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Institute for Financial Management and Research

Post Graduate Diploma in Management 2016

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Who are we? Why we have a business school? 3

What value do we deliver to you? 5

How do we do it consistently? 9

What would you do here? 20

How to get here? 25

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Who are we? Why do we have a B’School?

IFMR, established in 1970 as a not-for-profit organization, was

sponsored by ICICI, the House of Kotharis and other large

corporates.

The Board of Governors includes eminent business leaders and

academicians from Harvard, Yale, Columbia, IITs and IISc, and is

chaired by Mr. Narayanan Vaghul, former Chairman, ICICI Bank.

IFMR has been conducting research and providing policy inputs to

national and international bodies.

IFMR is approved as an institution of national importance by the

Ministry of Finance, Government of India.

Faculty members at IFMR have worked and consulted with both

national and international organizations. IFMR’s PGDM program

was launched in the year 2000, specifically to address

Corporate India’s need for managers equipped to deal with the transitions in the Indian and Global economy.

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No wonder that our placement record is flawless since the inception of the PGDM program, and increasing

number of Corporates seek our graduates.

Our two year full time Post Graduate Diploma in Management is recognized by AICTE and The Association of

Indian Universities, as equivalent to an MBA.

We have been recognized in bona-fide surveys which

use factual data for rankings and ratings; we do not

participate in rankings which are based on

perceptual data, which are not reliable /legitimate.

Survey Year Rating/Rank

CNBC TV18 2013 20

CRISIL 2014 A**

National HRD Network 2015 27

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What value do we deliver to you?

“The counsel given to us by our board member Dr. Nachiket Mor was that we prepare our students, not

just for job, but for a career spanning two or three decades.” Mr. C V Krishnan, President IFMR

Given the Volatile Uncertain Complex and Ambiguous (VUCA) world of

business, we have identified two competencies required for sustained

success.

First the ability to suspend one’s beliefs and reexamine one’s mental

map in light of the available information. This calls for intellectual

strength, to entertain more than one perspective without being

overwhelmed by any of them.

The second is resilience. This is the most consistent finding in all the

research on success across domains. In the words of Michael Jordan,

“the game has its ups and downs, but

you can never lose focus of your own goals and you can’t let yourself

be beat for want of effort”.

Accordingly we focus on building intellectual strength and emotional resilience.

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Corporates have recognized this . . .

ICICI BANK: “IFMR students are not only

technically equipped in the requisite work skills

but also excel in their practical applications. Their

value addition to the organization has been

immense.”

DUN & BRADSTREET: “Technically strong, with

knowledge of real-world scenarios, IFMR

students would be an asset for which every

organization they become a part of.”

DELOITTE: “Our organization has been associated with IFMR graduates for some time now; the students are

industry ready and well trained in soft skills. They are leaders as well as great team players.”

APTIVAA CONSULTING: “The management trainees of IFMR at Aptivaa are all dynamic individuals with the

desire and enthusiasm to really go out and make a difference. I wish them luck.”

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. . . and our Alumni testify to the same.

Hari Tripathy, General Manager, HCL AXON : There are a few decisions which change your life; deciding to join

IFMR's PGDM course after CAT 2001 was surely one of those for me. PGDM was an amazing learning experience

& it changed my perspective towards my career completely. Being placed in a fortune 500 manufacturing firm

from the campus was surely the most decisive moment of my career. Subsequent success in my next job with

SAP also derived a lot from my PGDM. I currently head the ERP, SCM, CRM Practices for HCL AXON & IFMR’s is

certainly one of the main factors which has helped me reach this level in a very short span of time.

Jatin Jain, Associate, Ernst & Young: IFMR provides students the environment to balance academics with extra-

curricular activities. The top management and faculties have always been supportive and encouraged us to

assume greater responsibilities, try newer things and look beyond academics. We had the privilege to study and

learn from faculty members of international repute who have honed our skills in a manner that has personally

helped me a lot in my professional career.

Rajiv Mohapatra, Senior Risk Consultant , Capgemini Consulting : My two years stay at IFMR has helped me

significantly establish myself as a consultant. Developmental research combined with case based approach

helped me in understanding the application of theory. The financial electives offered here have helped me in

directly using the models learnt here at my work place. It gave me a seamless transition from campus to

corporate.

