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    INTERSHIP REPORT

    CD EQUISEARCH PVT. LTD, CHENNAI

    Submitted to the University of Kerala in partial fulfillment of the reuirements for 

    the a!ard of the Post"raduate de"ree of #aster of $usiness %dministration

    Submitted by&

    MIDHUN S R 

    Under the "uidan'e of 

    Mr. Hussain Sherrif M

     ()i'e President, *+ Euisear'h Pvt -td.,

    Ms. Nisa S

    (%ssistant Professor, TK# Institute of #ana"ement.

    TKM INSTITUTE OF MANAGEMENT

    KARUVELIL KOLLAM

    %pril /0, 12/3 to #ay /0, 12/3

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    DECLARATION

     

    I MIDHUN S R hereby de'lare that the internship report about my internship at *+

    E4UISE%R*H P)T -T+, *hennai durin" the period %pril /0, 12/3 to #ay /0, 12/3 submitted

     by me in for the a!ard of the post"raduate de"ree of #aster of $usiness %dministration of the

    TK# Institute of #ana"ement is, my o!n !or5 and true to my 5no!led"e

    Pla'e &

    +ate & #I+HUN S R

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      ACKNO!LEDGEMENT

      I !ould li5e to e6press my sin'ere "ratitude and appre'iation to all those !ho

    help me to 'omplete my internship

     I !ould li5e to than5 my "uide, #r Hussain Sherrif #, )i'e President at *+ Euisear'h Pvt

    -td for his sin'ere support and "uidan'e and all the pain he too5 to tea'h me the !or5

     I e6press my sin'ere "ratitude to my fa'ulty "uide, #s Nisa S, %ssistant Professor, TK#

    Institute of #ana"ement

    #y spe'ial than5s to #s %n7u %, %ssistant Professor, TK# Institute of #ana"ement and #r

    Santhosh ) %, %sso'iate Professor, TK# Institute of #ana"ement for their help and proper

    "uidan'e to 'omplete my one month internship pro"ramme su''essfully

    I am obli"ed to all the staff members of *+ Euisear'h Pvt -td for their help and 'ooperation

    I am "rateful to all the members from TK# Institute of #ana"ement for "ivin" me the

    opportunity to do an internship pro"ramme and I appre'iate their help

    -astly, I than5 almi"hty 8od, my Professors, my parents and friends for helpin" me to 'omplete

    my internship su''essfully

    #I+HUN S R 

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    TA"LE OF CONTENTS

    Sl No *ONTENTS Pa"e No

    / In#r$%ui$n

    1

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    "$%) $f #he re*$r#

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    In%us#r) $+er+ie,

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    In#ernshi* %e#ais

    ;

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    < A**en%i0

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    INTRODUCTION

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    INTRODUCTION

    The internship report 'omprises a brief study on Sto'5 e6'han"e durin" one month

    internship The report is distributed in many parts a''ordin" to nature and reuirement of

    or"ani=ation and a''ordin" to the instru'tions of supervisor of report It depi'ts various thin"s

    !hi'h I have learned about the or"ani=ation the te'hniues !hi'h they are usin" to re"ulate

    'orporate se'tor and ma6imi=e their revenues

    The purpose of study is to develop s5ills throu"h learnin" various aspe'ts of or"ani=ation

    The study enables to "et 'ommand on boo5ish 5no!led"e throu"h pra'ti'al approa'h and to

    understand the differen'e in both approa'hes This thin" in'reases the 5no!led"e and brin"s

     betterment in !or5in" !ithin or"ani=ational environment It in'ludes pra'ti'al e6perien'es

    throu"h !hi'h I have "one throu"h the report The report is in'ludes many thin"s li5e my

    e6perien'e in offi'e, tas5s I "ot in there, my a'hievements, e6perien'e of !or5in" !ith 'o>staffs

    et'

    The one month internship is absolutely help me to e6posure me %nd this is the first

    industrial e6perien'e I "ot ?or internship I sele'ted a sto'5 e6'han"e 'ompany, *+ Euisear'h

    Pvt -td, *hennai So it "ot another opportunity to 5no! more about the share tradin" I am

    !or5ed in their mar5etin" and relationship department So it "ot an opportunity to intera't !ith

    many people it help me to e6posure myself #ainly I "ot four types of tas5s 'ondu't a survey,

    ma5e open phone 'alls, data 'olle'tion, and assist 'lient meetin"

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    "ACKGOUND

    %s a part of our #$% Pro"ramme !e had to do a one month internship pro"ramme Theinternship !as durin" the period %pril /0, 12/3 to #ay /0, 12/3 The se'tor I sele'ted to do my

    internship is Share mar5etin" I approa'hed for internship in *+ Euisear'h Pvt -td throu"h one

    of my 'ousins %nd I "ot permission to do Internship in *+ Euisear'h Pvt -td, *hennai #r

    Hussain Sherrif #, )i'e President of *+ Euisear'h is "uided to me I !or5ed in their mar5etin"

    and Relationship department The *ompany *+ Euisear'h is one of the best in share mar5etin"

     business The 'ompany is re"istered in #umbai and it has many bran'hes in all over India *+

    has deals !ith NSE @ $SE %nd it also deals !ith #*A, *+S ?or 'ommodity tradin" it has

    another name *+ *ommosear'h Pvt -td $ut both are same fun'tions under the same

    mana"ement and employees are also doin" same nature of !or5

     

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    "OD1 OF THE REPORT

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    INDUSTR1 PROFILE

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    NATIONAL STOCK E2CHANGE

    Dith the liberali=ation of the Indian e'onomy, it !as found inevitable to lift the Indian

    sto'5 mar5et tradin" system on par !ith the international standards On the basis of the

    re'ommendations of hi"h po!ered Pher!ani *ommittee, the National Sto'5 E6'han"e !as

    in'orporated in /CC1 by Industrial +evelopment $an5 of India, Industrial *redit and Investment

