ASTON PROGRAMME FOR SMALL BUSINESS GROWTH

THURSDAY 25 TH JANUARY 2018

INTRODUCTION TO YOUR NETWORK

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NOTES

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TIMETABLE

TIME SESSION DESCRIPTION LEAD

14:45 - 15:00 Arrival and Refreshments

15:00 - 15:45

Introduction Welcome

The Growth Context

Programme Overview

Mark Hart Paula Whitehouse

15:45 - 16:30

Participant Introductions

Exercise: Three-Minute Introductions

Paula Whitehouse

16:30 - 16:50

Break

16:50 - 17:40

Participant Introductions

Exercise: Three-Minute Introductions

Paula Whitehouse

17:40 - 18:30

Guest Speaker Nick Chadaway, DMN Logistics

Q&A

Paula Whitehouse

18:30 Close

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OBJECTIVES

OBJECTIVES FOR TODAY

BY THE END OF THE WORKSHOP YOU WILL

• Have introduced yourself to your fellow cohort members

• Have an overview of your fellow cohort members and their businesses

• Understand what is involved in the programme, how you fit in, and what is expected of you

• Feel confident and enthusiastic to get started

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SUCCESS IS ABOUT …..

*Be passionate about what you do*

*When you have a problem, fix it quickly before the person behind overtakes*

*Have the courage to take risks and prepare to fail*

*There’s nothing wrong with out-growing your people*

*Education, teamwork, motivation, communication*

*Focus is key – don’t think if it works here that it will work somewhere else*

*Once you’ve done it, do it again*

High-Growth Firms (HGFs)1 are a very small proportion of UK

businesses population (~11,000 firms) yet they have a

disproportionate impact on job creation.

Typically, over any three year period from 1998-2016, high growth

SMEs represent less than 1% of established businesses, but

generate 20% of all job growth

PROFESSOR MARK HART, ASTON BUSINESS SCHOOL, ENTERPRISE RESEARCH CENTRE

1 OECD definition - annual average growth of 20% in employment over the three year period

THE GROWTH CONTEXT

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“First mover advantage doesn’t go to the first company

that launches, it goes to the first company that scales.”

REID HOFFMAN, CO-FOUNDER OF LINKEDIN

BARRIERS TO GROWTH

FIRMS HAVE ISSUES ACCESSING:

• Employees who have the skills they need

• Programmes that help them build their leadership capability

• Customers in international markets

• The right combination of finance

• … and they need to be more innovative/creative/disruptive

“Unlocking UK Productivity: Internationalisation and Innovation in SMEs”. Goldman Sachs; ERC & British Business Bank (November 2015)

THE GROWTH CONTEXT

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GROWTH OPPORTUNITIES – THREE

COMPLEMENTARY COMPONENTS

Market- what is desirable?

Business- what is viable?

Capability- what is feasible?

Opportunity expertise

Execution expertise

Solution expertise

Growth ‘sweet spot’

WORKSHOPS:

• Growth and Goals

• Opportunities and Innovation

• Marketing Strategies

WORKSHOPS:

• Leadership

• Culture and People

• Operations and Processes

WORKSHOPS:

• Finance for the Business Leader

• Options for External Finance

Capability- What is feasible?

Market- What is desirable?

Business- What is viable?

The Business Model Canvas

THE GROWTH CONTEXT

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THE NEXT 6 MONTHS….

Develop skills as a business

leader

Grow your business

Business and management

education

Work on your business and

write a strategy Join a

network and learn from

peers

WORKSHOPS

• Practical

• Working on your

business

• Tools and resources

• Interactive

• Peer learning

PROGRAMME OVERVIEW

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PROGRAMME OVERVIEW

TOPICS AND DATES

Growth and Goals

Wed 31st

Jan

Opportunities and

Innovation

Tue 13th Feb

Finance for the

Business Leader

Wed 7th

Mar

Leadership

Wed 21st

Mar

Marketing Strategies

Wed 18th

Apr

Culture and

People

Wed 25th

Apr

Operations and

Processes

Wed 16th

May

Options for

External Finance

Thu 14th

Jun

Presenting Your Growth

Strategy

Thu 28th Jun

LOGISTICS

• 1pm till 7pm with the exception of the last workshop -11am-7pm

• Sandwiches served from 12.30pm

• Refreshments served late afternoon

• Venue for next workshop (31st Jan)

Hotel Novotel WolverhamptonUnion StWolverhampton, WV1 3JN

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PROGRAMME OVERVIEW

MENTORING SUPPORT

• The cohort will be split into small groups

• Each group is allocated a Business Mentor

• Business Mentors

– Visit each participant in their group for a diagnostic

– Work one-to-one with each participant in their group to support the development of their individual Growth Strategy