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Our students have been placed in diverse fields with interesting job profiles and attractive compensation. They

have been selected for roles in Analytics, Business Analysis, Consulting, Finance, Financial Engineering, Human

Resources, Information Systems, Marketing, Operations and Strategy. The following is a partial list of

organizations where our students have been placed during the last few years.

Accenture Deloitte Consulting Murugappa Group

Amba Research FINO Novartis

Aptivaa Consulting Flextronics Oracle

ARANCA Genpact Polaris

Ashok Leyland HCL RBS

Bahwan Cybertek HDFC SAP Consulting

Bank of America ICICI Bank SBI Caps

Barclays Bank IFMR Capital Shell

Bloomberg iNautix Standard Chartered Bank

Citibank Indusind Bank TAFE Ltd.

City Union Bank Infosys Tata AIG

Cognizant J P Morgan Tata Consultancy Services

Cognizant – CBC Keynes Technology Vedanta

Cognizant – UBS Kotak Securities Vistasoft

CRISIL Larsen & Toubro Wipro

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How do we do it consistently?

Over half our faculty has worked in Corporates in senior

management roles (VP/GM) and brings with them the

ability to sense and respond to volatility; With 40 years of

research pedigree we train our students to courageously

face uncertainty.

Doctorates from reputed institutes (IIM/IIT) and foreign

universities constitute 3/5th of our faculty - they help our

students unravel complexity. One sixth of our professors are

former CEOs from large Corporates who coach our students

to take decisions in the context of ambiguity.

All our professors bring to the classroom result orientation, a distinguishing characteristic of the management

profession. Their efforts are not directed towards a hypothetical average student, but at making the real last

student in the classroom participate. Consequently they deploy multiple methods, including but not limited to –

Audio Visual Sessions, Case Analysis, Group Assignments, Laboratories, Management Games, Simulation, Video

recording and playback, and Workshops – so the configuration of our classrooms often change between sessions.

Dr. PK Biswas Director Academics, IFMR

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Our Faculty

Archana Patro

Badrinathan S

Balasubramanian G

Biswas P K

Chandrashekhar G R

Gangadharan S

Hemalatha Chandrashekhar

Jayaram R

Jyoti Prasad Mukhopadhyay

Kannan R

Krishnan C

FPM (IIM Indore)

PGDM (IIM Calcutta)

Ph.D. (University of Madras); AICWA

Ph.D. (Utkal University), MA (JNU)

FPM (IIM Lucknow), PGDM (IIM-Bangalore)

Ph.D. (University of Madras); PGDPM; PDM (OUBS, UK)

FPM (IIM Lucknow)

AICWD, MPhil.

PhD (IFMR University of Madras)

CFA, M. Tech. (IIT-Bombay)

M.A. (Economics)

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Krishnan C V

Lakshmi Kumar

Madhuri Saripalle

Maheswaran S

Praveen Bhagwan

Raghu Raman S

Rajeshwari Victor

Rakesh NIgam

Ramesh Subramanian

Ramkumar M

Shameem S

Subramanian T V

ATIM (Netherlands,) PGDM (IIM Ahmedabad), B. Tech. (IIT Madras)

Ph.D. (IIT Madras) MA (Econometrics)

Ph.D. (University of Connecticut)

Ph.D. (University of Minnesota); PGDM (IIM Calcutta)

PhD (IFMR University of Madras).MBA, MFT, MCom.

Ph.D. (OUBS, UK), MBA (OUBS, UK); PGDFM (IIFM, Bhopal)

Ph.D (IIT Madras)PGDM (IIM Ahmedabad)

Ph.D.(Stanford), MS (Stanford), B.Tech (IIT Madras)

CAIIB, FCS, LLM, M.Com

Ph.D (IIT Kharagpur),PGDM, BE

Ph.D. (IIT Madras)

FPM (IIM Ahmedabad) M.Stat (ISI)

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Sunil Bhatla

Surenderrao Komera

Suresh Venkatraman

Venkatesh B

Venkatesh T R

Venkateswaran A

Vijayalakshmi C

Ph.D. (Ohio State Univ.); MBA (West Virginia University)

Ph.D. (University of Madras)

FPM (IIM Bangalore)

CFA (CFA Institute, USA); Graduate Member of ICWAI

PGDM (IIM Calcutta)

PG Dip in IR & PM (XLRI), MA (Eco)

FPM (MDI, Gurgaon); PGDM (IRMA)

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PGDM @ IFMR

The primary objective of our PGDM program is to build a cohort of managers with intellectual strength and

emotional resilience to carve out their careers, growing the business in an ever changing economy. To achieve

this objective the program incorporates the following features:-

First we emphasize competency building and not just

knowledge acquisition. This has influenced not only the

courses we offer but also the pedagogy and assessment

tools that we use.