    *orporation of India, Industrial ?inan'e *orporation of India, all Insuran'e *orporations,

    sele'ted 'ommer'ial ban5s and others

    The National E6'han"e (NSE. is IndiaBs leadin" sto'5 e6'han"e 'overin" various 'ities

    and to!ns a'ross the 'ountry NSE !as set up by leadin" institutions to provide modern, fully

    automated s'reen> based tradin" system !ith national rea'h The E6'han"e has brou"ht about

    unparalleled transparen'y, speed and effi'ien'y, safety and mar5et inte"rity It has set up

    fa'ilities that serve as a model for the se'urities industry in terms of systems, pra'ti'es and

     pro'edures

     NSE has played a 'atalyti' role in reformin" the Indian Se'urities #ar5et in terms of

    mi'rostru'ture, mar5et pra'ti'es and tradin" volumes The mar5et today uses state>of>art

    te'hnolo"y to provide an effi'ient and transparent tradin", 'learin" and settlement me'hanism

    and has !itnessed several innovations in produ'ts and servi'es vi= demutuali=ation of sto'5

    e6'han"e "overnan'e, s'reen based tradin", 'ompression of settlement 'y'les, demateriali=ation

    and ele'troni' transfer of se'urities, mar5et of debt and derivative instruments and intensive use

    information te'hnolo"y

    Tradin" at NSE 'an be 'lassified under use of t!o broad 'ate"ories&

    • Dholesale debt mar5et

    • *apital mar5et

    Dholesale debt mar5et operations are similar to money mar5et operations institutions

    and 'orporate bodies enter into hi"h value transa'tions in finan'ial instruments su'h as

    "overnment se'urities, treasury bills, publi' se'tor unit bonds, 'ommer'ial paper, 'ertifi'ate of

    deposit et' *apital #ar5et& % mar5et !here debt or euity se'urities are traded

    There are t!o 5inds of players in NSE

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    • Tradin" members

    • Parti'ipants

    Re'o"ni=ed members of NSE are 'alled tradin" members !ho trade on behalf of

    themselves and their 'lients Parti'ipants in'lude tradin" members and lar"e players li5e ban5s

    !ho ta5e dire't settlement responsibility

    Tradin" at NSE ta5es pla'e throu"h a fully automated s'reen based tradin" me'hanism

    !hi'h adopts the prin'iple of an order driven mar5et Tradin" members 'an stay at their offi'es

    and e6e'utive the tradin", sin'e they are lin5ed throu"h a 'ommuni'ation net!or5 The pri'es at

    !hi'h the buyer and seller are !illin" to transa't !ill appear on the s'reen Dhen the pri'es

    mat'h the transa'tion !ill be 'ompleted and a 'onfirmation slip !ill printed at the offi'e of the

    tradin" member

     NSE has advanta"es over the traditional tradin" e6'han"es They are as follo!s

    •  NSE brin"s an inte"rated sto'5 mar5et tradin" net!or5 a'ross the nation

    • Investors 'an trade at the same pri'e from any!here in the 'ountry sin'e inter mar5et

    operations are streamlined 'oupled !ith the 'ountry!ide a''ess to the se'urities

    • +elays in 'ommuni'ation, late payments and the malpra'ti'eBs prevailin" in the

    traditional tradin" me'hanism 'an be done a!ay !ith "rater operational effi'ien'y and

    informational transparen'y in the sto'5 mar5et operations, !ith the support of total

    'omputeri=ed net!or5 

    NSE Nif#)

    S@P *NA Nifty is a !ell diversified 32 sto'5 inde6 a''ountin" for 11 se'tors of the

    e'onomy It is used for a variety of purposes su'h as ben'hmar5in" fund portfolios Inde6 based

    derivatives and inde6 funds

     NSE 'ame to be o!ned and mana"ed by India Inde6 Servi'es and Produ'ts -td (IIS-., !hi'h is

    a 7oint venture bet!een NSE and *RISI- IIS- is IndiaBs first spe'iali=ed 'ompany fo'used upon

    the inde6 as a 'ore produ't IIS- have a 'onsultin" and li'ensin" a"reement !ith standard @

     poorBs (S@P., !ho are !orld leaders in inde6 servi'es *NA stands for *RISI- NSE Indi'es

    *NA ensures 'ommon brandin" of indi'es, to refle't the identifies of both the promoters, ie

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     NSE and *RISI- Thus F*B stands for *RISI- FNB stands for NSE and FAB stands for E6'han"e

    or Inde6 The S@P prefi6 belon"s to the US based Standard and PoorBs ?inan'ial Information

    Servi'es

    "OM"A1 STOCK E2CHANGE

    The $ombay Sto'5 E6'han"e is one of the oldest sto'5 e6'han"es in %sia It !as

    established as GThe Native Share @ Sto'5 $ro5ers %sso'iation in /float methodolo"y !ith effe't from September /, 1220

    The G?ree>float #ar5et *apitali=ation methodolo"y of inde6 'onstru'tion is re"arded as an

    industry best pra'ti'e "lobally %ll ma7or inde6 provides li5e #S*I, ?TSE, STOAA, S@P and

    +o! Johns use the ?ree>float methodolo"y

    +ue to is !ide a''eptan'e amon"st the Indian investors SENSEA is re"arded to be the

     pulse of the Indian sto'5 mar5et %s the oldest inde6 in the 'ountry, it provides the time series

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    data over a fairly lon" period of time Small !onder, the SENSEA has over the years be'ome

    one of the prominent brands in the 'ountry

    The SENSEA 'aptured all these events in the most 7udi'ial manner One 'an identify the

     booms and busts of the Indian sto'5 mar5et throu"h SENSEA

    The laun'h of SENSEA in /Cspe'ifi'

    and se'tor>spe'ifi' indi'es, the E6'han"e has 'ontinuously been in'reasin" the ran"e of its

    indi'es The laun'h of $SE>122 Inde6 in /CC9 !as follo!ed by the laun'h of $SE>322 Inde6

    and 3 sartorial indi'es in /CCC In 122/, $SE laun'hed the $SE>PSU Inde6, +O--EA>02 and

    the 'ountryBs first free>float based inde6 the $SE TE*K Inde6 The E6'han"e shifted all its

    indi'es to a free float methodolo"y in a phased manner

    The values of all $SE indi'es are updated every /3 se'onds durin" the mar5et hours and

    displayed throu"h the $O-T system, $SE !ebsite and ne!s !ire a"en'ies

    %ll $SE>Indi'es are revie!ed periodi'ally by the GInde6 *ommittee of the E6'han"e

