innovative professional skincare - Germaine de Capuccini...Germaine de Capuccini was the first...

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innovative professional skincare

Transcript of innovative professional skincare - Germaine de Capuccini...Germaine de Capuccini was the first...

Page 1: innovative professional skincare - Germaine de Capuccini...Germaine de Capuccini was the first skincare manufacturing house to gain this certification. Ecocert Germaine de Capuccini

innovative professional

skincare

Page 2: innovative professional skincare - Germaine de Capuccini...Germaine de Capuccini was the first skincare manufacturing house to gain this certification. Ecocert Germaine de Capuccini

Known as one of the most innovative and dynamic skincare

ranges on the market today, Germaine de Capuccini can transform

the way you offer treatments to your clients.

Specialising in anti-ageing, we can help you cater very precisely

for the growing market, which now demands so much more than a

few years ago. Today men and women want results combined with

an incredible experience. We can help you offer your clients both.

Our treatments are steeped in the most stunning rituals from

around the world. Whether you want to offer a 2 hour bespoke

journey or a 20 minute quick fix therapy, we have what you need.

We would welcome the opportunity to work with you and are here

to support you and your business.

C arole JonesManaging Director

Thank you for your interest in Germaine de Capuccini

1 & 2 A passion for skincare excellence

3 & 4 Our environmental & social commitments

5 & 6 Our treatment ranges

7 & 8 Advanced anti-ageing

9 & 10 Medical aesthetics

11 & 12 Body therapies

13, 14, 15 & 16 Spa therapies & rituals

17 Creating the perfect ambience

18 Hotel amenities & bedroom suites

19 Creating the perfect menu for your business

20 Point of sale, marketing & PR support

21 Training

21 Partner with us

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A passion for skincare excellenceGermaine de Capuccini was founded in 1964 by

Carmen Vidal. Carmen Vidal was a vocational

therapist who continues to be recognized as one of

the great and most successful female pioneers of the

professional skincare industry.

Today the company remains in the Vidal family

who are committed to research, development

and innovation, creating some of the world’s most

advanced formulations.

Available in over 85 countries worldwide, with over

20,000 spas and salons offering treatments and

products to their clients, Germaine de Capuccini

goes from strength to strength.

Based in Spain, our laboratories are one of the most advanced

in Europe, using the latest technologies and the best natural

ingredients. Working to pharmaceutical manufacturing

standards, all products and treatments are subject to rigorous

effectiveness tests using avant-garde measuring devices.

These devices precisely measure the effectiveness of the

skincare and medical aesthetic treatments, ensuring extremely

high end customer satisfaction.

In 2003 Germaine de Capuccini entered the spa market with

it’s Spa Marine range. As this market grew, new lines were

launched, which were steeped in unprecedented rituals based

on nurturing the mind, body and soul. Now, the Sperience

range from Germaine de Capuccini captures the very essence

of originality with over 70 spa rituals, all incorporating beautiful

textures and aromas from around the world. Offering your

clients a unique menu is an exciting and easy process.

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Page 4: innovative professional skincare - Germaine de Capuccini...Germaine de Capuccini was the first skincare manufacturing house to gain this certification. Ecocert Germaine de Capuccini

Our environmental and social commitments

CO2 ZeroFrom the beginning, environmental care has been a deep-rooted

commitment in the business philosophy of Germaine de Capuccini.

Likewise, we have categorically rejected animal testing and the

use of animal bi-products. Our commitment to environmental care

has made it possible to obtain the CO2 Zero certificate. In fact,

Germaine de Capuccini was the first skincare manufacturing

house to gain this certification.

EcocertGermaine de Capuccini also has the Ecocert certification of

organic cosmetics thanks to the development of our organic range

Naturae, which has been created from products without silicones,

parabens or artificial colourings. There are also many other organic

ingredients used where possible throughout our product ranges.

ParabensAround 80% of the Germaine de Capuccini range is paraben free.

As older products are reformulated, parabens are automatically

removed from their formulations.

Social Commitment Germaine de Capuccini also cares for the well-being of

socially discriminated minorities. We use natural ingredients

in our formulas, whose sustainable cultivation is promoted by

programmes such as the BEE (Black Economic Empowerment)

of South Africa, which offers development opportunities for the

discriminated minorities in this country.