Second we are strongly convinced that regardless of the

role they perform, the manager is only as effective as

he/she communicates. We not only have courses dedicated

to communication, we provide opportunities to

communicate both in writing and orally as part of the

course structure and evaluation in our all subject matter

courses.

Dr. Lakshmi Kumar, Chairperson PGDM

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Third, our research in Corporates has shown as that finance is the life blood of business, and a manager in any

role cannot move up the system without strong fundamentals in finance. While we encourage students to pursue

electives in areas of their choice, we consistently provide strong inter linkage of all functional disciplines with

Finance. Once employed, our graduates have a decisive edge on this account; for example, our Marketing

students get their advertisement budgets approved by working out the return on investment, while our

IS/Operations students justify their contingency investments with reference to accrual based accounting, and our

HR students adept at valuation of the contributions from a candidate, use that to address salary-fitment issues.

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Fourth, management education requires interaction with managers – we do it in many ways - a two month

Summer Internship; Guest Lectures are part of almost every course; Seminars are conducted on contemporary

issues; students are encouraged to work on live projects with Corporates – thru video conferences and webinars.

Fifth, every student in our PGDM program has a designated faculty member as a mentor for the entire period of

the program. The students work with their mentors in identifying their own gaps and taking steps to address

them. Students often bounce their ideas and share their anxieties with their mentors, expecting nothing more

than to feel understood. The relationship that our students have with their faculty mentors, sometimes spill

beyond the program well into their first year at work.

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First year Curriculum*

Term 1

Active Listening, Articulation and

Persuasion (ALAAP)

Business Statistics

Financial Accounting

Human Behavior at Work

Information Systems

Marketing Basics

Micro Economics

Workshop - Excel Skills

Term 2

Written Analysis and

Communication (WAC)

Quantitative Decision Tools

Management Accounting

Organization Theory

Fundamentals of Finance

Marketing Advanced

Macro Economics

Term 3

Legal Aspects of Business

Operations Management

Corporate Finance

Human Resource Management

Financial Systems & Institutions

Market Research

Business Strategy

Preparatory elective^

_______________________________________________________________________________________________________

* Our curriculum is continuously reviewed by the board of studies and is subject to change.

^The preparatory elective is optional and is available for students to prepare for their area of specialization

For students who wish to specialize in financial engineering, the preparatory electives are Intermediate Probability Theory and MATLAB

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Padding up for….

After three terms, students undergo workshops on the following to

prepare them for the summer internship – Securing Projects from Line

Managers, Business Correspondence, Managing Superiors and Peers,

Workplace Etiquette, Multitasking, Stress Management, Advanced

MS-Excel, and MS-Outlook.

The summer internship project is an integral part of management education at IFMR, with students spending

between eight to ten weeks on their project before starting their second year.

The projects, done under the supervision of both faculty guides and industry managers, offer a great opportunity

for students, providing opportunity to demonstrate / experiment with their competencies, learn from the

experience, and perhaps bag a pre-placement offer.

Apart from companies listed as our recruiters, reputed organizations like Coal India, CNBC, Hunter Douglas, RBI,

Tata Sky, Barclays, Colgate Palmolive, Hindalco Industries, Technip India, Britannia Industries, Ernst & Young,

KOBELCO Construction Equipment, RK Swamy BBDO, Hindustan Coca Cola Beverages, Taj Hotels etc. have

offered summer internships to our PGDM students.

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Second year Curriculum - partial list of electives (Specialization in Data Sciences shown in next page)

Finance & Banking

Advanced Financial Modeling

Basic Econometrics

Behavioral Finance

Corporate Credit Analysis

Financial Statement Analysis and

Security Valuation

IFRS

Investment Banking

Project Finance and Management

Valuation, Mergers Acquisitions

Derivatives & Risk Management

Portfolio Management-Bonds

Risk Management in Banks

Financial Engineering

Advanced Financial Derivatives

Adv. Risk Measurement Tech.

