INTERTRIBAL AGRICULTURE COUNCIL - American … · INTERTRIBAL AGRICULTURE COUNCIL 100 N. 27th...

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12 AMERICAN Food and Ag EXPORTER Summer 2009 INTERTRIBAL AGRICULTURE COUNCIL 100 N. 27th Street, Suite 500, Billings, Montana 59102 Tel: 406-259-3525 Fax: 406-256-9980 Contact: Nathan Notah, Program Director E-mail: [email protected] Web site: www.americanindianfoods.com T he Intertribal Agriculturel Council (IAC) assists in marketing products produced by tribes or individual Indians. The Council focuses on promot- ing the American Indian use of American Indian resources for the benefit of Amer- ican Indian people. IAC exports beef strips, chilis, popcorn, wild rice, fry bread, garden produce, berries and berry products, buffalo meat, seafood/fish, mushrooms, jerky, oysters, apples, cranberries, seasonings and other agricultural products. All products exported are traditional American Indian foods that are grown or produced in Ari- zona, Florida, Montana, New Mexico, Nebraska, Minnesota, South Dakota, Maine, Oregon, Massachusetts and Washington. Each product is labeled by the respec- tive tribe or individual Indian illustrating the respective homeland where the product is produced. All products export- ed have the Made by American Indian certified trademark, receive equal pro- motion and attention and are promoted in overseas trade shows by the respective producer of each product. The Council utilizes the respective trade show catalogs produced by show sponsors and has representatives of the participating product company or enter- prise on hand to demonstrate the prod- uct and answer questions about its prod- ucts. IAC also has a chef on hand to do Native Taste Seminars that illustrate how to utilize American Indian products in meal preparation as well as how to pre- sent or lay the American Indian Foods out in the case of restaurants. The Council plans to participate in six international food shows in 2009. It will also host several Native Tastes Seminars and a press mission in Washington and Oregon for press from the countries it is visiting. It will be sponsoring one reverse trade mission for buyers from overseas countries to come to the United States and meet the participating Indian pro- ducers. American Indian Foods (AIF), a pro- gram of IAC, began in 1998 under con- tract with the U.S. Department of Agri- culture (USDA) Foreign Agricultural Ser- vice (FAC). The partnership was devel- oped as a platform for American Indian food businesses to showcase their prod- ucts and share their tribal cultures. American Indian Foods come from coast-to-coast in the United States and are grown on pristine lands of the Native American Nations or come from their natural waters. Many of the products sold are still harvested in ways defined hundreds of years ago. Native American communities are a close-knit group and many of them gather families and friends together annually to harvest, celebrate and give thanks. PRODUCT LIST APPLES BEEF STRIPS BERRIES BUFFALO MEAT CHILIS FISH/SEAFOOD FRY BREAD JERKY MUSHROOMS OYSTERS POPCORN VEGETABLES WILD RICE

Transcript of INTERTRIBAL AGRICULTURE COUNCIL - American … · INTERTRIBAL AGRICULTURE COUNCIL 100 N. 27th...

Page 1: INTERTRIBAL AGRICULTURE COUNCIL - American … · INTERTRIBAL AGRICULTURE COUNCIL 100 N. 27th Street, ... of Chef Paul Prudhomme’s New Orleans-based K-Paul’s Louisiana Kitchen

12 AMERICAN Food and Ag EXPORTER � Summer 2009

INTERTRIBAL AGRICULTURE COUNCIL100 N. 27th Street, Suite 500, Billings, Montana 59102

Tel: 406-259-3525 • Fax: 406-256-9980Contact: Nathan Notah, Program Director

E-mail: [email protected] site: www.americanindianfoods.com

T he Intertribal Agriculturel Council(IAC) assists in marketing productsproduced by tribes or individual

Indians. The Council focuses on promot-ing the American Indian use of AmericanIndian resources for the benefit of Amer-ican Indian people.

IAC exports beef strips, chilis, popcorn,wild rice, fry bread, garden produce,berries and berry products, buffalo meat,seafood/fish, mushrooms, jerky, oysters,apples, cranberries, seasonings and otheragricultural products. All productsexported are traditional American Indianfoods that are grown or produced in Ari-zona, Florida, Montana, New Mexico,Nebraska, Minnesota, South Dakota,Maine, Oregon, Massachusetts andWashington.

