Commercial Music In Context

This module aims to develop your understanding of the

social, cultural and economic contexts within which

commercial music exists.

Task 1: Research proposal [No Learning Outcomes]:

You must submit a one thousand (1000 +/-10%) word research proposal that gives a brief

introduction to the subject area and clearly justifies its appropriateness for investigation. You must also list a portfolio of research evidence and resources,

and explain the function and credibility of each resource in relation to your area of study.

To be submitted electronically on 16.12.2013

Task 2: Research Essay [Learning Outcomes 1,2,3]:

For this task you will produce a four thousand (4000 +/-10%) word research paper on a topic that

you will select in negotiation with your tutor. All essays must be well structured and show clear evidence of individual research into the given

subject matter. All references to research material used in the text must be clearly labelled in

accordance with the APA referencing system and supported by a bibliography and/ or appropriate

indexing at the end of the essay.

To be submitted electronically on 12.05.2013

Commercial Music In Context

Defining “commercial music”

Is it the same as “pop”?

So what is “pop”?

Commercial Music In ContextSome definitions of Pop:Pop as in “liked (easily accessed) by lots of people”

Pop as in “Music of and for the people”

Pop as in “Mass-marketed, Mass communications”

Pop as a technological form

Popular as a style or genre.

Commercial Music In Context

Examples of artists whose music does not sit easily within these definitions?

Commercial Music In Context

The “Mainstream” vs. the “Underground”

Commercial Music In Context

Mainstream - A genre in music that is often

defined by widely-accepted and currently-popular standards, trends, and hypes that have

been established by the media.

Commercial Music In Context

Underground -A genre in music for an elite

audience, that is often characterised by its high levels of originality and

experimentation, and does not conform to typical standards, trends,

or hypes as set by the popular mainstream media.

Commercial Music In Context

"the mainstream

comes to you, but you have to

go to the underground."

Commercial Music In Context

Produce a rough “elevator pitch” for a research proposal, including sources of

research

How does the subject enable you to discuss social, cultural and economic factors?