Asset Pricing

Computational Methods

Simulation Techniques

Stochastic Calculus

General Management

Entrepreneurship

Strategy and Complexity

International Business

Corporate Social Responsibility

Human Resource Management

Change Management

Competency Based Recruitment

Contemporary Issues in HR

Industrial Relations

Managing Creativity

Journey to Self

Leadership

Performance Mgmt. Systems

Training and Development

Information Systems/Operations

Business Intelligence

Business Process Management

E - Business models

IS Strategy & ERP

Lean-Six Sigma

Software Project Management

Supply Chain Management

Marketing

Brand Management

B2B Marketing

Consumer Behavior

CRM

Retail Management

Sales & Distribution

Services Marketing

Social Media Marketing

Strategic Marketing

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Data sciences/ Big Data Analytics was identified as a

high growth vertical by McKinsey Global Institute in

2013. While a few institutes in India, offer web

based education, distance education, part time and

certification programs, in Data Sciences, IFMR

uniquely offers, Data Sciences as a major in the

regular full time two year PGDM course.

The Data Sciences Area @ IFMR offers a rich

collection of specialized courses combining inputs

from Sciences, Engineering and Management fields.

One of the key features of this program is the

interface courses we have with several functional

areas of management. Students graduating from this

program would be in an advantageous position to

enter a top e-commerce, financial services,

information technology, supply chain, health &

insurance, CRM firms amongst others as Data

Scientists.

Electives

Algorithms – Basic, Networks, randomized

Digital Signal processing

Information Theory

Multi Criteria Decision Analysis

Econometric Applications

Machine Learning

Complexity Modeling

Data Mining

Data Management

Programming

Hadoop / Spark / Python

R / MATLAB

Interface Courses – Finance / Banking /

Marketing / Strategy / Human resources /

Supply Chain / Health & Insurance

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Scholarships & Medals

Select students get attractive scholarships ranging up to 50% of tuition fees on a yearly basis based on the

academic performance at IFMR.

In addition, Hindustan Unilever Limited (HUL) offers the T. Thomas Scholarship award of Rs. 1.00 lac for the best

outgoing student of the PGDM program.

We encourage excellence in academic performance and award the following medals:

Medal in honor of

A M M Arunachalam

A. Sivasailam

C.M. Kothari

H.T. Parekh

Picture shows PGDM 13 topper Mr. Arun Prakash

receiving his Gold medal from Dr. Morton Owen

Schapiro, President, Northwestern University, Illinois,

and Chief Guest at Convocation 2014.

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What would you do here?

“Follow your passion and you will never work a day in your life”,

I have heard this before, and now I see it here at IFMR both among the students and the

faculty,

Life at IFMR involves both work hard and play hard, and we enjoy every bit of it.

The cosmopolitan mix of students gives us unique exposure and broadens our horizons.

If you are at IFMR, then you must be having fun, one way or the other.

…. Jagan Kumar President, Student’s Council

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Students Clubs at IFMR

ABHYUDAYA- The Management and Cultural Fest, the flagship event of IFMR - http://abhyudaya-ifmr.com/

ARTHASABHA - The Finance Club bridges the classroom to the real world; our annual event is held in partnership

with the BSE. See also https://arthasabha.wordpress.com/; https://www.facebook.com/Arthasabha

B-SPORTIVE – The club organizes Basketball, Volleyball, Futsal, and Cricket and coordinates all sports frenzy.

https://www.facebook.com/pages/IFMR-B-Sportive/177790849070233?sk=photos_stream

MARKOHOLIC – The marketing club organizes three unique events IdEA Burst, Surviral and Rocket Singh, plus

expert talks, panel discussions, workshops, case competitions, and coordinates for live projects in marketing.

SYNERGY – The HR club organizes an annual conclave for HR managers from Corporates. Also conducts mock

interviews for first years preparing for summer internships, and organize many ‘intelligent’ events.

LAASYA – The most visible face of IFMR is the cultural club which organizes music and dance events, movie

nights, DJ nights – find us in YOUTUBE as LAASYAIFMR or the web http://ifmrbschool.blogspot.in/ With a Pan-

Indian student mix, every Indian festival is celebrated with gusto as if or better than at home.

https://www.facebook.com/search/str/Dandiya%20at%20IFMR/keywords_top

SAMARTHAN - making a difference in the lives of the under-privileged. See also

http://www.portwings.in/general/ifmr-sri-city-campus-organises-lakshmi-bal-mahotsava/

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IFMR Campus

3,00,000 square feet world class campus in 40 Acres of land – that is a lot of space for only 360 students from

two batches of PGDM; A gated community, it is a self-sustained, secure and serene space for young minds.