Included in our social commitment, we collaborate with the

Sandra Ibarra Foundation of Solidarity against Cancer, with a

treatment from our Perfect Forms range: Replenish and Lift Bust.

Germaine de Capuccini is one of the ten companies that make

up the STANPA Foundation. This project is promoted by STANPA

(National Association of Perfumery and Cosmetics) and aims

to implement the “Look Good, Feel Better” program in Europe;

supporting women with cancer.

In order to help include people with visual disability and thus help

their personal autonomy, Germaine de Capuccini uses Braille on

the packaging of its retail products.

All retail products have instructions for use printed in thirteen

languages which is especially important for hotel spas catering

for overseas guests.

4G1 Integrated Management SystemGermaine de Capuccini is the first Spanish

company within the professional skincare

field that has implemented the 4G1 Integrated

Management System. This integrates the

regulations of Quality Control, Environmental

Management, Workplace Safety and Family

Responsible Employer (EFR).

Family Responsible EmployerIn 2007 Germaine de Capuccini was certified

as a Family Responsible Employer for the

development of actions in favour of family and

work life conciliation of its human team.

CGMP Germaine de Capuccini is also certified

for the fulfilment of the Cosmetics Good

Manufacturing Practices.

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Our treatment ranges

Options UniverseFor all skin types. Used in a prescriptive

way, with the option of upgrades to

increase hourly profitability.

PurexpertA unisex range, treating skin from

a young age. For oily and

normal/combination skin.

So DelicateFor the most sensitive of skin.

Reinforces the skin’s protective barrier

and increases it’s tolerance over time.

Royal JellyFor tired and stressed skin.

Nourishes, repairs and revitalises

from within.

HydracureFor dehydrated skin.

An intelligent range able to target

all skin types.

Excel Therapy O2Preventing and correcting early signs of

ageing. With ingredients that allow the

skin to absorb more oxygen.

Pearl SensationLuxurious cellular renewal. Containing

pearl powder, valued for its minerals,

proteins and amino acids.

Naturae 100% organic. Formulated with

essential oils and ingredients derived

from ecologically cultivated plants.

For MenFormulated specifically to treat men’s

skin, often aggravated by daily shaving.

Based on natural ingredients.

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Created specifically for the professional market,

every treatment commences with a short protocol

designed to ensure your client is relaxed and

receives much more than a regular treatment.

Our therapists are trained to make sure every

treatment is an unforgettable experience whether

it be a 25 minute express facial or a 2 hour spa

journey. We expect our clients to see visual results

and many say our treatments definitely have the

‘wow factor.’ Steeped in beautiful rituals, not only do

clients love to receive our treatments, therapists are

also excited to perform them.

Whilst our offering is extensive, we can help you

choose the right treatments to fit the needs of your

business. All opening orders are put together on a

prescriptive and flexible basis. Working with you,

we will ‘cherry pick’ the right treatments to suit your

business needs, clients and philosophy.

Taking your treatments one step furtherWith an exceptional range of exciting and unusual

‘add-on’ treatments, it’s easy to maximise your

profitability by upselling. Such add-ons include:

GlycocureA 10 minute intensive glycolic facial peel and

carboxitherapy mask which can be added to the

beginning of any facial.

Roll & LiftA 20 minute facial massage using a Germanium

coated wand, offering exceptionally effective and

instant lifting and firming results.

KobidoA specialised 25 minute lifting massage that can

be added to any anti-ageing facial treatment.

Originating from Japan and once reserved for

royalty, this massage has extraordinary results.

Silk Scalp TherapyAn indulgent 25 minute Sybarite Silk Scalp

Massage with extracts of genuine silk to truly

nourish the hair and scalp.

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Advanced anti-ageing

Timexpert Rides: specifically for lines and wrinklesWorking to fill wrinkles from within and inhibit the formation of new expression lines,

this range is based on two active ingredients developed by Germaine de Capuccini:

Pro-Collagestine Fill Technology: A concentrated extract from the ‘Brede Mafane’

flower stem which provides an anti-ageing action; improving the ‘skin architecture’ and

increasing the production of collagen and elastin.

