-the-art infrastructure and facilities

    Comprehensive and integrated healthcare services

    Well established brand name throughout India Quality conscious and patient centric approach

    Consistently improved operational and clinical efficiency Won numerous accolades including accreditations by the NABH and NABL Comprehensive range of services offer primary, secondary, tertiary and quaternary care

    Team of 1350 doctors complemented by 1800 nurses and 1850 other trained medical

    personnel and support staff *

    Network of highly respected and leading specialists

    Centres of excellence in cardiac, minimal access, metabolic and bariatric, orthopedics andjoint replacement, neurosciences, pediatrics, obstetrics & gynecology, oncology andaesthetic & reconstructive surgery

    Leadership in key super-specialties in tertiary care

    Organ transplant, cord blood banking, stem cell research to be added

    DNB Di lomate of National Board & fellowshi ro rams

    Extensive emphasis on medical training and education

    30

    High quality nursing and paramedic care supported by nursing and paramedic college

    *As of June 30, 2010

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    Key Metrics

    56.5%57.2%

    57.0%

    59.0%

    450

    600

    Revenue and Contribution Margin

    14964 15540

    18914

    19433 20431

    20000

    25000

    600

    800

    Avg. operational beds and Avg. revenue per

    occupied bed day*

    131 245 372 423 534

    50.6%51.5%

    53.1%

    51.0%

    53.0%

    55.0%

    150

    300

    346

    610 662712 751

    5000

    10000

    15000

    200

    400

    49.0%0

    FY 06 FY 07 FY 08 FY 09 FY10

    Revenue (Rs cr) Contribution Margin

    00

    FY 06 FY 07 FY 08 FY 09 FY10

    Avg. operational beds Avg Revenue per bed day (Rs)

    4779953751

    64785 6439068806

    40000

    60000

    80000

    45000

    60000

    75000

    322

    432 446493 565

    300

    450

    600

    1500

    2000

    2500

    22235

    36671 46532 51103

    59130

    0

    20000

    0

    15000

    30000

    FY 06 FY 07 FY 08 FY 09 FY10

    7711105

    1593

    1900

    0

    150

    0

    500

    1000

    FY 06 FY 07 FY 08 FY 09 FY10

    31

    Inpatient Transactions Avg. revenue per patient (Rs) Outpatient transactions (000's) Avg. revenue per patient (Rs)

    *Average revenue per occupied bed day has been calculated on inpatient revenue

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    Max Healthcare Expansion

    Facility No.ofBeds

    Date ofCommencement

    Max Hospital, 150 Jun 2011

    21502450

    2000

    2500

    3000

    Bed Capacity

    Dehradun

    Max Hospital, 300 Sep 2011

    770

    1100

    0

    500

    1000

    1500

    Max Hospital,

    Mohali**

    300 Sep 2011

    FY09 FY10 FY12 FY16

    Bed Capacity

    Max Hospital,

    Bhatinda**

    300 Sep 2011Funding Position

    Funding required for new projects of approx Rs. 500 Cr.*

    Equity infusion of approx Rs. 300 Cr. and debt of approx Rs.

    Max Hospital,

    Greater Noida

    300 FY16r.

    Of the above, equity of Rs. 117 Cr. to be raised; balanceequity and debt funding tied up

    3232*This does not include project cost for Greater Noida facility and Phase 2 cost of Mohali and Bhatinda** 100 beds to be added in Phase 2 (Year 5)

    Land already in place for the expansion

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    MAX NEEMAN MEDICAL INTERNATIONAL

    33

    www.neeman-medical.com

    Indian Clinical Research Industry

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    Indian Clinical Research IndustryPerspective

    250

    300300

    350

    Growth of the Clinical Trial Industry in India

    Indian CRO industry

    100120

    150 160175

    100

    150

    200

    250

    US$Millionis expected to leap

    into a superiorgrowth trajectory inthe next few years

    0

    50

    2004 2005 2006 2007 2008 2009E 2010E

    Key Growth Drivers of Clinical Research

    Huge patient population base with therapeutic diversity

    Huge talent pool

    Data processing infrastructure for bio-informatics

    As per FICCI - Ernst and Young Survey Report 2008 and market information

    Favorable patent regulations

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    MNMIOverview

    Full service contract research organization (CRO) with focus on Phase II, III & IV trails

    Service offerings include: Project management, Site management, Data management, including, bio-

    statistics and report writing, monitoring services and supply chain management

    Confirmed order book of Rs 37 Cr. as at Jun10 end with net addition of Rs. 7 Cr. during the quarter

    Business Development efforts focused on medium/small-sized biotech & pharma companies

    Key Highlights

    Operational since 2001 and profitable

    Revenue for Q1FY11 at Rs. 2.3 Cr.