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    MA3OR PLA1ERS IN THE REGION4COMPETITORS

    • Reli"are Se'urities

    • I*I*I +ire't

    • India Infoline Se'urity Pvt -td

    • H+?* Se'urities

    • India bulls

    • Kota5 Se'urities

    • Relian'e #oney

    • Share 5han Se'urities

    • #otilal Os!al

    • %nand Rathi Se'urities

    • Hem Se'urities

    RELIGARE SECURITIES LIMITED

    its servi'e in three different se"ments in'ludin" Retail, Dealth mana"ement and the Institutional

    spe'trum It offers !ide ran"e of servi'es in'ludin" euities, 'ommodities, insuran'e bro5in",

    !ealth advisory, P#S, personal finan'e servi'es, Investment ban5in" and institutional bro5in"

    servi'es Reli"are retail net!or5 spreads a'ross more than 022 'ities and to!ns in India It is a

    subsidiary 'ompany of Reli"are Enterprises -td %nd involve in euity related servi'es Reli"are

    Enterprise -imited is Ranba6y -aboratories promoted finan'ial produ't and servi'e Provider

    *ompany Reli"are provides in'lude online tradin" at $SE and NSE, +erivatives, 'ommodities,

    IPO, #utual fund, Investment ban5in" and institutional bro5in" servi'es

    Ser+i&es

    • Euity @ +erivatives

    • Resear'h and %dvisory

    • +epository

    • Portfolio #ana"ement Servi'es

    • International %dvisory ?und #ana"ement Servi'es (%?#S.

    ICICI DIRECT

    I*I*I Deb Trade -imited(IDT-. maintains !!!i'i'idire't'om (here in after referred

    to as the GDebsite. !hereas IDT- is an affiliate of I*I*I $an5 -imited and the Debsite is

    http://www.icicidirect.com/http://www.icicidirect.com/http://www.icicidirect.com/

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    o!ned by I*I*I $an5 -imited IDT- has laun'hed and established an online tradin" servi'e on

    the Debsite

    Pr$%us an% Ser+i&es $f ICICI DIRECT

    • Investin" in #utual funds

    • Personal ?inan'e

    • *ustomer Servi'e ?eatures

    • IPOs

    • #ar"in Tradin"

    • #ar"in P-US Tradin"

    • *all Trade

    • Tradin" on NSE$SE

    • Trade in +erivatives

    INDIA INFOLINE SECURIT1 PRIVATE LTD.

    India Infoline'om Se'urities Pvt -td is a !holly o!ned subsidiary of IndiaInfoline'om

    -td and is the sto'5 bro5in" arm of India Infoline'om The subsidiary !as formed to 'omply

    !ith re"ulatory "uidelines

    Pr$%u $ffere% /) IILSPL

    S#$&' -ar'e#  II-SP- deals in sto'5 mar5et by tradin" in euity and derivatives

    Pers$na finan&e  It deals in #utual ?und and Insuran'e

    Onine #ra%in(  It provides servi'es in sto'5 and 'ommodity tradin"( throu"h Internet.

    HDFC SECURIT1

    Is the subsidiary of H+?* ( Housin" +evelopment ?inan'ial *orporation.

    !!!hdf'se''om !ould have an e6'lusive dis'retion to de'ide the 'ustomers !ho !ould be

    entitled to its online investin" servi'es !!!hdf'se''om also reserves the ri"ht to de'ide on the

    'riteria based on !hi'h 'ustomers !ould be 'hosen to parti'ipate in these servi'es The present

    http://www.hdfcsec.com/http://www.hdfcsec.com/http://www.hdfcsec.com/http://www.hdfcsec.com/

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    !eb site 'ontains features of servi'es that they offerpurpose to offer in due 'ourse The laun'h

    of ne! servi'es is sub7e't to the 'learan'e of the re"ulators ie SE$I, NSE and $SE

    Pr$%u $ffere% /) HDFC Se&uri#)

    • Online tradin" for Resident@ Non Resident Indians

    • *ash>n>*arry on both NSE and $SE

    • +ay tradin" on both NSE and $SE

    • Trade on ?utures and Options on the NSE

    • Online IPOBs

    • Telephone>based $ro5in" (Euity @ +erivatives.

    INDIA"ULLS SECURITIES LIMITED

    India bulls Se'urities -imited !as in'orporated as 8P? Se'urities Private -imited on

    June C, /CC3 The name of the 'ompany !as 'han"ed to Orbis Se'urities Private -imited on

    +e'ember /3, /CC3to 'han"e the profile of the 'ompany and subseuently due to the 'onversion

    of the 'ompany into a publi' 'ompany the name !as further 'han"ed to Orbis Se'urities

    -imited on January 3, 1229 IS- is a 'orporate member of 'apital mar5et and derivative se"ment

    of the National Sto'5 E6'han"e of India -td

    Pr$%u $ffere% /) INDIA "ULLS

    • Euity@ +ebt Sto'5 $ro5in"

    • Insuran'e

    • *ommodity tradin"

    • +epository Servi'es

    • +erivatives $ro5in" Servi'es

    • #utual ?und +istribution

    • IPO +istribution

    SHAREKHAN SECURITIES

    Share5han Se'urities is one of the leadin" retail bro5era"e of *iti )enture !hi'h is

    runnin" su''essfully sin'e /C11 in the 'ountry Earlier it !as the retail arm of the #umbai based

    SSKI 8roup, !hi'h has over ei"ht de'ades of e6perien'e in the sto'5 bro5in" business

    Share5han offers its 'ustomers a !ide ran"e of euity related servi'es in'ludin" trade e6e'ution

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    on $SE, NSE, +erivatives, +epository servi'es, Online tradin", Investment advi'e et' SSKI

    "roup ventured into institutional bro5in" and 'orporate finan'e a'tivities

    Pr$%u $ffere% /) SHAREKHAN SECURITIES

    • Euity Tradin" Platform(Online offline.

    • *ommodities Tradin" Platform( online offline.

