Introduction. History, entrepreneur profile Mission Statement.
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Transcript of Introduction. History, entrepreneur profile Mission Statement.
Introduction
TEAM WORK OF
HASSAN 05MOHSIN 09ATTA 14UMAIR 19
INTRODUCTION
History, entrepreneur profile
Atta 14
Mission Statement
Founder of Qarshi
Hassan Qarshi
Born 27 December 1896 in Gujrat
25 January 1946, Tibb Registration Committee
Shifa-ul-Mulk Hakim Muhammad Hasan Qarshi
Unani, and Homeopathic Practitioners Act, 1965.
Tibbi Board came into being
Story of Qarshi Industries Success
It was started 75 years back as a humble clinic
It was conceptualized by poet Allama Muhammad Iqbal
Iqbal Qarshi after completing M.Sc in Chemical Engineering1968 did value able efforts
Mr.Iqbal Ahmed Qarshi grasp the opportunity of manufacturing ready made herbal medicines
Qarshi Industries (Pvt) Ltd has over 200 natural health food products
Success How?
•Successful idea•Free dispensaries of qarshi that increased Sales volume of qarshi products•Service of Humanity
HURDLES, SECRETS OF SUCCESS
Mohsin 09
PUNJABBALOCHISTAN
NWFP
SINDH
AJ&K
Started there business
Hurdles in Success
1
Lack of Finances
2
Competitor and market entry:
3
No Government Support
Secrets of Success
Competitive Advantage
No such a big herbal products company
Free treatment at Qarshi industries
In comparison with allopathic
medicines there are fewer side
effects
Qarshi herbal
products are less
expensive
advertizing channels, Departments, Marketing management
Hassan 05
Advertising channels
magazine
RadioNews
papers Television
Billboards
Mahanam Qaumi
sehat
Departments
Manufacturing department
Account department
Free dispensaries and clinics
Marketing department
Publishing department
Sales Department
Marketing management
GENERAL MANAGER
(Marketing)
NATIONAL SALES
MANAGER (Fast Natural M
edicines)
NATIONAL SALES MANAGER (Springley Bulk
Water)
Marketing management
NATIONAL SALES
MANAGER (Ready to
Drink Products)
NATIONAL SALES
MANAGER (Consumer Prod
ucts)
MANAGER CHANNELS
(Distribution Network)
Expansion of Qarshi Industries
Umair 19
Commercial
Products
Soft Drink with Fruit Juices• Apple SOFT
DRINK WITH FRUIT JUICES
• Elaichi SOFT DRINK WITH FRUIT JUICES
• Springley NATURAL MINERAL WATER
Instant Powder Drinks• Garden's Kino
INSTANT POWDER DRINK
• Garden's Lemo INSTANT POWDER DRINK
Qarshi Launches New Range of
Farm Products in Lahore
Other sister concerns
Other sister
concerns
Qarshi Services
Qarshi Services