    Marquee Clients

    Business development pipeline of approx Rs. 76 Cr.

    Patient retention rate at 92%

    5 successful US FDA GCP audits

    5 new clients added in Q1FY11; client base grows to 62

    Database of over 1100 GCP/ICH trained investigators

    60% of employees out of 295 are physicians

    35

    92 studies being executed across 180 sites

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    MAX SPECIALITY FILMS

    36

    www.maxindia.com

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    Global BOPP Industry Perspective

    7130 75007900

    77% 76% 77% 77% 78%

    60%

    80%

    100%

    6000

    8000

    10000

    BOPPGlobalDemandandSupply GlobalpercapitaconsumptionofBOPPBOPP per capitaconsumption inIndia lower than

    (KGs)

    4950 5150 5500 5800 63000%

    20%

    40%

    0

    2000

    4000 1.91.6

    1.2

    0.5 1.6 0.16

    0.8

    average

    (KTA)

    2007 2008 2009 2010 2011

    Capacity Production Utilization

    WesternEurope

    China NorthAmerica

    Asia LatinAmerica

    India WorldAverage

    Global flexible packaging industry growth at over 5%

    Growth of flexible packaging Industry ~ 15% in India and 7 - 8% globally

    Per capita consumption of BOPP in India relatively lower

    BOPP films are recyclable and have a competitive advantage over other plastic and traditional products

    Shift from PET to BOPP (Indian BOPP:PET products ratio around 1:2 against 3:1 globally)

    Competitive pricing and costs spurs exports from India and restricts imports

    37

    Convertor industry growing & India becoming global hub for supplies of Flexible Laminates

    MSF i ibl i T B d

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    MSF visible in Top Brands

    MSF films in

    38

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    Key Differentiators

    CommoditySpeciality(Preferred)

    MetallisedFilms

    Coated Films Foils

    End Use

    Packaging,Industrial,

    Textiles

    Packaging,Lamination

    Packaging,Lamination,Industrial,

    Packaging,Industrial

    Lifestyle,Apparels

    Our FocusMax Speciality Films is much more than packaging

    n Manufacturer of niche (high margin) and high barrier speciality polymer films

    n Pioneer in introduction of value added roducts/technolo in India

    n Value added products account for 60-70% of total sales

    n New product development 6 to 8 per year

    39

    n ong erm re a ons p w ue c p cus omers; re erre en or

    Key Highlights

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    Key Highlights

    BOPP lines of 30,000 TPA & all Metallisers running at 100%+ capacity utilization

    Capacity Utilization

    BOPP capacity expansion of 22,000 TPA, operational in April 2011 Expansion to spur growth & profitability

    Special Films developed for Pepsis Aliva & Cadburys Silk

    New Product Development

    Revenue of Rs. 92 Cr. and PBT of Rs. 5.2 Cr in Q1FY11; y-o-y growth of 16% and 8% Achieved EBIDTA Margin of 12% in current quarter

    Performance

    Energy Conservation from Ministry of Power Govt. of India

    Awards

    40

    International Quality Crown from B.I.D. Spain

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    Thank You

    41

    M I di M t T

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    Max India Management Team

    Mr. Analjit Singh

    Chairman & Managing

    Director

    Mr. Analjit Singh has been the driving force behind Max Groups sustained growth and success since the early

    80s. Mr. Singh a prominent industrialist is an alumnus of Doon School; University of Delhi, and the Graduate

    School of Management, Boston University

    Mr. C. V. Raghu

    Director Legal &

    Regulatory

    Mr. Raghu brings with him a rich and varied experience of 24 years, of which, 14 years have been spent with

    American Express Bank. Prior to that, he has worked with Hindustan Lever Limited and CII. He holds a Bachelors

    Degree in Law from Faculty of Law, Delhi University.

    r. o t a war

    Director Corporate

    Development

    . , ,

    & Standard Chartered. In his last assignment with Standard Chartered he was responsible for developing

    strategy, revenue & economic profit across products. Mr. Talwar is a post-graduate in Arts and Hospitality

    Management.