Micro-Dermoxine Complex: Inspired by the micro-injections of botulin toxin and

collagen, it neutralises the effects of skin micro-tensions, whilst providing collagen

micro-fragments that fill in wrinkles.

Timexpert Lift: lifting and redefining the facial contoursKombucha, known as the fungus of long life, is the origin of this range’s main

ingredient. It has excellent lipo-filling properties enabling it to fill out areas lacking in

volume and losing tone. It also protects collagen fibres and stimulates their natural

production, strengthening the skin’s structure and increasing suppleness.

Sesame Extract, a natural ingredient, also provides deep hydration smoothing the

skin in a matter of minutes.

Timexpert White: for skin with hyperpigmentationEffectively reducing the appearance of dark spots and regulating the pigmentation

process, thanks to the innovative ingredient Melanolight Process Technology. Created

in the Germaine de Capuccini laboratories, this ingredient treats hyperpigmentation

by regulating the melanin synthesis process. Timexpert White works intensely before,

during and after the formation of dark spots to restore an even, radiant skin tone.

With a wide range of clients having regular treatments, it is simply not enough to have a ‘one size

fits all’ anti-ageing option on your menu. Clients are now more demanding of an approach that

deals specifically with personal ageing concerns. Our anti-ageing Timexpert ranges offer a choice

in treating the various effects of ageing, with four very specific therapies available:

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Timexpert C+: for dull, tired and stressed skinThis range uses the rejuvenating power of pure Vitamin C, combined with innovative

technology to ensure the greatest level of Vitamin C is absorbed into the skin.

Germaine de Capuccini was the first skincare brand to stabilise the use of Vitamin C

within skincare products with the following benefits: anti-oxidisation, regeneration,

hydration, illumination and revitalisation. Highly recommended for skin which is dull

and lacks life, dehydrated by sun excess, or affected by stress.

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Medical aestheticsThe Germaine de Capuccini Synergyage Project

combines cosmeceutical products with the most advanced

technology, providing innovative solutions to the main

aesthetic problems: acne, darkspots, wrinkles, redness,

flaccidity, cellulite and stretch marks.

This is a relatively new market segment providing the

potential to expand all good beauty clinics and spas with

a Medi-Spa approach.

The Synergyage Cosmeceuticals range is defined by:

•Powerful ingredients in maximum concentrations.

• Treatments that are prescribed and performed by trained

and highly qualified staff.

• Innovative solutions to dermatological problems.

The Efficy MachineCutting edge medical-aesthetic equipment ensuring

exceptional, safe and lasting results, working together

with products from our Synergyage Cosmeceuticals

range. The machine offers three different programs that

can be used independently or in conjunction with each

other to provide the most advanced therapies:

Digital Mono Polar Radio FrequencyUsing advanced technology and a unique digital

monopolar capacitive Radio-Frequency that

incorporates an innovative concept of deposited energy.

Vacuum Push-Pull TherapyInnovative and exclusive digital technology with a

“push-pull effect”. It’s innovation lies in the combination

of a single head with a simultaneous vacuum and

pressing on the tissue.

Digital Transdermal InductionAdvanced digital transdermal technology that

guarantees the non-invasive penetration of ingredients in

the desired depth plane: epidermis, dermis, subdermis,

using piezo-electric and resonating effect.

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Acne Rosacea Darks Spots Anti-ageing

Skin Prep

Serum

Mask

Finishing

Glycocure - Renewal and Comfort Micro Peeling System

Double Action Balancing ConcentrateUltra-Clarifying

Concentrate

Active

Balancing

Mask

Spot and Redness

Correction Mask

Intensive Balancing Emulsion Multi-Protective Facial Cream SPF20

Collagen Mask

Recovery Mask

Global Collagen Treatment

Bi-Active Hyaluronic

Concentrate

Multi-Vitamin Concentrate

Bio RDS Retinol Concentrate

Professional Facial Treatments

Retail Products

BB Cream Glycocure

1) Intense Renewal

Exfoliating Mask

2) Hydro-Retexturising

Booster Concentrate

Beige

Honey

Professional Facial Treatments

Lipo-Reducing/Re-modeling/Firming

SerumFit and Firm Complex

Lipo Plasty Intervention

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Body therapiesThe African Baobab RitualA sublime, relaxing ritual using prodigious products made

from organic oil. This oil is taken specifically from seeds of the

African Baobab tree and has powerful anti-oxidising, firming

and regenerating properties.