    • Portfolio #ana"ement Servi'e

    • #utual ?und %dvisory and +istribution

    • Insuran'e distribution

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    CURRENT TRENDS IN INDUSTR1

    ?inan'ial year ?L/9, !as yet another diffi'ult year for the domesti' bro5era"e industry

    despite the pi'5>up in tradin" volumes in the latter half of the year The rupee volatility, 'urrenta''ount defi'it, fis'al defi'it, persistent inflation alon" !ith per'eived delays in poli'y

    formulation to"ether 'ontributed to erosion in investor 'onfiden'e in the Indian 'apital mar5et

    for a ma7or part of the year Ho!ever, per'eption of improvement in ma7or ma'ro>e'onomi'

    indi'ators buttressed e6pe'tations of the e'onomy bottomin" out and led to an improvement in

    the "lobal ris5 per'eption of India in the later part of the last fis'al In anti'ipation of a stable

    national "overnment post ele'tions in #ay 12/9, the 49?L/9 ?II inflo!s of US+ C9 billion

    infused optimism in an other!ise la'5luster year for the Indian 'apital mar5ets Not only did the

     ben'hmar5 indi'es s'ale ne!er hi"hs in #ar'h 12/9 and 'ontinued their up!ard mar'h in %pril

    12/9, even broader based mid>'ap indi'es displayed a si"nifi'ant upti'5 in 49?L/9

    The institutional bro5in" business fa'ed si"nifi'ant head!inds in ?L/9 despite some

    improvement in the later part of the year follo!in" stron" ?II a'tivity and su''essful bi">ti'5et

    divestments %ne'dotal eviden'e su""ests that forei"n bro5ers have fared better than domesti'

    institutional bro5ers and the better part of the in'remental institutional flo!s have a''rued to

    forei"n bro5ers *onseuently, the domesti' institutional bro5ersB share has slipped to M13

    !hile that of the forei"n bro5ers has stren"thened to M;3 'ompared to the usual one>thirds and

    t!o>thirds share respe'tively in the past %lso, as a lar"e proportion of in'remental flo!s have

     been from lon">only funds, the penetration of +ire't #ar5et %''ess (+#%s. has stabili=ed at

    M02>03 of overall volumes I*R% notes si"ns of 'onsolidation in the industry as many small

    and mid>si=ed forei"n bro5ers have 'ut do!n operations si"nifi'antly In I*R%Bs vie!, as the

    'y'le turns, lar"e bro5ers !ho have !ithstood this test of the last fe! years su''essfully may be

     better positioned to ride the possible upside

    On the retail euities side, the "oin" remained tou"h as the retail parti'ipation !as at

    multi>year lo!s for a lar"e part of ?L/9 Post the stron" ?II inflo!s in 49?L/9, retail volumes

    also sa! tra'tion and !ere hi"her by 3>13 in #ar'h > %pril 12/9 as 'ompared to the avera"e of 

    the rest of the year Ho!ever I*R% notes that the same e6uberan'e has not been seen

    'onsistently a'ross retail bro5ers and the sustainability of this in'rease in retail parti'ipation

    remains a uestion Three trends pertainin" to ?L/9 are !orth hi"hli"htin" One, re'o"ni=in" the

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    do!nturn !as more protra'ted than earlier estimated, ever risin" 'osts of servi'in" 'ustomers,

    'omplian'e 'osts as !ell as 'onne'tivity 'osts in an environment seein" pressures on revenue is

    'ausin" some of the lar"er standalone bro5ers to 'han"e their positionin" and in'rementally

    fo'us on the affluent 'lient se"ment from mass mar5ets To 'ontrol 'osts, !hile the sales teams

    'ontinue to be pruned do!n, the bri'5 and mortar models (in'ludin" fran'hisee route. are no!

     bein" 'onsolidated Smaller 'lients are bein" persuaded to "o online as servi'in" them be'omes

    in'reasin"ly unviable Ho!ever, !hile lettin" "o of some

    The fis'al year 12/3 !as a "reat one for sto'5 mar5ets by most standards India,

    traditionally 'onsidered by ?IIs as third or fourth investment 'hoi'e, emer"ed as the top safe

    haven for them to par5 their hu"e 'ash piles Dhile the US sho!ed early si"ns of e'onomi'

    re'overy, a still fra"ile Europe and teeterin" *hinese e'onomy made India irresistible to the hot

    money as favorable ma'ros 5ept it relatively insulated to "lobal turmoil %mid rise in investor

    sentiment, e6pe'tation of reforms and pi'5 up in the industrial a'tivity and e'onomi' "ro!th

    follo!in" the 'lear mandate to one party in the 8eneral Ele'tions, the ben'hmar5 Sense6 at the

    $SE rose by 13 per 'ent in 12/9>/3, thereby 'appin" its best sho! sin'e 122C>/2 In the last

    fis'al, ie ?L/9 the inde6 "ave a return of /3 per 'ent On Tuesday (#ar'h 0/, 12/3., the Sense6

    'losed at 1;,C3; !itnessin" a mar"inal fall of /< points The broader Nifty at the National Sto'5

    E6'han"e, too, 'losed flat at

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    COMPAN1 PROFILE

    COMPAN1 PROFILE

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    *+ Euisear'h is one of the leadin" bro5era"e houses !ith a stron" presen'e in the

    institutional and HNI bro5in" se"ment Dith over 02 years of e6perien'e, you 'ould be sure of

    the best in 'lass resear'h, operations, ba'5end support and above all, a name !hi'h inspires trust

    %t *+ Euisear'h, the emphasis is on transparent and 'lean dealin"s This has earned us our

    'lients "ood!ill This uality has stood the test of time and has helped us se'ure business from

    all uarters

    %t *+ Euisear'h, people are not !ei"hed do!n by tradition Rather, !e are inspired by

    the ri'h herita"e of the 'ompany Here, business is 'ondu'ted by buildin" lon" term relationships

    !ith our 'lients and asso'iates by layin" emphasis on ethi'al and 'lean dealin"s Here, people

     pra'ti'e the "entle art of finan'e !ith professionalism, s5ill and transparen'y At CD Equisearch,

    we do business quietly.