    . .

    Director - Group Human

    Capital

    Mr. Dwarakanath brings rich and varied experience of 41 years primarily from GSK GlaxoSmithKline Consumer

    Healthcare and is currently the non Executive Director of GSK. He has done his Post Graduate diploma in

    Personnel Management and Industrial Relations, B.Sc and Bachelor of Law.

    s. u a a a nam

    Chief Financial Controller

    Ms. Ratnam brings with her over 21 years of rich and varied experience with Jubilant Organosys and Tata Motors

    and has expertise in the field of financial restructuring and fund raising. She is a Chartered Accountant.

    Mr. V KrishnanMr. V. Krishnan has more than 25 years of rich experience in Corporate Regulatory and Compliance matters and

    42

    Company Secretary,

    Group. He is a member of the Institute of Company Secretaries of India.

    MNYL M t T

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    MNYL Management Team

    Mr. Rajesh Sud

    Managing Director

    and CEO

    Mr. Sud, a founder member, has been instrumental in establishing MNYLs distribution footprint across India. Today

    MNYLs Agency model is recognized as best-in-class. Prior to joining MNYL, he was the CEO & Managing Director of

    Esanda Finance Ltd (a financial services subsidiary of ANZ Grindlays Bank)

    Mr. Rajit Mehta

    Chief Operating

    Officer

    Mr. Mehta, a founder member, has led and built the HR function of MNYL and provided overall HR direction in line with

    business strategy. He has also played a significant role in managing change / transition agendas both at a functional

    and organizational level while facilitating strategic initiatives. Prior to joining MNYL, he was Director - Human Resources

    at Bank of America, India

    Mr. John Poole

    Chief Actuary

    Mr. Poole, is both Chief Actuary and Appointed Actuary for MNYL. He has been instrumental in building MNYLs

    actuarial capability and implementing best practices. Prior to this assignment, he worked with AMP in various key

    management positions including CFO and Actuary

    Mr. Sunil Kakar

    Senior Director &

    Mr. Kakar joined MNYL in March 2001 and is in charge of Finance, Accounts, Investments and Risk Management.

    Under his leadership investment portfolio continues to generate top quartile returns. Prior to joining MNYL, Sunil was

    with Bank of America India as Vice President CFO ,

    Mr. Ashish Vohra

    Chief Distribution

    Mr. Vohra brings with him well rounded experience of 21 years in marketing, product and business roles across

    financial services and manufacturing industries. Prior to joining MNYL, he was with Fullerton India as Business

    43

    Officer Manager, Commercial Mass Market. His previous engagements were with Citibank and Eicher Motors.

    Road Map to Becoming Indias Most Admired

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    Life Insurance Company

    A trusted life insurance specialist

    Customer centric

    Financially responsible and strong

    A great place to work

    VISIONVISION Become the most admired Life Insurance Company in India

    MISSIONMISSION

    Part of top quartile newLife Insurance Companies National Player Brand of FIRST choice

    KEYKEYWHAT Comprehensive suite ofproducts,competitive pricing, extensive distribution,

    Employer of Choice Principal of Choice for Agents

    Key DifferentiatorsKey Differentiators

    Financial Strength & Security

    Quality of agents

    Flexible ProductsOBJECTIVESOBJECTIVES

    STRATEGIESSTRATEGIES

    , ,profitable portfolios

    HOW TalentedPeople, Professional & Productive Agents,

    Performance Metrics, Leverage Technology, Teamwork,

    Service Excellence

    Fair Terms of Business

    ,

    INITIATIVESINITIATIVES What-When-Who-How-Cost linkage plans at Departmental andIndividual levels