Each product is labeled by the respec-tive tribe or individual Indian illustratingthe respective homeland where theproduct is produced. All products export-

ed have the Made by American Indiancertified trademark, receive equal pro-motion and attention and are promotedin overseas trade shows by the respectiveproducer of each product.

The Council utilizes the respectivetrade show catalogs produced by showsponsors and has representatives of theparticipating product company or enter-prise on hand to demonstrate the prod-uct and answer questions about its prod-ucts. IAC also has a chef on hand to doNative Taste Seminars that illustrate howto utilize American Indian products inmeal preparation as well as how to pre-sent or lay the American Indian Foodsout in the case of restaurants.

The Council plans to participate in sixinternational food shows in 2009. It willalso host several Native Tastes Seminarsand a press mission in Washington andOregon for press from the countries it isvisiting. It will be sponsoring one reversetrade mission for buyers from overseascountries to come to the United Statesand meet the participating Indian pro-ducers.

American Indian Foods (AIF), a pro-gram of IAC, began in 1998 under con-tract with the U.S. Department of Agri-culture (USDA) Foreign Agricultural Ser-vice (FAC). The partnership was devel-oped as a platform for American Indianfood businesses to showcase their prod-ucts and share their tribal cultures.

American Indian Foods come fromcoast-to-coast in the United States andare grown on pristine lands of the NativeAmerican Nations or come from theirnatural waters. Many of the productssold are still harvested in ways definedhundreds of years ago. Native Americancommunities are a close-knit group andmany of them gather families and friendstogether annually to harvest, celebrateand give thanks.

PRODUCT LISTAPPLESBEEF STRIPSBERRIESBUFFALO MEATCHILISFISH/SEAFOODFRY BREADJERKYMUSHROOMSOYSTERSPOPCORNVEGETABLESWILD RICE

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14 AMERICAN Food and Ag EXPORTER � Summer 2009

CLABBER GIRL CORPRATIONP.O. Box 150, Terre Haute, Indiana 47808

Tel: 812-232-9446 Fax: 812-478-7181Contact: Eric Gloe, VP Sales

MADE IN THE U.S.A.Web site: www.clabbergirl.com

F or more than 150 years, ClabberGirl

®has earned the trust of home

cooks and culinary professionalsalike, producing a broad range of ingre-dients, specialty dry mixes and customleavening systems. Clabber Girl

®Corpora-

tion, the leading manufacturer of bakingpowder in the nation, has built its richheritage by providing quality ingredientsdesigned to enhance the food experi-ence. Offering a full line of products suit-ed for a variety of applications, ClabberGirl

®produces a number of dependable

brands that are recognized and valued inthe marketplace.

In addition to the core Clabber Girl®

brand ingredients, the company also pro-duces Rumford

®, Davis

®, Fleischmann’s™,

and the Royal®

brand dessert mixes. Clab-ber Girl exports to more than 40 differentcountries around the globe, with distrib-ution in North, South and Central Ameri-cas, Caribbean, Africa, Asia and the Mid-dle East.

A long time leader in the food indus-try, Clabber Girl

®continues to innovate

and find solutions for the consumer. Withfood allergies on the rise, Clabber Girl®

became the first manufacturing facility inthe United States to implement a peanut-

duced InnovaPhase™, a line of new pro-prietary encapsulation products designedto meet the needs of today’s baking pro-fessionals. This new encapsulation tech-nology can improve product shelf life,increase yield and reduce shipping costs.

The company is proud of its heritageand has renovated the first floor of theworld headquarters office to include amuseum, bake shop and culinary class-room to celebrate their history and givevisitors an opportunity to interact withthe Clabber Girl

®products. With an Exec-

utive Chef and a Research and Develop-ment team on staff, this exporter is ableto build partnerships within the UnitedStates and internationally to develop spe-cialty recipes and custom systems usingClabber Girl

®products.

free allergen protocol. With a testedexpertise in custom leavening systems,Clabber Girl food scientists have intro-

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16 AMERICAN Food and Ag EXPORTER � Summer 2009

SUGARDALE, INC.1888 Southway St. SW, Massillon, Ohio 44646

Ph: 330-832-7491 • Fax: 330-830-3174Contact: Avy Konor, Director of International Business

E-mail: [email protected] site: www.freshmark.com

Sugardale employs 1,700 people andhas facilities in Massillon, Canton andSalem, Ohio. Our modern, state-of-

the-art facilities achieve the highest stan-dards of food safety and quality control,and all are U.S. government inspected andin compliance with stringent federal food-safety regulations.

