Innovation: The need to become radical
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Transcript of Innovation: The need to become radical
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InnovationThe need to become ‘radical’
By Silvan Becker
Wikipedia: Innovation is a new way of doing something or "new stuff that is made useful".
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Agenda
• Innovation– The past– The present– The future
• How will it effect you?
Mastermind/2010/03/Silvan Becker
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Past: Waves of innovation
Mastermind/2010/03/Silvan Becker
• Increased productivity
• Tremendous Growth in GDP
• New possibilities
Technology driven innovations led to:
• Higher life expectancy
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Overwhelming choices
Mastermind/2010/03/Silvan Becker
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Too complex products & overengineering
Mastermind/2010/03/Silvan Becker
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Social disconnect in organisations & society
Mastermind/2010/03/Silvan Becker
Modern Times 2.0?
• Organisations hiding behind anonymous call centers
• Hierarchical top-down
• Profits first
Organisations still stuck in 20th centry thinking
• Layers of middle management
• …….
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Gross National Happiness (GNH)The French president has announced a "revolutionary" plan to make joy and wellbeing the key indicators of growth, rather than traditional yardsticks like a country's gross domestic product (GDP).
www.gnhusa.org
Mastermind/2010/03/Silvan Becker
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Future: 6th wave of innovaton
Mastermind/2010/03/Silvan Becker
• Green chemistry
• Renewable energy
• Green nanotechnology
Luckily still some technology drivers:
• Sustainability
But new, non technology, drivers as well:
• Radical resource productivity
•Whole systems (re)design!
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Present: the struggle of organisations with innovation
Mastermind/2010/03/Silvan Becker
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Why it will not go away I: Est. Growth of World Population
Mastermind/2010/03/Silvan Becker
UN High
UN Medium
UN Low
• Oil
Commodities will be the new gold:
• Metals
• Fresh Water • Food
• Et cetera
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Why it will not go away II:Ageing population (in Europe/China)
Mastermind/2010/03/Silvan Becker
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“The real source of wealth and capital in this new era is not material things.. it is the human mind, the human spirit, the human imagination, and our faith in the future.
Steve Forbes
Mastermind/2010/03/Silvan Becker 12
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Innovation: new business models have the biggest pay-off
McKinsey: The roles of different types of innovation—product, process, and business model
— are especially interesting. While the relative importance of each will vary across industries, we found that a significant degree of business model
innovation seems to be necessary for superior (bottom line) innovation impact.
Mastermind/2010/03/Silvan Becker 13
The good news: profits will (still) be aligned with addressing the biggest challenges!
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Innovation: the Power of Open Innovation & Crowdsourcing
Mastermind/2010/03/Silvan Becker 14
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Innovation shift
From ToProduct & Service innovation Business Model innovation
Inhouse R&D Open Innovation & CrowdSourcing
Traditional Organisation Models Social Innovation
Focus op functional aspects Design & Sensory aspects
Too many options/choices Simplified user experiences
Focus on profits Focus on customer satisfaction
…… ……
Mastermind/2010/03/Silvan Becker
Where are you/is your organization?