    VALUES & BELIEFS OPERATING PRINCIPLES METRICS & PERFORMANCE

    Excellence Honesty Knowledge Caring

    STANDARDS MGMT PROCESS Customer comes first

    International quality standards Do it right the first time Fact based decisions Bias for result oriented action Financial stren th & disci line

    Input Output External Internal

    GMPR Ratings TEC/TTR Templates Primary, Shared and

    Contributory

    44

    Teamwork

    Direct and open communication Respect Max & NYLI values & parentage Fun at work

    so ute Ratios

    a ance scorecar Core, Functional and

    Leadership Competencies

    MNYL Performance Snapshot

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    MNYL Performance Snapshot

    Key Business Drivers Unit Quarter Ended Y-o-Y

    GrowthJun-10 Jun-09

    a) Gross written premium income Rs. Crore

    First year premium 405 389 4%

    Renewal premium 845 677 25%

    Total 1,304 1,118 17%

    b) Individual Adjusted Premium (APE*) Rs. Crore 384 384 -

    c) Conservation ratio** % 79% 85%

    d) Average case size Rs. 23,395 22,285 5%

    e) Case rate per agent per month No. 0.60 0.54 12%

    f) Number of agents No. 72,813 84,355 -14%

    g) Paid up Capital Rs. Crore 1,973 1,782 11%

    h) Individual Policies in force No. 3,041,076 2,661,592 14%

    45*Individual First Year Premium adjusted for 10% single pay**Conservation Ratio = Renewal Premium for the current period / (First Year + Renewal Premium for the previous period)

    i) Sum insured in force Rs. Crore 139,957 102,963 36%

    Life Insurance Industry Regulatory Update

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    Life Insurance Industry Regulatory Update

    Notification Revised Regulation Implementation

    ULIP charges capped at 300 bps for policieswith 10 years maturity and 225 bps for policies

    July 2009w over years ma ur y

    Overall fund management charges capped at150 bps and 125 bps respectively

    c or a ex s ng pro uc sand Jan 2010 for all new products.

    May 2010n mum tenure o a s ncrease rom

    to 5 yearsJuly 2010

    June 2010Charges to be distributed evenly over the lock-

    in periodSep 2010

    June 2010Capping of charges for policies surrenderedafter lock-in period graded from 5th year to 15th

    year

    June 20104.5% guaranteed return to be provided onpension and annuity

    Sep 2010

    July 2010surrendered during the lock-in period

    Sep 2010

    46

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    MHC Key Physicians

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    MHC Key Physicians

    Padma Shri Dr. Rustom Phiroze Soonawala

    MD, FRCS, FRCOG

    Chairman, Obstetrics & Gynaecology

    Eminent and Internationally renowned Obstetrician & Gynaecologist.

    Former President of the Federation of Obstetricians and Gynaecologists

    Dr. S.K.S. Marya (M.S., DNB, Mch, FICS)

    Chairman - Orthopaedics & Joint Replacement andAssociate Medical Director

    Renowned Joint Replacement Surgeon having 30 years experience.

    Pioneered bilateral Hip and Knee Joint replacement.

    Author and teacher par excellence.

    Dr. Shakir Husain

    MD, DM, FINR (Switzerland)

    Director Interventional & Sr. Consultant Neurology

    Former Consultant & Interventional Neurologist at Ganga Ram Hospital

    He is a visiting professor to the University of Ulm, Germany and BSMMU,

    Dhaka has been closely involved in the development of comprehensive

    Stroke and Neuro intervention centers in the Asia-Pacific region

    Dr. Rana Patir

    MS, MCH (Neuro Surgery)

    Director Neurosurgery

    Renowned Neurosurgeon having 27 years experience.

    Served institutions of repute like Sir Ganga Ram Hospital, AIIMS, Institute of

    Neurosciences, Guwahati etc.

    Dr. Anurag Krishna

    MS, MCh., FAMS

    Director, Paediatrics and Paediatric Surgery

    20 years experience in Paediatric surgery -complex congenital malformations

    Published 50 scientific papers in leading national and international journals

    Served as Member of the Board of Management of Sir Ganga Ram Hospital.