ADDITIONAL WORKSHOPS

THREE-HOUR WORKSHOPS:

• Pre-Finance

• Sustainable Business

• Cash Flow

• Pitching for Finance Growth

• Action Planning/Implementation

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PROGRAMME OVERVIEW

ASSIGNMENTS –

YOUR GROWTH STRATEGY

• A strategic and tactical implementation tool to guide your business growth

• Individual project running across the whole programme

• Assignments after each workshop build up elements of the strategy

• Business Mentors assist you in the development of your growth strategy

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TEAM AND FACULTY

DELIVERY TEAM

Paula Whitehouse

Programme DirectorProfessor Mark Hart

Academic Director

Kate Angel

Programme Manager

Faye Oliver

Programme Coordinator

Vicci Hogan

Programme Engagement Manager

PROGRAMME FACULTY

Kathy Daniels

Professor Nicholas

Theodorakopoulos

Matt Davies

Dr Claudia Sacramento

Professor Ben Clegg Dr Uwe Napiersky

Dr Stathis TapinosProfessor Ute Stephan

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WORKING TOGETHER

WORKING TOGETHER - AGREEMENT

• Culture of the programme

− Sharing

− Confidentiality

− Commitment

− Support and collaboration

− Standards of attendance, punctuality and attention

− Evaluation and reporting

• Contact list

WORKSHOP 1 - WED 31ST JANUARY

Growth and Goals

• What is required to grow a business?

• The growth challenge

• Key strengths and resources in your business

• Managing risk in your business

• Developing your growth strategy

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MARIE BAWDENCastel Froma

KYLIE BELLINGHAMSoda Blasting Ltd

ROBERT BRUCESupra Creative Media Ltd

ANGUS DRUMMONDLimitless Travel

RUSSELL EYNONMidland Cold Rolled Sections Ltd

BRAD FIELDSensory Audio Visual Systems Ltd

JULI FORRESTFIS Loveday Ltd

PAUL HUGHESFire Safety Managers Ltd

MUKESH KUMARArt at the Heart CIC

TAHIRA LATIFThe Orchid Cake Company

INTRODUCTIONS TO THE GROUP

THREE-MINUTE PRESENTATIONS

1. An object that represents you as a business leader

2. An object that represents your business and its future

INTRODUCTIONS

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INTRODUCTIONS

LA’TOYAH LEWISRising Stars Property Solutions CIC

DAVID LLOYDLloyds Electrical Ltd

JASON MANSELLGotronic Ltd

NICOLE MARKHAMSales Bond

ROBERT NASH4 Roads Ltd

MICHELLE NICKLINSandstone Yoga & Pilates

DAVID READAD Metalwork Solutions Ltd

JOHN REEVEFluxSys Ltd

PHILIP SCHOFIELDFitsco Industries Ltd

IAN SHARPEEnvironmental Pest Control

ANDILE SIZIBAMediservices Healthcare

CAROL SKETCHLEYSketchley Solicitors

LEE SYLVESTERTan Rosie Foods Ltd

CHRISTOPHER THOMASApex Ecommerce Ltd

IAN WALTERSSLC Rail

ANDREW WHEATLEYAdvanced Computer Solutions Ltd

ANDREW WILLIAMSAndesign UK Ltd

MATTHEW WILSONFuse Events Ltd

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NEXT VENUE - NOVOTEL WOLVERHAMPTON

Getting to Novotel Wolverhampton By Rail If you are arriving by train, Novotel Wolverhampton is a five minute walk from Wolverhampton train station. When you leave the station walk south-west towards Railway Drive and keep to the left going past the car park and towards the pelican crossing. Once over the crossing, turn right then follow the road to the left going past Ark Complex Care Ltd then you will arrive at your destination. By Car From M6 Junction 10, head towards Wolverhampton and the A454. When you reach Horseley Fields Road (part of the A454), you will come to a set of traffic lights, you will need to be in the right hand lane to go straight on. At this point you will see signs for the Hotel. Follow the road into Gough St and the hotel will be on your left hand side. Via the M54, follow the A449 towards Wolverhampton and take the ring road left, at the Bilston Street island take the first left and follow signs to the hotel. Car Parking An on-site car park is available. (£1.50 per day)