We have an 88-year tradition of supply-ing top quality meat products to the gro-cery and foodservice industries. Sugardaleis committed to providing quality productswith a customer-focused philosophy. Anexpert meat manufacturer, we are a strongand experienced provider that is also inno-vative and leads the way with industrytechnologies. Service, custom-designedproducts, quality and competitive pricingare the hallmarks of our commitment toour customers.

Sugardale’s products include a full lineof hams, deli meats, wieners, bacon, pre-

cooked bacon,bacon toppings and drysausage (pepperoni), which are provided toretailers by our Sugardale Foods and Supe-rior’s Brand Meats divisions. These sameproducts also play an important role in theSugardale division, a major and long-estab-lished part of the business. For many years,Sugardale Foods has worked with distribu-tors of prepared foods and end-usersthroughout the United States to provideoutstanding service to institutional con-sumers.

The marketing knowledge and experi-ence gained by each division are sharedthroughout the company for the benefit ofall Sugardale customers. We consistentlymeet or exceed requirements of retailersand wholesalers for product quality speci-fications and delivery dependability.

The Sugardale edge began with a fam-ily meat market whose success was builton quality. The quality standard developed

early in our history has been constant andinclusive, characterizing both Sugardalepeople and Sugardale products.

Sugardale’s commitment to move thecompany toward a higher level of techni-cal expertise is also a commitment to suc-ceed where it counts the most — with ourcustomers. The focus on technologyenables us to deliver the highest possiblelevel of customer service quickly and suc-cessfully. Whether building applications tostreamline labeling or delivery, improvingmanufacturing efficiency or delivering newproducts to the consumer, we remainfocused on delivering a quality product toevery customer, every time.

Sugardale, which sells direct to compa-nies overseas and through distributors ineach market we service, currently exportsto Japan, Canada, Mexico, Korea, Singa-pore, Hong Kong and some Central Amer-ican countries.

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HILLTOP RANCH INC.13890 Looney Road, Ballico, California 95303

Tel: 209-874-1875 • Fax: 209-874-1877Contact: Paul Ewing

E-mail: [email protected] site: www.hilltopranch.com

Hilltop Ranch Inc. is one of theworld’s largest almond processors,handling over 25,000 tons and

shipping to over 65 countries. Its integrat-ed operations include hulling, shelling,cleaning, sizing, sorting, grading, labanalysis, packing, trucking and exporting.

The company, founded in 1980 byDavid and Christine Long, became analmond handler in 1984 and has grownsteadily. A new processing plant was builtin 2002, followed by major expansions inSeptember 2006 and September 2008.With the most recent expansion, Hilltopnow has x-ray technology in place and theability to do length/width selection. Theproduct-line includes in-shell almonds,whole natural almonds (CCOF organicand conventional) and manufacturedalmonds such as blanched, sliced, slivered,splits, diced and meal.

Hilltop’s corporate philosophy hasalways been to provide growers and cus-tomers with accurate information to helpthem make educated business decisions.A reputation for honesty with growersand customers has helped the companyreach where it is today.

Consistently providing quality thatmeets or exceeds customer expectationshas been a mainstay for promotion of theHilltop Ranch brand. The company sup-ports customers with technical informa-tion, market information, samples andother assistance. Knowing their cus-tomers’ individual requirements as well ashaving in place their own software pro-gram, “Nutware,” assures that quality, aswell as documentation, meet or exceedcustomer expectations. Hilltop exportsdirectly from the United States, throughexclusive distributors in a few select coun-tries, and from bonded warehouses innorthern and southern Europe.

Exports make up about two-thirds ofshipments for Hilltop Ranch. The morewidespread use of the Internet has madethe flow of information quicker and moredirect. Hilltop receives and welcomes e-mails every day from companies interest-

Summer 2009 � AMERICAN Food and Ag EXPORTER 17

ed in purchasing almonds directly fromthe United States. At their Web site,www.hilltopranch.com, you can findextensive information on almonds, includ-ing harvest videos, processing videos, andmarket reports.