    48

    MHC Key Physicians

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    MHC Key Physicians

    Dr. Urvashi Prasad Jha

    MD, MRCOG, FRCOG

    Director Obstetrics & Gynaecology

    Over 30 Years Experience in treating women with gynaecological problems

    Served institutions of repute like with Indraprastha Apollo Hospital, PD Hinduja

    Hospital and Medical Research Centre, Dharamshilla Cancer Hospital etc.

    Padamashree Dr. (Prof.) H. S. Rissam

    MD, DM, FICA FCCP, FISE, FIMSA, FICC,FCSI, FICN, FRSM, MRSH

    Over 30 Years Experience in Cardiology & Medicine

    Former Director Medical Sciences - Batra Hospital & Medical Research Centre,

    Former Associate Director - Escorts Heart Institute & Research Centre, New Delhi

    Director Clinical Cardiac Sciences & SeniorInterventional Cardiologist

    ormer ro essor o e c ne ar o ogy ovt e ca o ege an group

    of Hospitals Srinagar & Kashmir

    Dr. Harit Chaturvedi (MS, MCH) Having 25 years of experience in Surgical Oncology.

    Oncology

    ,

    Hospitals, Batra Hospital & Medical Research Centre, New Delhi.

    Renowned Radiotherapy Oncology Surgeon, with 26 years experience.

    .

    MD (Radiotherapy & Oncology)

    Sr. Consultant & Chief Radiation Oncology

    .

    India, American Society for Therapeutic Radiation Oncology etc.

    Served institutions of repute like PGI Chandigarh, Batra Hospital & Medical

    Research Centre and Rajiv Gandhi Cancer Institute & Research Centre.

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    MHC Accreditations and Awards

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    FICCI Healthcare ExcellenceAwards(2009)

    ISO 14001:2004 at Pitampura

    ISO 9001:2008 Recertification atMax Heart & Vascular Institute,

    First in North India to get NABH for MHVI & MSSH

    , ,Park &Home Office

    Max Super Speciality HospitalIndia International

    51

    Excellence in Healthcare Delivery

    Achiever Award

    MHC Tertiary Care Facility, Saket[South Delhi]

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    [South Delhi]

    MAX SUPER SPECIALITY HOSPITAL(East & South)

    MAX SUPER SPECIALITY HOSPITAL

    (West):- , :-n Patient beds (East ; 207 beds) & (South ; 83 beds)

    n 11 OTs, 2 Cardiac Catheterization Labs

    n Tower Specialties Cardiac Sciences, Minimal Access,

    ay

    n 184 beds (including 71 critical care beds)

    n 7 OTs, 20 Consult Chambers

    n Tower Specialties Orthopaedics, Neuro Sciences,

    ,

    (Surgical, Medical and Radiation)n Nuclear Diagnostic Services

    n Advanced CT Scan Imaging

    n

    ,

    Reconstructive Surgeryn Brain Suite (first in Asia) and Intra Operative MRI

    n DSA Lab (for Neuro Sciences)

    52

    Cardiac Life Support Ambulances and Air Evacuation

    Service

    n High end Radiology facilities with 64 slice Cardiac CT

    MHC Tertiary Care Facility, Patparganj[East Delhi]

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    [East Delhi]

    PATPARGANJ (PPG I ) (May 2005) PATPARGANJ (PPG II) (Feb 2010)

    154 inpatient beds

    3 OTs

    General Surgery & MAS

    Nephrology

    259 inpatient beds

    7 OTs, 1 Cardiac Catheterization Labs

    Invasive & Non Invasive Cardiology

    Cardio Thoracic Vascular Surgery

    Plastic Surgery & Gastroentrology

    Other allied specialties

    (Surgical, Medical and Radiation) Orthopaedics & Joint Replacement

    Neurosciences

    Urology

    53

    Critical Care & Other allied specialties

    Ambulatory Care

    MHC Secondary Care Facility[ Suburb of Delhi ]

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    [ Suburb of Delhi ]

    NOIDA (August 2002)GURGAON (July 2007) PITAMPURA (February 2002)

    32 inpatient beds

    2 OTs

    Mother and child care

    Non-invasive cardiolo

    80 inpatient beds

    3 OTs

    Orthopaedics & Trauma

    Ophthalmology (anterior and posterior)