    *ontinued "ro!th !hi'h is so essential in todayBs fast pa'ed and ever 'han"in" 'apital

    mar5et has been a 'onstant feature at *+ Euisear'h Dith an eye on the future and in 5eepin"

    !ith the 'han"in" times, !e at *+ Euisear'h have earned the investors "ood!ill our most

    important asset, over the years

    %fter havin" a tra'5 re'ord of servi'in" Institutions and HNIs for over 0 de'ades, !e are

     plannin" to foray into the "ro!in" retail se"ment in a bi" !ay De !ould be e6pandin" a'ross

    the "eo"raphy !ith a !ide net!or5 of our re"ional offi'es, bran'hes, fran'hisees and sub>

     bro5ers De !ould be offerin" a 'omplete bas5et in finan'ial servi'es De are loo5in" at

    ourselves amon"st one of the top ten bro5in" houses in India by 12/3 To a'hieve that, !e have

    very a""ressive plans of e6pansion

    MISSION 5 VISION

      *+ Euisear'h is passionate about providin" friendly 'ustomer servi'es on the "reens of

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    the investin" !orld ?ollo!in" the hi"hest standards of ethi's is entren'hed in the +N% of *+

    Euisear'h

    %t *+ Euisear'h, the sele'tion and re'ommendations of !ealth 'reatin" opportunities

    are primarily based on the 0* prin'iple&

    • *onservation of 'apital

    • *onsistent "ro!th in value of investment over a period of time

    • *ontinual 'ash inflo! throu"h handsome dividends

    Our Gui%in( Prin&i*es..

    De, at *+ Euisear'h believe that bein" o n par in terms of pri'e and uality only

    satisfies the 'ustomer It is the 'ustomi=ed servi'e, !hi'h deli"hts The 'ore values, !hi'h drive

    *+ Euisear'h to e6'eed 'ustomer servi'e e6pe'tations, are&

    • TRUST

    • TR%NSP%REN*L

    • THOU8HT -E%+ERSHIP

      De believe that abidin" by these values for over more than the past three de'ades has

    helped us earn the "ood!ill that !e en7oy today

    MANAGEMENT

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    Chair-an6N$n E0e&u#i+e Dire$r 

    Mr. Chan%ra+a%an Desai, the *hairman>Non E6e'utive +ire'tor of *+ Euisear'h, brin"s

    !ith him more than 02 years of e6perien'e in the 'apital mar5et and provides the strate"i' vision andleadership behind the or"ani=ation He laid the foundin" stone of the business in /C;1 and has steered the

    firm a lon" !ay !ith his drive, enthusiasm, and endurin" pursuit of e6'ellen'e #r +esai is a dire'tor of

    numerous distin"uished 'ompanies and a member of e6e'utive 'ommittees of various *hambers of

    *ommer'e

    Dire$r 

    Mr. Prana) Desai, +ire'tor of *+ Euisear'h "uides and drives the or"ani=ation fo'usin" on

    the tradition of 'reatin" !ealth for its 'lients in the most ethi'al manner $a'helor +e"ree in $usiness

    #ana"ement from $oston *olle"e, #assa'husetts (US%. and a #aster in $usiness %dministration !ith

    spe'iali=ation in ?inan'e from University of #iami, ?lorida (US%. help #r +esai to fo'us on ?inan'e

    and *apital #ar5ets, havin" already demonstrated sound leadership s5ills !hile servin" as the President

    of #$% ?inan'e *lub and the #$% International $usiness *lub of his university #r +esai brin"s

    to"ether a ne! strate"i' vision and dynamism !hi'h !ill serve the or"ani=ation in ta5in" it to the ne6t

    level

    CFO

    Mr. 3a)esh V$ra is the *?O of the 'ompany He is a *hartered %''ountant by profession, possesses more than /9 years of e6perien'e in the field of 'apital mar5et His area of e6pertise amon"

    other thin"s in'ludes finan'e, ris5 mana"ement @ statutory 'omplian'es He provides "uidan'e @

    'oordination in finan'ial, fis'al, a''ountin" @ bud"etin" efforts of the 'ompany

    Dire$r7Gr$u* $f &$-*anies8

      Mr. Niesh Vasa is a *hartered %''ountant by profession and holds a #asterBs de"ree in

    #ana"ement from Indian Institute of #ana"ement, %hmedabad (II#>%. He possesses t!o de'ades of

    e6perien'e of !or5in" !ith leadin" finan'ial institutions li5e Industrial +evelopment $an5 of India,Relian'e *apital and J# #or"an Stanley

    PRODUCTS

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    E9ui#ies

    *+ provides resear'h based investment advisory and bro5in" servi'es throu"h its

    memberships !ith $SE and NSE Produ'ts in'lude&

     NSE and $SE 'ash

    • Intraday

    • +elivery

    • %dvisory

    Deri+a#i+es 

    *+ en'oura"es you to hed"e your ris5s in the 'apital mar5ets by resortin" to smart

    derivative strate"ies and provides you the means to e6e'ute them

    Onine "r$'in( 

    De*$si#$r) Par#i&i*an#

    To serve you in the most effi'ient !ay, *+ provides depository servi'es lin5ed to your

    tradin" a''ount These servi'es 'an also be availed of independent of the tradin" a''ount

    S#ruure% Pr$%us

    %t *+, !e understand that your investment needs are different from others Our'ustomi=ed Stru'tured Produ'ts !ould help you meet your investment ob7e'tives

    A#erna#e In+es#-en# 

    "$n%s 

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    Mu#ua Fun%s

    Investin" in #utual ?unds is one of the most sensible routes to utili=e the best fund>

    mana"ement talents available in the 'ountry *+ offers "uidan'e to pi'5 and deliver the best in

    this 'lass

    Life Insuran&e

    De have partnered !ith Kota5 -ife Insuran'e as a 'orporate a"ent Our team of

    relationship mana"ers !ould help you 'hoose the ri"ht 5ind of insuran'e produ't for you based

    on your reuirements and investment ob7e'tives

    Dis#ri/u#i$n $f IPO4 FPO 

    De provide advisory and infrastru'ture support to help you invest better and also ta5e

    advanta"e throu"h investment in IPOs

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    COMMON TERMINOLOG1 USED IN THE INDUSTR1

    A+era(in( D$,n

    This is !hen an investor buys more of a sto'5 as the pri'e "oes do!n This ma5es it so

    your avera"e pur'hase pri'e de'reases

    "ear Mar'e#

      This is tradin" tal5 for the sto'5 mar5et bein" in a do!n trend, or a period of fallin" sto'5 

     pri'es This is the opposite of a bull mar5et

    "i% an% $ffer

    $id is the pri'e at !hi'h the mar5et ma5er buys from the investor and offer is the pri'e at