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18 AMERICAN Food and Ag EXPORTER � Summer 2009

CHEF PAUL PRUDHOMME’S MAGIC SEASONING BLENDS

P.O. Box 23342, New Orleans, Louisiana 70183-0342Phone: 504-731-3590 • Fax: 504-731-3576

Contact: Anna Zuniga, Director of International Sales and MarketingE-mail: [email protected]

Web site: www.chefpaul.com

C hef Paul Prudhomme’s Magic Sea-soning Blends™ has been in busi-ness since 1982 when customers

of Chef Paul Prudhomme’s New Orleans-based K-Paul’s Louisiana Kitchen restau-rant began asking to take home hisunique seasonings.

An operation that was once housed ina garage, Magic Seasoning Blends hasgrown to fill a 125,000-square-foot plant,blending and shipping Chef Paul’s dryspices, rubs, bottled sauces and mari-nades to all 50 states and 27 countriesaround the world.

“It’s probably one of the few chef-owned companies of its size in operationanywhere,” says John McBride, vice presi-dent of sales and marketing. “It’s his com-pany, and he actually creates all the flavorsand profiles for our products. He’s creat-ing new products and recipes all the time,and he’s very active in the company.”

Magic Seasoning’s top selling productsinclude Poultry Magic®, Seafood Magic®,Meat Magic® and Blackened RedfishMagic®, in that order. Business is evenlysplit between retail, foodservice and bulkingredient sales to importers.

Besides 29 SKUs of dry seasoningblends, there are four Magic Sauce &Marinades, including Teriyaki, ChipotleSun-Dried Tomato and Louisiana Red Pep-per. Available for foodservice only areBreading Magic, Gravy and Gumbo Magicand Chef Paul’s seasoned and smokedmeats (Andouille sausage and Tasso ham),produced in his U.S. Department of Agri-culture-approved meat plant in Louisiana.

Because the American Institute of Bak-ing rates the company AIB Superior,Magic Seasoning Blends has been able toexpand into private labeling and co-pack-ing services. The company can now man-ufacture a range of products, such as

meat loaf mixes, soup mixes, salad dress-ings, blended spices, stuffings and more,for private label customers.

Magic Seasoning Blends is uniquelyprepared to engage in cooperative mar-keting, partnering with other companiesfor product promotions, according toMcBride. The company also emphasizesin-store demonstrations to allow con-sumers to sample Chef Paul’s products.

Chef Paul Prudhomme’s Magic Sea-soning Blends™ has grown steadily sinceits inception. In 1985, the company madethe transition from a local company to anational business. In 1987, Chef Paullaunched an export program and beganshipping his products around the world.At last count, the company was exportingits unique products to 27 countries, and itexhibits at key international trade shows(ANUGA, FoodEx Japan, SIAL) to furtherextend its export reach.

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T he National Association of StateDepartments of Agriculture(NASDA) is set to host the US

Pavilion at the 12th Annual AmericasFood & Beverage Show, Nov. 9-10, at theMiami Beach Convention Center. Theevent is organized by the World TradeCenter Miami, part of a network of 281sister World Trade Centers in 81 coun-tries with more than 2 million members.

The show is sponsored by NASDA andthe U.S. Department of Agriculture(USDA). The USDA’s Foreign AgriculturalService (FAS) works to promote theexport of U.S. agricultural products andreports on agricultural production andmarket development in all areas of theworld. USDA/FAS works in conjunctionwith NASDA to promote the USA Pavilionat the Americas Food & Beverage Show.

The event is strongly endorsed bytrade promotion groups from Argentina,

Australia, Austria, Brazil, Canada, Chile,Colombia, Italy, Peru, Poland, SouthAfrica, Spain, Thailand and Turkey.

According to DeWitt Ashby, directorof trade shows for NASDA, “The Ameri-cas Food & Beverage Show provides agreat opportunity for U.S. companies tointeract with retailers and foodservicebuyers from the United States andthroughout Latin America and theCaribbean. The adoption of the Americ-as Food & Beverage Show brand willexpand the reach of the event intoEurope, Asia and the rest of the world.”

The Americas Food & Beverage Showand Conference is the largest Americas-focused trade show in the hemisphere.The show brings together more than 400exhibitors with more than 5,000 buyersduring three days of exhibits and confer-ences. It brings new ideas and new com-panies together in the world’s second-

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fastest growingmarket.