Google Maps

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PROFILES

Paula Whitehouse Programme Director Paula Whitehouse is Associate Dean for Enterprise at Aston Business School, Director of the Aston Centre for Growth, and Alumni Director and Section Lead for the Goldman Sachs 10,000 Small Businesses UK programme. As part of the senior team within Aston University’s Research and Knowledge Exchange, Paula takes a strategic lead on enterprise education activity across Aston University, and in 2016 also became Executive Director of the Aston MBA. Working at Aston Business School since 2010, Paula has led Aston’s successful application for Small Business Charter status which resulted in the highest level gold award,

and developed the Aston Centre for Growth’s programmes for entrepreneurs including a European funded programme for early stage businesses, and a growth programme for RBS/Nat West clients. Paula is a member of the Greater Birmingham and Solihull LEP Growth Hub Management Board, and a founder member of the Venturefest West Midlands Steering Group, and led a collaboration with BizzInn at the University of Birmingham and Minerva Business Angels at the University of Warwick to develop the West Midlands Pitchfest competition for entrepreneurs which has been a key feature of Venturefest West Midlands since 2015. Previously, as a consultant for Arts Council England for ten years, Paula specialised in working with cultural organisations and the creative industries sector on business planning, fundraising, training, market research and evaluation. Clients included Birmingham City Council, the BBC, the South Bank Centre, and numerous small organisations in the Midlands. Paula was the recipient of the Aston Excellence Award for Outstanding Contribution to Business and Community Engagement in 2014.

Professor Mark Hart

Academic Director

Mark is Deputy Director of the ERC and Professor of Small Business and Entrepreneurship at Aston Business School. At the Centre he is responsible for the research theme focusing on Business Demography, Productivity, Local Growth and Business Support. At Aston University he is also one of the Programme Directors and Academic Lead for the national Goldman Sachs 10,000 Small Businesses programme and has worked and published extensively in the areas of entrepreneurship, enterprise and small business development and policy. A 2014 recipient of the Queen’s Award for Enterprise Promotion, he has played a national role in

promoting enterprise skills and supporting entrepreneurs as well as advising government on small business and entrepreneurship matters. He also manages the GEM UK national team for GEM Global which is the only international source of annual evidence on entrepreneurial attitudes, activity and aspiration (www.gemconsortium.org).

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PROFILES

Nick Chadaway DMN Logistics I have spent most of my working life around vehicles! I started my career with a short stint in a tin can factory, but quickly realised I wasn’t really an Engineer – but loved the challenge of Logistics. I moved into the vehicle delivery industry, and it was here that I met my current business partners, Des and Mike. After working together for a number of years we started DMN Logistics in 2011, where I am the MD. I have a background in IT and Finance so look after these functions on a day to day basis, along with anything else that running your own business entails. I enjoy the challenges that managing a young and innovative company brings and I

genuinely look forward to going to work each day! Away from the office I have a great little family, with my wife and young son keeping me motivated and grounded with what’s really important in life. I’m a bit of an obsessive character and like to run, this year I’m hoping to complete two 50 mile challenge events and try and improve on my overall fitness while raising some pennies for the charity MIND along the way.

SCHEDULE

* To allow flexibility all additional workshops (highlighted in blue) will be run twice on the day in question generally from 13:00-16:00 and 16:30-19:30. Please inform Faye Oliver of your preferred time for planning purposes: f.oliver2@aston.ac.uk

DATE EVENT VENUE

Thu 25th Jan 2018 15:00-18:30

Introduction to Your Network Clayton, Birmingham Albert Street B5 5JE

Wed 31st Jan 2018 13:00-19:00

Growth and Goals Novotel Wolverhampton Union Street Wolverhampton WV1 3JN

Tue 13th Feb 2018 13:00-19:00

Opportunities and Innovation Clayton, Birmingham Albert Street B5 5JE

Mon 19th Feb 2018 Pre-Finance TBC

Wed 7th Mar 2018 13:00-19:00

Finance for the Business Leader

Clayton, Birmingham Albert Street B5 5JE

Wed 21st Mar 2018 13:00-19:00

Leadership TechnoCentre, Coventry Uni Technology Park, Puma Way, Coventry CV1 2TT

Wed 28th Mar 2018 Sustainable Business TBC

Wed 18th Apr 2018 13:00-19:00

Marketing Strategies

Park Inn by Radisson Telford Forgegate Telford Centre TF3 4NA

Wed 25th Apr 2018 13:00-19:00

Culture and People Clayton, Birmingham Albert Street B5 5JE

Tue 1st May 2018 Cashflow TBC

Tue 8th May 2018 Pitching for Finance Growth TBC

Wed 16th May 2018 13:00-19:00

Operations and Processes Clayton, Birmingham Albert Street B5 5JE

Thu 14th Jun 2018 13:00-19:00

Options for External Finance Clayton, Birmingham Albert Street B5 5JE

Thu 28th Jun 2018 11:00-19:00

Presenting your Growth Strategy Clayton, Birmingham Albert Street B5 5JE