    !hi'h he offers to sell the sto'5 to the investor The offer is hi"her than the bid

    "ue Chi* S#$&'s

    These are the lar"e, industry leadin" 'ompanies They offer a stable re'ord of si"nifi'antdividend payments and have a reputation of sound fis'al mana"ement The e6pression is thou"ht

    to have been derived from blue "amblin" 'hips, !hi'h is the hi"hest denomination of 'hips used

    in 'asinos

    "u Mar'e#

    This is !hen the sto'5 mar5et as a !hole is in a prolon"ed period of in'reasin" sto'5 

     pri'es Opposite of a bear mar5et

    "u) an% H$%

    $uy and hold is a te'hniue of investin" and profitin" in sto'5 mar5et % sto'5 is bou"ht

    and held almost indefinitely, assumin" that all finan'ial mar5ets, in spite of "ood times and bad

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    times, "ive a "ood rate of return on investment, in the lon" run It is a lon" term investment

    strate"y

    "r$'er

    % person !ho buys or sells an investment for you in e6'han"e for a fee (a 'ommission.

    Here is TimBs favorite bro5er (-INK.

    "r$'era(e

    $ro5era"e is the 'ommission 'har"ed by the bro5er The ma6imum bro5era"e 'har"eable

    is determined by sto'5 e6'han"e 'ontrollin" authority of ea'h 'ountry

    C$sin( Pri&e

    The last traded pri'e of a se'urity at the end of a tradin" day

    C$--issi$n

    % fee 'har"ed by a bro5er or distributor for hisher servi'e in fa'ilitatin" a transa'tion

    Carr) f$r,ar% #ra%in(

    Tradin" !here the settlement of trades is postponed on the sto'5 e6'han"e until a future

    settlement period involvin" payment of interest on the a''ount

    Cash -ar'e#s

    The mar5ets !here se'urities have to be delivered by the seller and 'ash to be paid by the

     buyer immediately

    Da) Tra%in(

    The pra'ti'e of buyin" and sellin" !ithin the same tradin" day, before the 'lose of the

    mar5ets on that day This is !hat Tim typi'ally does, althou"h he does have a lon">term portfolio

    as !ell Traders that parti'ipate in day tradin" are often 'alled Ga'tive traders or Gday traders

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    De/en#ure

    +ebenture is a 'ertifi'ate, issued a"ainst a loan raised by a 'ompany, payin" a fi6ed rate

    of interest and is se'ured on the assets of the 'ompany

    De-a# #ra%in(

    +emat tradin" is tradin" of shares that are in the ele'troni' form or dematerialised shares

    +ematerialisation is the pro'ess by !hi'h shares in the physi'al form are 'an'eled and 'redited

    in the form of ele'troni' balan'es and are maintained on hi"hly se'ure systems at the depository

    DEMAT a&&$un#

    In IndiaBs ban5in" terminolo"y, the term +E#%T %''ount refers to a deposit made at an Indian

    finan'ial institution that 'an be used for investin" in shares of sto'5s and other finan'ial assets Se'urities

    are held ele'troni'ally in a +E#%T %''ount, thereby eliminatin" the need for physi'al paper 'ertifi'ates

    Di+i%en%

    This is a portion of a 'ompanyBs earnin"s that is paid to shareholders, or people that o!n

    hat 'ompanyBs sto'5, on a uarterly or annual basis Not all 'ompanyBs do this

    E0&han(e

    %n e6'han"e is a pla'e in !hi'h different investments are traded The most !ell>5no!n

    in the United States are the Ne! Lor5 Sto'5 E6'han"e and the Nasda

    E0e&u#i$n

    Dhen an order to buy or sell has been 'ompleted If you put in an order to sell /22

    shares, this means that all /22 shares have been sold

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    He%(e

    This is used to limit your losses Lou 'an do this by ta5in" an offsettin" position ?or 

    e6ample, if you hold /22 shares of AL, you 'ould short the sto'5 or futures positions on the

    sto'5

    In%e0

    %n inde6 is a ben'hmar5 !hi'h is used as a referen'e mar5er for traders and portfolio

    mana"ers % /2 may sound "ood, but if the mar5et inde6 returned /1, then you didnBt do

    very !ell sin'e you 'ould have 7ust invested in an inde6 fund and saved time by not tradin"

    freuently E6amples are the +o! Jones Industrial %vera"e and Standard @ PoorBs 322

    Ini#ia Pu/i& Offerin( 7IPO8

    The first sale or offerin" of a sto'5 by a 'ompany to the publi', rather than 7ust bein"

    o!ned by private or inside investors

    Mar(in

    % mar"in a''ount lets a person borro! money (ta5e out a loan essentially. from a bro5er 

    to pur'hase an investment The differen'e bet!een the amount of the loan, and the pri'e of the

    se'urities, is 'alled the mar"in

    M$+in( A+era(e

    % sto'5Bs avera"e pri'e>per>share durin" a spe'ifi' period of time Some time frames are

    32 and 122 day movin" avera"es

    Or%er

    %n investorBs bid to buy or sell a 'ertain amount of sto'5 or option 'ontra'ts Lou have to

     put an order in to buy or sell /22 shares of sto'5

    P$r#f$i$

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    % 'olle'tion of investments o!ned by an investor Lou 'an have as little as one sto'5 in a

     portfolio to an infinite amount of sto'5s

    Qu$#e

    Information on a sto'5Bs latest tradin" pri'e This is sometimes delayed by 12 minutes

    unless you are usin" an a'tual bro5er tradin" platform

    Ra)

    % rapid in'rease in the "eneral pri'e level of the mar5et or of the pri'e of a sto'5

    Se$r

    % "roup of sto'5s that are in the same business %n e6ample !ould be the GTe'hnolo"y

    se'tor in'ludin" 'ompanies li5e %pple and #i'rosoft

    S*rea%

    This is the differen'e bet!een the bid and the as5 pri'es of a sto'5, or the amount

    someone is !illin" to buy it and someone is !illin" to sell it

    S#$&' S)-/$

    % one>'hara'ter to three>'hara'ter, alphabeti' root symbol, !hi'h represents a publi'ally

    traded 'ompany on a sto'5 e6'han"e %ppleBs sto'5 symbol is %%P-

    V$a#ii#)