A m e r i c a sFood & BeverageShow and Con-ference is thepremiere interna-tional food andbeverage eventwith a WesternH e m i s p h e r efocus. It attractsmore than 400exhibitors from 28 countries who pro-duce more than 10,000 different prod-ucts. It provides a unique opportunity tomeet face-to-face with active buyers whoare ready to do business. The show isalso an ideal vehicle for building aware-ness of exhibitor products, meetingestablished customers, finding businessprospects and making sales.

NATIONAL ASSOCIATION OF STATEDEPARTMENTS OF AGRICULTURE (NASDA)

1156 15th Street, NW, Suite 1020, Washington, D.C. 20005Phone: 202-296-9680 • Fax: 202-296-9686Contact: DeWitt Ashby, Director of Trade Shows

E-mail: [email protected] • Web site: www.nasda.org

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20 AMERICAN Food and Ag EXPORTER � Summer 2009

NATIONAL ASSOCIATION OF STATEDEPARTMENTS OF AGRICULTURE (NASDA)

1156 15th Street, NW, Suite 1020, Washington, D.C. 20005Phone: 202-296-9680 • Fax: 202-296-9686Contact: DeWitt Ashby, Director of Trade Shows

E-mail: [email protected] • Web site: www.nasda.org

F ounded in 1915, the National Asso-ciation of State Departments ofAgriculture (NASDA), based in

Washington, D.C., is a nonprofit, non-partisan association of public officialscomprising the commissioners, secre-taries and directors of the 54 U.S. stateand territorial departments of agricul-ture.

In order to support U.S. food produc-ers in the global marketplace, NASDA isdeeply involved in trade promotion activ-ities designed to support exporters ofU.S. food and agricultural products.

These activities are conducted in closecooperation with the U.S. Department ofAgriculture’s (USDA) Foreign AgriculturalService (FAS) and NASDA’s four state-regional trade associations, Food ExportNortheast, the Southern U.S. Trade Asso-ciation (SUSTA), the Food Export Mid-west and the Western U.S. AgriculturalTrade Association (WUSATA).

NASDA also directly sponsors exportpavilions at the National RestaurantAssociation Show (NRA), Food MarketingInstitute Show (FMI) and the AmericasFood & Beverage Show.

NASDA’s American Food Fair is anannual feature at the NRA show everyMay in Chicago, Illinois.

The Americas Food and BeverageShow, featuring NASDA’s US pavilion, isthe only food exhibition with a WesternHemisphere focus and provides unparal-leled opportunities to discover new prod-ucts, companies, ideas and innovationsfrom around the world.

NASDA’s U.S. Food Export Showcasewill be held May 11-13, 2010, in con-junction with the FMI Show at MandalayBay Convention Center in Las Vegas. thisevent offers a great opportunity to get intouch with both the domestic and inter-national supermarket industry.

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22 AMERICAN Food and Ag EXPORTER � Summer 2009

PACIFIC VALLEY FOODS.2700 Richards Road, Bellevue, Washington 98005

Tel: 425-643-1805 • Fax 425-747-4221E-mail: [email protected]

Web site: www.pacificvalleyfoods.com

A family-owned and operatedbusiness for more than 30 years,Pacific Valley Foods makes a dif-

ference to customers with their extraor-dinary level of personal attention, serviceand quality products. Innovation, flexibil-ity, and creativity set them apart as acompany who will do what it takes togive their customers what they need.

The company exports frozen Frenchfries and potato products, frozen andcanned vegetables, frozen berries, frozenwaffles and pancakes, bagels, tortillas,dehydrated potatoes, frozen meat andpoultry. Frozen potato items comprisetheir strongest export product line. Overthe past 30 years, U.S. frozen French frieshave become a popular food enjoyed byconsumers in almost every corner of theworld. The U.S. produces the highestquality French fries from abundant pota-to growing regions throughout thestates.

Pacific Valley continues to diversify itsproduct lines, grow its private labelbrands and expand its exports to newcountries. Ninety percent of the compa-ny’s current sales are international, while10 percent are in the U.S. domestic mar-ket. The company has sales throughoutevery country in Asia, with additionalsales in Mexico, Central and South Amer-ica. Pacific Valley exports directly fromWashington State and has strategic dis-tributors in numerous countries. It alsohas overseas offices located in some ofthe company’s largest export markets.

