Innovation in Mining Roundtable Sponsorship Proposal.

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Innovation in Mining Roundtable Sponsorship Proposal

Transcript of Innovation in Mining Roundtable Sponsorship Proposal.

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Innovation in Mining RoundtableSponsorship Proposal

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What is a ‘roundtable’?

• a form of discussion• participants discuss and share ideas • each person has equal right to participate

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Why you should be involved

participate in a unique opportunity in mining trade media

align your company with cutting edge thinking

position your company as a leading industry player

gain publicity in print and online receive great value

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Who is being approached for participation?

• mining companies• engineering houses• suppliers and service providers

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Audience

• 7,996 magazine copies:– 30,000 readers

• Enewsletter: 4500– 18,000 recipients

@ 25% open rate

• 68,497 people visited Miningaustralia.com.au from Apr 27 to May 27 (source: Google Analytics)

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Event format

• panel of no more than six representatives • video recording date: Tuesday, 4 December• Perth venue Park Business Centre Boardroom, West Perth• timings 10am for a 10.30am start• about 90 minutes in duration• no audience• Wade Business Media director and former editor of

Australian Mining Jamie Wade to produce event and moderate discussion

• video content uploaded as segments to Youtube

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Video production

• Long established Perth-based company to video event

• 15 years combined experience in video production

• expertise in creation of quality video and photographic production for corporate, training, event and entertainment requirements

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Equipment for shoot

Equipment: • lapel microphones• 3 x Professional Sony Ex

HD Cameras • 8 x Radio Mic’s • Audio Sound Mixers • SDI Cables • Professional Lighting Kit • Portable Editing Suite

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Personnel and Administration

• 3 x Cameraman • Tech Assistant • Audio Engineer • Director / Switcher • Office / Studio Hire • Insurances • Editing • Administration

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Questions for roundtable

1. How do you define innovation?2. What do you believe is the most innovative aspect

of mining today — and why?3. What or who inspires your company to innovate?4. Why is innovation important in mining today?5. Flash forward 10 years, what is the most surprising

thing in mining you predict will happen?6. Finish this sentence: in mining I wish...

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Guidelines for participants

• discussion must be:– relevant to theme;– editorial in nature - not commercial in nature; and– ‘freeflowing’ - no scripted speeches.

• no props or visual aids• NB: a preview of the recorded roundtable will

be provided to participants before the roundtable is uploaded to Youtube

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Pages one and two of seven page feature in print

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Pages three and four of seven page feature in print

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Pages five and six of seven page feature in print

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Final page of seven page feature in print

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MINING AUSTRALIA NEWSLETTER OCT 01, 2012

How do you define innovation?here text here text here text here text here text here text here text here text here text here text here text here text here. View video

What do you believe is the most innovative aspect of mining today — and why?here text here text here text here text here text here. View video

What or who inspires your company to innovate?here text here text here text here text here text here text here text here text here. View video

Why is innovation important in mining today?here text here text here text here text here text here text here text here text here text here. View video

Flash forward 10 years, what is the most surprising thing in mining you predict will happen?here text here text here text here text text here text here. View video

Finish this sentence: in mining I wish...text here text here text here text here text here text here. View video

email sent to 18,000 mining newsletter subscribers

roundtable separated into six segments

each segment based on discussion around each of the six questions

photo of each representative in email

ETA of delivery: Mid-Feb 2013

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Sponsor package1. seat at table for nominated representative2. onscreen captions in video of representative when speaking e.g.

John SmithGroup General Manager - TechnologiesACME Pty Ltd

3. logo in opening and closing of each video clip segment4. representative’s photo and comments in magazine feature 5. quarter-page strip colour advertisement in magazine feature 6. logo in special edition of Australian Mining enewsletter7. DVD of final production8. Investment: $8250 + GST (invoicing Jan)9. Booking deadline: Fri, 2 Nov 2012

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Upgrade options

• full-colour full page advertisement in the roundtable magazine feature + $4170

• Leaderboard ad in email + $1,000• MREC ad (3x only) in email + $500 each

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MINING AUSTRALIA NEWSLETTER

Leaderboard ad 728px x 90px

OCT 01, 2012

MREC ad300px x 250px

How do you define innovation?here text here text here text here text here text here text here text here text here text here text here text here text here. View video

What do you believe is the most innovative aspect of mining today — and why?here text here text here text here text here text here. View video

What or who inspires your company to innovate?here text here text here text here text here text here text here text here text here. View video

Why is innovation important in mining today?here text here text here text here text here text here text here text here text here text here. View video

Flash forward 10 years, what is the most surprising thing in mining you predict will happen?here text here text here text here text text here text here. View video

Finish this sentence: in mining I wish...text here text here text here text here text here text here. View video

Logo positions

+ $1000

+ $500 each

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Sequence of events

1. sponsor representatives given in advance a list of questions and bullet points for discussion

2. representatives convene in Tue 4 Dec for 90 minute recording of moderated discussion

3. video produced4. abridged version of roundtable published in Feb

edition of magazine5. edited version of video recording uploaded to Youtube

and hosted on Miningaustralia.com.au6. email of roundtable video sent mid-Feb

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Contact

Jamie WadeDirector

M 0435 945 868 [email protected]