INOX & SATYAM PRESENTATION

In CinemaBranding Opportunities

India’s favourite multiplex brand

INOX is India’s premiere cinema operatorwith world class service upheld by a young and vibrant team.

Along with Satyam…• currently operates 92 multiplexes • with 361 screens • across 50 cities• located in premium upscale locations• with state of the art modern projection & acoustic

systems• interiors of international standard

• luxurious seating

MUMBAI & GREATER MUMBAINariman Point DadarKandivali (E)Kandivali (W)DahisarGhatkoparThaneKalyanVashiKharghar

PUNEHadapsarBund Garden RoadFatima NagarAkurdi

JAIPURAjmer Road,C-SchemeRaja ParkBani ParkVaishali Nagar

BANGALOREJayanagarJ.P. NagarMagrath RoadMalleshwaramUlsoorWhitefieldM.G. Road

KOLKATAQuest MallSouth City MallSaltlakeRajarhatElgin RoadHiland ParkSwabhumiHindLiluah

Our dominance in key cities :

DELHI / NCRPatel NagarJanak PlaceNehru PlaceGurgaonGreater NoidaFaridabad ( Crown )Faridabad ( EF3 )

Also present in

Shortly opening 60 screens in the next six months…

NORTH: Udaipur, Kota, Panchkula, Kalka, Lucknow, Kanpur, Amritsar, Rohtak, Jodhpur SOUTH: Vizag (Beach Road), Vizag (Maddilapalem), Vizag (Chitralayaa), Hyderabad (Banjara Hills), Hyderabad (Kachiguda), Chennai (Mylapore), Chennai (Virugambakkam), Vijayawada (Gandhinagar), Vijayawada (Patamata), Belgaum, Madurai, Manipal, Vizianagaram, Mysore

EAST: Siliguri (Sevoke Road), Siliguri (Matigara), Burdwan, Durgapur, Darjeeling, Bhubaneswar, Dhanbad WEST: Indore (Sapna Sangeeta Mall), Indore (Central Mall), Indore (Century 21 Mall), Nagpur (Wardhaman Nagar), Nagpur (Kamptee Road), Raipur (City Centre), Raipur (City Mall), Vadodara (Race Course Road), Vadodara (Fatehganj), Bharuch (Shree Rang Palace), Bharuch (Shalimar), Nashik, Aurangabad (Tapadia), Aurangabad (Prozone Mall), Bhopal, Anand, Surat, Goa, Jalgaon

Some glimpses of our properties…

INOX, Nariman Point, Mumbai

INOX Inorbit, Mumbai

INOX VR, Surat

INOX Dreamz, Gurgaon

INOX Elements, Jaipur

INOX GVK One, Hyderabad

INOX Garuda, Bangalore

INOX MSX, Greater Noida

INOX Central, Manipal

INOX Citi Centre, Chennai

INOX Amanora, Pune

Why Advertise at INOX?

• National presence with footprint in 17 states and 50 cities.

• A network of 92 properties with 361 screens.

• 100% state of the art 2K DCI compliant projection systems, ensuring the best cinema viewing experience in the country.

• Entertains over 44 million guests nationally every year.

• Premium locations either in elite residential catchments or prime business areas.

• World class ambience. State-of-the-art , modern projection & acoustic systems.

• Attracts an upscale audience with high purchasing power. With a high average spend per visit per family, this presents a great target fit for mass market as well as niche brands.

• Focus on providing customized and

innovative advertising solutions.• A network of sales teams across the country providing

national as well as local support.

Branding Opportunities On Screen & Off

Screen

On Screen Advertising

• Static / audio slides.

• Audio visual commercials. An extension of the TV campaign.

• Specific TG targeting possible.

• Captive audience / undivided attention / minimal wastage.

• Unmatched visual & audio impact.

Off Screen Advertising • High consumer attention within an ambient environment, helping in complementing the imagery of the brand.• A multitude of static & interactive advertising options within the property.

• Poster cases • Digital poster cases • Standees • Dropdowns

• Floor stickers • Auditorium door • Branding Seat flaps • Tri visions

• Kiosks for activations • Product displays • Vehicle displays

Prominent Branding Options

Box Offi ce Glass

Kiosks / Product Display

Poster Cases

Innovation on Poster Cases

Lift Branding

Trivision

Wall Panel Branding

Glass Panel Branding

Seat Flaps

Branding on Popcorn Boxes

Ticket Jackets

Floor Stickers

Restroom Branding

Video Wall

Glass Branding

Backlit Standees

Bike Display

Car Display

Advertising Partnership

On Screen & Off Screen

• A very special offer can be worked out for an annual deal across on screen and off screen elements.

• Advertising inventory can be used across brands.

We are keen to partner with you for an annual tie up.

Some Interesting Concepts

@ INOX

• A separate experience zone can be created at a prominent position in the lobby area of each multiplex. Laptops, cell phones and tablets can be put up on display at these experience zones demonstrating various products / services .

Experience Zone

Experience Zone

Auditorium Door Branding having a creatively designed

artwork, for example, “Welcome to the World of …”.This communication followed by branding on seat flaps with various brands within the portfolio providing a great impact.

Auditorium Branding

Auditorium Door Branding

Your Brand

Your Brand

Your Brand

• You can host a special event i.e. a movie screening at INOX for customers , clients , trade partners , etc .

• Insignia lounge can be co-branded as “XYZ Insignia Lounge”

• The Insignia screens along with the lounge area can be used for this screening which is an enclosed area and an excellent platform for showcasing various products / brands within the portfolio.

Some recent promotions

Nokia Lumia: Kiosk + Lead generation

Microsoft Windows 8 promotion

Samsung: Kiosk + Lead generation

Tata Photon: Dongle Demonstration Kiosk

Thank You!

INOX & SATYAM PRESENTATION

Business

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