Your ritual commences with a nourishing body scrub followed

by a soothing massage with our Firm and Tonic Oil. Finally,

enjoy the application of our Dreamy Legs moisturiser which

will leave your legs feeling toned, lighter and energised. A truly

nourishing, protective, and hydrating experience for the body.

Treatment Time: 55 minutes

Crystal HarmonyA sumptuous treatment using extracts of precious stones

and minerals to energise, firm and balance the skin.

An exquisite, exfoliating massage medium (containing extracts

of Rhodocrosite, Malachite and Diamond), is combined with

a luxurious body cream, enriched with Amethyst, Sapphire

and Ruby. This combination produces an exquisite smoothing,

exfoliating mousse to soften and energise the body.

A collection of semi-precious stones which correspond to the

7 different chakra points on the body, are also used to create

a highly relaxing holistic massage.

Treatment Time: 55 minutes

Whether you wish to focus on results driven therapies

to treat cellulite, flaccidity, bust firming and lifting,

stretch marks or intensive hand and feet therapies,

our Perfect Forms range can offer the exact solution.

For those looking for something rather different, here

are some example therapies that you can offer:

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Spa therapies and ritualsOur Sperience range is dedicated to offering the client a

true spa experience, where the mind, body and spirit can be

treated through a variety of sensations, exquisite protocols,

specialised massage rituals and the very best products.

WakanSpa is an innovative concept created for Sperience.

Inspired by traditional Chinese medicine, it combines four

key elements harmoniously to create a successful spa

experience for the client:

The four worlds of SperienceWithin our Sperience range are four ‘worlds’ of pleasure, named

according to the ingredients their products are based on:

Nature: offers the benefits of extracts, minerals, essences and

plant ingredients.

Spice: with evocative, luxurious spices from the Far East.

Thalasso: providing all the benefits from the Sea with Algae

and Marine extracts.

Delicatessen: exquisite ingredients that smell good enough to

eat, but are for the skin and body.

Therapist: The essential element of a treatment, his or

her ‘know-how’ is vital for obtaining the desired result.

Protocol: Combining specialised starting protocols

with massage rituals.

Product: Providing the very best in product

ingredients, textures and aromas.

Ambience: Where lighting, aromas and music all play

an essential part in creating the perfect atmosphere for

the client’s spa experience.

sperience thalasso

sperience delicatessen

sperience nature

sperience spice

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With over 70 spa rituals, creating a unique and exciting

menu that fits the ethos and needs of your business is

easily done. Spa journeys are created based on the

length of treatment time you wish to provide and

budget you need the journey to be brought in at.

Here are some examples of the spa therapies

and rituals you can offer.

Spa therapies and rituals

Multi-Sensorial OdysseyYour journey begins with our VIP Aromatherapy Foot Ritual followed by our

Warm Spiced Back Massage using Cinnamon and warmed sea shells. Continue

to enjoy your experience with our Kobido Facial Cleanse using warm steamed

towels to induce complete relaxation, before receiving our Kobido Anti-ageing

Facial Massage. The Kobido massage originates from Japan where it was

once reserved for royalty. Whilst it is a highly relaxing massage to receive, the

extraordinary lifting effect is visible immediately.

Journey Time: 85 minutes | Journey Cost: £2.75

Silks and SaffronEnter a complete state of wellbeing and total relaxation with a journey full

of eastern spices. Your journey commences with a luxury Vanilla Foot Soak

before our protocol of warm pinda massage movements across the pressure

points on the body. This is followed by an Exotic Body Exfoliation with spices

of Cardamom, Cinnamon and Poppy seeds. Continue to ease your senses as

your therapist uses a silk foulard to stretch out the back, neck, shoulders and

legs before continuing with a deeply relaxing massage using Saffron infused gel.

Your journey is completed with a sumptuous Sybarite Silk Scalp Massage with

extracts of genuine silk to truly nourish the hair and scalp.