Pacific Valley travels overseas to visitprospective buyers in addition to exhibit-ing in trade shows around the world.The company advertises in international

as well as U.S. publications. It has beena participating member of W.U.S.A.T.A.(Western United States Agricultural TradeAssociation) for over 15 years and worksclosely with the Agricultural Trade Officesoverseas, as well as U.S. state and feder-

al agricultural departments. The compa-ny participates with overseas buyinggroups through the Washington StateDepartment of Agriculture, WashingtonState Governor Trade Missions as well asFederal trade missions.

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other opportunities. Perhaps best known in the global pro-

duce community for Fresh Summit, PMAoffers year-round products and services ofinterest to exporters and importers alike.Recognizing the global nature of today’sindustry, PMA is significantly expanding itsinternational programming to help growthe produce business worldwide.

For members in Australia and NewZealand, the association’s first-ever affili-ate — PMA Australia/New Zealand — willbegin operating this fall. It will be inde-pendently incorporated and will be run bya local member board of directors, offer-ing programs and services tailored specif-ically for the the local market.

For members in Mexico, PMA’s MexicoCountry Council of local volunteer leadersis designing business solutions to meetthe specific needs of the association’smembers in that country, including strate-

Summer 2009 � AMERICAN Food and Ag EXPORTER 23

gies to increase domestic consumption,global market information and exportertraining.

For other members around the world,PMA offers unparalleled opportunities tonetwork and make new business contactsworldwide. The association’s InternationalCouncil is dedicated to international pro-gramming and exploring the variousemerging markets.

Join the association for a week inOctober at Fresh Summit — and stay forthe year-round value. For more informa-tion, visit www.pma.com/freshsummit(advance registration ends Sept. 18; on-site registration available in Anaheim). Formore information about PMA’s program-ming for international members, visithttp://www.pma.com/CIG/intl/, or contactPMA Vice President of Global BusinessDevelopment Nancy Tucker [email protected].

PRODUCE MARKETING ASSOCIATION1500 Casho Mills Rd., Newark, Delaware 19711

Tel: 302-738-7100 • Fax:: 302-731-2409Contact: Julia Stewart, Director of Public Relations

E-mail: [email protected] site: www.pma.com

F ounded in 1949, the Produce Mar-keting Association (PMA) is the lead-ing trade association serving more

than 2,200 companies in 50 countriesand representing every segment of theglobal produce and floral supply chain.Members rely on PMA year-round for thebusiness solutions they need to increasesales and consumption, build strong, pro-fessional relationships and expand theirbusiness opportunities.

This year, PMA’s Fresh Summit Interna-tional Convention & Exposition, to be heldOct. 2-5 in Anaheim, CA, USA, boasts:More than 17,000 attendees from 50+countries, four information and network-ing filled days, four keynote general ses-sion speakers and more than a dozeneducational workshops. It is the produceindustry’s biggest U.S. exposition withnumerous networking receptions and

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24 AMERICAN Food and Ag EXPORTER � Summer 2009

USA POULTRY & EGG EXPORT COUNCIL (USAPEEC)2300 West Park Place Boulevard, Suite 100

Stone Mountain, Georgia 30087Phone: 770-413-0006 • Fax: 770-413-0007

Contact: Greg D. Tyler, Vice President of Marketing E-mail: [email protected] • Web site: www.usapeec.org

SINGAPOREMargaret Say, DirectorMaria Cheong, Asst. Director541 Orchard Rd.Suite 15-04 Liat Towers, Singapore 238881(Covers ASEAN region)Tel: 65-6737-1726 Fax: 65-6737-1727E-mail: [email protected]

RUSSIAAlbert Davleyev, DirectorTatyana SolovyovaNatalia Kiryushina, Assistants20 Kulakova St. Bldg. 1AMoscow, Russia 123592(Covers Russia, Belarus)Tel: 7495-781-9200Fax: 7495-781-9201E-mail: [email protected] site: www.usapeec.ru

CHINARichard Hu, Marketing ManagerRoom 419, Bldg. A,Heqiao MansionNo. 8A Guanghua Rd.Chaoyang District, Beijing 100026 China(Covers Northern China)Tel: 8610-6581-1255Fax: 8610-6581-2922E-mail: [email protected]

Carl Shi, Marketing Manager1809-1810 Overseas Chinese Mansion129 Yanan Rd. West, Shanghai, 200040 China(Covers Southern & Central China)Tel: 8621-6249-2625Fax: 8621-6249-1653E-mail: [email protected] site: www.usapeec.org.cn