    This refers to the pri'e movements of a sto'5 or the sto'5 mar5et as a !hole Hi"hly

    volatile sto'5s are ones !ith e6treme daily up and do!n movements and !ide intraday tradin"

    ran"es This is often 'ommon !ith sto'5s that are thinly traded, or have lo! tradin" volumes

    This is also 'ommon !ith the sto'5s that Tim trades

    V$u-e

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    The number of shares of sto'5 traded durin" a parti'ular time period, normally measured

    in avera"e daily tradin" volume

    1ie%

    This usually refers to the measure of the return on an investment that is re'eived from the

     payment of a dividend This is determined by dividin" the annual dividend amount by the pri'e

     paid for the sto'5 If you bou"ht sto'5 AL for Q92>a>share and it pays a Q/22>per>year 

    dividend, you have a Gyield of 13

    INTERNSHIP DETAILS

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    INTERNSHIP DETAILS

    "a&'(r$un% $f #he &$-*an) an% %e*ar#-en# *erf$r-e% -) in#ernshi*

    I did my internship at *+ euisear'h Pvt -td *hennai *+ is the one of the leadin"

     bro5era"e firm in India *+Bs head offi'e is in #umbai and Kol5ata *+ is also trade in both

    $SE and NSE and also deals !ith 'ommodities, euities, 'urren'y *+ has t!o firm *+

    E4UISE%R*H and *+ *O##OSE%R*H but both are under one fun'tion ?or 'ommodity

    servi'e it used *+ *ommosear'h and Euities it used *+ Euisear'h $ut mana"ement,

    employees, staffs, offi'es, fun'tions et' are also same for both firms Only their re"istration

     pro'esses are different I !or5ed in their #ar5etin" and Relationship department I "ot

     permission to do my internship is throu"h #r Hussain Sherrif #, )i'e President, *+

    Euisear'h He is also "uided to me for doin" my internship

    Ou#ine an% na#ure $f #he ,$r' 

    I "ot mainly four types of tas5s in there C$n%u a sur+e) Da#a /ase &$ei$n Ma'e

    s$-e $*en *h$ne &as an% Assis# &ien# -ee#in( The tas5s are very helpful to me for

    e6posure Dhole tas5s are related to 'ustomer related so it helps me to intera't !ith more people

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    The e6perien'e I "ot from *+Bs offi'e itBs valuable The !or5 atmosphere, !or5 !ith other

    staffs, various 5no!led"e et' is help me to e6plore more in that field

    %bout my tas5s, I "ot my first tas5 is *ondu't a survey based on the topi' GInvestorBs

    satisfa'tion on ne! "overnment poli'ies %nd the first day "uide as5s me to prepare a

    uestionnaire about the parti'ular topi' !ithin one hour The time is very limited but I

    'ompleted my tas5 !ithin the time limit %nd "uide verifies my uestionnaire and "ave a positive

    'omment about my uestionnaire

    On ne6t day "uide as5 me to 'olle't some sample minimum fifty from different offi'es

    and IT par5s et' %nd "ive t!o days time for 'olle'tin" this mu'h samples I !ent different

     pla'es and IT par5s li5e T*S, H*- %mbit IT par5s et' %nd I 'olle'ted more than fifty samples

    and also "ive a feedba'5 of the sample survey to my "uide about peopleBs attitude to!ards the

    share tradin" business %nd finally submitted report of the survey

    %fter that tas5 "uide as5 me to study the share mar5et from the base line

    %nd "uide assi"ned one of the relationship mana"ers in the offi'e #r Ra7u for

    "ive some idea about share mar5etin" as !ell as share tradin" He "ave some valuable

    information about share mar5etin", ho! to ma5e share tradin", about the *+Bs spe'iali=ation et'

    %fter that "uide as5 me to analy=e the mar5et and "ive a feedba'5

     Ne6t tas5 I "ot is ma5in" some introdu'tion phone 'alls to ne! 'ustomers ?irst of they

    "ive data base Dhi'h means itBs in'ludin" some mobile numbers %nd they as5 me to ma5e

    some 'alls to that numbers and "ive an introdu'tion about *+ and if they as5 more about *+

    then the phone 'all transfer to relationship mana"ers in the offi'e

    +ata base 'olle'tion is the ne6t tas5 I "ot from there 8uide "ives some pamphlet and

    as5s me to distribute that pamphlet and 'olle't some data base from different offi'es li5e IT

     par5s I !ent %mbit IT par5s, #EPS IT par5s, some of 'ro!ded pla'e li5e shoppin" malls et'

    and 'olle'ted some valuable details %nd "ive some valuable 'onta'ts details of those !ho

    interest in doin" share tradin" to relationship mana"er #r Saravanan

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     Ne6t tas5 is assist 'lient meetin" !ith the one of the relationship mana"ers #r

    Saravanan %nd 'olle't 'lient details for startin" share tradin" li5e some do'uments li5e identity

    'ard, adhar 'ard, photos, ban5 statements, 5no! your 'lient form, 'heue et'

    ?or doin" !hole tas5 it is needed to intera't !ith the people That is the main problem

    fa'ed me $e'ause their lan"ua"e is Tamil so itBs bi" problem to me in first some days after that I

    'an mana"ed that problem I learned some Tamil thou"h my e6perien'e li5e intera't !ith people

    for travelin" different pla'es for data 'olle'tion and 'olle'tin" sample survey et' Se'ond

    diffi'ulty fa'ed is the pla'es are ne! to me so it ma5es some trouble in my sample 'olle'tion

    $ut all diffi'ulties are "ave pra'ti'al life e6perien'e and it 'reates more 'onfiden'e in my life

    The !or5 pressure, tar"et, problems of at the time of !or5in" !ith others et' are "ive more

    industrial e6perien'e These are help me to 5no! the pra'ti'al e6perien'e of the 7obs

    An a+era(e %a)

