INSIGHTS

TO INNOVATION

RELEASING THE ENERGY ANDPOTENTIAL OF YOUR PEOPLE TO SOLVE YOUR BUSINESS CHALLENGES

We all have problems we need to solve. How can we continue to grow our business? How can we develop our leaders for where we need our business to be in the future instead of where it is today? How can we revisit our purpose to get a really clear sense of our Direction in order to make the next leap for growth? How can we deliver world-class customer experiences that set us apart from the competition?

Whether your challenges are transforming the customer or employee experience, solving them with a relentless focus on Insights and Innovation will enable you to deliver leading-edge solutions which genuinely solve the problem.

We developed our Insights to Innovation process because we could see that so many leaders and companies were taking a solution-first approach to solving their challenges. Our experience, and the science of Innovation, tells us that this approach does not consistently deliver results. Far better is to start with a deep understanding of the problem you are trying to solve, so that the solution you create is genuinely meeting the needs of your customers, your employees, and the wide set of stakeholders who need to be on-board to deliver the results you need.

LOVEYOUR PROBLEM, NOT JUST YOUR SOLUTION.

Fall in love with your problem, not with your solution. IVY ROSS, VP OF HARDWARE DESIGN, GOOGLE

A recent study found that 91% of people in organisations want to support innovation, but only 33% feel empowered to do so. This Innovation Empowerment Gap is costing companies millions every year in lost potential solutions. It is often the result of a disconnect between the rhetoric, leadership and culture around innovation; the processes organisations put in place to make innovation happen, and the tools, space, and time organisations give their people to release their energy and potential.

People need four elements to feel able to innovate (see diagram).

We call this ‘The Innovation Ecosystem’ and our Insights to Innovation project will provide this for your team, along with solutions to your business challenges.

EMPOWER YOUR PEOPLE TO INNOVATE.

A clear direction and focus on specific

opportunities for innovation

THE

DIRECTION

Enablers which give them the tools,

time, skills, and resources they need to put their

creativity to work

THE

ENABLERS

An environment in their team

that encourages experimentation and

innovation

THE

ENVIRONMENT

THE INNOVATION.

An Engine, which gives them structures

and processes to move at pace to deliver

innovative solutions

THE

ENGINE

To deliver solutions to your business challenges, we work with an Insights to Innovation (i2i) Team, guiding them through the Human Centred Design Process. This both cracks your challenge, and creates the four elements of The Innovation Ecosystem for your team.

The experience of the customer or end-user, who experiences the problems you are trying to solve,

is our North Star. We focus on insight gathering to uncover the real problems that need to be solved, ideating using these insights to develop ideas and prototypes that really do solve the problem, and coming full circle to test those ideas with the end-users, to ensure they meet their needs.

INSIGHTSTO INNOVATION.

INSIGHTPutting the end-user

at the heart of the process by engaging with them from the

beginning, to identify their needs.

DEFINEBuilding on the insights

to define the real problem or problems

to be solved into Challenge Areas.

IDEATEApplying the tools of creativity to the insights and the

Challenge Areas, to develop potential

solutions.

PROTOTYPEDeveloping working

prototypes of the ideas, whether

physical, digital or experiential, to test

with end-users.

TESTTesting the ideas,

learning from the tests, and iterating the ideas, to

then implement them.

FORMING YOUR i2i TEAMTo run effective Projects, you need an engaged Insights2Innovation (i2i) team. The i2i team are the Engine behind your innovation project. They will be your innovation experts, working alongside our advisory practitioners to develop innovative solutions to your challenge.

Working through the Human Centred Design process, your i2i Team will:

u Create a clear Direction for their innovation effortsu Build an environment which enables

experimentation, prototyping, and creativity u Understand the Engine of Innovation – Human

Centred Design – and be able to replicate the process in the future

u Be equipped Enablers - the tools and behaviours needed to innovate effectively

WHO SHOULD BE IN YOUR i2i TEAM?

Your i2i Team should be made up of six to eight stakeholders who can influence the scaling of the outcomes of the programme. Depending on your specific challenge, they might be cross-functional or from one team, however, we do recommend forming a group with a mixture of tenure and seniority.

There is no personality type which is better suited than others to working in an i2i Team. The Insights to Innovation Process requires a mixture of perspectives, so the more varied your group the better.