Journey Time: 100 minutes | Journey Cost: £4.75

Oriental Express SleeperTake refuge in a relaxed state of consciousness and calm overloaded senses

with this fabulous package. Your journey commences with light body brushing,

using gentle feather strokes, followed by a sensuous and deeply relaxing body

massage using our evocative and beautifully spiced oriental oil. Then enjoy our

Organic White Tea Facial Therapy, rich in antioxidants with a powerful

anti-ageing effect, this therapy incorporates a light Shiatsu Massage.

The Oriental Express Sleeper Package is perfect to end your day with.

Journey Time: 120 minutes | Journey Cost: £7.24

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Creating the perfect ambienceAllow us to help you create the right look and feel for your treatment

rooms. We are able to offer a host of accessories which include:

• Blankets

• Fitted couch sheets

• Towels

• Robes

• Slippers

Hotel amenities and bedroom suites

We can help add the Germaine de Capuccini touch to your bedroom suites.

This would include bespoke bedroom and bathroom art along with a hard

backed version of your spa treatment menu.

A Germaine de Capuccini Bedroom Suite would cost the client a little more

than they would usually pay, but in return their stay would include extra luxuries:

• Possible spa treatments and personal consultation.

• Amenities along with a fragrance selection for use during their stay.

• A ‘Butler in the Bath’ facility where personalised skincare/bathing products

are delivered on the evening of their stay.

All of the above can be provided at our discretion and as always we will work

with you to create the facilities suitable for you and your business.

• Floor mats

• Candles

• Treatment ritual trays

• Customised wall art

• and more...

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Creating the perfect menu for your business

Point of sale, marketing and PR support

Our approach is simple, you can determine your own opening order

to fit the needs of your business and we will help you choose the right

treatments for your menu.

We have our own dynamic graphic design team who specialise in

creating, designing and printing treatment menus for our salons and

spas. We can work with you to create a stunning menu, taking the

hassle away! Alternatively we can simply help you with the wording of

your treatments and you can arrange the creation of your own menus.

Without any obligation, we are happy to propose a menu of treatments

for your consideration, following a discussion about your business.

POS and MarketingWe have everything you need to help market our products

and treatments including high quality retail units, tester stands,

posters, product booklets, show-card displays and much more.

Our inhouse design team can also produce bespoke material

for your business including websites (design, development and

implementation), gift vouchers, appointment cards, business

cards, window graphics, outdoor signage and much more.

Your Account Manager will work with you to launch

Germaine de Capuccini in your salon or spa and on an

on-going basis to help build and maximise all opportunities.

All active spas and salons are listed on our website with direct

links to their own websites for booking purposes.

PromotionsOn an on-going basis, we launch a

number of exciting retail promotions

throughout the year. These often include

a free product/gift with purchase, with

marketing material available for all

promotions to help therapists maximise

the retail possibilities.

Public RelationsOur PR Agency is a dynamic organisation

who work closely with us to help build

the brand, and use every opportunity

to help our salons and spas create the

awareness needed in their area. www.spa-escape.co.uk

With Compliments

Karen Thomas - Spa Manager

Tel: 01892 512909

Email: [email protected]

2 Vale Road, Royal Tunbridge Wells, Kent, TN11BP

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Training

Partner with usOur philosophy is not to strive to work with a high number of outlets;

instead we choose to work with a smaller number of premium spas

and salons. We also do not sell into department stores or shopping

channels; our range of skincare should be sold through professional

outlets only.

With this in mind, when choosing to work with Germaine de Capuccini

you can be assured of the very best personalised service and support.

We understand that every business is different and we will be there

every step of the way to help you build and grow.

Call us on 0845 600 0203 (local rate number) for more information;

we would love to help you further.

Training is a requirement when taking on Germaine de Capuccini

products and treatments. Depending on which treatments you choose

to offer will determine how many days of training are required.

Our standard Initial Training course comprises of 5 days and covers

Face and some Body.

Training may be offered on site by discussion, or at our Training School

based close to Heathrow. We do not charge for training. Courses run

throughout the year and include specific retail training.

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Trusted in premium spas and salons

worldwide...

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telephone: 0845 600 0203e-mail: [email protected]

www.gdcspa.co.uk

For more trade information visit: gdcspa.co.uk/about/brochures

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