For nature lovers, we have a water body, and a walkway around the perimeter of the campus, with plenty of

greenery, and ducks. For sportswomen and men, we have three volleyball courts, a basketball court, a

badminton court, a hockey ground, football ground and cricket ground, tables for TT, and separate gyms in the

ladies and gents hostels, fully equipped for all round fitness and body building.

The entire campus is Wi-fi enabled. The classrooms are air-conditioned and multimedia enabled. The lab with

100 computers is the setting for simulated and real trading on the NSE, live feeds, and simulation software.

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There is an ATM in the main building and we have automated launderettes in the hostels. Hostel rooms occupied

on twin sharing basis, are provided with attached bath.

Our HT Parekh Library has electronic journal access through EBSCO, JSTOR and Science Digest, Corporate

database prowess, Capita Line, etc. apart from a rich collection of books and multimedia material; It is recognized

as a World Bank Repository.

The mess is managed by a students’ committee which

decides the menu, and that reflects the pan-India mix of our

students. Then there is the 12 noon to 11 pm QSR which

serves Chinese, Mughalai and South Indian cuisine, and the

evening Chaat-wala who has a huge fan following.

There is a store within the campus for stationery, soft drinks,

packed snacks; all items used by students, that they do not

need to go out to buy anything.

Yet students do go out to Eat Street, a food court, within Sri City and Cafe Coffee Day, which is just outside.

While IFMR’s panel doctors visit the campus for consultation, the Frontier Life Hospital group operates an

Emergency Care Center within Sri City providing 24/7 medical coverage, Ambulance Service, and a Pharmacy.

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The IFMR campus is located in Sri City, which is 55 km north of Chennai on the NH5. A privately promoted

Integrated Business City spread over 8000 acres with SEZ (special economic zone), DTZ (domestic tariff zone), and

lifestyle zones. Our neighbors are all Corporates – Alstom, Cadburys, Colgate, Danielli, Izuzu Motors, Kellogs,

Mammy-Poko, and Pepsico to name a few. For details about Sri City see http://www.sricity.in/

Though a fully residential program with classes sometimes held even on weekends, our students do visit the

malls and multiplexes at Chennai and the picnic spots in our vicinity.

Crystal Clear Water at TADA falls Boating in backwaters at Pulicat Lake

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How to get into IFMR?

Eligibility –

1. Nationality* – Indian Nationals and NRIs.

2. Graduate or final year of graduation

3. Track record of good academic performance

4. Valid score of CAT 2015, XAT 2016 or GRE/GMAT*

taken on after 1st January 2013.

Admissions are not yet open.

Please send a mail to pgdm@ifmr.ac.in with the

following details – your name, mail ID, cell number,

and your geographical address.

We will send you the link for the application form as soon it is ready. We will be shortlisting applicants for the

selection process. Shortlisted applicants will be called for our selection process, held at Ahmedabad, Bangalore,

Bhubaneswar, Bhopal, Chennai, Delhi, Hyderabad, Jaipur, Kochi, Kolkata, Lucknow, Mumbai, Patna, Ranchi and

Visakhapatnam; subject to a viable number of shortlisted candidates in these centers.

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Fee Structure

The fees, payable in three installments are as indicated below:

Particulars Amount

Admission cum first installment fee [at the time of admission] - May 2016 * Rs. 3,00,000/-

Second installment fee – November 2016* Rs. 5,00,000/-

Third & final installment - June 2017 Rs. 4,00,000/-

The fee covers tuition, books & materials, library membership, examination fee, and IT charges.

Living expenses will be extra. Boarding & lodging charges at the hostel will be Rs. 1,00,000/- per annum.

* Refundable caution deposits of Rs 15,000/- are also to be paid along with the 1st and 2nd installments.

For further details, please contact: PGDM Admissions Office

Institute for Financial Management and Research

5655, Central Express Way, Sector 24, Sri City, Chittoor – 517 541, Andhra Pradesh

E-mail: pgdm@ifmr.ac.in Website: http://www.ifmr.ac.in