    %n avera"e day starts !ith C02 am I "ot !or5 on a daily base so every mornin" I !ant

    to meet !ith my "uide In that time I !ant to "ive a feedba'5 of the previous day tas5 %nd in

    that that time "uide "ive me to parti'ular dayBs tas5 So in ea'h day I "ot different tas5s li5e open

     phone 'alls, data base 'olle'tion, 'lient meetin" et' %n avera"e day is not spe'ifi' in my

    internship be'ause my tas5s are different in ea'h day so it is diffi'ult to set an standard

     Normally for data 'olle'tion "uide su""est some pla'es other!ise itBs a 'hoi'e of me for !here

    "o %nd some days I !ant to report at evenin" or some days report thou"h phone 'all at after my

    tas5 'omplete In at offi'e there is no spe'ifi' brea5 time or lun'h time be'ause share mar5ets are

    open at C/3 am to 002 pm so !e !ant present in that time $ut mean time ta5es some time for

     brea5s %nd avera"e days end at :22 pm ?or 'lient meetin" the time is various bases on 'lientBs

    time availability So standardi=ation of an avera"e day in my 'ase it is diffi'ult itBs fully bases on

    nature of the !or5 I "ot

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    An a+era(e ,ee' 

    %n avera"e !ee5, first !ee5 I "ot tas5 'ondu'tin" survey based on the topi' GInvestorBs

    satisfa'tion on ne! "overnment poli'ies So it need "o some pla'es for 'olle'tin" samples

    Se'ond !ee5 itBs some li5e trainin" period and ma5es some open phone 'alls Third !ee5 mostly

    I "ot the tas5 is data base 'olle'tion and last !ee5 I "ot tas5s li5e assist 'lient meetin" and data

     base 'olle'tion %n avera"e !ee5, I !or5ed more than 92 hours %nd ea'h day I !ant to report in

    at C02 am Some days I !ant spent !hole time in offi'e some days itBs needed to "o outside the

    offi'e ItBs based on the nature of the tas5 I "ot

    Learnin( su--ari:a#i$n

    Si(nifi&an&e $f #he -) in#ernshi*

    • The internship is helped me to "ain business !or5 e6perien'e and it also help me to

    involved in pra'ti'al !or5 in a business environment

    • The internship has euipped !ith more 5no!led"e in addition to that obtained in 'lass in

    relation to the !or5in" environment

    • The internship has helped to impart the theoreti'al 5no!led"e to pra'ti'al sin'e I !as

    involved in the pra'ti'al !or5 in the business environment

    • The internship trainin" has mana"ed to e6pose the trainee to the 'hallen"es in the !or5 pla'e

    and ho! the 'hallen"es 'an be over'ame• The internship has also helped me to ma5in" 'onne'tions !ith various people !ho in the

    future may "ive a helpin" hand in my life

    • The internship trainin" has helped the trainee in ma5in" friends !ith the other trainees

    throu"h intera'tions

    Less$ns earn# fr$- #his In#ernshi*

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    • Internship help me to 5no! more about share mar5etin" and also help me to 5no! the

    different terms usin" the share tradin" li5e damat a''ount, feature 'all, option 'all et'

    • It help me e6posure myself be'ause the pla'e, people, lan"ua"e et' is ne! to me but I

    over'ome all these fa'tors

    • It also helps to me !hat is real !or5 situation and the real !or5 e6perien'e I "ot from there• It helps me to avoid my fear of 'ommuni'ation be'ause all !or5s related to people so it

    needed to intera't !ith them ?or data 'olle'tion, sample survey, 'lient meetin", open phone

    'alls all are needed to intera't !ith people

    • Internship also helps me to 5no! the different poli'ies, 'han"es et' ho! !ill affe't the

    mar5et

    • Dhat are the do'uments needed for startin" a share tradin" Ho! ma5e share tradin" et' 'an

    5no!n from this internship

    Chaen(es fa&e% #hr$u(h$u# #he In#ernshi*

    • -an"ua"e is the bi" 'hallen"e fa'ed me in this internship $e'ause all tas5s are need to

    intera't !ith people Their lo'al lan"ua"e is Tamil so first some days it is bi" problem to

    me $ut the e6perien'e "ot from ea'h day it 'an be over'ome

    • I need to "o different pla'es This is another diffi'ulty I fa'ed in there $e'ause the pla'es

    are ne! to me so it ma5es some trouble

     Ne6t one is the people attitude to!ards the share mar5etin" business So for data'olle'tion it need more time to 'onvin'in" them #ost of people are not !illin" to "ive

    their details in that time !e !ant 'onvin'in" them in more detail This is another

    'hallen"e I fa'ed in throu"hout my internship

    C$n&usi$nThe internship e6er'ise !as mainly to enable me a'uire pra'ti'al s5ills and lin5 theory

    to pra'ti'e in the real !orld so as to meet the labor mar5et needs I have been able to a'uire

     pra'ti'al s5ills li5e share tradin", data 'olle'tion and data analysis, 'ustomer 'are et'

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    "I"LIOGRAPH1

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    "i/i$(ra*h)

    !e/si#es;

    • !!!'deui'om

    • http&!!!money'ontrol'omsto'5smar5etsindia

    • http&en!i5ipediaor"!i5iSto'5mar5et

    http://www.cdequi.com/http://www.moneycontrol.com/stocksmarketsindiahttp://en.wikipedia.org/wiki/Stock_markethttp://www.cdequi.com/http://www.moneycontrol.com/stocksmarketsindiahttp://en.wikipedia.org/wiki/Stock_market

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    APPENDI2

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    Cus#$-er sur+e)

     Name &

    *onta't No &

    Email I+ &

    This is the small survey on investorBs satisfa'tion on ne! "overnment poli'ies Lour information

    is valuable to our survey information !ill be 5ept 'onfidentially

    / Ho! many years you !ere in share mar5etin"

    1 %re you a!are of the ne! mar5et situation  Les No partially

    0 Dhat is your position in first 4/  Profit -oss

    9 Dhat impa't made in your shares after the ne! "overnment 'ame  Profit -oss

    3 +o you thin5 #r Narendra #odiBs poli'ies helps to better the mar5et  Les No

    : +o you thin5 ne! R$I poli'ies help to attra'tin" shares in ban5in" se'tor  Les No

    ; %re you satisfied !ith this "overnment  Les No