They need to be able to commit to:

uu Join two webinarsuu Take part in one two-day workshopuu Do between four and six hours of project work over the course of the projectuu Taking forward ideas to either scale themselves, or build business cases to share with relevant stakeholders

With the right skills and facilitation, they can channel this insight into powerful creativity, which generates solutions to your business challenges.

If you have a pressing business challenge you need to solve, want to develop an Innovation Ecosystem, or want to create new innovations to delight your customers, it is your people who will make it happen.

Our Innovation Experts have worked on projects as wide ranging as developing a $400m investment vehicle for sustainable energy in Nigeria to articulating the culture of a cocktail bar! They use the same process for both, which puts the customer, employee, end-user, or stakeholder at the heart of the innovation process, to ensure the final idea genuinely delivers what is needed.

THE INNOVATION PROCESS.

If you look at history, innovation doesn’t come just from giving people incentives; it comes from creating environments where their ideas can connect.

Stephen Johnson, Author of Where Good Ideas Come From:

The Natural History of Innovation

u Kick-off meeting with client and stakeholders

to agree scope

u i2i Team selected

u Kick-off webinar with i2i Team

u Project plan and timeline agreed

PRE-PROJECT

PREPARATION IS EVERYTHING

Getting the ball rolling and setting up for

success

u Insight interviews with stakeholders

and end-users

u Immersion (where appropriate) into the world of the end-user

u Review of relevant research

INSIGHTTO LOVE THE

PROBLEM WE NEED TO KNOW THE PROBLEM

Falling in love with the problem

u The Innovation Beehive team synthesise the insights into defined

challenge statements and a ‘Mirror’ to reflect what we heard to

the i2i Team

u Stakeholder update call to share the defined

challenges and ‘Mirror’

DEFINEINSIGHTS AREN’T

ENOUGH. WE NEED TO MAKE MEANING

OF THEMRe-expressing our challenge

u The i2i Team meets for an intensive two-day workshop

where they learn how to apply their creativity effectively to

solve problems

IDEATIONTO SOLVE

PROBLEMS WE NEED TO RELEASE

OUR CREATIVE POTENTIAL

Releasing the energy and potential of

your people

u The i2i Team selects 4 or 5 ideas using ideas

selection tools

u They create prototypes in a format that suits the solutions

(e.g. websites, models, brochures, experiences)

PROTOTYPEIDEAS NEED TO BE

MADE REAL IN ORDER TO BE TESTED

Building prototypes of our ideas that others

can use and test

u The i2i Team agree a methodology and plan for

testing their prototypes

u The i2i Team and The Innovation Beehive test the solution with

end-users

TESTTO GET THE END-USERS’

PERSPECTIVES ON OUR SOLUTIONS

Testing our ideas with the people we are

solving for

u The i2i team rolls out or builds the business case for

the solution with stakeholders and end-users

u Follow up call with stakeholders and clients to check-in

SCALESO THAT WE

DELIVER ON OUR CREATIVE POTENTIALRolling out the solution

to your end-user

We are innovation practitioners and facilitators. Our consulting practice informs our capability building practice, which means our client work is always grounded in practical application and the latest innovation thinking.

We work with our clients in three main areas:

u INNOVATION – We work alongside our clients to develop new innovations around customer experience, business processes and employee engagement, in order to drive growth. We focus on developing our client’s internal capability to deliver innovation for themselves, so that our interventions are still impactful long after we have left.

u CULTURE – We help our clients to articulate their desired culture and help to develop organisations that have high employee engagement and high levels of customer satisfaction.

u LEADERSHIP – We work with leadership teams to develop their organisation’s Innovation Ecosystem, and it is this which is going to deliver continuous innovation and growth.

THE INNOVATION BEEHIVE EXISTS TO RELEASE THE CREATIVE POTENTIAL OF PEOPLE AT WORK.

WHO WE ARE.

MOK – FOUNDER

LAURA – DIRECTOR OF CONSULTING

For more information on how we could help you release the creative potential of your

people and deliver growth for your business, please visit: www.innovationbeehive.com or contact us at hello@innovationbeehive.com

JOE – INNOVATION DIRECTOR

www.innovationbeehive.com

hello@innovationbeehive.com

RELEASINGENERGY & POTENTIAL

THE

OF PEOPLE AT WORK