Inspire U Featuring Lisa Santoro~Steps to Clinical Massage Program

www.compassionate-touch.org

Inspire U Webinar Series

Presented by

the Center for

Compassionate Touch LLC

tuesday, october 25, 2011

Tuesday, October 25, 11

STEPPING STONES TO CREATING A CLINICAL MASSAGE PROGRAM

Sponsored by The Center for Compassionate Touch.


What We’ll Talk About

¨ 1. First steps-what are they and how to take them

¨ 2. What are some of the stepping stones that could assist the start into the fast paced, and diverse field of hospitals, wellness centers, or doctor’s offices?

¨ 3.What are the some of the development skills or aspects of massage therapy that could be useful and a great addition to a medical practice?

¨ 4. How you can educate the medical professionals you MUST connect with


First Steps

¨ You know you want to work in the medical setting, how do you start?

¤ Be specific: What population do you want to work with?

¤ If you don’t know, episodic volunteering is a great way to explore.


Who Do You Know?

¨ Network!¤ Ask family, friends, colleagues if they know someone in the

facility you have your sights set on.

¤ Informational interviews are a great way to introduce yourself.


The Power of the Informational Interview

¨ Think about the interview or calling process as more about them than about you.

¤ Real life example: “Hi my name is Lisa Santoro, and I’m a massage therapist who focuses on working with people who have cancer and cancer survivors. I heard you have an integrative medicine program and would like to take you out to lunch or coffee to hear more about it.”

Vs.

“I have training in XYZ and I’d like to work inhospitals, I’d like to find out more about howI could get a job there…” etc.”


Where Might You Work?

¨ Ask if you could take a tour of the facilities in your informational interview. During the tour, notice who is in charge? It’s not necessarily the person with the title.


Key Components a Medical Professional Will Want#1 Component is:

¨ Trust: being able to speak on the subject with solid skills behind you and with an educated presence helps the medical world see your value.


#2 Component is:

¨ Training ¤ Specialization is key—particularly for credentialing.

Take classes in the area you are interested in.

¤ We may know and love Tracy Walton, but some medical professionals have no idea who she is. Saying, “I specialize in Oncology Massage,” is better than saying, “I studied with Tracy Walton.”


Other Things You Must Know

¨ Medical terminology¨ Knowledge of the research-proven

benefits of massage ¨ Comfortable knowledge of anatomy

and basic physiology¨ SOAP charting ¨ Knowledge of indications and

contraindications


Some suggestions from Dianne Polseno, President of Cortiva-Boston:

¨ Professional demeanor in all ways¨ Appropriate confidence¨ Good communication¨ Assertiveness¨ Great team player¨ Patience¨ Persistence¨ Healthy boundaries¨ Ability to network¨ Teaching skills (educating)


You Have a Certification, Skills, and a Contact, Now What?

¨ DON’T CALL ON A MONDAY! Or a Tuesday for that matter.

¤ After the weekend, staff will be busy attending to patients’ needs.

¤ Wednesday or Thursday they’ll be

caught up and more likely to be able to talk.


Inform Yourself

¨ DO YOUR HOMEWORK!!!

Gather information from the internet, the hospital’s website, etc. to educate yourself on the services offered by that hospital. Know before you go!


Nurses Rule!

¨ Know that nurses rule the clinical floors

¨ They appreciate what you do and repay your kindness in many different ways—word of mouth, access, introductions to doctors.

¨ Offer the nurses massage whenever you can. They remember it and might give you the break you’ve been waiting for.


Also from Dianne Polseno:

¨ Use medical terminology, pronounce and spell words correctly.

¨ Remember, you are the expert in massage therapy. Don’t think you are inferior, or need to be intimidated.

¨ Don’t use the word “only”, EVER (I’m only a massage therapist)

¨ Don’t be afraid to say, “I don’t know.”


Answer These Questions for Yourself

¨ What sparked your interest in a clinical practice?

¨ Do you have enough training and experience?

¨ Are you willing to spend the time and do the work needed to create a place for a clinical practice?

¨ Is your resume reflective of what you have to offer?


Some Work Relationships to Think About:

¨ Do the dirty work for the facility: figure out ahead of time:

¨ a) where will you do your work? b) what will be your status? Independent contractor?

Employee? c) who will be paying you? d) paperwork: forms, patient files, computer access

—if you don’t know this before you go, ask questions about this when you have your informational interview


Some Helpful Hints on Getting a Buy-in

¨ Could you start a research project on the efficacy of massage?

¨ Can there be an educational element to your program such as teaching basic skills to nurses, or volunteers?


In Closing:

¨ You know what you know: feel confident in that.

¨ Know that they need us to help them in patient satisfaction.

¨ Know your boundaries, and scope of practice and make sure the professionals are aware of your knowledge of these.


Join us for our next Inspire UTuesday December 13, 2011 @ 8pm EST

We’ll be joined by Ruth Werner~President of the

Massage Therapy Foundation

'Trends in massage research-Where are we going?'


Ann Catlin, NCTMB, LMT, OTR Owner and Director, Center for Compassionate Touch [email protected] 417-844-8514

Lisa Parenteau, BA, LMTMarketing and Training Consultant

Center for Compassionate Touch [email protected]

617-797-7990


mailto:[email protected]




Inspire U Featuring Lisa Santoro~Steps to Clinical Massage Program

Health & Medicine

Transcript of Inspire U Featuring Lisa Santoro~Steps to Clinical Massage Program