    90 inpatient beds

    2 OTs

    Lithotripsy

    Laparoscopic surgery

    Orthopaedics

    ENT, ophthalmology

    Urology and nephrology

    Medical & surgical intensive care Nephrology and urology

    Aesthetic and reconstructive surgeries

    General and minimally invasive

    Aesthetic & Reconstructive Surgery

    Non-invasive cardiology

    Physiotherapy

    Paediatric & Neonatal Intensive Care

    54

    Full range diagnostics

    PHP, OPD and Dentistry

    surger es

    PHP and OPD

    Paediatric & Neonatal Intensive Care

    Full range diagnostics

    PHP, OPD and Dentistry

    MHC Speciality Centres Panchsheel

    [South Delhi]

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    [South Delhi]

    OPTHALMOLOGY AND DENTAL CARESPECIALIST CONSULTS AND

    HIGH-END DIAGNOSTICS

    Lasik, OPD and diagnostics

    Dental 5 chambers

    (August 2006)

    GP and specialist consults

    Diagnostics

    Preventive health and chroniccare

    Physiotherapy

    55

    emergencies

    IVF

    Home Care

    Project Cost

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    jn Max India

    EquityCapital

    Rs. 696 Crore

    Current Rs. 220 Cr Future Rs. 150 Cr

    n Warburg Pincus Rs. 140 Crn IFC, Washington Rs. 50 Crn Other Forei n Investors Rs. 20 Cr

    Preference

    n New Investor Rs. 116 Cr

    n

    Project Cost*

    Rs. 1,592 Crore

    Rs. 250 Crore

    n Indian Banks and FinancialInstitutions

    Drawn Rs. 421 Cr

    Future (tied-up) Rs. 127 Cr

    eFunds

    Rs. 617 Crore .

    InternalAccruals

    56* The above project cost does not include project cost for Greater Noida Hospital and Phase 2 cost of Mohali and Bhatinda

    Rs. 29 Crore

    MHC Performance Snapshot

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    - -

    Key Business Drivers n

    GrowthJun -10 Jun - 09

    a) Revenue (Gross) Rs. Crore

    Inpatient Revenue 115 91 26%

    Day Care Revenue 5 - -

    Outpatient Revenue 39 26 47%

    Total 159 118 35%b) Profitability

    Contribution Margin Rs. Crore 92 67 37%

    Contribution (%) % 57.4% 56.8%EBITDA Rs. Crore 5 6 -25%

    EBITDA (%) % 3.0% 5.4%

    c) Patient Transactions (No. of Procedures) No.

    , ,

    Day care Procedures 1,748 - -

    Outpatient Registrations 654,863 513,181 27%

    d) Average Operational Beds No.

    Inpatient Beds 910 727Daycare Beds 27 - -

    e) Average Occupancy %Inpatient 63.9% 69.4%

    Daycare 61.9% - -

    f) Average Length of Stay No. 3.5 3.3 -6%

    57Note: The results presented above are for Max Healthcares network of hospital

    g) Average Revenue per Occupied Bed Day (IP) Rs. 21,789 19,841 10%

    h) Average Revenue per Occupied Bed Day (Daycare) Rs. 35,053 - -

    MSF Performance Snapshot

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    Key Business Drivers UnitQuarter Ended Growth (%)

    Jun-10 Jun-09 (FY10/09 A)

    a) Sales Quantity BOPP Tons 7,269 7,030 3%

    b) Revenue* Rs. Crore 92 80 16%

    c) Profitability:

    Contribution Margin** Rs. Crore 33 31 6%

    % 35.3% 38.5%

    EBITDA Rs. Crore 11 11 -

    %11.6% 13.4%

    PBT Rs. Crore 5.2 4.8 8%

    58

    % 5.6% 6.0%

    *Extraordinary Income of Rs. 17.2 Cr. on account of settlement of GBC Litigation has not been considered above**Contribution Margin is calculated as revenue less raw material consumption.

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    MAX INDIA LTD.Max House, Okhla, New Delhi 110 020

    Phone: +91 11 26933601-10 Fax: +91 11 26933619

    60

    . .