Inspire 2015 - Alteryx: Enrich your Data: Making the Most of Market, Demographic & Spatial Data
Inspire 2015 - Alteryx: Location and Spatial Analytics: Best Practices
-
Upload
alteryx -
Category
Data & Analytics
-
view
98 -
download
5
Transcript of Inspire 2015 - Alteryx: Location and Spatial Analytics: Best Practices
#inspire15
Location and Spatial Analytics: Best Practices
Wednesday, May 20, 2015
Amy Holland, Vice President of Applications & Data, AlteryxGene Rinas, Senior Solutions Engineer, Alteryx
#inspire15
Agenda
• Intro to Geospatial • Geospatial Data• Tools• Data Availability
• Geospatial Best Practices• Drive-time vs. Straight-line • Spatial optimization
• Q&A
#inspire15
What is Spatial data?
• Points
• Lines
• Polygons
2014 Population Density by Block Group within 5 Minute Drivetime
#inspire15
Input/Output:
The Spatial CategoryCreate Points Buffer Generalize Heat Map Make Grid
Poly-Build Poly-Split Smooth Spatial InfoSpatial Process
Trade AreaNon Overlap
Drivetime Distance Find Nearest Summarize
Report Map
Browse
Map Input
Input
#inspire15
US Spatial Bundle
ProductUpdate Frequency
Description
Geocoder Quarterly Matching addresses to street level
ZIP+4 Coder QuarterlyAssigning lat/lon based on ZIP+4 (80301-1234)
Address Points Quarterly Matching addresses to parcel centroid
CASS Bi-MonthlyAddress clean-up/standardization/append ZIP+4
Ad
dre
ss
US Geocode
r
Street Geocode
r
US ZIP9 Geocode
r
CASS
#inspire15
US Spatial
ProductUpdate Frequency Description
Alteryx MapsSemi-Annually Map layers for presentation/reference
DrivetimeSemi-Annually
Trade areas based on drivetime/drive distance
Satellite Imagery Service Raster based imagery showing earth
Report Map
Map Input
Browse
Distance Find Nearest
Non Overlap
Drivetime
Trade Area
Rep
ort
Inp
ut/
Ou
tpu
tS
pati
al
#inspire15
US 2010 Census Data:• Geographies • Demographics
Additional Geographies:• ZIPs – Quarterly• Cong Dist, DMAs - Yearly
US Spatial
Allocate Append
Allocate Input
Allocate Report
Allocate Metainfo
Dem
og
rap
hic
A
naly
sis
#inspire15
International Spatial Data Bundles
Product Q1 Q2 Q3 Q4Geocoder (US/CA only) Address Points (US/CA only)
Postcode Coder (UK only) Drive time Alteryx Maps DigitalGlobe
United Kingdom (UK)Republic of Ireland (ROI)
Australia(AU)New Zealand (NZ)
Brazil (BR)Canada (CA)United States(US)
#inspire15
Country Availability - 20+ countries :
AndorraAustriaBelgiumCroatiaCzech RepublicDenmarkFinlandFranceGermanyGibraltar (British Overseas Territories) HungaryItaly (incl Vatican City)Liechtenstein
European Multi-Country Spatial
LuxembourgMonacoNetherlandsNorwayPolandPortugalSan MarinoSlovakiaSloveniaSpainSwedenSwitzerland
Data product Q1 Q2 Q3 Q4
Drive time
Alteryx Maps
DigitalGlobe
#inspire15
Demo
#inspire15
Q & A
THANK YOU!
#inspire15