JAPANIzumi Amano, Eri Matsudac/o Motix Co., Ltd.Albergo Nogizaka Suite 7029-6-28 Akasaka, Minato-ku,Tokyo 1070052 JAPANTel: 81-3-3403-8288Fax: 81-3-3403-8289E-mail: [email protected] site: www.usapeec-jp.com

KOREALan SohnSohn’s Market Makers, 1st Floor,647-19 Shinsadong, Kangnam-kuSeoul, Korea 135-896Tel: 822-543-9380 Fax: 822-543-0944E-mail: [email protected] site: www.usapeec.co.kr

MIDDLE EAST/CISSimon BakhtArab Marketing & Finance Inc. (AMFI)Ras Beirut, Mansour Jerdak St.Tabbara Bldg. 4th FloorP.O. Box 113-5028Harma Beirut 1103-2010. LebanonTel: 961-1-740378, 741223 Fax: 961-1-740393E-mail: [email protected] site: www.usapeecme.com

AMFI Saudi ArabiaAl Bandriah Centre5th Floor, Suite 50128th St. Pepsi Cola St., P.O. Box 3492, Al-Khobar 31952 Saudi ArabiaTel/Fax: 966-3-8823265

AMFI AzerbaijanHussein EffendievNizami St. 91, Suite 44Postal Code 370000P.O. Box 189, Baku, AzerbaijanTel/Fax: 99-412-933731Mobile: 994-50-2106058

AMFI JordanHala KhouryGarden StreetTla Al-Ali, Amman, JordanTel: 962-6-5530232Fax: 962-6-5510157Mobile: 962-79-5524065E-mail: [email protected]

SOUTH AFRICAZelda SharpZodiac Marketing6 Dieu Donna, Pinotage St.Meyersdal, Johannesburg,South Africa 1448(Covers Africa)Tel: 27-11-867-7082Fax: 27-86-612-5407Mobile: 27-82-900-5199E-mail: [email protected]

EUROPELisa LindbladRindi Marketing(Covers EU and Balkans)Plankvagen 25, 136 73 Haninge, SwedenTel: 46-8-776-2427 Fax: 46-8-776-3136Mobile: 46-703-822100E-mail: [email protected]

UKRAINE/MOLDOVA/CENTRAL ASIABella Ablayeva, Kazan, RussiaTel: 7-8342-966777Tel/Fax: 7-8342-362126E-mail: [email protected] site: www.usapeec.kz

W ith 13 employees in the UnitedStates and 13 internationaloffices and consultants, the USA

Poultry & Egg Export Council (USAPEEC)works to increase U.S. poultry and eggexports by opening and developing marketsaround the world and serving as the indus-try’s voice on trade policy issues. USAPEECworks with exports of U.S.-produced chick-en, turkey, duck and eggs, in commodityand further-processed value-added forms.

Founded in 1984 through a grant fromthe Southeastern Poultry and Egg Associa-tion, USAPEEC became an independententity in 1985. Under the direction of ourmore than 200 member companies, weoffer a wide range of services and benefitsto industry members, including serving asan information clearinghouse; offering mar-ket research and international marketaccess; advertising and promotion; tradeservicing, leads and educational programs;coordinating trade contacts and meetings;providing sales data and building the imageof U.S. poultry and egg products. All activi-ties are export related.

The Council operates programs inapproximately 75 countries worldwide.

HONG KONGSarah Li, DirectorCecilia Chu, Asst.Director2010 Hang Lung Centre, 2-20 Paterson St.Causeway Bay, Hong Kong(Covers Hong Kong, South China, Taiwan)Tel: 852-2890-2908 Fax: 852-2895-5546E-mail: [email protected] site: www.usapeec.org.cn; (Taiwan) www.usapeec.org.tw/

MEXICOJosé Luis Cruz, DirectorMonterrey OfficeAgricultural Trade OfficeBlvd. Diaz Ordaz #140-Piso7Monterrey, N.L., Mexico CP 64650Tel: 52-81-8333-7582 Fax: 52-81-8333-3731E-mail: [email protected] Lilia De LeonMexico City OfficeMatias Romero 216Col. De Valle Mexico, D.F. CP 03100Tel: 525-55-5980-6090 Fax: 525-55-5980-6085E-mail: [email protected] site: www.usapeec.org.mx

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26 AMERICAN Food and Ag EXPORTER � Summer 2009

WELL•PICT BERRIESP.O. Box 973, Watsonville, California 95077

Phone: 831-722-3871 • Fax: 831-722-6340Contact: Dan Crowley, Sales Manager

E-mail: [email protected] Web site: www.wellpict.com

America. Berries are specially picked andshipped within hours of being pluckedfrom the fields, with our export pro-grams fine-tuned to ensure the berriesarrive containing the desired traits andcharacteristics specific to that market.Special crews are utilized to help main-tain consistency over the hand-selectionprocess. No berries leave our packinghouse until they are double checked tomake sure the specific market instruc-tions have been carried out from the firstbox to the last. Combine all this with astrong, international print advertisingcampaign in trade publications, as wellas collateral materials supplied to sup-port our export program, and it’s nowonder that demand for Well-Pictberries on almost every continent hasnever been higher.

In the end, Well-Pict knows it takesmore than just a superior product toachieve ultimate success. It takes service,trust, dedication, ingenuity, and the abil-ity to honestly listen to customers tomeet their individual needs. It’s our inter-national brand that remains our guaran-tee to our customers, one that’s knownworldwide, and one you can count onyear after year.

We’ve never forgotten our originalvision set 40 years ago, to consistentlyprovide the very best berries possible toour quality customers — and we neverwill. We’re proud of our passion, ourpropriety, and our perseverance to deliv-er premium berries season after season.Anything less, just wouldn’t be Well-Pict.

But Well-Pict’s innovation and ingenuity doesn’t just stop with the growing.They know that when you have superiorberries, you also need packaging that’s acut above, which is why Well-Pict notonly designs, but also builds their ownpackaging options. Designed to thehighest standards in food safety, theseclamshells offer improved venting formore efficient cooling and extendedshelf life. Featuring 1-pound, 2-pound,4-pound, 8-ounce and 1⁄2-–pint contain-ers, our packages are display-ready, easyto handle and attractive to the eye. Andin keeping with our company goal toprotect the environment, Well-Pict hasproudly introduced a new packagingconfiguration for our 4-pound strawber-ry clamshells. Affording a 35 percentincrease in shipping efficiency, this inno-vative design will help retailers and con-sumers alike by reducing freight ratesand fuel usage, without compromisingproduct safety.

Well-Pict exports premium freshstrawberries, raspberries and blackber-ries, with strawberries and raspberriesavailable 12 months of the year, andblackberries available from May throughAugust. We maintain our availability byutilizing our different growing regions inCalifornia, Mexico and Florida, matchingspecific proprietary varieties to the mostsuitable growing area to produce stag-gered harvest times that keep supplycoming throughout the year. We alsohave expanded our line of organic-certified berries, with added acreage as wellas new products and packaging options.

With a premium product as unique asWell-Pict’s, it’s no wonder that demandfor our superior berries has grown fever-ishly worldwide. Today, Well-Pict berry-lovers can be found around the globe,with every valued customer receiving thesame personalized service and quality ofproduct for which Well-Pict has alwaysbeen known.

Shipping worldwide, Well-Pict main-tains a strong presence in Asia, South-east Asia, Australia, Europe and North

T he goal was simple — grow big-ger, better berries and supply themto the world. For Well-Pict’s

founder, Tim Miyasaka, back in 1969,while it sounded easy enough, he knewthat wasn’t going to be the case. Perfec-tion never comes easy, and it would takeyears of development and millions ofdollars of investment to make the goal areality. But once it was achieved, it wasthat same, simple goal that would posi-tion Well-Pict as the international leaderin supplying superior, quality berries tocustomers around the globe.

For some, achieving perfection mighthave been good enough, and the jour-ney would have stopped there, but notfor Well-Pict. Because their proprietaryvarieties are what the Well-Pict brand isknown for worldwide, season after sea-son they continue to invest in their prod-ucts by fine-tuning their patentedprocess and varieties, ensuring only thefinest berries arrive on the market.

At Well-Pict, the development of asuperior variety can take up to ten years,and begins with choosing the ideal“parent” plants. Literally, over 50 thou-sand seedlings are evaluated each year,looking for those that produce the finestin flavor, size, aroma, color and gloss.Following this extensive and criticalscreening process, individual seedlingsare propagated, patented and “finger-printed.” Uniquely Well-Pict, you’ll findno other varieties like them, ultimatelysetting Well-Pict miles apart from thecompetition by producing delicious,superior berries like no other.

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